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INDONESIA
Jurnal Ilmiah Mahasiswa FEB
Published by Universitas Brawijaya
ISSN : -     EISSN : -     DOI : -
Core Subject : Education,
Education
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Articles 389 Documents
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Search results for , issue "Vol. 2 No. 2" : 389 Documents clear
PENGARUH PENERAPAN RELATIONSHIP MARKETING (RM) TERHADAP LOYALITAS MELALUI KEPUASAN KONSUMEN PADA BAGIAN PART INDIRECT AUTO 2000 SUTOYO MALANG Sari, Donna Alfita
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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At this global era each, every company make every effort to continue to improve satisfaction to its customer, so thatcan win emulation and give service to its customer: to its product which more certifiable, especially service product. Repair effort and completion of satisfaction can be conducted with varioius strategy, one of the strategy able to be guided to reach for and improve satisfaction and loyalty of costumer is marketing relationship. Data wich is used in this reaserch is primary data  obtained by giving questioner to customer at  Part indirect Auto 2000 Sutoyo. Technique analysis data use path analysis to see causality relation result of research concluded that are positive influence of marketing relationship to satisfaction of customer at Part Indirect Auto 2000 Sutoyo. For the satisfaction of customer have an effect on positive to customer loyalty at Part Indirect Auto 2000 Sutoyo. Keywords: Marketing Relationship, Satisfaction of Customer, Consumer loyalty.
KEMAMPUAN KEUANGAN DAERAH DALAM MENDUKUNG PELAKSANAAN OTONOMI DAERAH (Studi di Kabupaten Dompu Tahun Anggaran 2007-2011) Adhim, Chairul
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Penelitian ini bertujuan untuk mengetahui  kemampuan  keuangan daerah  dalam mendukung pelaksanaan otonomi daerah  di Kabupaten Dompu  tahun anggaran 2007-2011. Data analisis menggunakan Rasio Kemandirian Keuangan Daerah, Rasio  Derajat Desentralisasi Fiskal,  Rasio Indeks Kemampuan Rutin, Rasio Keserasian dan  Rasio Pertumbuhan. Hasil penelitian  menunjukkan  berdasarkan Rasio Kemandirian Keuangan Daerah  pola hubungan kemandirian daerah masih menunjukkan pola hubungan instruktif, berdasarkan  Rasio  Derajat Desentralisasi Fiskal  dan Rasio Indeks Kemampuan Rutin kemampuan keuangan masih sangat rendah dalam membiayai pembangunan daerah, berdasarkan  Rasio Keserasian  pemerintah daerah  mengalokasikan belanja rutin dari pada belanja pembangunandan  dan berdasarkan  Rasio Pertumbuhan  menunjukan pertumbuhan yang positif.  Secara  keseluruhan, pola hubungan  tingkat  kemampuan keuangan, mencerminkan kategori rendah sekali dalam mendukung pelaksanaan otonomi daerah.   Kata Kunci: Kemampuan Keuangan, Otonomi Daerah, Rasio Keuangan Daerah
THE INFLUENCE OF SUSTAINABILITY REPORT TOWARDS THE COMPANY’S FINANCIAL PERFORMANCE: AN EMPIRICAL STUDY OF OIL AND GAS INDUSTRY LISTED IN INDONESIAN STOCK EXCHANGE (IDX) 2007-2011 Husna, Prasida Nurul; Saraswati, Erwin
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This study is aimed to analyze the influence of Sustainability Report (SR) disclosure on  the company’s  financial performance  (profitability,  liquidity,  book value, and leverage). Samples of this research are the oil and gas companies that published SR which listed in Indonesian Stock Exchange (IDX) during 2007-2011. Oil and gas companies were chosen because they were the largest contributor to the environment destruction. Data were collected by purposive sampling method and the samples used were 35 companies. This study uses linear regression for data analysis. The results show that the disclosure of SR have influence towards company’s financial performance especially profitability and liquidity. Whereas the disclosure of sustainability report do not have influence towards book value and leverage. This means that in the presence of SR disclosure by the company will increase the profitability and liquidity of the company, whereas for book value and leverage has no effect. The absence of significant influence of sustainability report towards book value and leverage appears due to the low levels of the disclosure of sustainability report in Indonesia. Keyword: Sustainability Report, profitability, liquidity, book value, leverage
PENGARUH BRAND IMAGE TERHADAP PURCHASE INTENTION PADA PRODUK OTOMOTIF (Studi Kasus Pada Calon Pembeli Toyota Avanza Di Auto 2000 Sutoyo-Malang) Fitriana, Dana; Yulianti, Ida
