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Jurnal Ilmu Manajemen (JIM)

jim
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Published by Universitas Negeri Surabaya

ISSN : - EISSN : 2549192X DOI : DOI: http://dx.doi.org/10.26740/jim

Core Subject : Economy, Science,

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Jurnal Ilmu Manajemen (JIM) bertujuan menyebarluaskan hasil penelitian dari pemikiran bidang Manajemen (Sumber Daya Manusia, Keuangan, dan Pemasaran) kepada para akademisi, praktisi, dan mahasiswa. Jurnal Ilmu Manajemen (JIM) mencakup studi ilmu manajemen yang terdiri dari: 1. Manajemen Pemasaran; 2. Manajemen Sumber Daya Manusia; 3. Manajemen keuangan; 4. Manajemen Strategis; dan 5. Kewirausahaan.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 725 Documents

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Pengaruh Experiential Marketing terhadap Niat Mengunjungi Kembali di Rumah Makan dengan Kepuasan Konsumen sebagai Variabel Mediasi Nourissa Dinda Syachadi; Widyastuti Widyastuti
Jurnal Ilmu Manajemen Vol 9 No 3 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

This research aims to determine the effect of experiential marketing on the revisit intention at Si Bolang restaurant and customer satisfaction as mediation variables. The population is the customer of Si Bolang restaurant, with a total of respondents 200. The study method is quantitative and data collection using Google Forms online questionnaire. Data analysis used is Path analysis with SPSS version 25 program, and the variables used included experiential marketing, customer satisfaction, and revisit intention. Data analysis conducted are validity, reliability, path analysis, and Sobel. This research shows a significant effect of experiential marketing on revisit intention; subsequently, customer satisfaction has a significant effect on the revisit intention. Next, experiential marketing has a significant effect on revisit intention, and this study concludes that it is proven that customer satisfaction has a role as a mediation variable between experiential marketing and revisit intention. This research is based on current conditions making eating necessary to meet hunger and turning into culinary tourism with lifestyle changes, making the restaurant industry marketing activities focus on atmosphere, design, hospitality, and other intangible factors. It is necessary to pay attention to strategies in providing experiences to consumers, such as improving the taste of food, developing menus, increasing food presentation, increasing restaurant concepts and improving service in order to increase comfort in dining such as eating at home, so that grow a sense of satisfaction and provide encouragement to consumers' intentions to make repeat visits.

Pengaruh Financial Literacy, Locus of Control, Life Style, dan Gender terhadap Financial Management Behavior Mahasiswa Universitas Negeri Surabaya Novita Sari
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Financial management behavior is essential to have for everyone to achieve their financial goals. This research aimed to determine financial literacy, locus of control, lifestyle, and gender on financial management behavior. Respondent to this research is the students of Universitas Negeri Surabaya. The sample number is 100 respondents with random sampling obtained from online questionnaires”the research method uses a quantitative approach. Data were analyzed using multiple linear regression and processed using SPSS 23. The result of this research is that the variables of financial literacy, locus of control, lifestyle, and gender positively affect personal financial planning. Universitas Negeri Surabaya, especially the student career development section and the Financial Services Authority (OJK), can use this study's results to educate millennials about the importance of managing and planning finances properly.

Pengaruh Perceived Ease of Use dan Perceived Usefulness terhadap Keputusan Penggunaan Aplikasi Tokopedia melalui Trust sebagai Variabel Intervening Rizky Ramadhany Sito Putri; Sri Setyo Iriani
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

The development of technology-based businesses has increased as a result of the Covid-19 pandemic. One of them is e-commerce as an online shopping service provider. The purpose of this study is to analyze and discuss the effect of perceived ease of use, perceived usefulness, and trust in actual system use decisions. Respondents in this study were people aged 1539 who had used the Tokopedia application in 2020 and accessed it via smartphone. The sample used was 200 respondents. The sampling method using non-probability sampling, and the sampling technique is judgemental sampling. The data collection techniques using an online questionnaire and analyzed using Path Analysis in AMOS program 23 version. This study found that perceived ease of use has a positive and significant effect on trust and actual system use. Perceived usefulness has a positive and significant effect on trust but does not affect actual system use. Moreover, trust has a positive and significant effect on actual system use. Furthermore, the result was found that perceived ease of use and usefulness positively affect actual system use with trust a mediating variable. Based on these result, it is recommended that Tokopedia could improve the easiness and the usefulness of their application system while keep maintaining the trust of its users.

