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INDONESIA
KEMADHA
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Core Subject : Humanities, Art,
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Articles 7 Documents
Search results for , issue " Vol 3, No 3 (2012)" : 7 Documents clear
PERANAN DESAIN PARIWARA (IKLAN) DI ERA GLOBALISASI Sugiharjanto, Asto Adi
KEMADHA Vol 3, No 3 (2012)
Publisher : KEMADHA

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Abstract

Today, the term often heard of Visual Communication Design , in our daily lives. Actually, Visual Communication Design is the development of advertising art and graphic design. Visual Communication Design is a sense of visual design  language of  the disclosure of  ideas or messages conveyed  through  visual  forms  to  the  recipient  (target  audience). Among  them  is  a  form  of  visual  images,  symbols,  symbol,  color, illustration and art of writing (typography). The process of delivering visual messages will  be  delivered  to  audience with  communicative, creative,  innovative, effective, and efficient  through various  forms of media  for  specific purposes.
KESENIAN BALI DULU DAN KINI BARONG BANGKUNG” Anwar, Ahmad Khoirul
KEMADHA Vol 3, No 3 (2012)
Publisher : KEMADHA

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Abstract

Culture and art  is always  interesting  to be discussed especially  in this era of globalization . Culture itself is the essence of the life of the nation . One example is the Balinese culture is predominantly Hindu teachings are rooted in the Hindu religion . Balinese culture also has a clear identity that is expressive culture which includes the basic values ??of  the dominant  . Bali  is  the appeal of  the unique culture and populist. Various kinds of diversity  together  in creativity,  taste and  intention. Every  religion  has  a  feast  day  each,  one  of which  is  the  feast  day ceremonies of Hindus in Bali is Galungan . Galungan is the victory of Dharma  (  goodness  )  against  adharma  (evil  ).  Implementation  of Galungan  tinged with a series of unique and distinct  in  this  feast enliven like Penjor  in pairs  in  front of each house  ,  the offerings are set high and in " sunggi " at the top of the head , and there is a uniqueness that is nearly  run  over  by  the  progress  of  time  ,  ie  Bangkung  barong  . Pementasa barong bangkung are  for  starting  reinforcements  .Now this implementation barong bangkung staging seems more and more  rare  ,  especially  in  urban  areas  . Many  factors  influence greatly  to  the deterioration of  this  tradition, i.e  is  the number of incoming  foreign  cultures  and  increasing  population  ,  especially immigrants of different races and ethnicities to bring each culture to remain able  to maintain  this  tradition  into  the  future  .
Polykria Milik Kita Toekio, Soegeng
KEMADHA Vol 3, No 3 (2012)
Publisher : KEMADHA

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Abstract

An exhibition is basically a work culture that implements a combination of creative and proficiency. The rate of development is determined by the offender, seeker, and the atmosphere of the times. When the cultural dynamics at the  center of civilization, including what came to pass that mark the interaction dynamics of the movement known as hyperexogenous. The diversity of systems and the growing competition is very influential on cultural actors. Like a vortex of endless, global culture must be faced with an optimistic attitude. But beside that, there is negligence on the toughness of their own culture. In this fast-paced atmosphere of a gap there was a group of young people who dared to display works with the image of different traditions. Serving them is the answer to the advantage of local cultural (ethnic culture). Academic base that is grounded in local culture is essential for the existence of cultural capital of the  nation. This exposure is  only a fraction  of the phenomenon of cultural work. Hopefully their enthusiasm will motivate other young people
KONSTRUKSI IDENTITAS POSTMODERN DALAM IKLAN LA LIGHT VERSI “DONT QUIT” Surahman, Sigit
KEMADHA Vol 3, No 3 (2012)
Publisher : KEMADHA

