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All Journal Syntax Literate: Jurnal Ilmiah Indonesia International Journal of Social and Management Studies (IJOSMAS) International Journal of Green Tourism Research and Applications Innovative: Journal Of Social Science Research
Utami, Heryanti
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Promosi Budaya Betawi Tionghoa Melalui Youtube Wardhani, Rizky; Soewardjo, B. Kristiono; Utami, Heryanti
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : CV. Ridwan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (345.689 KB) | DOI: 10.36418/syntax-literate.v6i2.4880

Abstract

Budaya Betawi Tionghoa sebagai bentuk upaya promosi budaya di DKI Jakarta. Keunikan budaya Betawi Tionghoa ini menjadi salah satu daya tarik pariwisata untuk terus digali. Percampuran etnis Betawi dan Tionghoa ini memiliki turunan budaya yang unik dan menarik untuk dilestarikan. Di beberapa daerah dengan perkampungan etnis budaya Betawi Tionghoa ini masih melestarikan budaya leluhur dari tanah kelahiran, seperti adat istiadat, pernikahan, dan juga kuliner percampuran masakan Betawi dan Cina. Sesuai dengan perkembangan teknologi kta dapat mengenal promosi budaya melalui Youtube sebagai wadah teknologi yang ada. Studi pustaka dan penelusuran melalui video yang diunggah melalui Youtube menjadi salah satu metode yang dilakukan. Semua data diperoleh dari hasil pendataan dari kanal Youtube menggunakan kata kunci serta dilakukan observasi. Temuan analisis dalam penelusuran video ini terdapat beberapa video budaya Betawi Tionghoa masih dapat dikembangkan dan hanya sedikit yang ada di tayangan kanal Youtube. Video budaya Betawi Tionghoa yang ada di Youtube ternyata masih didominasi dengan pencarian tradisi lisan Pantun pada budaya Palang Pintu, tetapi hanya sedikit yang membahas budaya Betawi Tionghoa
Identifikasi Potensi Wisata Edukasi di Desa Kreatif Kampung Betawi Condet, Dki Jakarta Hasan, Rinie Octaviany; Erfinda, Yosi; Utami, Heryanti
Innovative: Journal Of Social Science Research Vol. 3 No. 5 (2023): Innovative: Journal of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

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Abstract

Condet merupakan Desa Kreatif (Desa Wisata) pertama yang ditunjuk oleh Menparekraf sebagai desa wisata percontohan di DKI Jakarta, karena merupakan salah satu wilayah yang unggul dalam mempertahankan keaslian dan keasrian budaya Betawi. Potensi wisata yang dimiliki oleh Condet cukup beragam, namun belum memiliki konsep wisata yang terarah, sehingga tingkat kunjungan wisatawan sangat rendah. Penelitian ini bertujuan untuk mengidentifikasi potensi wisata edukasi di Condet. Wisata Edukasi bisa menjadi alternatif konsep wisata yang diterapkan di Condet, dimana wisatawan bisa mendapatkan pengetahuan dan pengalaman unik yang tidak terlupakan. Menggunakan metode deskriptif kualitatif, penulis mengidentifikasi potensi wisata edukasi di Desa Kreatif Kampung Betawi Condet DKI Jakarta. Dari penelitian ditemukan terdapat potensi wisata edukasi yang layak dikembangkan di Condet sebagai destinasi wisata edukasi di DKI Jakarta, yaitu rumah produksi emping Condet, rumah produksi bir pletok, rumah produksi kecap cap Salak, Agrowisata cagar buah Condet, Kometa Archery, serta Susur sungai Ciliwung.
Beyond Likes: Social Media's Impact on Tourists' Festival Revisiting Intentions Utami, Heryanti; Purnawan, Julius; Choirida; Amiruddin, Ja'far; Novitasari, Dewiana
International Journal of Social and Management Studies Vol. 5 No. 1 (2024): February 2024
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v5i1.391