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh Brand Image yang terdiri dari Funcional Image, Affective Image, Reputation Image terhadap Purchase Intention  mobil Toyota Avanza pada AUTO 2000 Sutoyo Malang. Hasil penelitian menunjukkan bahwa secara simultan dimensi functional image, affective image, reputation image berpengaruh secara signifikan terhadap purchase intention dengan signifikansi 0,000 dengan koefisiensi determinasi (R2) sebesar 0,517 atau 51,7%. Secara parsial dimensi functional image, affective image, reputation image berpengaruh secara signifikan terhadap purchase intention dengan signifikansi variabel sebesar 0,280, 0,180, dan 0,442. Dengan demikian dapat disimpulkan bahwa ketiga variabel bebas yaitu functional image, affective image, reputation image secara bersama-sama mempunyai pengaruh yang signifikan terhadap purchase intention. Dengan demikian berarti Brand Image berpengaruh terhadap purchase Intention.Kata kunci: Brand Image, Purchase Intention
PENGARUHI PROFITABILITAS, STRUKTUR MODAL, NILAI PERUSAHAAN DAN LIKUIDITAS TERHADAP NILAI PERUSAHAN (Studi Pada Perusahaan Asuransi di Bursa Efek Indonesia Tahun 2010-2012) Putra, Rizky Akbar; Herawati, Juni
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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The creation of firm value can provide a positive impact to  the owner of the company or  shareholders. The purpose of this research is to examine the influence of  provitability  which is proxied to  return on assets  (ROA), capital structure which is proxied to  debt to equity ratio (DER),  firm size and  liquidity which is proxied to current ratio (CR) to the firm value which is proxied to price-book value  (PBV).  The population in this study is a  insurance  company on the Indonesia Stock Exchange during the period 2010 to 2012. Samples were taken by all of company in this population as much as 10 company. Processing and testing data using Software Statistical Product And Service Solution versi 16. Tested in this study used  multiple regression  analysis.  From the results of  multiple regression analysis known that  profitability, capital structure,  firm size  and liquidity  simultaneously affect firm value. Profitability  has  positive  effect, significant  and is the dominant variabel  on firm value.  Liquidity  has  negative effect  and significant  on firm value. Whereas in capital structure and  firm size variabel has negative effect and non significant on firm value.   Keywords:  Profitability, Capital Structure, Firm Size, Liquidity, Firm Value
The Implementation of Household Accounting in Families Owning Micro Scale Businesses Raharjo, Arief Prima; Kamayanti, Ari
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Household accounting is not a new discipline there are a lot of researchabout household accounting outside Indonesia. Although a lot of research abouthousehold accounting outside Indonesia but in Indonesia only little research abouthousehold accounting are published, particularly household accountingimplementation in conjugal and extended family owning micro scale businesses.This research purpose is to explain how the implementation of householdaccounting in conjugal family and extended family owning micro scale businessesusing interpretive paradigm. The results of this research are in conjugal familyowning micro scale business they implement household accounting but there is adifferent about accounting in the business. In extended family owning micro scalebusiness household accounting is implemented in the family but it is contrary withthe business. Another interesting finding is wives are trusted by husbands fordisposable and small nominal goods like household appliances, and vegetables butfor goods with big nominal and have long term economic age like refrigerator,motorcycle, and car, husbands involve in decision making. Values exist inhousehold accounting practice are: trust, not redundant (mubazir), religious,preventive, halal, visionary, effective, and efficient.Keywords: Household Accounting, Family Accounting, Conjugal Family,Extended Family, Micro Scale Business, Interpretive
ANALISIS PENGELOLAAN KINERJA ORGANISASI SEKTOR PUBLIK BERBASIS BALANCED SCORECARD (Studi pada Kantor Pelayanan Pajak Madya Malang) Fuadi, Afian; Rahayu, Mintarti
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Penelitian ini memiliki tujuan untuk menganalisis pengelolaan kinerja berbasis Balanced Scorecard  pada organisasi sektor publik, studi kasus pada Kantor Pelayanan Pajak (KPP) Madya Malang. Penelitian ini berjenis penelitian deskriptif melalui studi kasus dengan menggunakan metode kualitatif. Data yang digunakan adalah data primer dari hasil wawancara dan observasi serta data sekunder dari hasil dokumentasi.  Pada penelitian ini menunjukkan bagaimana proses pengelolaan kinerja berbasis  Balanced Scorecard  pada KPP Madya Malang pada tahun pertama implementasi dari awal (Penentuan Peta Strategis) hingga akhir Penghitungan Nilai Kerja Organisasi (NKO). Pada hasil akhir diketahi pencapaian kinerja pada KPP Madya Malang dengan metode Balanced Scorecard pada tahun 2012 dari triwulan I hingga triwulan IV menunjukkan nilai sebesar 95,64% dari target sebesar 100%. Pada KPP Madya Malang dapat diketahui bahwa proses Balanced Scorecard  telah dilaksanakan secara utuh dan komprehensif sesuai dengan panduan Kementrian Keuangan. Meskipun terdapat beberapa hambatan seperti kurangnya sosialisai dan edukasi pada para pegawai KPP Madya Malang. Kata Kunci : Pengelolaan Kinerja, Balanced Scorecard, Kantor Pelayanan Pajak