Analisis Pengaruh Financial Indicators dan Ownership Structure untuk Memprediksi Kondisi Financial Distress (Studi pada Sektor Industri Perdagangan, Jasa, dan Investasi yang Terdaftar di BEI Tahun 2014-2018) Elyia Rosiana Savitri; Purwohandoko Purwohandoko
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Financial distress is the stage when a company experiences a decline in financial performance before bankruptcy occurs. This study aims to examine the effect of financial indicators and ownership structure on financial distress. The independent variables in financial indicators include profitability, activity, growth, liquidity, and leverage. The ownership structure includes managerial ownership and institutional ownership. This research period is for five years, from 2014 to 2018. This study's population are companies in the trade, services, and investment sectors. Samples were taken using the purposive sampling method and obtained 16 companies as samples. The results of data analysis using the logistic regression method. The results showed that the current ratio and debt to assets ratio significantly affected financial distress. Meanwhile, the variables return on assets, total assets turnover, sales growth, managerial ownership, and institutional ownership do not significantly affect financial distress. The solution that the trade, service can carry out, and investment industry sector that has negative EPS in a row is to pay off short-term obligations within a predetermined period and maximize the benefits of debt as a tax deduction so that financial distress for companies can be avoided.

Pengaruh Dinamisme Lingkungan, Kemampuan Dinamis, dan Literasi Keuangan terhadap Kinerja UMKM di Kota Mojokerto Mas Agung Maulana
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

SMEs are one of the economic contributors in East Java, and performance factors are one of the drivers of the advancement of SMEs. BPS 2016 - 2018 shows that the City of Mojokerto SMEs only contribute 0,29%, categorized as the least East Java GRDP (Gross Regional Domestic Product) contributor among other cities. This study focuses on SMEs of Mojokerto City. This research aims to find out the influence of environmental dynamism, dynamic capabilities, and financial literacy. This research is determined as quantitative causalities. The sampling method used is random sampling. 100 SMEs were being used as a sample taken from 3553 SMEs from Mojokerto City as a population. Data analysis using multiple linear regression and test instruments using SPSS 25. The result of this research is that the variable financial literacy has a positive effect on SME performance. In contrast, the variables environmental dynamism and dynamic capabilities did not affect SME performance. Mojokerto City SMEs should be aware of financial literacy rather than environmental dynamism and dynamic capabilities to increase SMEs' performance.

Peran Consumer Perceived Value dalam Online Review terhadap Impulse Buying Tendency melalui Browsing sebagai Variabel Intervening Evi Mardian Ningsih; Anik Lestari Andjarwati
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Shopee is one of the favourable marketplaces in Indonesia. This research investigates impulse buying among Shopee user. In addition, it also analyzes the relationship between practical value, hedonic value, browsing, and impulse buying tendency. The survey was conducted using an online questionnaire and collected data from 211 respondents, the Shopee marketplace application users. Analysis of Structural Equation Modeling (SEM) in the Partial Least Square (PLS) program is used to analyze the data. The results show that the utilitarian value does not affect impulse buying tendency via browsing, and hedonic value affects impulse buying tendency via browsing. This research has limitations, which are: this research only involves the Shopee marketplace, so it is possible that it cannot be generalized to all types of marketplaces, and for further investigation, it can add or compare other marketplaces such as Tokopedia, Lazada, and Blibli. Supposedly, this study calls other variables, such as expressive value, sacrifice value, web quality, and purchase intention.

Sebuah Studi pada Wanita Bekerja: Pengaruh Motivational Factors, Purchase Preferences, dan Tendency Towards Health Consciousness terhadap Purchase Intention Green Cosmetics Catresia Martha Bella; Yessy Artanti
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

The study investigated the intention of working women to buy green cosmetic products. In addition, it also analyzes the relationship between motivational factors, purchase preferences, and tendency towards health consciousness on the purchase intention of green cosmetic products. A model was developed to understand the effect of independent variables on the dependent variable. Motivational factors, purchase preferences, and tendency towards health consciousness were considered as independent variables and purchase intention of green cosmetic products as the dependent variable. The survey was conducted using an online questionnaire and collected data from 119 working women. Multiple linear regression in SPSS software was used to analyze the collected data. The results show that motivational factors have no significant effect on the purchase intention of green cosmetics. Meanwhile, purchase preferences and tendency towards health consciousness significantly affect purchase intention of green cosmetics. This study focuses on a group of working women. Future research may involve demographic variables, spending on buying green products, and lifestyle variables. Further research can also use in-depth interviews and focus group discussions on finding out more details regarding the use of green products. The green product is also closely related to the high-involvement product. It becomes interesting to involve it in further research.