Abstract

This study explores the interplay of social media, website quality, festival satisfaction, and festival revisiting intention in the context of tourism in Indonesia. Data were gathered from samples of 253 tourists at Festival Kebudayaan Yogyakarta (FKY) in Yogyakarta, Indonesia and analyzed using partial least square structural equation modelling (PLS-SEM) with the aid of SmartPLS (4.0). The research investigates the relationships between these variables to provide valuable insights for destination marketers and event organizers. The findings reveal that social media and website quality positively influence festival satisfaction, which in turn impacts tourists' intentions to revisit the festival. These results underscore the significance of leveraging social media and ensuring high website quality to enhance festival experiences and encourage repeat visitation. The implications of these findings extend to the broader tourism industry, offering valuable guidance for promoting sustainable and engaging cultural events in Indonesia and potentially in other similar contexts.
Examining the Impact of Authentic Leadership and Organizational Culture on Organizational Commitment in Universities: A Structural Equation Modeling Approach Novitasari, Dewiana; Utami, Heryanti; Purnawan, Julius; Choirida; Amiruddin, Ja'far
International Journal of Social and Management Studies Vol. 5 No. 1 (2024): February 2024
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v5i1.393

Abstract

This research uses Partial Least Squares Structural Equation Modeling (PLS SEM) using SmartPLS software to analyze the relationship between authentic leadership, organizational culture, and organizational commitment in a university context. Focusing on the influence of deans and directors at Indonesian universities, this research investigates how authentic leadership impacts organizational culture and subsequently influences the commitment of university lecturers. Through a survey involving 350 lecturers from several universities in Indonesia, this research reveals the dynamics between these variables. The results highlight the important role of authentic leadership in establishing a positive organizational culture that, in turn, increases organizational commitment among university faculty. This study also found that organizational culture is able to be a mediator that strengthens the relationship between authentic leadership and organizational commitment. The implications for sustainable organizational development and future research pathways are discussed in terms of these key variables using the PLS SEM methodology with SmartPLS software.
Sustainable Heritage Tourism in Urban Settings: Evaluating Glodok Chinatown’s of Jakarta Tourism Carrying Capacity Nugroho, Fajar Aditya; Utami, Heryanti; Silvia; Hadi, M. Fiqri Haikal; Rata, Jeiel Offenedius Revinius
International Journal of Green Tourism Research and Applications Vol. 7 No. 2 (2025): December 2025
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/ijogtra.v7i2.178-190

Abstract

Urban heritage tourism increasingly contributes to cultural preservation and sustainable urban development, yet destinations in dense metropolitan settings often face acute pressure from rising visitation. This study evaluates the tourism carrying capacity of Glodok Chinatown, Jakarta’s oldest Chinese heritage district, by assessing its physical, socio-cultural, economic, environmental, and managerial components. Using a qualitative exploratory approach supported by field observations, regulatory review, and interviews with local residents, business actors, heritage experts, and government officials, the study provides a multidimensional analysis of capacity constraints. Results indicate considerable disparities between potential and reality. While the area’s Physical Carrying Capacity (PCC) and Real Carrying Capacity (RCC) remain structurally limited by narrow streets, mixed-use density, and constrained public spaces, the Effective Carrying Capacity (ECC) is found to be only 104 visitors per day. In contrast, actual visitation reaches 1,000–1,500 tourists on regular days, with spikes of over 5,000 visitors during major cultural festivals. This excess contributes to congestion, increased waste accumulation, deterioration of heritage structures, reduced walkability, and commercialization of cultural practices. Socio-economically, tourism benefits remain unevenly distributed, with small local MSMEs facing competition from larger commercial actors. Managerially, fragmented governance, sectoral decision-making, and the absence of an integrated heritage management entity hinder sustainable development efforts. The findings underscore the need for capacity-based planning through zoning, visitor flow redistribution, improved interpretation systems, and strengthened community participation to ensure Glodok’s cultural authenticity and long-term resilience.
Co-Authors Amiruddin, Ja'far B. Kristiono Soewardjo Choirida Erfinda, Yosi Hadi, M. Fiqri Haikal Hasan, Rinie Octaviany Novitasari, Dewiana Nugroho, Fajar Aditya Purnawan, Julius Rata, Jeiel Offenedius Revinius Rizky Wardhani Silvia