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Competence : Journal of Management Studies (Kompetensi : Jurnal Studi Manajemen)

kompetensi
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Published by Universitas Trunojoyo Madura

ISSN : 19074824 EISSN : 25412655 DOI : -

Core Subject : Economy, Education,

Economics, Econometrics & Finance Education

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 8 Documents

Search results for , issue "Vol 10, No 1 (2016): APRIL" : 8 Documents clear

KAJIAN TERHADAP FAKTORYANG MEMPENGARUHI IMPULSE BUYINGDALAM ONLINE SHOPPING Yosy Cynthia Miranda
Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL
Publisher : Universitas Trunojoyo Madura

Purchase impulsively already become a lifestyle nowadays. Supported by increasing advanced in information technology, make impulse buying not only happen at retail stores, but also on online shopping. Now, online shopping has become a part of public life. Consumers can get many benefits if they make a purchase via online. a lot of convenience and promotion they could find if they shop via online that they would not find if they shop directly in retail stores. That is what causes counsumers start to move for shop via online. Therefore,, marketers, start to applying strategies for increasing sales in online shopping by using impulsive consumers character. For that, marketers should be knowing what factors are effective can increase consumers buying interest impulsively in the sales online. In previous researches, known fact that external factor have a dominant influence for increasing consumers buying interest impulsively than internal factors. External factors which influence impulse buying on online shopping consists of service quality and promotion. While internal factors which influence impulse buying on online shopping consists of positively emotional and gender.positively emotional factor and gender factor are based on consumer self so, online seller can not directly influence consumers buying interest because consumers may not be interacted directly with virtual shop attribute.

PENGARUH STANDARD PRODUCT, QUALITY ASSURANCE, COMPETITIVE PRICE DAN DELIVERY ON TIME TERHADAP KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN PRODUK BETON PRACETAK (STUDI KASUS DI PT. TJAKRINDO MAS – GRESIK ) Chandra Kartika
Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL
Publisher : Universitas Trunojoyo Madura

This study aims to provide answers to most of its customers on issues concerning the relationship Standard Product, Quality Assurance, Competitive Deliverity On Time, On Time Delivery and given to the customer's manufacturing company in Gresik, because by observation and measurement beyond the more value-value which fell on the dimensions of Quality of Products at the Company's manufacturing Gresik, the more a complaint arising from the customer relationship product quality and quality asurance and competitive price and delivery of products supplied to the customer, so that the level of satisfaction and loyalty pelangganpun influence, and therefore researchers will examine the issue very krausal to increase the level of relationship satisfaction and loyalty in a manufacturing company, especially customers in manufacturing each and will test Model linkage of demensi Product, Quality Assurance, Competitive Deliverity On Time, And Delivery On Time to customer satisfaction and loyalty, First to determine the dimensions of the relationship marketing with mengkomper the existing situation in the company is manufacturing so as to improve its quality by way of the formation of a character customer to feel a service, the development of information systems related to marketing, education to corporate customers on product quality and Quality Assurance, Competitive Deliverity On Time And On Time Delivery in the company. and collect primary and secondary data through observation, surveys, questionnaires. Second to provide a refinement of the concept of dimensional analysis with regard to product quality and Quality Assurance, Competitive Deliverity On Time And On Time Delivery, with an increase in marketing services and marketing model building as well as provide an improved dimensional marketing. Implementation of the method applied is to use the sample size in this study were 100 respondents drawn from the customers who had come in the company to the place specified in the research study, namely in Gresik Manufacturing Company. This study used quantitative analysis through the method of analysis approaches explanatory or descriptive research, statistical path analysis, multiple linear regression and using the software SPSS for Windows 20.0, and IBM amous of an invention is expected to find a positive outcome and can describe the level of product quality better and certainty of variables Product, Quality Assurance, Competitive Deliverity On Time, On Time Delivery and clear in order to help improve the level of customer satisfaction and loyalty company's manufacturing in PT. Tjakrindo Mas Gresik.

PENGARUH TOUCH TERHADAP PEMBELIAN KONSUMEN PADA RETAIL Yovan Budiyanto
Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL
Publisher : Universitas Trunojoyo Madura

Retail business competition in Indonesia is growing very rapidly, and there was intense competition among retailers. Data showed that the numbers of retailers growth high 2012.It’s because, retailers become a good distribution channel for company, because consumers can quickly get the goods from the company, through retailers. Various ways used by retailers to win the competition, and have a superior sales figures than the competitors. One of the way is by applying experiential marketing,especially touch in retail store. Display product that allows consumers to interact with products, will lead to a positive impact on sales of products in the retailer. Consumers can obtain detailed information about it, such as weight, texture and characteristics. Even touch can affect the positive feelings of consumers to make purchases in the retail store, the application of good touch will be profitable for retailers. The conclusion of this conceptual article will show the effect of touch on consumer purchases made at retail stores according to some research results

PERBANDINGAN KINERJA INDEKS PAPAN UTAMA DENGAN INDEKS PAPAN PENGEMBANGANDI BURSA EFEK INDONESIA Dita Rahmawati; Nadia Asandimitra
Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL
Publisher : Universitas Trunojoyo Madura

This study aims to identify and analyze differences performance of Main Board Index (MBX) and Development Board Index (DBX) using a portfolio performance measurement model Risk Adjusted Performance in 2010-2014. Issuers listed on the Indonesia Stock Exchange was divided into two boards, namely MBX and DBX, where the placement of issuers and emiten who approved the recording based on the placement requirements on each board recording. The test results using Mann-Whitney test showed the difference in stock index performance between MBX andDBX using 3 methods of performance measurement. Main board has a higher risk on average than Development Board, and resulting a higher return. This is contrary to the theory of market anomalies size effect which says that small sized companies deliver greater return compared with return provided by the big cap. Such as the investments principle of high risk high return, if investors want a high return then will be faced with a high risk anyway. Thus, to get the maximum return, it is better to invest in the shares of Main Board.

