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INDONESIA
Fokus Ekonomi
Published by Universitas Stikubank
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 94 Documents
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STRATEGI BISNIS RITEL TRADISIONAL DI TENGAH PERSAINGAN BISNIS MINI MARKET MODEREN
Fokus Ekonomi Vol 9 No 3 (2010)
Publisher : Fokus Ekonomi

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Abstract

This study explores and measures several factors in terms of the business traditional retails’ strengths, weaknesses, opportunites and threaths, using Factor Analysis. These all factors are used to determine competitive advantage strategy alternatives using SWOT Analysis. Unit Analysis used in this study is the individual subjects, taken from the small-unstrutured stores (warung tradisional) and traditional markets, and modern retails (modern minimarkets).  The results show that there are many weakneses and threaths factors facing the traditional retails as the determined factors for formulating the competitive advantage strategy, compared to modern retails having the many strengths factors. The main formulated various competitive advantage strategies for tradional retails in oder to compete with the modern retails are as follows:1) improving product quality assurance; 2) implementing infrastructure management to get comportable, and safety store atmosphere; 3) focusing on innovatif services and offering certain or special products. These strategies are the uniqness strategy for sustainning the traditional retails toward the retail business competitiveness. These unique developed strategies are formulated based on generic strategy by Jauch and Glueck (1997), and Porter (1995), in term of focus and retrenchment strategy
STRUKTUR PASAR BANK DAN KINERJA BANK
Fokus Ekonomi Vol 9 No 3 (2010)
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Abstract

This paper explains  how  bank market structure influence the bank performance. There are two Competing hyphothesis with regard to market structure and performance. The first hyphothesis is Structure Conduct Performace (SCP) and the second hyphothesis is Efficient Structure Hyphotesis (ES). According to SCP hyphothesis, the degree of competition among banks in  a market is influenced by the degree of concentration of their output among a few relatively large banks, since a more highly concentrated market  Structure is assumed to be conducive to a more effective Collusion.  ES hyphothesis stipulates that a bank which operates more efficiently than its competitors gains higher profits resulting from low operational costs. Consequenttly, differences at the level of efficiency creates  an unequal distributions of positions within the market and creates concentration.   If SCP hyphothesis found then antitrust policy shoud be taken and if ES found then increasing concentration in banking market should not be ristricted by regulatory
FAKTOR-FAKTOR YANG DIPERTIMBANGKAN OLEH NASABAH DALAM MENGADOPSI SISTEM LAYANAN ONLINE BANKING
Fokus Ekonomi Vol 9 No 3 (2010)
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Abstract

This paper report factors that influence banking customer for adopting online banking. Attitude and acceptance of a new system will impact to the successful for the adoption of that system. Technology acceptance model (TAM) has been a popular model for adoption of information system because of its parsimony. Using regression analysis, the result shows that only perceived usefullness and perceived credibility that influence the customer for using online banking.
ANALISA MARKET OVERREACTION PADA SAHAM LQ 45 DI BURSA EFEK INDONESIA
Fokus Ekonomi Vol 9 No 3 (2010)
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Abstract

The issue of this research is whether there is market overreaction in Indonesia Stock Exchange in the period 2008-2009. The aim of this research are to study and analyze whether there is overreaction in Indonesia Stock Exchange. The overreaction hypothesis is a manifestation of the inefficiency of the market (De Bondt and Thaler, 1985). Research on market overreaction used a sample of 20 shares in the company's listed at LQ-45. The result of this research are (1) in the winner portfolio return reversal does not occur in the test period, (2) in the loser portfolio return reversal occurred in the test period and (3) winners and losers portfolio do not show the different average abnormal return significantly. From the analysis, we can concluded return reversal only occurs in loser portfolio and the return reversal does not occur in the winner portfolio. Thus the research indicates only loser anomaly, this is caused by an overreaction to the bad news. The implication of this research is investors can use the contrarian strategy (buy low, sell high) to get abnormal return.
ANTESEDEN DAN OUTCOMES WORK-FAMILY CONFLICT; MENGUJI MODEL HUBUNGAN PEKERJAAN- KELUARGA PADA PEGAWAI BERSEKOLAH DI DAERAH ISTIMEWA YOGYAKARTA
Fokus Ekonomi Vol 9 No 3 (2010)
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Abstract

