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EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis
Published by Universitas Dehasen Bengkulu
ISSN : 23388412     EISSN : 27164411     DOI : https://doi.org/10.37676/ekombis.v8i1.926
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Other
Ekombis Review: Jurnal Ilmiah Ekonomi dan Bisnis is a peer-reviewed journal. Ekombis invites academics and researchers who do original research in the fields of economics, management, and accounting.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 1,398 Documents
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Analisis Strategi Marketing Digital Pada Bumdes Lestari Jaya Desa Sindang Jaya Kabupaten Rejang Lebong Siti Hanilla; Andriyani Prawitasari; Sri Handayani
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2712

Abstract

This research is to analyze the use of digital marketing strategies implemented at BUMDes Lestari Jaya and analyze the factors that hinder the development of BUMDes Lestari Jaya online stores and analyze the proposed appropriate marketing strategies to optimize the reach of BUMDes Lastari Jaya Digital Marketing. This analysis process is carried out on Digital Marketing activities that have been carried out by BUMDes Lestari jaya using SWOT Analysis. Data This research was obtained from the results of several previous studies, interview results and questionnaire results distributed to 60 respondents consisting of Consumers and Social Media Folowers of BUMdes Lestari Jaya as a source of information for improving the digital Marketing Strategy of BUMDes Lestari Jaya. From the results of the SWOT analysis obtained : Strenght : a. It has abundant raw materials, b. The quality of the poduk is quite good, c. There are several variants of palm sugar products as an option for consumers, d.Dapay receives orders in large quantities, e.The potential of partners as reselers is very large. Weakness: a. Digital Marketing Strategy is not yet on Target, b. In managing the Digital Marketing Strategy has not been professional and consistent, c. Opportunities for resellers have not been opened, d. Limited human resources in managing social media as promotional advice. Opportunity: a.The scope of the Digital Market is very wide, b.The opportunity for cooperation with resellers is still very wide open, c.The need for brown sugar is very much. Threts : a.Fierce competition with similar products, b.Price competition with products from other regions
Analisis Optimalisasi Penyusunan Laporan Kinerja Melalui Standar Pelayanan Publik (Lingkup Pemerintahan) Di Sekretariat Daerah Provinsi Bengkulu Deltari Novitasari; Alfian Noor
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2723

Abstract

The main issue in this research is the low standard of public services at the Bengkulu Provincial Secretariat. This is because the service standards for delivering data in the preparation of performance reports to the Provincial Government are currently not technically structured and do not have special regulations, resulting in the non-optimal preparation of performance reports that can describe real conditions that occur at the time such as the absence of service standards in standard form (information/administrative requirements) in the submission of performance report data. The research method uses descriptive qualitative analysis with SWOT through observation and interviews. The results of the study prove that the most appropriate optimization of public services to improve performance reporting is to carry out a communication strategy, and the achievement of success has been seen from the existence of standard service standards. It is hoped that with this research, the government can improve the development of human resources through a high attitude and work spirit that is oriented to the interests of the community, nation and state and has responsibility with the work environment and organization.
Interpretasi Ekosistem Ekonomi Digital Bagi Pelaku Usaha Mikro Perempuan Yuni Ekawarti; Esti Tri Endarwati
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2730

Abstract

MSME entrepreneurs in Indonesia are mostly managed by women from their homes, these women are able to show their fangs in the business world even though they are still at the level of MSME scale. However, the obstacles many women face is that still many of them who are lack of knowledge about managing their business finances digitally, most of them only do simple recording manually. The purpose of this study is to find out whether digital business financial management has been used and utilized optimally by MSMEs, especially those owned by women in Palembang City. The data obtained from this study by distributing a questionnaire where there are 73 respondents of female MSME entrepreneurs in Palembang City. The data analysis techniques used multiple linear regression with the help of SPSS 20 for Windows. The results of the research obtained are Human Resources of Entrepreneurs, Artificial Resources of MSME Entrepreneurs, Natural Resources affecting the readiness of technological literacy of female MSME entrepreneurs in Palembang City with a coefficient of determination of 0.643.
Keputusan Pembelian dari Aspek Desain Website, Kepercayaan, Keamanan dan Kemudahan Dirwan Dirwan; Orfyanny S. Themba
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2735

