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Empowering MSMEs Through Student-Led Digital Retail Strategies for Sustainable Development Goals Kursih Sulastriningsih; Ignatius Agus Supriyono; Mardiana Mardiana; Ardivan Avandi; Kgomotso Moyo
ADI Pengabdian Kepada Masyarakat Vol 6 No 2 (2026): ADI Pengabdian Kepada Masyarakat
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/adimas.v6i2.1464

Abstract

Digital transformation in the retail sector is progressing rapidly, yet many micro, small, and medium enterprises (MSMEs) continue to face challenges in utilizing technology effectively. This study presents a student-led community empowerment model aimed at optimizing digital retail strategies while supporting the Sustainable Development Goals (SDGs). The study employed a descriptive qualitative approach complemented by quantitative observation and survey data collected from 100 respondents. Students implemented various digital initiatives, including digital branding, content management, marketplace integration, and digital payment systems in participating MSMEs. The findings indicate significant improvements in market reach, customer interaction, operational efficiency, and customer loyalty. The respondent data further support the positive impact of digital strategy implementation and highlight the role of students as mediators of knowledge transfer between academic theory and business practice. This model demonstrates that student involvement in digital retail initiatives can effectively enhance MSME performance while promoting inclusive economic growth, industrial innovation, and responsible consumption aligned with SDGs. The findings also suggest a scalable framework for sustainable community-based economic empowerment.
AGE, PARENTAL FACTORS, AND INFORMATION SOURCES IN MENSTRUAL HYGIENE KNOWLEDGE OF ADOLESCENT GIRLS Oktavirona Oktavirona; Kursih Sulastriningsih; Muhamad Aviansyah
Getsempena Health Science Journal Vol. 5 No. 1 (2026): Januari
Publisher : Universitas Bina Bangsa Getsempena

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46244/ghsj.v4i1.3261

Abstract

Adolescents in general face the same problems in understanding reproductive health, namely a lack of knowledge about sexuality and reproductive health caused by limited access to information and advocacy for adolescents, the absence of access to services that are friendly to adolescents, the absence of an adolescent reproductive health curriculum in schools, and There are still limited government institutions that deal specifically with teenagers and there are no laws that accommodate the rights of teenagers. The results of the 2007 Indonesian Adolescent Reproductive Health Survey (SKRRI), stated that knowledge of adolescents aged 15-24 years about reproductive health was still low, 21% of adolescent girls did not know at all about the changes that occur during puberty. This type of research is descriptive using primary data conducted through a cross sectional design. The sampling technique uses Simple Random Sampling. The analysis used is univariate analysis in the form of percentages and bivariate analysis using the Chi Square Test. From the results of the research, it was found that the frequency distribution of adolescent girls' knowledge was mostly good, 36 female students (78.3), female students with good knowledge based on age of maturity were 42 female students (91.3.5%), good knowledge based on middle school education was 21 female students ( 45.7%), good knowledge based on mothers who do not work as many as 23 female students (50%), good knowledge based on < 2 sources of information, namely 36 female students (78.3%), good knowledge based on behavior as many as 24 female students (52.2%). %). There is a relationship between the knowledge of young women and sources of information, there is no relationship between the knowledge of young women and age at manarche, mother's education, mother's occupation, menstrual personal hygiene behavior. Conclusion: The knowledge of young women about menstrual personal hygiene is mostly good. There is a relationship between the knowledge of young women and sources of information, there is no relationship between the knowledge of young women and age at manarche, mother's education, mother's occupation, menstrual personal hygiene behavior.
The Impact of Gamification on Retail Investor Behavior: A Behavioral Finance Perspective Tomy Prasetia; Lista Meria; Kursih Sulastriningsih; Nolan Liam
IAIC Transactions on Sustainable Digital Innovation (ITSDI) Vol 7 No 2 (2026): April
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/itsdi.v7i2.727

Abstract

The rapid growth of commission-free, mobile-based trading apps has made it easier for retail investors to participate in financial markets while introducing gamification features that influence how they make decisions. This study examines how these gamified elements affect trading frequency, risk-taking, and cognitive biases, as well as the ethical and regulatory implications that arise. We conducted a systematic literature review of studies published between 2021 and 2025, analyzing peer-reviewed articles and regulatory reports focused on behavioral finance, gamification psychology, and fintech governance. The research asks three main questions: How do gamification features influence trading frequency? How do they affect investors’ risk-taking behavior? Which behavioral biases are most reinforced? Based on these, we formulated hypotheses to explore the relationships in detail. The findings show that animations, rewards, and social comparison features increase trading activity, encourage higher risk tolerance, and strengthen biases such as overconfidence and the dis-position effect. Ethical concerns, including misaligned incentives, potential behavioral manipulation, and weaker investor protection, highlight the need for responsible platform design and thoughtful regulatory oversight. Overall, the study contributes by connecting behavioral finance theory with gamification psychology, offering insights into the psychological mechanisms at play in digital investing. Future research should empirically test these hypotheses, investigate long-term investor outcomes, and develop ethical guidelines that balance engagement with responsible investing practices.