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INDONESIA
Jurnal Siasat Bisnis
Published by Universitas Islam Indonesia
ISSN : 08537666     EISSN : 25287001     DOI : https://doi.org/10.20885/jsb
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Social Sciences
Jurnal Siasat Bisnis (JSB) is a peer review journal published twice a year (January and July) by Management Development Centre (MDC)-Department of Management, Faculty of Economics, Universitas Islam Indonesia. JSB) addresses the broad area of management science and its applications in industry and business. It is particularly receptive to research relevant to the practice of management within the emerging regions and its effects beyond. It covers studies on how management work is done (descriptive) and/or should be done (normative) in diverse organisational forms, either in profit or non-profit firms, private or public sector institutions, or formal or informal social networks. We welcome qualitative studies with high-quality, rigorous methods, and strong impact on the field. Topics covered include, but not strictly limited to: 1. Business and management strategy 2. Marketing management 3. Operations management 4. Computing and technology management 5. Finance and investment management 6. Innovation and knowledge-based management 7. Entrepreneurship 8. Organisational behaviour and people management 9. Corporate social responsibility 10. Islamic business and management
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 381 Documents
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Bibliometric Analysis of Research on Financial Technology (FinTech) in the ASEAN Region: Research Streams, Influential Works, and Future Research Paths Wahdaniyah, Nurul; Nurmandi, Achmad; Younus, Muhammad
Jurnal Siasat Bisnis VOL 30, NO 1 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss1.art4

Abstract

Purpose – This paper aims to identify trends and research mapping of financial technology (FinTech) in the ASEAN Region that have been of interest to academics and practitioners through the help of Vosviewers' application in visualizing the data. Design/methodology/approach – The method used in this research is qualitative research with a literature study approach. The data found were 88 documents and then analyzed. This dataset was converted to CSV format, imported into Bibliometrix, and analyzed. Findings – This study revealed a significant increase in research on Financial Technology from 2019 to 2023, indicating a growing interest among academics. Key terms such as Finance, Financial Inclusion, Banking, Financial Services, Financial Markets, Financial Services, Financial System, Innovation, Technology Adoption, Governance, and Technology Development were the most frequently used. These concepts are crucial in understanding the impact of Financial Technology on various economic and social aspects. This research highlights the relevance of Financial Technology not only for enhancing financial inclusion but also for public policy, financial stability, and the development of the digital economy globally. Supporting research and development in this area is therefore crucial. Research limitations/implications – The main limitation of the research should be the use of data only from the Scopus database. Practical implications – This paper guides academics and practitioners in understanding the key trends and focus of FinTech research. The results also help support FinTech policy development and innovation in the ASEAN region. Originality/value – This paper reveals the research trends and areas of Financial Technology. The results help scholars quickly understand Financial Technology research. The paper also provides an alternative approach to conducting literature reviews with computer-aided analysis programs. Keywords: Financial Technology, Technology Adoption, Innovation and Technology Development.
Global research trends in green advertising and green purchase intention: A decade of bibliometric insights Zinulaen; Dananjoyo, Radyan
Jurnal Siasat Bisnis VOL 30, NO 1 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss1.art6