Abstract

The purpose of this study was to analyze the effect of website design, trust, security and convenience on purchasing decisions on the Lazada application. The research was conducted using a quantitative approach with the type of conclusive research. The population of this study is infinite with the characteristics of the respondents, namely ITB Nobel Indonesia students who use the Lazada application, both male and female aged 19-23 years who have made purchases on the Lazada application. Questionnaires were distributed to 100 students. The data were analyzed and processed using multiple linear regression techniques through the IBM SPSS statistical analysis tool version 26. The results of the study found that website design, trust, security and convenience proved to have a positive and significant influence on purchasing decisions.
Pengaruh Fraud Diamond Terhadap Financial Statement Fraud (Studi Terhadap Perusahaan Anggota Indeks Sri-Kehati Yang Terdaftar Di Bursa Efek Indonesia Tahun 2016-2020) Salmaa Ummu Kultsum; Dedik Nur Triyatno
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2770

Abstract

Financial statement is the document containing information that describes the company's financial condition and reflects the actual state of the company. Thus, it makes the management trying to produce financial statements describing that the company is in a healthy condition. However, management performance is sometimes not as good as expected. This encourages management to commit fraudulent financial statements. This study aims to determine the effect of the fraud diamond variables, namely pressure, opportunity, rationalization, and capability on financial statement fraud in SRI-KEHATI index member companies listed on the Indonesia Stock Exchange in 2016-2020. The sample selection technique used purposive sampling technique in order to obtain a sample of 70 companies. The data analysis technique used is descriptive statistical analysis and panel data regression using Eviews 12 software. The results of the study showed that the variables of pressure, opportunity, rationalization, and capability simultaneously had an influence on the financial statement fraud. The results of the study partially showed that the variables of financial stability, financial target, external pressure had a positive influence on the financial statement fraud. Meanwhile, the nature of industry had a negative influence on the financial statement fraud. Ineffective monitoring, change in auditor, and change in director variables had no influence on financial statement fraud.
Analisis Prinsip Nisbah dalam Pembiayaan Murabahah di Bank BSI KCP Lauser Isna Maulida; Tuti Anggraini
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2787

Abstract

The phenomenon of murabahah financing is a contract based on buying and selling between the bank and the customer. Where the bank is the party that provides goods and sells them to customers by ordering goods to be purchased by customers. This study aims to examine and discuss the Indonesian Sharia Bank (BSI) KCP Lauser which estimates the profit earned so that it affects the ratio to be distributed. This study also discusses the ratio mechanism in murabahah financing at Bank Syariah Indonesia KCP Lauser. Then, discuss the implementation of the principles of profit-sharing ratio in murabahah financing by BSI KCP Lauser. The research method used is descriptive analysis method, which analyzes and presents facts about the implementation of the distribution of murabahah ratios carried out by Bank Syariah Indonesia KCP Lauser. This research was conducted to obtain primary sources of BSI KCP Lauser murabahah contract documents, murabahah financing tables and the results of interviews with the bank that performed the murabahah contract with the customer. The results of the study show that Bank Syariah Indonesia (BSI) KCP Lauser estimates the ratio to the bank's income, where the profit is based on the murabahah agreement agreed at the beginning of the agreement. Where the implementation is by buying and selling on murabahah, the bank will divide the margin. In general, the murabahah ratio at Bank Syariah Indonesia (BSI) KCP Lauser is appropriate because the provision of financing is based on a contract, the bank negotiates with the provider regarding the terms and conditions that will be used as the basis by the bank, the bank also makes an agreement with the customer. Then, BSI is also the executor of the offer, and on the date of delivery of assets the customer must submit a Murabahah Declaration, and the BANK will declare acceptance of the offer by signing the Murabahah Declaration and submitting it to the customer. Therefore, the ratio of Murabahah is very appropriate at BSI KCP Lauser. The murabahah financing mechanism at BSI KCP Lauser, the financing is not like conventional banks in general which lend money to customers. However, in this Islamic bank, according to customer needs.
Pengaruh Work Life Balance & Reward System Terhadap Kepuasan Kerja Karyawan PT. Telkom Akses Kota Bengkulu Marliza Ade Fitri; Yosi Olivia Riduan; Herwan Herwan
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2793

