Ruspian Ruspian
Universitas Mulawarman

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The Influence of Foreign Investment and Domestic Investment on Indonesian Economic Growth Lelin Jannatunisa; Sutrisno Sutrisno; Ratna Fitri Astuti; Ruspian Ruspian
Journal of Economic Education and Entrepreneurship Studies Vol. 6 No. 1 (2025)
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

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Abstract

Indonesia's success is greatly influenced by economic growth, which is driven by a number of important elements such as exports, investment, consumption, and government involvement in infrastructure development. Determining the partial and simultaneous effects of foreign and domestic investment on Indonesia's economic growth is the purpose of this study. The type of research used is explanatory research with a quantitative approach. All data on foreign investment, domestic investment, and Indonesia's economic growth are the population in this study. The sample in this study consists of time series data from the Central Statistics Agency and Databox for the last ten years, from 2013 to 2023, on foreign investment, domestic investment, and Indonesia's economic growth. Data analysis techniques used in this study include documentation techniques, multiple linear regression tests, classical assumption tests (such as normality, multicollinearity, and heteroscedasticity tests, and autocorrelation), hypothesis tests (such as t and f tests), and determination coefficient tests (R2). Data analysis using eviews version 12.
Performance and Feasibility Analysis of a Micro-Enterprise Laundry Business Abdur Rahman Sutarmo; Sutrisno Sutrisno; Riyo Riyadi; Ruspian Ruspian
Journal of Economic Education and Entrepreneurship Studies Vol. 6 No. 3 (2025)
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

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Abstract

This study analyzes the performance and financial feasibility of a micro-enterprise laundry business operating in the service sector. Using a descriptive quantitative approach, primary data were collected through structured interviews with the business owner and employees to capture detailed information on operational and financial conditions. Financial performance was evaluated by analyzing revenue, operating costs, net income, and the Benefit Cost ratio as an indicator of business feasibility. The results indicate that the laundry enterprise achieved an average Benefit Cost ratio of 2.02 during the observation period, demonstrating strong financial feasibility and efficient resource utilization. This finding suggests that the business is capable of generating returns that significantly exceed its operational costs. Furthermore, the analysis reveals that effective cost control, accurate financial recordkeeping, and stable service demand play a crucial role in sustaining profitability. The study highlights that micro-enterprise laundry businesses have considerable potential for long-term sustainability when supported by sound financial management practices. Strengthening systematic cost monitoring, improving financial planning, and maintaining service quality are recommended to enhance operational efficiency and ensure continuous business growth. The findings provide practical insights for micro-entrepreneurs and policymakers seeking to support the development and resilience of small-scale service businesses.
Pengaruh Content Marketing dan Influencer Marketing terhadap Keputusan Pembelian Mahasiswa Pendidikan Ekonomi Universitas Mulawarman pada Aplikasi Tiktok Shop Muhammad Alif Fadillah; Riyo Riyadi; Ilham Abu; Ruspian Ruspian
JEKPEND: Jurnal Ekonomi dan Pendidikan Vol 9, No 1 (2026): Januari
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jekpend.v9i1.71471

Abstract

Tingginya peminat dari aplikasi Tiktok menimbulkan fenomena alternatif belanja yang tidak perlu bertemu langsung dengan penjual dan hal ini menjadikan sebagai pilihan belanja modern. Berjualan secara langsung menggunakan media sosial, membuat platform menghadirkan fitur Tiktok Shop yang dapat langsung bertransaksi menggunakan aplikasi ini. Pertumbuhan pesat TikTok telah menciptakan peluang baru bagi bisnis untuk menjangkau audiens yang lebih luas. Fitur TikTok Shop membuat proses transaksi menjadi semakin mudah, sehingga mendorong peningkatan penjualan dan engagement. Penelitian ini bertujuan untuk menganalisis pengaruh content marketing dan influencer marketing terhadap keputusan pembelian mahasiswa Pendidikan Ekonomi Universitas Mulawarman di aplikasi TikTok Shop. Metode yang digunakan adalah penelitian eksplanatori dengan pendekatan kuantitatif, melibatkan 135 mahasiswa angkatan 2021, 2022, dan 2023 melalui penyebaran kuesioner. Analisis data dilakukan dengan uji asumsi klasik, regresi linier berganda, uji t, uji F, dan koefisien determinasi (R²). Hasil menunjukkan bahwa content marketing dan influencer marketing secara parsial berpengaruh positif dan signifikan terhadap keputusan pembelian. Dalam uji determinasi (R2 ) menunjukkan bahwa content marketing dan influencer marketing secara simultan berpengaruh terhadap keputusan pembelian mahasiswa pendidikan ekonomi universitas mulawarman.
Kepuasan Pelanggan Berdasarkan Pengalaman Layanan BNI Fleksi Credit di PT Bank Negara Indonesia (Persero) Tbk, Cabang Kendari Ruspian Ruspian
Inkubis : Jurnal Ekonomi dan Bisnis Vol. 7 No. 2 (2025): INKUBIS Jurnal Ekonomi Dan Bisnis
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/inkubis.v7i2.91

