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All Journal Jurnal Kajian Komunikasi Jurnal The Messenger Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement) MediaKom : Jurnal Ilmiah Ilmu Komunikasi Jurnal Studi Komunikasi Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Bricolage : Jurnal Magister Ilmu Komunikasi Gema Wiralodra Jurnal Abdi Masyarakat (JAM) Indonesian Journal for Social Responsibility Jurnal Komunikasi dan Media
Elly Yuliawati
Universitas Mercu Buana
Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mechanical Engineering Social Sciences Other

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Modeling Intercultural Communication; An Analysis of the Communication Experience of Migrants with Betawi People Octavian, Indri; Yuliawati, Elly; Ridaryanthi, Melly
MediaKom : Jurnal Ilmiah Komunikasi Vol 15, No 1 (2025): Mediakom Jurnal Ilmiah Ilmu Komunikasi
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/mediakom.v15i1.30759

Abstract

Intercultural communication is something unique because of the diversity of thinking patterns and experiences they have, as well as the communication process and interactions between individuals that occur not only in different cultures but also in different languages, values, norms, customs and attitudes. For this reason, this study discusses the perspective of migrants regarding their communication experience with the object of research, namely the Betawi people in Kalideres, which is certainly different and produces a meaning from the experience. This research uses phenomenological method with qualitative approach. The research findings state that there are three stages of experience: 1) the initial experience of becoming a migrant and communicating with the Betawi people in Kalideres is an experience of the adaptation process, 2) the experience after a long stay is a pleasant experience that produces a pleasant positive meaning and  3) the experience of entering into the culture is a pleasant and familial experience that produces a pleasant positive meaning and familial nature. The research concludes that both experience and meaning become a process that cannot be molded but emerges on its own, influenced by the culture and environment that is the context in this study.
Peningkatan Daya Saing Industri Rumah Tangga dan Usaha Mikro Kuliner melalui Rebranding dan Tata Kelola Setiany, Erna; Briandana, Rizki; Andika, Julpri; Putra, Yananto Mihadi; Ramadhan, Kurnia; Adriansyah, Andi; Feriyanto, Dafit; Rahayu, Muthia; Zamzami, Annisa Hakim; Yuliawati, Elly; Pratiwi, Riri
Indonesian Journal for Social Responsibility Vol. 7 No. 02 (2025): December 2025
Publisher : LPkM Universitas Bakrie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/ijsr.v7i02.449

Abstract

Culinary micro businesses and home industries have a strategic role in local economic development, especially in the Tangerang area. However, obstacles such as low brand awareness, less than optimal business management, and minimal understanding of business regulations hinder the competitiveness of this sector. This study aims to examine how product re-branding and improving business governance can increase the competitiveness of culinary micro businesses. Using the Community-Based Research (CBR) methodology, this community engagement initiative involved 10 business owners selected through purposive sampling, utilizing in-depth interviews and field observations. The results showed that the rebranding strategy, including improving packaging, improving product quality, and strengthening marketing messages, succeeded in increasing sales by up to 30%. In addition, training in financial management, marketing, and operational management improved the skills of business actors. Administrative support in managing permits such as NIB, PIRT, and halal certification also provided more trust to consumers. In conclusion, the combination of an effective rebranding strategy and good business governance can increase the competitiveness of this industry.
Interpretative Flexibility of Digital Immigrant Towards Ajaib Stock Trading Application Afifah, Sayyidah; Yuliawati, Elly
Gema Wiralodra Vol. 15 No. 1 (2024): Gema Wiralodra
Publisher : Universitas Wiralodra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/gw.v15i1.663

Abstract

The Digital Immigrant as users of financial technology, particularly Ajaib Stock Application represent a group that has witnessed the inception and evolution of digital technology, typically lacking proficiency in operating modern technological tools. This study aims to uncover the interpretative flexibility of Digital Immigrants in their experience of using the Ajaib application. The research is grounded in the Social Construction of Technology theory, Phenomenological theory, and Social Category theory. The paradigm of this research adopting a constructivist, the research approach using a qualitative approach, utilizing phenomenological research methods. Data collection techniques used in this study by semi-structured interviews and literature studies. The study reveals that Digital Immigrants demonstrate interpretative flexibility in navigating the Ajaib application amidst the challenges posed by the Covid-19 pandemic. The diversity of interpretative flexibility is based on the various initial motives for using the application, categorized into motives 'because of' and 'in order to'. These motives influence interpretative flexibility concerning language, usage, and structure. Additionally, the interpretative flexibility of digital immigrants is intertwined with a wider context, reflecting various challenges encountered while engaging with the Ajaib application.
Modern Parliament Image: Managing Transparency, Information Technology and Representation Yuliawati, Elly; Asri, Ispawati
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 8 No. 2 (2023): December 2023 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v8i2.787

Abstract

The People's Legislative Council of the Republic of Indonesia (DPR RI), like parliaments in other countries, is developing its institutional governance towards a modern parliament. The idea of a modern parliament is a strategy to increase public trust in the DPR RI. This study aims to generate public views about the image of a modern parliament as the embodiment of good government governance. Using the case study method to find the actual image representation. Conducting interviews with various sources of information both internal and external stakeholders and also reviewing documents for the validity of the data. The study found that the achievement of modern parliamentary indicators, namely transparency, technology, and representation, was still experiencing obstacles in the form of not fulfilling these three indicators. Of the three, only technology indicators have shown their best achievements in the form of easy public access to official information on the parliament website. Transparency and representation have not been fully open and in accordance with public expectations. Seen by the large number of public participation in the form of criticism, suggestions, proposals that oversee the performance of the parliament. This study concludes that the modern parliament as an embodiment of good governance in the Indonesian Parliament is carried out through strengthening the aspects of transparency, technology and representation. Efforts towards a modern parliament in realizing good governance still need time and follow the dynamics of society and the changing times.
Co-Authors Afifah, Sayyidah Andi Adriansyah Annisa Hakim Zamzami Asri, Ispawati Ayudia, Dina Nur Dafit Feriyanto Enjang Pera Irawan, Enjang Pera Erna Setiany Henny Gusfa Irma Wanti Julpri Andika Melly Ridaryanthi, Melly Nur Kholisoh Nurfa Rachma Suci Octavian, Indri Pahala Basuki Pratiwi, Riri Rahayu, Muthia Ramadhan, Kurnia Rizki Briandana Sofian Sofian Tri Suharman Yananto Mihadi Putra Yoyoh Hereyah Zulni, Abdul Hamid