Niat Beli Sepatu Merek Lokal oleh Generasi Muda: Pengaruh Consumer Ethnocentrism, Perceived Quality, Perceived Price, dan Perceived Brand Image Lailatul Maghfiroh; Sri Setyo Iriani
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Indonesia is one of the top 4 world footwear producers. On the other hand, there are many well-known foreign brand shoes in Indonesia. Ventela is one of a famous shoes local brand in Indonesia. The local consumers have preferences concerning the shoe producer country of origin. Local people prefer to buy local brand shoes if they have an ethnocentric taste and good perceptions about the local brand. Therefore, this study aims to determine the effect of consumer ethnocentrism, perceived quality, perceived price, and perceived brand image toward a willingness to buy Ventela shoes. The survey was conducted using an online questionnaire and collected data from 205 young generations. Multiple linear regression in SPSS software was used to analyze the collected data. This study shows that consumer ethnocentrism, perceived quality, and perceived price significantly affected willingness to buy. Meanwhile, the perceived brand image had no significant effect on willingness to buy. Further research is suggested to compare several local fashion brands with different positioning. The results of this study can be used as input for Ventela shoes in facing business competition and business development by paying attention to the variables used.

Bagaimana Konsumen Kosmetik Memerhatikan Beauty Vlogger dan Pengaruhnya terhadap Niat Beli Lika Alda Septiani
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

This study aims to determine the effect of physical attractiveness, attitude homophily, social attractiveness, credibility, and parasocial interaction on cosmetics purchase intention based on the TasyaFarasya review. TasyaFarasya is one of the beauty vloggers on YouTube and Instagram. This study uses a quantitative approach. The sampling technique used is non-probability sampling which is judgmental sampling. In this study, the respondents are women; they knew TasyaFarasya as a beauty vlogger; the age is around 17-35 years and watched content from TasyaFarasya. The number of samples is 200 respondents. The data was processed using PLS-SEM with SmartPLS software version 3.3.3. The findings of this study indicate that physical attractiveness, homophily attitudes have a significant effect on credibility. While physical attractiveness and social attractiveness significantly affect parasocial interactions, homophily attitudes do not affect parasocial interactions. Credibility does not affect purchase intention, but parasocial interaction has a significant effect on purchase intention. Further research can add information and building motive variables. It is also interesting to see further how the interaction between vlogger viewers.

Pengaruh Kompetensi dan Motivasi terhadap Kinerja Karyawan Perusahaan Asuransi Kartika Juanita Nurwin; Agus Frianto
Jurnal Ilmu Manajemen Vol 9 No 3 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

This research aims to explain how competence and work motivation affect employee performance in an insurance company. This research use 35 employees at PT. Asuransi Umum Bumi Putera Muda Unit Syariah Surabaya as a sample. Data collection use observations, interviews and (primary) questionnaires. This research uses data analysis of validity, reliability, classic assumption, and hypothesis tests. Data were analyzed by multiple linear regression with SPSS. This research shows that competence and work motivation simultaneously have a significant influence on employee performance. Partially, competence has positive and significant on employee performance. The result shows that the competencies possessed by the employee have an impact on employee performance. As well as role work motivation has positive and not significant on employee performance. The results of data testing show that the work motivation provided by the company has no impact on employee performance. The company must facilitate employees to increase competence and work motivation since employee performance correlates with firm performance.

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Contact Name
Yuyun Isbanah

Contact Email
yuyunisbanah@unesa.ac.id

Phone
+6281335351279

Journal Mail Official
jim@unesa.ac.id

Editorial Address
G1 Building Floor 2 Journal Room Faculty of Economics Universitas Negeri Surabaya Campus Ketintang Surabaya 60231 G1 Building Floor 2 Journal Room Faculty of Economics Universitas Negeri Surabaya Campus Ketintang Surabaya 60231

Location
Kota surabaya,

Jawa timur

INDONESIA

Abstract

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Yuyun Isbanah

Contact Email yuyunisbanah@unesa.ac.id

Phone +6281335351279

Journal Mail Official jim@unesa.ac.id

Editorial Address G1 Building Floor 2 Journal Room Faculty of Economics Universitas Negeri Surabaya Campus Ketintang Surabaya 60231 G1 Building Floor 2 Journal Room Faculty of Economics Universitas Negeri Surabaya Campus Ketintang Surabaya 60231

Location Kota surabaya, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Yuyun Isbanah

Contact Email
yuyunisbanah@unesa.ac.id

Phone
+6281335351279

Journal Mail Official
jim@unesa.ac.id

Editorial Address
G1 Building Floor 2 Journal Room Faculty of Economics Universitas Negeri Surabaya Campus Ketintang Surabaya 60231 G1 Building Floor 2 Journal Room Faculty of Economics Universitas Negeri Surabaya Campus Ketintang Surabaya 60231

Location
Kota surabaya,

Jawa timur

INDONESIA