Abstract

Purpose – This study maps the development of research on green advertising and green purchase intention from 2015 to 2025. This study is motivated by the increasing relevance of environmental sustainability issues in marketing practices and consumer behavior.Design/methodology/approach – This study uses a bibliometric approach by analyzing 150 scientific articles indexed in Scopus using the VOSviewer software. The analysis was conducted through four stages: initial search, screening, examination of bibliographic attributes, and thorough bibliometric analysis with a focus on keyword linkage networks, author collaboration, and citations.Findings – The results of the study show a significant increase in the number of publications regarding green advertising and green purchase intention. Five thematic clusters were successfully identified: consumer perception of green messages, psychological attitudes towards the environment, macro sustainability issues, ethical challenges such as greenwashing, and communication effectiveness. The United States, India, and China are major contributors to the publication, although collaboration between authors is still limited.Research limitations/implications – This study was limited to English-language journal articles indexed in Scopus, so it did not include conference proceedings or publications in other languages. Further research is recommended to explore the effectiveness of green advertising on specific products (e.g. sustainable fashion), the role of social media in green campaigns, as well as using experimental methods to test causal relationships.Practical implications – The findings of this study can be leveraged by marketing practitioners to design more effective green advertising by aligning messages with consumer values and trust. The study also emphasizes the importance of honesty in communication so as not to cause skepticism about greenwashing practicesOriginality/value – This study is the first systematic bibliometric mapping of green advertising and green purchase intention using VOSviewer, which reveals key trends, influential authors, and research gaps that can be leveraged for further study and development of sustainable marketing strategies.
Basic psychological needs and financial well-being among e-commerce outsourcing employees: The role of financial attitude Anindyastri, Ranty; Risfandy, Tastaftiyan; Arumsari, Septiana Lisa
Jurnal Siasat Bisnis VOL 30, NO 1 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss1.art3

Abstract

Purpose – This study investigates the relationship between basic psychological needs and financial well-being among outsourced employees in the e-commerce sector of Indonesia, with financial attitude as a mediating variable. Based on Self-Determination Theory (SDT), it aims to explore how the fulfillment of autonomy, competence, and relatedness contributes to positive financial outcomes.Design/methodology/approach – This research applied a quantitative method by collecting survey data from 422 outsourced employees in Indonesia’s e-commerce sector. Data were obtained through an online questionnaire distributed via Google Forms and analyzed using Structural Equation Modeling with the Partial Least Squares (SEM - PLS) technique, using SmartPLS version 4.0.9.9Findings – The research results show that basic psychological needs have a significant positive effect on financial attitude and financial well-being. Financial attitude was found to partially mediate the relationship between psychological needs and financial well-being. When the psychological needs of e-commerce outsourcing employees are fulfilled, they not only feel better emotionally and become more motivated but also exhibit more adaptive financial behaviors. Adaptive financial behavior, combined with positive financial attitudes, can help employees achieve greater financial well-being.Research limitations/implications – This study is limited by its cross-sectional design and narrow employment context, which may affect generalizability. Using self-report surveys alone may not capture the full experiences of outsourced employees. Future research should consider longitudinal methods and qualitative approaches, such as interviews, to explore psychological needs and financial well-being more deeply.Practical implications – Organizations should foster supportive work environments that meet employees’ psychological needs and integrate financial education into employee support programs. This holistic approach can enhance financial well-being, particularly in unstable or outsourced work settings.Originality/value – This study expands the application of Self-Determination Theory within financial behavior by emphasizing how psychological needs influence individuals’ financial attitudes and outcomes. It also highlights the essential role of psychological resources in supporting financial well-being, especially among workers in unstable or uncertain employment conditions.
Investigating the effect of online consumer reviews on purchase intention among Gen Y and Z Yuliana, Ade; Novandari, Weni; Setyawati, Sri Murni
Jurnal Siasat Bisnis VOL 30, NO 1 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss1.art7

Abstract

Purpose – This research explains inconsistencies in research findings regarding the effect of online consumer reviews dimension (review timeliness, review quantity, review positive valence, review quality) and trust on purchase intentions, using a social influence theory approach.Design/methodology/approach – The sample in this study was 213 respondents, who were generation Y and generation Z, who had read online reviews of cosmetic products.Findings – The results reveal that online consumer reviews influence purchase intention primarily through the formation of consumer trust. Review quantity, review positive valence, and review quality have significant positive effects on trust and purchase intention, suggesting that consumers place greater importance on the credibility, positivity, and informativeness of review content when evaluating products online. Trust serves as an important mediating mechanism in transmitting the influence of review dimensions on purchase intention. Review timeliness does not exhibit a significant direct or indirect effect, suggesting that consumers usually rely more on the content and quality of reviews than on their recency when forming purchase intention. Research limitations/implications – This study has several limitations. The sample was dominated by Generation Z respondents, which may limit the generalizability of the findings across generations. The focus on cosmetic products also restricts the applicability of the results to other product categories. In addition, this study only examined four dimensions of online reviews and one mediating variable, namely trust. Future research is recommended to further explore the relationship between review timeliness and trust, as well as to include additional variables such as perceived credibility and consumer engagement.Practical implications – The managerial implication in this research is that online reseller should be able to encourage consumers to give positive reviews of their market offerings, because online consumer reviews can have an impact on increasing company sales.Originality/value – This study contributes to examine the social influence theory approachlinked to the dimensions of online reviews. It specifically focuses on generations Y and Z because these generations dominate the internet population and are more familiar with e-commerce than earlier generations. The value provided in this paper is that it is able to provide insight for companies and researchers in order to improve product reputation and explore future research.
Decisive factors for indie publishers to win authors' hearts to publish their books Anjaningrum, Widiya Dewi; Rahayu, Elisa Dwi; Viloria, Vivien Amor
Jurnal Siasat Bisnis VOL 30, NO 1 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss1.art8

