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Saluran dan Margin Pemasaran Kopi Arabika di Kecamatan Timang Gajah Kabupaten Bener Meriah Januar, Muhammad Alza; Khumaira, Khumaira; Fitri, Sri
Serambi Saintia : Jurnal Sains dan Aplikasi Vol 12, No 1 (2024): Serambi Saintia
Publisher : Universitas Serambi Mekkah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32672/jss.v12i1.7564

Abstract

Coffee is a plantation commodity that dominates the global market, and Indonesia, with its high productivity, is one of the largest coffee producers. This research focuses on Timang Gajah District, Bener Meriah Regency, Aceh, which is an important arabica coffee production center. Even though Bener Meriah Regency has high coffee production, research on marketing channels and margins for Arabica coffee at the sub-district level is still limited. This research aims to explore the marketing channel structure and margins applied in the marketing of Arabica coffee in Timang Gajah District. This research method includes analysis of coffee production, marketing channel structure, and marketing margins implemented by farmers and marketing institutions in Timang Gajah District. The results show that the average income of Arabica coffee farmers in this sub-district reaches IDR 25,661,430, indicating a significant economic contribution. The first and second marketing channels in the research area are considered efficient, with efficiency levels of 9.20% and 7.02% respectively. The second marketing channel is proven to be the most efficient, indicating that the smaller the efficiency value of a marketing channel, the more efficient the channel.Keywords: Arabica Coffee, Marketing Channels, Marketing Margin
Faktor-Faktor Yang Mempengaruhi Keputusan Konsumen Dalam Membeli Sayuran Hidroponik Di Galery Hidroponik Aceh Kecamatan Lhoknga Kabupaten Aceh Besar Hilda, Cut Mutia; Khumaira, Khumaira; Fitri, Sri
Serambi Saintia : Jurnal Sains dan Aplikasi Vol 12, No 1 (2024): Serambi Saintia
Publisher : Universitas Serambi Mekkah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32672/jss.v12i1.7599

Abstract

Vegetables are one of the elements of food that are healthy and important for the body. The benefits of consuming vegetables every day for body health are due to the high content of various vitamins and minerals, one of which is hydroponic vegetables. The aim of this research is to determine the factors that have a relationship with consumer decisions in purchasing hydroponic vegetables in the Aceh Hydroponic Gallery, Lhoknga District, Aceh Besar Regency. The research method used is the survey method. The sampling technique used was determined purposively (intentionally) with a sample size of 30 respondents. The data analysis model used is the Spearman Rank correlation test analysis. Based on the research results, cultural factors in the high category amounted to 43.4%, social factors in the low category amounted to 86.7%, and personal factors in the medium category amounted to 63.3%. The correlation results show that the cultural factor is 0.445*, with a sig (2-tailed) value of 0.014 or 0.05. This means that the level of strength of the relationship between cultural factors and the decision to purchase hydroponic vegetables is moderate. The social factor is 0.217, with a sig (2-tailed) value of 0.249 or 0.05. This means that the level of strength of the relationship between social factors and the decision to purchase hydroponic vegetables is low. The factor is 0.775, with a sig (2-tailed) value of 0.000 or 0.05. This means that the level of strength of the relationship between personal factors and the decision to purchase hydroponic vegetables is high.Keywords: Hydroponics,  Buying Decision, Vegetable
Preferensi Konsumen Terhadap Pembelian Santan Instan di Lambaro Kecamatan Ingin Jaya Kabupaten Aceh Besar Ulfa, Nadiatul; Puspita, Diah Eka; Khumaira, Khumaira; Fitri, Sri
Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Vol 8, No 2 (2024): Oktober 2024
Publisher : Center for Research and Community Service (LPPM) University of Abulyatama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30601/humaniora.v8i2.5745

Abstract

The rapid development of technology has caused people to look for a practical material, one of which is the manufacture of ready-to-use instant coconut milk. Currently, instant coconut milk is widely circulated on the market with various types. The purpose of this study is to find out which attributes are consumer preferences and considerations in the decision to buy instant coconut milk. The research method used was quota sampling (according to the criteria) with a sample of 24 respondents. The data analysis model used is Fishbein Multiattribute analysis. Based on the results of the study, instant coconut milk that is the preference of consumers is instant coconut milk with attributes that are the choice of consumers including the Sun Kara brand, liquid texture, 200 ml packaging, and a price of Rp6,000 - Rp12,000. In order of attributes from the most considered to the least considered attributes are brand, texture, ease of obtaining, place, packaging, and price.
Sosialisasi Pembuatan Kompos dari Limbah Organik Rumah Tangga Puspita, Diah Eka; Khumaira, Khumaira; Fitri, Sri; Setyowati, Mita; Meliyanti, Meliyanti; Cibro, Tania; Malik, Abdul
Lok Seva: Journal of Contemporary Community Service Vol 3, No 2 (2024)
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/lokseva.v3i2.10910

