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Implementation of a Web-Based Digital E-Catalog System Conceptual Design to Support Creative Entrepreneurship: A Case Study of Diorama Handmade Studio Maullana, Chandra; Soeryanto Soegoto, Eddy; Wahdiniwaty, Rahma; Sumitra, Irfan Dwiguna; Mukharil Bachtiar, Adam
International Journal of Research and Applied Technology (INJURATECH) Vol. 5 No. 2 (2025): December 2025
Publisher : Universitas Komputer Indonesia

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Abstract

The development of MSMEs in the era of digital transformation requires a product communication model that is not only informative but also capable of integrating visual identity, system architecture, and creative entrepreneurship strategies in an integrated manner. This study aims to design and implement a conceptual design for a web- based digital E-Catalog system at Diorama Handmade Studio that functions not only as an information medium but also as a strategic instrument for strengthening visual identity and developing creative entrepreneurship. The method used is a case study with a qualitative approach through observation, in-depth interviews with brand owners, system documentation, and literature studies related to digital information media, UI/UX, and creative entrepreneurship. The system was developed using a Responsive Web Application (RWA) approach with a three-tier architecture (presentation layer, application layer, and data layer) and implemented at the Proof of Concept (PoC) stage. The results of the study show that the digitally designed E-Catalog is capable of representing the complexity of handmade product values through interactive zoom features, organized information structures, brand storytelling, and a dynamic database-based filtering system.
From Students To Talent: Orchestrating Human Capital For The Technopreneurial University Transformation Sugiyono, Imanuel Eko Anggun; Soegoto, Eddy Soeryanto; Wahdiniwaty, Rahma; Sumitra, Irfan Dwiguna; Bachtiar, Adam Mukharil; Dewi, Puri Swastika Gusti Krisna
YUME : Journal of Management Vol 9, No 2
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yume.v9i2.11446

Abstract

This research focuses on testing the effectiveness of the Student-HRM framework—Competency Development, Incentive Support, and Innovation-based Assessment—in influencing multidimensional transformation of student technopreneurship (Culture, Digital Readiness, and Innovation Ecosystem) in higher education institutions. Based on a quantitative explanatory design, data were obtained from 100 undergraduate students who are actively involved with digital entrepreneurship programs through a purposive sampling technique. The conceptual model was tested using Partial Least Squares Structural Equation Modeling (PLS-SEM) via SmartPLS 4 to assess the measurement model and evaluate the structural path coefficients by a bootstrapping procedure using 5,000 subsamples. The structural model shows significant predictive power (R2 > 0.70). The results highlighted a surprising paradox: Competency Development Support did not contribute significantly to transformation in any dimension, therefore questioning the ingrained belief that training alone leads to readiness. On the other hand, Incentive and Appreciation Support emerged as the stronger predictor and significantly affected all three dimensions. Innovation-based Assessment, however, was effective only in shaping the Technopreneurship Culture but proved ineffective in improving Digital Readiness or Ecosystem engagement.