THEORY OF PLANNED BEHAVIOR SEBAGAI PREDIKTOR INTENSI BERWIRAUSAHA Yustina Chrismardani
Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL
Publisher : Universitas Trunojoyo Madura

Theory of Planned Behavior can not be separated from the entrepreneurial intention, because in this theory suggested that the formation of the behavior of entrepreneurs based on the conviction and evaluation to foster an attitude (attitude towards), subjective norms, and perceived behavioral control. This study examine the effect of the Theory of Planned Behavior to the entrepreneurial intention and also uses demographic factors to see whether there is any differences in the entrepreneurial intention based on gender, work experience, entrepreneurship training experience and occupations of parents. Research conducted on students who are taking courses of Entrepreneurship, with a total sample of 66 people. From the analysis and hypothesis testing obtained the following conclusions: (1) Subjective norms, and perceived behavioral control affect the entrepreneurial intention, while the attitude towards has no effect to the entrepreneurial intention (2) entrepreneurial intention do not differ by gender, work experience, entrepreneurship training experience and occupations of parents.

PENINGKATAN KINERJA USAHA KECIL JAMU MADURA : PEMANFAATAN TEKNOLOGI INFORMASI Helmi Buyung Aulia Safrizal; Nirma Kurriwati
Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL
Publisher : Universitas Trunojoyo Madura

Madura’s economic conditions after the operation Suramadu bridge shows the development in a positive direction. SMEs in Madura Island as one of the business entity should contribute to further boost economic growth. One of the potential is a traditional Madura herbal medicine industry in Bangkalan that produce traditional herbal medicine with different types of products. Marketing efforts undertaken by herbal medicine SMEs is still very traditional and many deficiencies. Such as the distribution channels that are not well ordered, the price disparity, promotional programs that are not designed properly, marketing range is still limited in local area Madura and a little Java and the production and marketing process not in synchronization. The main weshes of the herbal medicine SMEs is an increase in the marketing area of herbal medicine product and the brand better known by the public. From the analysis of the marketing conditions and the requirement of SMEs then drafted a marketing model of herbal medicine SMEs by utilizing information technology such as e-commerce web to improve marketing performance solutions that will bring herbal medicine SMEs in Bangkalan Madura improving business continuity.

KAJIAN KOMPARATIF PENERAPAN GREEN CAMPAIGN DI ASIA TENGGARA Yohannes Cahyadi
Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL
Publisher : Universitas Trunojoyo Madura

Environmental condition in the world become worst dan under threat. The main cause of this damage is garbage problem. Therefore, This article is expected to help government to share the information about go green campaign and expected that people can understand the importance of preserving the environment. To solve that garbage problem, the world need a good anticipation, one of the ways is to apply green campaign concept. This green campaign can be does with many ways, consist of green marketing program, go green campaign, and many more. Firm regulation and the application of fines for noncompliance is the key to success to implementing green campaign in many countries.

PERAN ASET DAN PROSES DALAM PEMBENTUKAN KINERJA DAYA SAING UKM SEPATU DI SURABAYA Andhy Setyawan; Henrycus Winarto Santoso
Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL
Publisher : Universitas Trunojoyo Madura

Small and medium enterprises (SMEs) have an important role and strategic development. A healthy growth of SMEs will be a competitive advantage for developing countries to be able to survive and move forward in the competitive dynamics in the era of globalization. This study aims to examine the performance of the competitiveness of SMEs shoes on the Surabaya region through Asset approach - Process - Performance (APK). Based on the results of the regression analysis, found that the positive effect of SME assets in process, and the process is also a positive effect on performance.

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Contact Name
Dr. Mohammad Arief, SE., MM.

Contact Email
kompetensi.feb@trunojoyo.ac.id

Phone
+62 8123227266

Journal Mail Official
kompetensi.feb@trunojoyo.ac.id

Editorial Address
Jl. Raya Telang, PO Box. 2 Kamal, Bangkalan - Madura

Location
Kab. bangkalan,

Jawa timur

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Dr. Mohammad Arief, SE., MM.

Contact Email kompetensi.feb@trunojoyo.ac.id

Phone +62 8123227266

Journal Mail Official kompetensi.feb@trunojoyo.ac.id

Editorial Address Jl. Raya Telang, PO Box. 2 Kamal, Bangkalan - Madura

Location Kab. bangkalan, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Dr. Mohammad Arief, SE., MM.

Contact Email
kompetensi.feb@trunojoyo.ac.id

Phone
+62 8123227266

Journal Mail Official
kompetensi.feb@trunojoyo.ac.id

Editorial Address
Jl. Raya Telang, PO Box. 2 Kamal, Bangkalan - Madura

Location
Kab. bangkalan,

Jawa timur

INDONESIA