Abstract

Purpose – This study aimed to determine the significant impact of marketing stimuli on perceived usefulness, the appreciably effect of social media interaction on content quality, and the remarkably influence of perceived usefulness and content quality on purchase intentions.Design/methodology/approach – This is quantitative research, where quantitative data were obtained from the distribution of online questionnaires. The research sample was all participants of the "Book Writing Camp" up to Batch 21 (2023) who had published their books at PT. Litera Media Tama, totaling 162 people. A sophisticated PLS-SEM analysis was used to examine the data gathered.Findings – The results showed that perceived usefulness and content quality on the publisher's social media greatly determine the author's choice. To increase perceived usefulness, publisher must strengthen marketing stimuli such as relative service innovation, service and price advantage, and promotional effort. Meanwhile, publisher must interact more with consumers on social media to improve content quality.Research limitations – Limitations of this study are that the data collecting process was conducted online and only at one publisher. Therefore, the results obtained from this study may vary if applied to other publishers.Practical implications – Publishers should optimize marketing stimuli to strengthen perceived usefulness and increase interaction with followers on social media to improve content quality. Therefore, publishers can effectively attract very motivated writers to publish their books with that publisher.Originality/value – The originality of this work lies in the utilization of Planned Behaviour Theory inside a sophisticated conceptual framework that has yet to be employed in prior research. In addition, the framework tested on Indie publishers in developing countries, a practice that has yet to be explored.
How do personal resources sustain career resilience under employment uncertainty? A conservation of resources perspective Fairuzzabadi, Fairuzzabadi; Rahmawati, Syarifah
Jurnal Siasat Bisnis VOL 30, NO 2 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss2.art1

Abstract

Purpose – This study examines how interdependent personal resource systems, human capital, social capital, positive psychological capital, and spiritual capital collectively sustain career resilience under conditions of persistent employment uncertainty, drawing on Conservation of Resources (COR) theory.Design/methodology/approach – This study employed a quantitative design, collecting survey data from 366 working professionals in a collectivist cultural setting and analyzing the data using partial least squares structural equation modeling (PLS-SEM). The study evaluates the relative and combined effects of multiple personal resources on career resilience.Findings – All four forms of personal resources positively contribute to career resilience, with positive psychological capital exerting the most substantial effect. The results demonstrate that career resilience is not driven by isolated resources but by coordinated resource portfolios that mitigate cumulative resource loss, consistent with COR theory’s resource investment and gain–loss dynamics.Research limitations/implications – The study relies on cross-sectional, convenience-based data, limiting causal inference and generalizability. Future research should adopt longitudinal designs and examine mediating and moderating mechanisms within personal resource systems to extend COR-based career resilience models.Practical implications – Organizations and policymakers should move beyond single-resource interventions and adopt integrated development strategies that simultaneously enhance psychological, relational, skill-based, and meaning-oriented resources to foster sustainable career resilience.Originality/value – This study enhances career resilience theory by applying COR theory in a career context, integrating spiritual capital into resilience research, and providing cross-cultural evidence that challenges individualist assumptions in dominant career models
A vulnerability management model for enhancing security governance capability in SMEs Wijayanti, Anita; Kamalrudin, Massila; Titisari, Kartika Hendra; Murhadi, Werner R
Jurnal Siasat Bisnis VOL 30, NO 2 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss2.art2

