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All Journal Jurnal Ilmu Multidisplin Jurnal Pengabdian Masyarakat dan Penelitian Terapan Siber Nusantara of Economic and Finance Review (SNEFR)
Yuwono D. Sucipto
Institut Transportasi dan Logistik Trisakti, Jakarta, Indonesia
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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Menavigasi Transformasi Digital: Tantangan dan Peluang Adaptasi Organisasi Sonya Sidjabat; Yulianti Keke; Osman Arafat; Yuwono D. Sucipto; Harry Purwoko; Otto Sugiharto Prakoso
Jurnal Pengabdian Masyarakat dan Penelitian Terapan Vol. 3 No. 3 (2025): Jurnal Pengabdian Masyarakat dan Penelitian Terapan (Juli - September 2025)
Publisher : Greenation Publisher & Yayasan Global Resarch National

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jpmpt.v3i3.1336

Abstract

Evolusi perangkat lunak meningkat sehingga memodifikasi panorama organisasi lebih mencolok sehingga organisasi memerlukan kebijakan orientasi yang berkhasiat. Tujuan artikel, menggali bermacam sisi kebijakan orientasi usaha yang bisa menolong organisasi menavigasi transformasi juga memperbaiki keefektifan industri di masa teknologi. Dengan kajian pustaka menyeluruh dengan menelaah sesuatu yang berhubungan dengan kebijakan penyesuaian perdagangan. Perlunya mengamati pengetahuan menyeluruh mengenai arus ilmu pengetahuan terapan dan transformasi sikap pelanggan. Organisasi perlu mengamati pertumbuhan ilmu pengetahuan teknologi yang baru, contohnya kepintaran artifisial pengerjaan big data serta Internet of Things atau IoT, teknologi buku besar terdistribusi, mengetahui sikap pelanggan yang mengalami perubahan pada masa elektronik. Dengan mengetahui sikap dan perilaku pelanggan yang dalam, maka organisasi bisa menetapkan kesempatan baru serta menerima tindakan penyesuaian yang akurat. Keluesan organisasi dalam kebijakan penyesuaian perdagangan sangat penting dan proses pengambilan keputusan yang responsif. Toleransi kreativitas dan kemampuan melakukan perubahan organisasi penting dalam menghadapi tantangan dan peluang yang muncul di era teknologi. Pentingnya transformasi digital dilihat dari teknologi digital sebagai katalisator utama dan pendukung model bisnis. Organisasi harus siap mengubah cara mereka beroperasi dan berinteraksi dengan pelanggan di era digital yang berkembang karena transformasi digital melibatkan penggunaan teknologi untuk meningkatkan efisiensi operasional, memperluas jangkauan pasar, meningkatkan pengalaman pelanggan, dan menciptakan diferensiasi kompetitif.
The Impact of Service Transformation, Self-Check-in on Pelita Air Loyalty, Mediated by Customer Satisfaction Assyfa Putri Damongayo; Kurotul Aeni Habibatul Hamdiah; Alit Sodikin; Yuwono D. Sucipto
Jurnal Ilmu Multidisiplin Vol. 3 No. 4 (2025): Jurnal Ilmu Multidisplin (Januari-Maret 2025)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jim.v3i4.2125

Abstract

This study examines the effect of implementing self-check-in machines on customer satisfaction as part of Pelita Air’s service transformation at Soekarno-Hatta International Airport in 2024. This study uses a quantitative method by distributing questionnaires to Pelita Air passengers who use self-check-in machines with a purposive sampling technique. From a population of 505.022 passengers, a sample of 100 respondents was taken. Data analysis used SEM-PLS (Structural Equation Model-Partial Least Square) with independent variables of service transformation (X1) and Implementation of self-check-in machines (X2), Customer Satisfaction (Y) as a mediating variable and Customer Loyalty (Z) as a dependent variable. The result of this study are that service transformation and implementation of self-check-in machines have a significant direct effect on customer loyalty mediated by customer satisfaction.
Multi-Stakeholder Governance Strategies in Indonesia’s Ride-Hailing Ecosystem Yuwono D. Sucipto; Euis Saribanon; Irwan Chairudin; Osman Arofat; Reni Dian Oktaviani
Siber Nusantara of Economic and Finance Review Vol. 2 No. 1 (2025): Siber Nusantara of Economic and Finance Review (October 2025 - March 2026)
Publisher : Siber Nusantara Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/snefr.v2i1.646

Abstract

The transformation of Ride-Hailing Services (RHS) into Transport Super-Apps (TSA) in Indonesia has fundamentally altered the urban mobility landscape. This article addresses the need to delineate a multi-stakeholder governance framework that aligns innovation with environmental sustainability, accessibility, and user convenience. Adopting a Systematic Literature Review (SLR) approach of current literature through 2025-2026, the primary findings indicate that the success of sustainable mobility depends on resolving the 'Mobility Trilemma': affordability, scalability, and sustainability. The analysis emphasizes three main pillars: (1) trust-based regulation, (2) acceleration of Electric Vehicle (EV) infrastructure, and (3) multimodal integration as the foundation for future RHS policy design in Indonesia. This study formulates a multi-stakeholder governance framework focusing on the roles of users, drivers, TSA platforms, and the government (central and regional), alongside cross-level policy recommendations to promote RHS as a feeder for mass public transportation.
Co-Authors Alit Sodikin Assyfa Putri Damongayo Euis Saribanon, Euis Harry Purwoko Irwan Chairudin Kurotul Aeni Habibatul Hamdiah Osman Arafat Osman Arofat Otto Sugiharto Prakoso Reni Dian Oktaviani Yulianti Keke