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Shariqonomica: Journal of Sharia, Law, and Economics
Published by Universitas Tomakaka
ISSN : 31239749     EISSN : 31239730     DOI : -
Core Subject :
Shariqonomica: Journal of Sharia, Law, and Economics is an academic journal published by the Faculty of Sharia and Islamic Economics, Universitas Tomakaka. The journal focuses on interdisciplinary studies involving Sharia, law, and Islamic economics within the context of contemporary society. It aims to provide a scholarly platform for researchers, academics, and practitioners to disseminate high-quality and relevant scientific works rooted in Islamic values. Shariqonomica is published twice a year, in March and September. All submitted manuscripts undergo a double-blind peer-review process to ensure academic quality and originality. The journal accepts various types of submissions, including research articles, conceptual papers, and case studies.
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Articles 11 Documents
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ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN KONSUMEN (LITERATURE STUDY) Hajrah
Journal of Sharia, Law, and Economics Vol 1 No 1 (2026): studies involving Sharia, law, and Islamic economics within the context of contem
Publisher : Fakultas Syariah dan Ekonomi Islam, Universitas Tomakaka

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Abstract

Keputusan pembelian merupakan hasil dari evaluasi produk dari berbagai pilihan dan bersiap untuk melakukan pembelian. Penelitian ini bertujuan untuk menganalisis faktor-faktor yang dapat mempengaruhi keputusan pembelian konsumen. Metode yang digunakan dalam penelitian ini adalah metode kualitatif dengan bentuk studi kepustakaan atau literatur. Hasil penelitian menunjukkan bahwa faktor yang berpengaruh dalam keputusan pembelian yaitu pelayanan, kualitas produk, promosi, pengalaman pembelian, harga, dan lokasi.

Page 2 of 2 | Total Record : 11

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