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All Journal Educatoria : Jurnal Ilmiah Ilmu Pendidikan
Harvia Atika Zahira
Program Studi Komunikasi Digital dan Media, Sekolah Vokasi, IPB University, Jalan Kumbang Nomor 14, Bogor, Jawa Barat 16128, Indonesia
Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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Analisis Semiotika Komunikasi terhadap Interpretasi Pesan Motivasi dan Resiliensi dalam Lirik Lagu “Tapi” Band Perunggu Nada Salsabila Setiawan; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1412

Abstract

Song lyrics as part of popular culture not only serve as entertainment, but also serve as a medium for conveying social, psychological, and life values. One of the themes that often emerge in contemporary music is the experience of migration and resilience in facing the pressures of urban life. This study aims to uncover the construction of the meaning of motivation and resilience in the lyrics of the song "Tapi" by Perunggu through Roland Barthes's semiotic approach. The study uses a descriptive qualitative method with Barthes's two-stage semiotic analysis that includes denotation, connotation, and myth. Primary data is in the form of song lyrics, while supporting data is obtained through interviews with listeners to strengthen the interpretation of the resulting meaning. The results show that at the denotative level, the lyrics represent the concrete experience of a migrant who leaves his hometown and faces the demands of adaptation in a new environment. At the connotative level, the experience is interpreted as an emotional journey supported by the symbol of a mother's prayer as a representation of protection, moral support, and a source of resilience. Meanwhile, at the mythical level, the lyrics naturalize the cultural ideology of fortitude, hard work, and responsibility as ideal values ​​inherent in the identity of migrants in Indonesian society. These findings indicate that the song "Tapi" not only reflects personal experiences but also reproduces social values ​​that shape people's perspectives on life's struggles. This research contributes to the development of the semiotics of popular music, particularly in understanding the relationship between spiritual symbols, resilience, and the construction of cultural meaning in song lyrics.
Persepsi Mahasiswa Komunikasi Digital dan Media dalam Peningkatan Kreativitas Berbasis Konten TikTok Dheo Rizky Ananda; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1455

Abstract

The evolution of social media has transformed digital platforms from mere entertainment outlets into informal learning media that university students utilize to gather references and cultivate creative skills. This study aims to analyze student perceptions of TikTok as a source of creative inspiration, explain the creative processes involved in their digital content production, and examine the role of TikTok in fostering creativity. A qualitative approach with a descriptive case study design was employed. Data were collected through semi-structured interviews, observations, and documentation involving 5 (five) students from the Digital Communication and Media Study Program at the Vocational School of IPB University, selected via purposive sampling. Data analysis was conducted descriptively, utilizing technique triangulation and member checking to ensure validity. The study identified three key findings. First, TikTok serves as a visual reference source, facilitating a shift in student learning patterns from text-based literacy to audiovisual literacy. Second, students develop creative ideas through the "Observe, Imitate, and Modify" (ATM) process, ensuring that references are not merely copied but adapted into more original works. Third, the use of TikTok contributes to enhanced self-confidence, public speaking abilities, and digital storytelling skills, as well as greater fluency and flexibility in generating creative ideas. These findings indicate that TikTok has the potential to serve as an informal learning medium that supports the development of student creativity and communication competence, provided it is utilized critically and productively.
Persepsi Mahasiswa terhadap Kafe sebagai Pergeseran Fungsi Ruang Belajar Ahmad Rayya Gemintang Nusantara; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1468

Abstract

This study aims to analyze the perceptions held by students of the Digital Communication and Media Study Program at the Vocational School, IPB University, regarding cafes as alternative study spaces. The phenomenon of cafes shifting from recreational venues to academic spaces is growing alongside students' increasing need for study environments that are flexible, comfortable, and supported by digital technology. This study employs a descriptive qualitative approach, utilizing in-depth interviews and documentation. The participants consisted of six students from the Class of 61 and 62, selected purposively due to their routine use of cafes for studying. The results indicate that students' positive perceptions of cafes as study spaces are shaped by three main factors: the availability of supporting facilities such as Wi-Fi, power outlets, air conditioning, and comfortable tables; an atmosphere that fosters a more conducive psychological state, thereby reducing academic stress; and opportunities for more flexible interaction and collaboration with fellow students. The findings also reveal that students view cafes not merely as places to study, but as spaces that support a balance between academic and social needs. This study concludes that cafes have transformed into a "third place" that accommodates both study activities and social interaction for students in the digital era. The research contributes to a deeper understanding of changing patterns in student study space usage within the context of digital culture and urban life.
Analisis Media Pembelajaran Berbasis Canva terhadap Hasil Belajar Informatika Siswa Kelas X di SMK Wikrama Bogor Nafla Fatina Zahira; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1486