Abstract

Purpose – This study aims to develop a vulnerability management model to enhance security capability in small and medium-sized enterprises (SMEs), particularly in safeguarding accounting data under resource constraintsDesign/Methodology/Approach – This study employs a qualitative multi-case research design involving six SMEs in Surakarta, Indonesia. Data were collected through in-depth interviews, direct observations, and document analysis. Using inductive comparative logic and cross-case thematic analysis, the study identifies recurring governance patterns and develops a context-sensitive vulnerability management model grounded in empirical evidence across varying levels of resource constraints.Findings – The findings reveal that vulnerability management effectiveness in SMEs is shaped by the integration of governance structures, managerial coordination, and organizational learning rather than by technological capability alone. The study identifies three distinct governance configurations across SMEs under varying levels of resource constraints: reactive centralization, vendor-dependent compliance, and institutionalized adaptive governance. The proposed model consists of four interconnected components: identification and detection, evaluation and prioritization, managerial decision integration, and HR awareness and continuous learning. These components operate through a continuous feedback mechanism that strengthens adaptive security governance and organizational resilience.Research Limitations and Implications – This study is limited to six SME cases in Surakarta, Indonesia, which may restrict broader generalizability across industries and regions. Future research may apply quantitative or mixed-method approaches to validate and extend the proposed model across different organizational and institutional contexts.Practical implications – The study provides a practical and cost-efficient framework for SMEs to strengthen accounting data security through structured vulnerability management, risk-based prioritization, internal governance coordination, and continuous security awareness practices.Originality/Value – This study positions vulnerability management as a governance-oriented and learning-based organizational capability shaped by resource conditions, managerial integration, and adaptive organizational practices. The proposed model offers a context-sensitive approach for strengthening sustainable accounting data security governance in SMEs.
Does CEO popularity affect climate change disclosure? Evidence from Indonesian firms Chandra, Budi; Ramadana, Mariska; Robin, Robin; Melysa, Melysa; Surny, Surny
Jurnal Siasat Bisnis VOL 30, NO 2 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss2.art3

Abstract

Purpose – This study examines the effect of CEO popularity, including celebrity CEO (CELEB) and star CEO (STAR) on climate change disclosure (CCD) in Indonesian firms.Design/methodology/approach – This study analyzes data from 2020 to 2023, sourced from companies listed on the Indonesia Stock Exchange (IDX), and applies several statistical methods, including data panel regression to examine the relationship between CELEB and STAR to CCD, coarsened exact matching (CEM) to reduce selection bias, generalized least squares (GLS) to address heteroskedasticity and autocorrelation, and the two-stage Heckman model to mitigate endogeneity arising from sample selection bias. We further conducted a comparative analysis between firms led by STAR and NON-STAR to investigate whether the impact of CEO characteristics differs across the two groups.Findings – The empirical results show that both measures of CEO popularity are positively and significantly associated with the level of CCD. Firms led by CELEB or STAR consistently exhibit higher CCD scores compared firms led by less prominent executives. This finding indicates that CEO popularity is a meaningful explanatory factor in explaining cross-sectional variation in CCD.Research limitations/implications – This study is limited by proxy-based measures of CEO popularity, a short observation period, and its focus on Indonesian listed firms without industry-level analysis. Future research may examine broader sustainability dimensions, explore different institutional contexts, or use qualitative approaches to better understand CEOs’ perceptions of their public image in relation to environmental responsibility.Practical implications – This implies that companies can leverage CEO reputation to improve CCD and meet stakeholder expectations, while regulators may consider promoting disclosure practices that utilize executive visibility as a driver of corporate sustainability.Originality/value – This study addresses a relatively underexplored area by examining the impact of CEO popularity, as manifested through CELEB and STAR status, on CCD in Indonesia. This study makes a pioneering contribution to the literature on corporate sustainability by examining executive reputation as a driver of CCD in emerging markets.
From status to emotion: What drives Apple brand love and willingness to pay? Wibisono, Rafidianto; Nofrizal, Nofrizal; Zaki, Hammam; N, Arizal
Jurnal Siasat Bisnis VOL 30, NO 2 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss2.art5