The purpose of this research is to examine the relationship between antecedent work-family conflict (job stress, job support, family support, family stress), work-family conflict, and outcomes work-family conflict (job satisfaction, performance, affective commitment).  This research also investigates the impact of performance on job satisfaction, performance on affective commitment, and job satisfaction on affective commitment. Variabel in this research were measured via survey of 226 student Magister Management on the University in the DIY.  Structural Equation Modeling (SEM) were used to examine the effect to antecedent and outcomes of work-family conflict. Results showed that the estimate model in this research is acceptable based on the goodness fit index. The structural relationship showed that job stress, family support, and family stress significantly related to work-family conflict, but no significantly related with family support. Work-family conflict significantly related to performance and job satisfaction, but not to affective commitment. It also showed that job satisfaction significantly related to affective commitment and performance; performance to affective commitment. Finally, these results have an important implication to managers in scheme work-family orient.
SOURCING FUNGSI MSDM: SEBUAH ANALISIS TERHADAP KONTROVERSI KEPUTUSAN “MAKE OR BUY “
Fokus Ekonomi Vol 8 No 3 (2009)
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Abstract

Generally this paper explores the outsourcing decision towards human resource management (HRM) functions. The controversy regarding ‘make or buy’ decision between insourcing and outsourcing has generated many debates. Based on the literature review, the author has developed some conceptual frameworks to analyze under which situations and conditions and also what kinds of HRM functions can be better outsourced by the client to improve their competitiveness. The results suggest that the organization will be able to choose ‘make or buy’ decision based on some points of view such as the nature of HRM functions (strategic and critical), level of cost saving that can be achieved by the client, the relationship between the client and the vendor and the default risk of outsourcing, and also the client’s bargaining  power  towards  the  vendor. It is hoped that the conceptual  frameworks discussed in this paper will in the future guide in  empirical  research on outsourcing of HRM  functions and also provide a comprehensive analysis to HRM professionals in formulating  outsourcing  decision.
DIRECT-TO-CONSUMER ADVERTISING OF PRESCRIPTION MEDICINES : SEBUAH KONSEP KONTRIVERSI DALAM MEMBANGUN MEREK INDUSTRI FARMASI
Fokus Ekonomi Vol 8 No 3 (2009)
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Abstract

Implemention of selling and producting concepts have been key success of funtastic growth of pharmaceutical industry for the last decade which supported by R&D program and selling forces. However, increasing customer value expectation toward healthcare products quality and market saturated become challenges for pharmaceutical industry to create brand identity and brand image for building long-term brand equity toward promotion, communication and education process. One of the rising and controversial models for pharmaceutical product’s promotion is Direct-to-Consumer Advertising (DTCA). This article offer the description of DTCA model and its trade-off from customer, medical community and pharmaceutical industry perspectives.
PARADIGMA RISET DALAM PEMASARAN
Fokus Ekonomi Vol 8 No 3 (2009)
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Abstract

This paper aims to paradigmatically identify the developments within the field of consumer research. Paradigms in consumer research can be broadly classified as a set of fundamental assumptions that researchers make about what they are studying and how they study it. There are two paradigms within the field of consumer research: the positivistic and the non-positivistic. The study of consumer behavior is rapidly evolving as researchers recognize and implement new techniques and trans- disciplinary perspectives to understand the nature of purchase and consumption behavior.
RESOURCE DEPENDENCE PERSPECTIVE DALAM TEORI ORGANISASI: (Telaah Konsepsual dan Isu Metoda Penelitian)
Fokus Ekonomi Vol 8 No 3 (2009)
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Abstract

This article discussed about resource dependence perspective, which is explain that organizations have to acquire some critical resources for organization survival. Organizational design and structure was determined by environment change which is always uncertainty. To reduce this uncertainty, organization develop inter organizational linkage with the other organization. Merger, joint venture, and interlock directorates are some of the varieties. This article also discussed about conceptual and research issues in the resource dependence. Implications for future research and theory development are discussed.
FAKTOR FUNDAMENTAL MAKROEKONOMI, RISIKO SISTEMATIS DAN KINERJA PERUSAHAAN MANUFAKTUR DI BURSA EFEK INDONESIA
Fokus Ekonomi Vol 8 No 3 (2009)
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Abstract

The purpose of this research is to analysis  influence of macroeconomic factors, as inflation, interest rate, exchange rate, economic growth; and systematic risk toward financial performance for 2004 to 2006. This research uses secondary data, with the source of data from BPS and Indonesian Capital Market Directory publication. The sampling technical used purposive sampling, and  total sample is 116 firm with the 348  observation sample. The analysis with regression ordinary least square – OLS. Result the test that inflation and exchange rate are significant negative influence the systematic risk, but interest rate and economic growth are significant positive toward to systematic risk. Interest rate significant positive toward financial performance, and systematic risk is significant negative toward financial performance. Exchange rate significant negative at level less than 10% toward financial performance.  In this research is only interest rate toward systematic risk, and than exchange rate & systematic risk toward financial performance support economic theory. The R-square is 0,031 so the five independent variable is have a weak ability to predict financial performance. The other result that systematic risk is a intervening variable, they are mediation macroeconomic fundamental factor with firm performance.

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