Abstract

Canva-based learning media represents a digital innovation increasingly adopted in Vocational High Schools (SMK); however, in-depth studies regarding its impact on informatics learning outcomes from the perspectives of both teachers and students—remain limited. This study aims to analyze the impact of Canva-based learning media on the informatics learning outcomes of Grade X students at SMK Wikrama Bogor. The research employs a descriptive qualitative approach, utilizing semi-structured, in-depth interviews with two informatics teachers and four Grade X students selected via purposive sampling. Data analysis was conducted descriptively and qualitatively, with validity ensured through source triangulation. The study reveals four key findings: First, Canva facilitates the understanding of informatics material through concise and structured visual presentations; second, Canva boosts student motivation and engagement by allowing for creative self-expression; third, Canva improves the efficiency of assignment completion, enabling students to dedicate more cognitive energy to the subject matter itself; and fourth, challenges related to internet connectivity reliance can be mitigated through adaptive teaching strategies. It is concluded that Canva-based learning media positively influences the informatics learning outcomes of Grade X students at SMK Wikrama Bogor, affecting both cognitive and affective domains.
Peran Penggunaan Second Account Instagram dalam Mengurangi Tekanan untuk Mengikuti Standar di Media Sosial pada Gen Z Faaizah Syafara Zuhrah; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1488

Abstract

Instagram has become a widely used social media platform for Gen Z to cultivate a self-image and gain social recognition. However, the pressure to portray an ideal life often leads to digital social pressure. This has prompted the use of "second accounts" as alternative spaces that are more private and authentic. This study aims to analyze the role of Instagram second accounts in alleviating the pressure Gen Z faces to conform to social media standards. Employing a descriptive qualitative method, data were collected through in-depth interviews with Gen Z individuals who are active Instagram users and possess a second account. The findings indicate that second accounts serve as a more comfortable and secure space for users to express themselves freely and authentically, without the fear of negative judgment from others. Furthermore, second accounts help users reduce social pressure and maintain a balance between their public and personal identities on social media. Thus, a second account functions not merely as an additional account but also as a digital communication strategy for Gen Z in navigating social pressures within the digital realm.
Analisis Gaya Komunikasi Konten Video TikTok @sadampermanawiyana dalam Membentuk Respon Audiens Nadya Rizky Syarief; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1489

Abstract

This study examines the communication style employed by TikTok content creator @sadampermanawiyana and its impact on audience responses. The research is grounded in the phenomenon of the growing role of content creators on TikTok in shaping public opinion and interaction. Utilizing a descriptive qualitative approach, data were collected through in-depth interviews with one expert informant, three active users, and one passive user. The results reveal that the creator employs a combination of relaxed, precise, dramatic, impression-leaving, open, and friendly styles, packaged in an informative storytelling format using semi-formal language. Audience responses encompass cognitive (understanding), affective (feelings), and conative (action) dimensions. These findings indicate that a flexible communication style tailored to the characteristics of the young audience on TikTok is a determining factor in the effectiveness of digital communication. The study underscores the importance of content creators selecting the appropriate communication style to foster meaningful audience interaction and engagement.
Analisis Strategi Komunikasi LKSA Yaatama dalam Membangun Kepercayaan Donatur pada Program Santunan Bulanan Revalina Olivia Hendser; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1490

Abstract

This study aims to analyze the communication strategies employed by the Child Social Welfare Institution (LKSA) Yaatama to build trust specifically regarding integrity and transparency among regular donors of its monthly financial aid program. A descriptive qualitative research method was used, with data collected through observation, documentation, and in-depth interviews with institution administrators and donor representatives. The results indicate that LKSA Yaatama utilizes a two-way communication strategy by leveraging WhatsApp for personal, direct messaging to share detailed accountability reports. This medium is considered effective under Media Richness Theory, as it enables the transmission of rich content such as text, PDF documents, and visual records that validates the distribution of funds. Additionally, an interpersonal communication approach involving door-to-door visits is maintained to foster emotional closeness and demonstrate benevolence. Challenges such as information overload and varying donor personalities are mitigated through routine evaluations and a humanistic approach. In conclusion, consistent information transparency and warm personal interactions are the key factors in maintaining the loyalty of regular donors.
Analisis Penggunaan TikTok terhadap Pola Pencarian Informasi Digital pada Mahasiswa Sekolah Vokasi Fatih Syahira Nugrainti; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1491