Abstract

Latar Belakang: Kepuasan pelanggan merupakan indikator penting kualitas layanan di sektor perbankan, khususnya dalam layanan kredit di mana pengalaman pelanggan memainkan peran penting dalam pengambilan keputusan. BNI Fleksi Credit merupakan salah satu produk kredit konsumer yang ditawarkan oleh PT Bank Negara Indonesia (Persero) Tbk untuk memenuhi kebutuhan pembiayaan nasabah. Memahami kepuasan pelanggan berdasarkan pengalaman layanan sangat penting untuk meningkatkan kualitas layanan dan memperkuat kepercayaan pelanggan. Tujuan: Penelitian ini bertujuan untuk mengkaji kepuasan nasabah berdasarkan pengalaman nasabah dalam pemberian fasilitas BNI Fleksi Credit di PT Bank Negara Indonesia (Persero) Tbk, Kantor Cabang Kendari. Metode: Penelitian ini menggunakan pendekatan kualitatif deskriptif. Data dikumpulkan melalui wawancara dengan nasabah yang mengajukan BNI Fleksi Credit di PT Bank Negara Indonesia (Persero) Tbk, Kantor Cabang Kendari. Informan dikelompokkan ke dalam tiga kategori: pegawai pemerintah, pegawai badan usaha milik negara, dan pegawai sektor swasta. Analisis data dilakukan dengan menggunakan teknik kualitatif deskriptif. Hasil: Temuan menunjukkan bahwa nasabah secara umum puas dengan kinerja layanan BNI Fleksi Credit; namun, ketidakpuasan muncul karena keterbatasan transparansi dalam penyediaan informasi kredit. Kepercayaan produk dipersepsikan secara positif, meskipun pelanggan tetap berhati-hati dalam pengambilan keputusan kredit. Kesesuaian tercermin dalam kepuasan pelanggan dengan keakuratan layanan dan pencairan kredit tepat waktu. Kesimpulan: Kepuasan pelanggan terhadap BNI Fleksi Credit dipengaruhi oleh kinerja layanan, kepercayaan produk, kesesuaian, kemudahan servis, dan kualitas yang dirasakan. Meningkatkan transparansi, meningkatkan konsistensi komunikasi di antara karyawan, dan meninjau kebijakan penalti sangat penting untuk meningkatkan kepuasan pelanggan secara keseluruhan.
Pembelajaran kewirausahaan untuk menumbuhkan jiwa berwirausaha siswa SMK Negeri 19 Samarinda Hendra Saputra; Vitria Puri Rahayu; Indah Permatasari; Ruspian Ruspian
Jurnal Pendidikan Ekonomi (JUPE) Vol. 14 No. 3 (2026)
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jupe.v14n3.p273-285

Abstract

This study aims to determine the most dominant indicators and the level of entrepreneurial spirit among students through entrepreneurship learning at SMK Negeri 19 Samarinda. The type of research used is descriptive with a quantitative approach, involving 144 students as samples, and data collection was carried out through questionnaire distribution. The results showed that the students' entrepreneurial spirit is at a high level, as indicated by 66% of respondents achieving scores in this category. The most dominant indicators of the entrepreneurial spirit variable are risk-taking and future orientation, with an average score of 3.99, which falls into the high category. These findings indicate that the entrepreneurship learning implemented at SMK Negeri 19 Samarinda has been able to foster students' entrepreneurial spirit. The results of this study can serve as a consideration for schools in maintaining and developing practice-based entrepreneurship learning, as well as encouraging learning innovations to strengthen students' entrepreneurial spirit.