PENILAIAN KINERJA KOPERASI BERDASARKAN PERATURAN MENTERI NEGARA KOPERASI DAN USAHA KECIL DAN MENENGAH REPUBLIK INDONESIA NOMOR 14/Per/M.KUKM/XII/2009 (STUDI KASUS UNIT SIMPAN PINJAM KOPERASI WANITA SERBA USAHA “SETIA BUDI WANITA” JAWA TIMUR) Aniza, Karnia Nur
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Koperasi sebagai penggerak ekonomi rakyat, perkembangannya saat ini demikian pesat dan mendapat banyak dukungan dari pemerintah. Dengan kondisi yang menguntungkan keberadaannya saat ini, maka penting untuk melakukan pengawasan agar dapat mengetahui keadaan koperasi yang dapat digunakan sebagai evaluasi dan dasar pengambilan keputusan yang tepat. Hal ini perlu untuk dilakukan agar koperasi mampu bertahan sehingga dapat mencapai tujuannya untuk mensejahterakan anggota. salah satu bentuk pengawasan yang dilakukan adalah penilaian kinerja. Penelitian ini bertujuan untuk mengetahui kinerja Unit Simpan Pinjam Koperasi Wanita Serba Usaha “Setia Budi Wanita” Jawa Timur berdasarkan Peraturan Menteri Negara Koperasi dan Usaha Kecil dan Menengah Republik Indonesia Nomor 14/Per/M.KUKM/XII/2009. Adapun penilaiannya terdiri atas tujuh aspek, yaitu aspek permodalan, kualitas aktiva produktif, manajemen, efisiensi, likuiditas, kemandirian dan pertumbuhan, dan jatidiri koperasi. Penelitian ini merupakan penelitian deskriptif yang menggunakan metode dokumentasi berupa laporan keuangan tahunan dan wawancara yang dilakukan pada pengurus sebagai metode pengumpulan data. Hasil penelitian menunjukkan bahwa dalam kurun waktu 5 tahun (2009-2013) kinerja Unit Simpan Pinjam Koperasi Wanita Serba Usaha “Setia Budi Wanita” Jawa Timur mendapatkah predikat “SEHAT”, namun demikian masih ada beberapa aspek penilaian yang masih harus diperhatikan. Dari ketujuh aspek penilaian, aspek kualitas aktiva produktif dan aspek jatidiri koperasi merupakan aspek yang terbaik dibandingkan aspek penilaian yang lainnya. Hal ini dibuktikan dengan perolehan skor maksimal oleh setiap rasionya. Aspek kemandirian dan pertumbuhan merupakan aspek yang memiliki skor terburuk. Hal ini ditunjukkan dengan skor yang rendah pada setiap rasionya. Kata kunci: Penilaian Kinerja, Koperasi, Peraturan Menteri Negara Koperasi dan Usaha Kecil dan Menengah Republik Indonesia Nomor 14/Per/M.KUKM/XII/2009
THE ANALYSIS OF RISK MANAGEMENT STRATEGY IN GOLD FUTURES MARKET Ningrum, Agustin Wulan
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This research has the purpose toanalyze the risk management strategy by using technical theory in risk management to reduce losing in transaction of gold futures market. This study uses descriptive qualitative analysis to explain risk management in futures trading and the collecting of data use observation and documentation. The result of risk management has concluded that a futures trading has 5 strategies. The first strategy is CutLoss, strategy to stop loss in Loco London Gold trading. The second one is switching, method to open new transaction after using “cut loss” strategy in gold futures market. The third strategy is Locking or we also called hedging that this method has purpose to save capital from bigger lost with two transaction in controvert position. The fourth strategy is double cover, the same with locking / hedging, but double cover strategy is open position again with true position in gold market. The last strategy is average, this method is repeat the same transaction with the first transaction. So, futures trader should know these strategies before running transaction of gold futures market.Key word:risk management, riskstrategy, futures market, gold futures market
ANALYSIS ON FACTORS AFFECTING THE PARTICIPATION OF MARRIED WOMEN IN INFORMAL SECTOR (Case studyonTheTradersin Ketawang Gede Sub-district, Malang) Sumule, Fika; Syafitri, Wildan
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This study analyzes factors affecting the participation of married women (in the age of 16-60 years) in informal sector in Ketawang Gede sub-district, Malang. Using Linear Probability Model and Logit Model on 50 respondents, this study reveals migrationstatus, total working hours/day, number of dependent, level of income and husband’s employment status significantly affect the participation of married women in informal sector. On the other hand, age and education have no significant effect on participation of married women. Marital status has a significant role in affecting the decision of women for working in formal or informalsector. However, since informal activity can accommodate the family responsibility, married woman prefer to join in informal sector.Keywords: Participation of married women, Informal Sector.

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