Abstract

This research is based on the importance of employee job satisfaction in achieving company goals. Factors that can affect employee job satisfaction include Work Life Balance & Reward System. The purpose of this study was to find out the effect of Work Life Balance and Reward System on employee job satisfaction PT. Telkom Access City of Bengkulu. This research uses a quantitative approach. Quantitative research methods are systematic, structured, and organized research from the beginning to the end of their research. The population in this study is an employee of PT. Telkom Access Bengkulu City and sampling using the Saturated Sample method
Analisis Sikap Wirausaha Terhadap Perubahan Status Sosial Ekonomi Dimasa Pandemi Covid-19: Sebuah Tinjauan Pustaka Kasman Sinring
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2802

Abstract

Covid-19 pandemic has become a massive crisis not only in health sector because it has an impact on all sides of life so that it has became the attention of countries in the world today. Covid-19 is a virus that has never been detected before in humans caused by Sars-CoV-2 virus. This pandemic has forced the Indonesian government to implement social restrictions to prevent the increasing number of Covid-19 patients. This has resulted in the disruption of several activities in various fields, especially in the economic sector as well as business actors, both macro and micro. The study carried out in the preparation of the results of this study refers to 8 most recent articles in 2020-2021 which discuss the problems that are currently happening, related to entrepreneurial attitudes towards the decline in socio-economic status using Systematic Literature Review method. The review process of these 8 articles is classified into 2 sub-topic groups. Based on the studies, the results show that entrepreneurial attitudes in responding to the decline in socioeconomic status during the Covid-19 pandemic need to be emphasized by making business adjustments such as adjusting the type of product and market will and also having to be technologically proficient by using various digital platforms such as e-commerce of online application.
Pengaruh Brand Image, Social Media Instagram dan Beuaty Influencer Terhadap Keputusan Pembelian Produk Ms Glow di Kabupaten Lamongan Yunni Rusmawati DJ; Emalia Nova Sustyorini
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 2 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10i2.2442

Abstract

The purpose of this research is to know the Brand Image, Beuaty Influencer and Social Media Instagram have an influence on purchasing decisions. Consumers who want to buy and use MS Glow products in Lamongan are the population in this study. Sampling using nonprobability sampling technique by taking a sample of 100 respondents. This research is a quantitative research. Based on the results of the t test, Brand Image states that it has a positive and significant effect on purchasing decisions, while there is no positive and significant effect on Beuaty Influencers onSocial Media Instagrampurchasing decisions ,, has a positive and significant effect. Meanwhile, when tested with the N test, the F Brand Image, Beuaty Influencer and Social Media Instagram simultaneously had a positive and significant effect on purchasing decisions.
Pengaruh E – Wom Terhadap Consumer Decision Memilih PT. Permodalan Nasional Madani (PERSERO) Syariah Cabang Kota Bengkulu Dengan Brand Trust Sebagai Variabel Intervening Anisah Jayanti; Eka Sri Wahyuni; Evan Stiawan
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 11 No 1 (2023)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v11i1.2529

Abstract

A study entitled "Effects of EWOM on Consumer Decisions to Choose PT.Permodanlan Nasional Madani (Persero) Syariah Bengkulu City Branch Brand Trust as an intervening variable has the purposes of, firstly Analyzing Impact of eWom on shoppers Decisions, secondly. knowing the impact of E-Wom on brand trust, thirdly Analyzing impact of brand trust on buyer choice. This study is part of research included in the Expanatory Research Study category using a quantitative descriptive approach in research, analyzed through structural Equation Modeling which is processed using the software application version 20 analysis of moment structure. The sampling technique by purposive sampling is a method sampling through certain criteria and substituting objects in the study. For respondents, there were 136 people who were used as samples. After testing, the findings of the first research E-wom have an important influence on consumer decision and the probability value is 0.000 and the CR is 3,903, both E-wom are proven to have an important influence on brand trust, the probability value is 0.000 and the CR is 4.172, the three Trus Brands have an influence important in consumer decisions, the probability value obtained is 0.033 and the CR is 2.132.

Page 53 of 140 | Total Record : 1398

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