Abstract

The purpose of this community service activity is to educate the community, especially housewives, on how to turn household waste into useful materials. With the knowledge provided, the participants are expected to be able to implement the knowledge in their daily actions. So that as members of the community, we can participate in environmental conservation efforts. In addition, the use of compost from organic or household waste can also be a new source of income for housewives by selling compost to friends or family in need. The use of compost also reduces the use of chemical fertilizers, which means that we have contributed to a healthier and more sustainable environment. The evaluation results of this activity showed a positive response from the participants. The questionnaire results showed that 76.67% were very interested in making compost at home. The participants plan to start creating their own composers soon (66.67%) and 93.3% want further activities.
Analisis Efisiensi Pemasaran Melon Pada Kelompok Tani “Le Padi Sabee” di Desa Meunasah Dayah Kecamatan Peusangan Kabupaten Bireuen Khumaira, Khumaira; Puspita, Diah Eka; Fitri, Sri; Zafira, Nada
Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Vol 9, No 1 (2025): April 2025
Publisher : Center for Research and Community Service (LPPM) University of Abulyatama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30601/humaniora.v9i1.6483

Abstract

This study aims to analyze the marketing channels of melon fruit and calculate the profit margins and farmer’s share received by farmers in each channel. The research was conducted at the Le Padi Sabee farmer group in Meunasah Dayah Village, Peusangan Sub-district, Bireuen. The sample consisted of 10 farmers. Two marketing channels were identified: (1) direct sales from farmers to end consumers, and (2) from farmers to retailers and then to end consumers. The results indicate that the first channel provides the highest profit for farmers, with a profit margin of IDR 14,400/kg or 96% and a farmer’s share of 100%, due to the absence of intermediaries and minimal marketing costs. In contrast, in the second channel, farmers sell melons to retailers at IDR 10,000/kg, who then sell them to consumers at IDR 20,000/kg. Retailers gain a profit margin of IDR 4,298.57/kg or 28.62%, with a total margin of 66.6% in this channel. Based on these findings, it is recommended that farmers strengthen direct-to-consumer sales and optimize cost efficiency within distribution channels to increase their income.
Prospek Pengembangan Usahatani Kakao di Kecamatan Bandar Baru Kabupaten Pidie Jaya M. Akbar, Rizky; Khumaira, Khumaira; Fitri, Sri
Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Vol 9, No 1 (2025): April 2025
Publisher : Center for Research and Community Service (LPPM) University of Abulyatama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30601/humaniora.v9i1.6326

Abstract

Basically, a farming sector that is developed, especially cocoa plants, can cover all costs incurred to avoid losses. So, a field of farming that is carried out must make a profit for the farmer. Cocoa farming is worth pursuing if the profits obtained are greater than investment costs, which can be a reference in developing cocoa farming that is more efficient and produces higher productivity, quality and economic value if the farming is carried out. The aim of this research is to determine the feasibility of developing cocoa farming in terms of technical and financial aspects. The hypothesis derived is that the prospects for developing cocoa farming in Bandar Baru District, Pidie Jaya Regency are worthy of development in terms of technical and financial aspects. The object of this research is farmers who cultivate cocoa and the potential of their existing land. The data analysis model used is Net Present Velue (NPV), Net B/C Ratio, Internal Rate of Return (IRR). Research on interest rates of 18% obtained an NPV of Rp. 39,521,800, -. Cocoa farming is profitable because the NPV is greater than 0 (zero), cocoa farming is worthy of development. Net B/C Ratio 1.31 shows that profits are obtained when plants are producing, covering losses from plants that are not yet producing. The resulting IRR was 20.15%, meaning it was greater than the Discount Rate (18%) that was in effect at the time of the research, thus cocoa farming was feasible to develop.
Analisis Efisiensi Saluran Pemasaran dan Distribusi Margin Keuntungan Jeruk Manis (Citrus x sinensis) di Kecamatan Meureubo, Kabupaten Aceh Barat Katoha, Rahmad; Fitri, Sri; Khumaira, Khumaira
Jurnal Agrisep Vol 26, No 1 (2025): Volume 26 Nomor 1 Juni 2025
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17969/agrisep.v26i1.45847