Abstract

Purpose – This study addresses the limited empirical evidence regarding how psychological and social factors influence brand love and willingness to pay (WTP) for premium technology brands such as Apple. Previous studies have primarily focused on functional and quality-based determinants of consumer loyalty, while the roles of social status, Fear of Missing Out (FoMO), and hedonism in shaping emotional attachment and willingness to pay remain insufficiently explored. Therefore, this study investigates how these factors collectively influence consumers’ brand love and willingness to pay for Apple products.Design/methodology/approach – A quantitative survey approach was employed to collect data from 654 Apple consumers. The data were subsequently analyzed using Structural Equation Modeling (SEM) with SmartPLS software.Finding – The findings indicate that social status, FoMO, and hedonism significantly influence consumers’ brand love and willingness to pay for Apple products. However, social status did not have a significant effect on brand love, while FoMO did not directly influence willingness to pay. In addition, brand love and hedonism played important mediating roles in explaining consumers’ premium purchasing behavior.Research limitation/implications – This study employed a quantitative survey of Apple users in Indonesia; therefore, the findings cannot be generalized to other cultural or market contexts, nor can causal relationships be established. In addition, the study focused only on social status, FoMO, and hedonism without considering other potential factors or changes in consumer behavior over time.Practical implication – Apple should strengthen its exclusive brand image through limited edition offerings, premium collaborations, partnerships with luxury influencers, and personalized consumer experiences to enhance customer loyalty and perceived value.Originality/value – The novelty of this study lies in its examination of psychological factors namely social status, FoMO, and hedonism as determinants of brand love and willingness to pay for the Apple brand, with hedonism acting as a rarely explored mediating variable.
Loyalty in halal tourism: The roles of sharia-compliant service quality, Islamic experience, and religiosity Sukma, Andhi; Oktaviani, Desy; Latifah, Ifa
Jurnal Siasat Bisnis VOL 30, NO 2 (2026)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol30.iss2.art4

Abstract

Purpose – This study examines how Sharia-Compliant Service Quality (SCSQ) and Islamic Experience (IE) shape Muslim tourist loyalty in halal tourism through Trust (TR), Perceived Value (PV), and Satisfaction (SAT).Design/methodology/approach – Survey data were collected from Muslim tourists who had visited Lombok and experienced halal tourism services. The final cleaned sample respondents. The data were analyzed using PLS-SEM, including measurement model assessment, discriminant validity checks, bootstrapping, mediation testing, moderation analysis, control-variable analysis, and Importance–Performance Map Analysis (IPMA).Findings – The refined model shows that SCSQ significantly enhances IE, and IE significantly strengthens TR, PV, and SAT. However, TR, PV, SAT, IE, and SCSQ do not directly translate into Tourist Loyalty. The proposed indirect effects of IE on Tourist Loyalty through TR, PV, and SAT are also not supported. Religiosity negatively moderates the relationship between SCSQ and IEits moderating effect on the relationship between IE and Tourist Loyalty is not significant at the 5% level. These findings indicate that positive halal service and experiential evaluations may be necessary but insufficient to generate loyalty in a halal tourism destination.Research limitations/implications – The cross-sectional and single-destination design limits causal inference and generalisability. Future research should use longitudinal and multi-destination designs to compare halal tourism contexts with different levels of destination maturity and examine more loyalty mechanisms.Practical implications – Halal tourism managers should move beyond technical compliance by creating authentic, credible, emotionally meaningful, and differentiated Islamic tourism experiences that strengthen tourists’ confidence, perceived value, and destination relevance.Originality/value – This study refines halal tourism loyalty research by showing Sharia-compliant service quality enhances Islamic experience and internal evaluations. However, these mechanisms alone tourist loyalty.

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