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Diponegoro Journal of Management
Published by Universitas Diponegoro
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Media publikasi karya ilmiah lulusan S1 Prodi Manajemen Fakultas Ekonomika dan Bisnis Universitas Diponegoro yang memuat berbagai hasil penelitian maupun kajian mengenai manajemen keuangan, manajemen sumber daya manusia, manajemen pemasaran, manajemen strategik dan manajemen operasional.
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Articles 1,401 Documents
PENGARUH PENERAPAN CORPORATE GOVERNANCE TERHADAP PENINGKATAN KINERJA KEUANGAN PERUSAHAAN DENGAN FIRM SIZE DAN LEVERAGE SEBAGAI VARIABEL KONTROL (Studi Kasus pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia Tahun 2017 – 2019) Triana, Tika; Demi Pangestuti, Irene Rini
Diponegoro Journal of Management Volume 10, Nomor 3, Tahun 2021
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT The purpose of this research is to analyze the relationship between corporate governance and the firm performance. This research using concentration ownership, institutional ownership, board size, and audit committee as a independent variabel, and then firm performance which is measured by Return on Assets (ROA) as a dependent variabel. In addition, firm size and leverage are used as a control variabel. This research using secondary data and the population of this research is 173 manufactures firms listed on Indonesian Stock Exchange in period 2017 – 2019.By purposive sampling methods, 49 manufactures firms were obtained as the sample of this research. The analytical method used in this research is multiple linear regression analysis. The results of this research indicate that ownership concentration, institusional ownership, and audit committee has a positive and significant effect on firm performance which is measured by ROA, but board size have negative significant effect on firm performance. In addition, based on the results of hypothesis testing, the R square value in this study is 24%, which means that there are still 76% other variabels outside the research variabels used that affect the company's financial performance as measured by return on assets (ROA).
PENGARUH WORKING CAPITAL MANAGEMENT TERHADAP PROFITABILITAS DENGAN FIRM SIZE SEBAGAI VARIABEL MODERASI DAN LEVERAGE, CURRENT RATIO SERTA SALES GROWTH SEBAGAI VARIABEL KONTROL (Pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia Periode 2015-2019) Ayuningtyas, Gearin Sekar; Prasetiono, Prasetiono
Diponegoro Journal of Management Volume 10, Nomor 3, Tahun 2021
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This study aimed to examine effect of working capital management (WCM) and profitability moderated by firm size of listed manufacturing firms in Indonesia. Profitability was measured by return on asset (ROA). The independent variable used in this study was the cash conversion cycle (CCC) which represented working capital management. Control variables consisted of leverage (LEV), current ratio (CR), and sales growth (SG). The sample used in this study was manufacturing company listed on the IDX (Indonesia Stock Exchange) during the period 2015-2019. The number of samples were 93 companies taken by purposive sample method. Analytical method of the study was panel data regression with Moderate Regression Analysis (MRA) which previously passed the classic assumption test. Fixed effect was chosen as the best model. The results showed that the cash conversion cycle (CCC) had a significant positive effect on ROA. Firm size (FS) had a significant positive effect on ROA. The leverage control variable (LEV) had a significant negative effect. Meanwhile, the current ratio (CR) and sales growth (SG) had an insignificant effect. The moderated regression results reveal that the relationship between cash conversion cycle and profitability was moderated by firm size.
ANALISIS PENGARUH BANK SIZE, BOPO, FDR, CAR, DAN ROA TERHADAP NON-PERFORMING FINANCING (Studi Kasus Pada Perusahaan Perbankan Syariah yang Terdaftar di Bursa Efek Indonesia (BEI) Tahun 2016 – 2019) Putra, Adhyasa; Syaichu, Muhamad
Diponegoro Journal of Management Volume 10, Nomor 3, Tahun 2021
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT Non-Performing Financing is a situation where loan repayment agreements fail, and even tend to lead to or suffer losses. The existence of problematic financing in a high amount will cause difficulties and at the same time will reduce the soundness level of the relevant Islamic bank. The aims of this study is to examine and analyze the effect of bank size, BOPO, FDR, CAR, and ROA on Non-Performing Financing (NPF) of Islamic banks in Indonesia. The population used as the sample in this study are Islamic commercial banks whose financial reports have been published to Bank Indonesia in the period 2016 to 2019. Sampling uses purposive sampling or purposive sampling according to criteria for specific purposes. The data of this research uses secondary data from the websites of each bank and Bank Indonesia. The data analysis method used is multiple linear regression analysis. The results of this study indicate that bank size and CAR have a positive and insignificant effect on Non-Performing Financing (NPF). BOPO and ROA have a significant positive effect on Non-Performing Financing (NPF). Meanwhile, FDR has a significant negative effect on NonPerforming Financing (NPF).
PENGARUH PERIKLANAN BERCITRA RELIGIUS (AGAMA ISLAM) DALAM MENENTUKAN KEPUTUSAN PEMBELIAN PRODUK SUNSILK HIJAB REFRESH DENGAN MINAT BELI SEBAGAI VARIABEL INTERVENING (Studi pada Mahasiswi Universitas Diponegoro Semarang) Edo Primadana; Budi Sudaryanto
Diponegoro Journal of Management Volume 11, Nomor 3, Tahun 2022
Publisher : Faculty of Economics and Business Diponegoro University