Abstract

Sweet oranges is a horticultural commodities that is prioritized for development, because orange farming provides high profits, so it can be used as a source of income for farmers. The aim of this research is to determine the marketing channels and margins for sweet oranges (Citrus x Sinesis) in Meureubo District, West Aceh Regency. The research method used is a quantitative method and a sampling technique using saturated samples. The analysis model used is marketing channel analysis and marketing margin analysis. The results of the research show that the marketing channels for Sweet Oranges (Citrus x Sinesis) in Meureubo District, West Aceh Regency, have 3 channel patterns consisting of marketing channel pattern I, namely Farmers-Consumers, marketing channel II, namely Farmers-Retailers-Consumers and marketing channel III, namely Farmers-Collectors-Retailers-Consumers. Marketing profit margin in marketing channel I is Rp. 20,570.00/Kg (97.95%). Profit margin in the second marketing channel, retailers obtain a profit margin of Rp. 1,320.00/Kg (6.29%). Then the profit margin on the third marketing channel of the collecting traders gets a profit margin of Rp. 1,150.00/Kg (5.48%) and retailers Rp. 1,420.00/Kg (6.76%). The efficiency of marketing channel I has an efficiency level of 2.05%, marketing channel II has an efficiency level of 3.58% and marketing channel III has an efficiency level of 8.41%. This shows that the most efficient channel is marketing channel I because marketing costs in channel I are smaller and there is only one marketing institution involved in this marketing channel.
Sosialisasi Pembuatan Pupuk Kompos Menggunakan Sampah Organik Rumah Tangga Wahyuni, Fitri; Fitri, Sri; Setiawan, Deri; Acehan, T. Raden
Beujroh : Jurnal Pemberdayaan dan Pengabdian pada Masyarakat Vol. 3 No. 3 (2025): Beujroh : Jurnal Pemberdayaan dan Pengabdian pada Masyarakat
Publisher : Yayasan Sagita Akademia Maju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61579/beujroh.v3i3.658

Abstract

As the world's population grows, the enormous amount of waste of all kinds grows beyond human capabilities, thus creating a serious dilemma in managing the enormous amount of waste. One way to overcome this problem is by providing counseling/socialization about making compost from household organic waste in Cot Seunong Village, Montasik District, Aceh Besar Regency. Cot Seunong is a village that has a very potential, strategic, and easily accessible rice fields and plantations, this community service activity is expected to provide further information and motivate housewives to implement organic farming sustainably, with the use of compost fertilizer that is produced by themselves. The Community Service Methods carried out are (1) Counseling about waste management, (2) Practice of making compost fertilizer from household organic waste. After the Community Service is carried out, the community knows and understands the importance of household waste management and the use of compost fertilizer derived from household organic waste and is able to make compost fertilizer from household organic waste independently.
Analisis Tingkat Produksi dan Pendapatan Usaha Budidaya Udang Vaname (Litopenaeus vannamei) Tambak Intensif di Kecamatan Baitussalam Kabupaten Aceh Besar Maulana, Dara; Nazlia, Suraiya; fitri, Sri
MAHSEER: Jurnal Ilmu-Ilmu Perairan dan Perikanan Vol 4 No 2 (2022): Juli : Jurnal Ilmu-Ilmu Perairan dan Perikanan
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/mahseer.v4i2.248

Abstract

Usaha budidaya udang pada saat ini terlihat semakin banyak dilaksanakan baik secara intensif maupun ekstensif. Tujuan dari penelitian ini adalah untuk analisis tingkat produksi dan pendapatan usaha budidaya udang vaname di kecamatan Baitussalam kabupaten Aceh Besar. Penelitian ini dilaksanakan di Kecamatan Baitussalam, Kabupaten Aceh Besar. Metode yang digunakan dalam penelitian ini adalah metode wawancara. Teknik pengambilan data pada penelitian ini adalah teknik non random sampling dengan pengambilan sampel dilakukan secara purposive sampling. Analisis data yang digunakan pada penelitian ini adalah analisis kuantitatif. Kebutuhan biaya investasi Rp 218.934.000/Ha. Hasil penelitian ini menunjukkan terdapat jumlah produksi siklus I sebesar 4.908, siklus II sebesar 3.967 dan siklus III sebesar 4.294. Pendapatan pada siklus I Rp.206.731.170, siklus II Rp. 127.031.460 dan siklus III Rp.156.338.834.
Perbandingan Keunggulan Pendapatan dari Sistem Budidaya Tambak Intensif dan Semi Intensif pada Budidaya Udang Vannamei di Kecamatan Baitussalam Husna, Uswatun; Fitri, Sri; Nazlia, Suraiya
MAHSEER: Jurnal Ilmu-Ilmu Perairan dan Perikanan Vol 5 No 1 (2023): Januari : Jurnal Ilmu-Ilmu Perairan dan Perikanan
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/mahseer.v5i1.330

Abstract

Udang Vannamei (Litopenaeus vannamei) merupakan salah satu komoditas perikanan unggulan di Indonesia. Hal tersebut disebabkan karena udang vannamei memiliki nilai ekonomis yang tinggi (high economic value) serta memiliki permintaan pasar yang terus menigkat (high demand product) baik secara nasional maupun internasional. Tujuan penelitian untuk mengetahui perbandingan keunggulan pendapatan dari sistem budidaya tambak intensif dan semi intensif pada budidaya udang vannamei di Kecamatan Baitussalam. Metode yang digunakan adalah metode wawancara. Teknik pengambilan data adalah teknik nonrandom sampling dengan pengambilan sampel dilakukan secara purposive sampling dengan menggunakan analisis uji independent sampel T test. Dari Hasil analisis uji Independent Samples T test pada equal varinces not assumed beda rata-rata pendapatan pada usaha budidaya tambak udang semi intensif dan tambak intensif diketahui bahwa nilai Sig. 2 Tailed adalah 0,062.