Abstract

The evolution of digital technology has transformed how university students access information; the internet has become a dynamic visual ecosystem with penetration projected to reach 80% by 2025. This phenomenon has driven the transformation of social media platforms like TikTok into primary search engines for Generation Z, a demographic that prioritizes instant gratification and visual formats. This study aims to analyze the shift in digital information-seeking patterns among students at the IPB Vocational School regarding TikTok, as well as to explore the information verification strategies they employ. A descriptive qualitative approach was utilized, with data collected through in-depth interviews, participant observation, and document analysis involving active IPB Vocational School students. Drawing on Niche Theory, the results indicate that TikTok has established dominance over conventional search engines in the category of technical tutorial searches, primarily due to its efficiency and speed. Scientific findings suggest that short-video formats satisfy cognitive needs through media richness (audio-visual content), which helps reduce ambiguity when understanding precise practical procedures. Furthermore, the "For Your Page" (FYP) feature shifts behavior from active searching to the passive reception of information automatically curated by algorithms. Regarding validity, students employ "social proof" mechanisms via comment sections and practice source triangulation cross-checking information against Google or scholarly articles to avoid misinformation. The study concludes that while TikTok has evolved into a crucial information-seeking tool for vocational students, strong digital literacy awareness remains essential to ensure the accuracy of the information consumed and to effectively support the development of their practical competencies.
Penggunaan ChatGPT dalam Pengerjaan Tugas Kuliah Mahasiswa Program Studi Komunikasi Digital dan Media Nabil Aqil Fakhrisya Ramadhan; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1500

Abstract

The development of digital technology encourages the use of Artificial Intelligence (AI), such as ChatGPT, in students' academic activities, especially for searching for references, generating ideas, summarizing materials, and assisting in the preparation of assignments. This study aims to describe the use of ChatGPT in completing assignments for students of the Digital Communication and Media Study Program and to determine students' assessment of the benefits of its use. This study uses a quantitative approach with a descriptive method. Data were collected through questionnaires distributed to 39 students of the Digital Communication and Media Study Program who had used ChatGPT in completing academic assignments. Data analysis was carried out using descriptive statistics with a Likert scale and calculation of average scores. The results showed that the use of ChatGPT in completing assignments was in the high category with an overall average score of 4.21. Most respondents gave a positive assessment of the use of ChatGPT, as indicated by the percentage of respondents who agreed and strongly agreed on each indicator, which was between 79.5% and 92.3%. ChatGPT was considered to help students in generating ideas, understanding and summarizing materials, composing academic writing, increasing the efficiency of assignment work, saving time, and simplifying the assignment preparation process. The majority of students continue to check and edit the results provided by ChatGPT as a form of academic responsibility. Based on the research findings, it can be concluded that ChatGPT is utilized as an aid in completing academic assignments and makes a positive contribution to the student learning process. Its use can improve time efficiency, simplify assignment preparation, and support understanding of the material without replacing students' role in critical thinking and maintaining academic integrity.
Analisis Penerapan Storytelling sebagai Metode Pembelajaran pada Mata Kuliah Digital Storytelling Mahasiswa Komunikasi IPB 61 Erinna Aulia Rifay; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1526

Abstract

The storytelling method is increasingly relevant for higher education, particularly in communication-oriented study programs within the digital era. This study examines the application of storytelling as a teaching method in the "Digital Storytelling" course for the Class of 61 students in the Digital Communication and Media Study Program at the Vocational School, IPB University. A descriptive qualitative approach was employed, utilizing in-depth interviews with the course instructor and students from four different classes. The results indicate that storytelling was implemented through opening narratives, case study presentations, the sharing of real-life experiences, and interactive discussions that fostered student participation. Findings also reveal that students perceived the method as an approach that helped link concepts to daily experiences, facilitated the understanding of course material, improved skills in structuring messages, fostered creativity in crafting digital narratives, and boosted confidence in conveying ideas. Consequently, storytelling is viewed as a teaching method capable of supporting a more meaningful, contextual, and participatory learning experience in digital communication education.
Co-Authors Ahmad Rayya Gemintang Nusantara Amiruddin Saleh Dheo Rizky Ananda Erinna Aulia Rifay Faaizah Syafara Zuhrah Fatih Syahira Nugrainti Muhammad Aldi Nabil Aqil Fakhrisya Ramadhan Nada Salsabila Setiawan Nadia Fitri Mahani Nadya Rizky Syarief Nafla Fatina Zahira Revalina Olivia Hendser