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Abstract

n the postmodern era and the economic, political , social and cultural erratic  in  Indonesia  today  , present  the medium of  television  led  to a new phenomenon  in  the  world  of  audio  visual  advertising  .  Cigarette advertising LA LIGHT version of " Do not Quit " which brings various questions  .  Serving  ads  presented  ,  does  not  show  any  relationship between  the messages being delivered  to  the marketed product  .Display advertising LA LIGHT version of " Do not Quit" , in this paper cigarette advertising LA LIGHT version of " Do not Quit" , examined the postmodern linguistic approach , namely semiotic theory , a theory derived  from  the  language  theory.  Between  signifier  (  form  )  and signified ( meaning ) in the display advertising LA LIGHT version of " Do  not Quit  "  it  seems  there  is  no  ideological  and well-established relationship , but it appears that perceptions in packing quite ironic in its entirety  . Serving advertisements LA LIGHT version of " Do not Quit " also seems to combine aspects of life that evolved in that time , so the text  , the language  , both audio and visual ( are works of post - modern ) not only produce a single meaning , but a multidimensional space in which it is mixed diffuse , interact , and contrary to various problems . These ads indicate the use of the postmodern aesthetic language that is visual  semiotics  linguistics and  semiotics  .
ANTARA KARYA FOTO MODEL DARWIS TRIADI DAN JHONNY HENDARTA Yulianto, Arif
KEMADHA Vol 3, No 3 (2012)
Publisher : KEMADHA

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Abstract

When mentioning Photography  , people will always be attached to  the  name  Derwis  Triadi  .  Andreas  Triadi  Derwis  is  an  icon  of photography in Indonesia . World Photography in Indonesia, we also know  some  professional  photographers  who  dominate  the  field  of commercial and artistic photography Jhonny Hendarta one of them is living in Jogjakarta . They can both draw on the ideas in his mind and forth  in his works  .         The main characteristic picture of the woman who successfully lies in precisely understanding the character , and given light precisely on the photo . Inspiration is key to shooting photography , inspiration distinguishes a work with  the work of others  . Proper shadows will make a photograph has a strong character . Both works show the character on  each  model  ,  the  similarity  between  the  chemistry  and  mood photographer  to  produce  images  with  the  model  properly  .  It  is interesting to Jhonny work that he managed to combine the techniques of photography  , art elements , and elements of the local Indonesian completely on his work  , while  the work of gathering  light Derwis  , artist and model poses on camera  shots  .
Polykria Milik Kita Toekio, Soegeng
KEMADHA Vol 3, No 3 (2012)
Publisher : KEMADHA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (6.014 KB)

Abstract

An exhibition  is basically a work culture  that  implements a combination of  creative  and  proficiency.  The  rate  of  development  is  determined  by  the offender , seeker , and the atmosphere of the times. When the cultural dynamics at  the  center  of  civilization,  including  what  came  to  pass  that  mark  the interaction dynamics of  the movement known as hyperexogenous. The diversity of systems and the growing competition is very influential on cultural actors. Like  a  vortex  of  endless,  global  culture must  be  faced  with  an  optimistic attitude. But beside  that,  there  is negligence on  the  toughness of  their own culture. In  this  fast-paced atmosphere of a gap  there was a group of young people who  dared  to  display works with  the  image  of  different  traditions. Serving them is the answer to the advantage of local cultural (ethnic culture). Academic base that is grounded in local culture is essential for the existence of cultural  capital  of  the  nation.  This  exposure  is  only  a  fraction  of  the phenomenon of cultural work. Hopefully their enthusiasm will motivate other young people.
MENYOAL KREATIFITAS REDESAIN KEMASAN TRADISIONAL INDONESIA Lukitasari, Evelyne Henny
KEMADHA Vol 3, No 3 (2012)
Publisher : KEMADHA

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Abstract

Packaging design not only serves as a wrapper but also as a medium for the promotion of a product through a visual language that  promotes  creativity  as  a  weapon  in  creating  his  works. Creativity  in addition  to helping create beautiful work, a new, unique but able to provide solutions to the needs of society in a culture contemporaries. This is intended to revitalize traditional packaging  marginalized  into  the  packing  has  a  sale  value, competitiveness with modern packaging and has prestige.

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