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Nowadays, competition between companies in marketing similar products is a special concern for marketers. Increasingly fierce competition is forcing managers to retry ways to win market share. One element that is starting to be widely used in advertising is using religious images (Islamic Religion) in advertising to attract and persuade potential consumers to buy the product. This study aims to analyze the religious image of the Sunsilk Hijab Refresh shampoo product in building buying interest and its influence on purchasing decisions. The population used in this study were active students at Diponegoro University, Semarang. The number of samples used in this study were 100 respondents. The method of data collection through a questionnaire. This research uses Structural Equation Modeling (SEM) analysis technique with AMOS analysis tool. The results of this study indicate that by including the context of Islam in the advertising of Sunsilk Hijab Refresh shampoo, it has a positive and significant effect on building consumer buying interest. After that, the buying interest that is built also has a positive and significant effect on a purchase decision.
Analisis Determinan Kebijakan Dividen dengan Ukuran Perusahaan sebagai Variabel Moderasi (Studi Empiris pada Perusahaan Pertambangan Indonesia Tahun 2016-2020) Eli Maslika ‘Atin; Harjum Muharam
Diponegoro Journal of Management Volume 11, Nomor 4, Tahun 2022
Publisher : Faculty of Economics and Business Diponegoro University

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Dividend policy in the company is a crucial matter because it can affect the valueof the company in the future. To support this, increasing the value of the company is one ofthe main goals of the company. A higher dividend payout will relatively increase the share price, which means an increase in the value of the company. The complexity of thecompany's activities has increased the conflict of interest between stakeholders and company management. The company makes a clear distinction between ownership, operations and management. This division allows management to prioritize the interests of the company or its owners. These phenomena and gaps are the basis for conducting this research. This research has the aim of explaining and knowing the determination of dividend policy in mining companies in Indonesia, either in the form of significance or in the formof influence. Data retrieval from this study involved 46 companies with a total of 230 data which were analyzed using the classical assumption test and processed with the SPSS version 21 program. Based on this research, it was found that profitability has a positive and significant effect on dividend policy. In addition, liquidity has a negative and significant effect on dividend policy. In this study, it was also found that the company's growth had a negative and significant effect on dividend policy. Then lastly, company size which is a moderating variable has a positive and significant effect on the dependent variable of dividend policy
PENGARUH CORPORATE GOVERNANCE TERHADAP PENGUNGKAPAN CORPORATE SOCIAL RESPONSIBILITY (CSR) DENGAN SIZE DAN LEVERAGE SEBAGAI VARIABEL KONTROL Desan Neo Romadhona; Prasetiono Prasetiono
Diponegoro Journal of Management Volume 11, Nomor 5, Tahun 2022
Publisher : Faculty of Economics and Business Diponegoro University

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This study aims to determine the effect of corporate governance on corporate social responsibility (CSR) with size and leverage as control variables. Corporate Governance is measured by board size, board independence, and female board representation. Meanwhile CSR is measured by using the ESG score. The data used in this study is secondary data and the population of this study was 756 companies listed on the Indonesia Stock Exchange in the 2016-2020. Based on the purposive sampling method, as a method of data collection, a total of 66 companies have met the criteria set as research samples. Multiple regression analysis used to test the research hypotheses using the IBM SPSS version 26 program. The results show that board size has a significant positive effect on CSR disclosure. For board independence and board representation, it has a significant negative effect on CSR disclosure. While the size control variable has a significant positive effect on CSR disclosure and the leverage control variable has insignificant negative effect on the CSR disclosure
PENGARUH ELECTRONIC WORD OF MOUTH PADA MEDIA SOSIAL YOUTUBE DAN ASOSIASI MEREK TERHADAP MINAT BELI DENGAN CITRA MEREK SEBAGAI VARIABEL MEDIASI PADA PRODUK LAPTOP ASUS (Studi pada Mahasiswa Universitas Diponegoro Semarang) Dionisius Bayu Dewantara; Susilo Toto Raharjo
Diponegoro Journal of Management Volume 11, Nomor 5, Tahun 2022
Publisher : Faculty of Economics and Business Diponegoro University

