Article Per Year (5 Year)
p-Index From 2021 - 2026
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This Author published in this journals
All Journal ADI Pengabdian kepada Masyarakat Jurnal (ADIMAS Jurnal) Blockchain Frontier Technology (BFRONT)
Ninda Lutfiani
Satya Wacana Christian University
Humanities Computer Science & IT Control & Systems Engineering Education Library & Information Science Social Sciences

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Integration of IoT and Blockchain for Business Data Security Uki Hares Yulianti; Yul Ifda Tanjung; Untung Rahardja; Ninda Lutfiani; Adele Valerry
Blockchain Frontier Technology Vol. 6 No. 1 (2026): Blockchain Frontier Technology
Publisher : IAIC Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/b-front.v6i1.1040

Abstract

The background of this study is based on the growing reliance of businesses on digital data driven by digital transformation, which demands higher standards of data security and transparency. The IoT and Blockchain are recognized as key technologies that can address these issues, yet empirical research exploring their combined roles remains limited. The objective of this research is to examine the role of the IoT in strengthening business data security, the role of Blockchain in enhancing data transparency, and the effect of integrating both technologies on business data management. This study adopts a quantitative approach, with data gathered through questionnaires distributed to business practitioners who have implemented digital technologies. The data were analyzed using descriptive statistical methods and simple inferential analysis to identify relationships among the research variables. The results show that the IoT positively influences business data security through real time monitoring, while Blockchain improves data transparency and integrity through its immutable recording mechanism. Moreover, the integration of the Internet of Things and Blockchain produces a stronger impact on data security and transparency compared to their individual use. The study concludes that the adoption and integration of the Internet of Things and Blockchain provide effective strategies for organizations to enhance business data security and transparency, while also fostering stakeholder trust and supporting business sustainability in the digital era.
Improving MSME Competitiveness through Visual Design and Digital Branding Training Suryari Purnama; Felix Sutisna; Ninda Lutfiani; Dimas Aditya Prabowo; Syahyono Syahyono
ADI Pengabdian Kepada Masyarakat Vol 6 No 2 (2026): ADI Pengabdian Kepada Masyarakat
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/adimas.v6i2.1457

Abstract

The strategic role of visual design and digital branding training in enhancing the competitiveness of micro, small, and medium enterprises (MSMEs) has become increasingly important in the digital economy era. Many MSMEs still face limitations in market reach and weak brand identity due to inadequate visual communication skills and minimal implementation of digital branding strategies. These challenges reduce their competitiveness in an increasingly competitive online marketplace. This community service program aims to analyze the impact of structured training in visual design and digital branding on improving brand perception, market visibility, and sales performance of MSMEs. This program employs a mixed-method approach by combining pre-test and post-test surveys, in-depth interviews, and direct observation. The participants consisted of 50 MSME actors who took part in a a three-month training program covering logo design, product packaging, social media branding, and digital marketing content creation. Quantitative data were analyzed using paired statistical tests, while qualitative data were examined through thematic analysis. The results indicate a significant improvement in brand consistency, visual attractiveness, digital engagement, and online sales growth after the participants completed the training program. Participants also reported increased confidence in managing brand assets and implementing digital communication strategies. It can be concluded that visual design and digital branding training represent an effective intervention to strengthen the competitiveness of MSMEs, support sustainable business growth, and promote the development of a resilient creative economy in the era of digital transformation.
Co-Authors Adele Valerry Dimas Aditya Prabowo Felix Sutisna Suryari Purnama Syahyono Syahyono Uki Hares Yulianti Untung Rahardja Yul Ifda Tanjung