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The rapid development in the field of technology over the past few years has made humans a new perspective in terms of searching for information. Along with these developments, many companies and producers of goods or services are competing to make potential consumers interested in buying their products. One such company is ASUSTek Computer Inc. especially in its laptop product line. In the world market share, products from Asus do not enter the top five. In contrast to the market share in Indonesia, Asus ranks first in 2021 with 43.59%, outperform its competitors in Indonesia. This study aims to analyze the effect of electronic word of mouth on Youtube social media and brand associations on purchase intention with brand image as a mediating variable on Asus laptop products. The population in this study were students of Diponegoro University, Semarang. The number of samples in this study was 165 respondents. In this study, the method used is the Structural Equation Model (SEM) with the tool to be used is AMOS 25. The results of this study indicate that electronic word of mouth on Youtube social media has a positive and significant effect on brand image, brand association has a positive and significant effect on brand image, electronic word of mouth on social media Youtube has a positive and significant effect on purchase intention, brand associations have an effect positive and significant effect on purchase intention, and brand image has a positive and significant effect on purchase intention
PENGARUH REVIEW PELANGGAN DAN ACARA PEMASARAN TERHADAP KEPUASAN PELANGGAN DENGAN IMPULSE BUYING SEBAGAI VARIABEL INTERVENING (Studi Pada Pengguna Shopee Di Kota Semarang) Iftita Rizky Amelia; Mahfudz Mahfudz
Diponegoro Journal of Management Volume 11, Nomor 6, Tahun 2022
Publisher : Faculty of Economics and Business Diponegoro University

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This study aims to analyze how much influence customer reviews and marketing events have on customer satisfaction with impulse buying as an intervening variable for e-commerce Shopee customers in Semarang City. The population used in this study are customers who have transacted at e-commerce Shopee for more than two times in the last a year who are domiciled in the city of Semarang. The sample used was 120 respondents. The sampling technique used was purposive sampling. The data collection method used is a questionnaire. This research uses Structural Equation Modeling (SEM) analysis technique using AMOS 22.0 analysis tool. The results showed that customer reviews and marketing events had a positive and significant effect on customer satisfaction. In addition, customer reviews and marketing events also have a positive and significant effect on impulse buying.
CORPORATE GOVERNANCE DAN PROFITABILITAS: PERAN BIAYA MODAL SEBAGAI VARIABEL MEDIASI Eka Febiyanti; Hersugondo Hersugondo
Diponegoro Journal of Management Volume 11, Nomor 3, Tahun 2022
Publisher : Faculty of Economics and Business Diponegoro University

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This study aims to analyze the effect of the internal mechanism of corporate governance consisting of the size of the board of directors and the size of the board of commissioners empirically on profitability as measured by return on assets (ROA). This study uses the cost of capital to be tested as a mediating variable between the independent and dependent variables. The study used companies listed on the Indonesia Stock Exchange during the period 2015 to 2020.This study uses secondary data collected from Bloomberg financial data and the company's annual report. A total of 807 companies as a population by sampling with purposive sampling method in order to obtain 300 companies from various sectors. This research combines time series data with cross section. The analysis method uses multiple regression analysis and path analysis to see the influence between the independent and dependent variables and the role of the mediating variable. Based on the hypothesis testing regression analysis, the research results show that corporate governance which consists of the size of the board of directors has a significant negative effect on the cost of capital and the size of the board of commissioners has a positive and insignificant effect on the cost of capital. The cost of capital has no significant positive effect on ROA while the size of the board of directors and commissioners has a positive and significant effect on ROA. Then the cost of capital cannot mediate the effect of the size of the board of directors and the size of the board of commissioners on the company's profitability as measured by return on assets (ROA).
PENGARUH KESADARAN MEREK DAN PERSEPSI KUALITAS TERHADAP CITRA MEREK SERTA DAMPAKNYA TERHADAP MINAT BELI (Studi Pada Konsumen Produk Sepatu Bata Kevin Evan Adriano; Cahyaningratri Cahyaningratri
Diponegoro Journal of Management Volume 11, Nomor 4, Tahun 2022
Publisher : Faculty of Economics and Business Diponegoro University

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The problem in this research is that there is a drastic decrease in sales of Bata Shoes from 2015 to 2020, which indicates the possibility of a decrease in purchase intention from shoe consumers for Bata Shoes products in Indonesia. This problem is also relevant to the Bata brand being ranked 1 in the Top Brand Index and being the market leader in the last 5 years, but always experiencing a decrease in the percentage of the Top Brand Index. In 2017, Bata Shoes was ranked first with a Top Brand Index percentage of 19.3%. In the following years, the percentage of the Top Brand Index of Bata shoes continued to decline to 12.5% in 2020. Based on gap research, it was also found that there was an alleged influence of brand awareness and perceived quality on brand image and brand image on consumer purchase intention in Bata Shoes. This study aims to analyze the effect of brand awareness and perceived quality on brand image and purchase intention, also brand image on consumer purchase intention in Bata Shoes. The population used in this study were shoe consumers in Indonesia. The sampling technique used is purposive sampling. The samples taken were 246 research respondents. The data collection method in this study used a questionnaire. The data analysis method uses structural equation modeling. The results of this study are brand awareness and perceived quality have a positive effect on brand image and brand image has a positive effect on consumer purchase intention in Bata Shoes. In addition, brand awareness has a positive and significant effect on consumer purchasing interest while quality perception does not have a significant effect on consumer purchase intention.