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All Journal JURNAL SISTEM INFORMASI BISNIS IJIS - Indonesian Journal On Information System YUME : Journal of Management Majalah Ilmiah UNIKOM Jurnal Tata Kelola dan Kerangka Kerja Teknologi Informasi International Journal of Informatics, Information System and Computer Engineering (INJIISCOM) International Journal of Research and Applied Technology (INJURATECH) Journal of Artificial Intelligence and Digital Business Journal Research of Social Science, Economics, and Management Jurnal Salingka Nagari
Sumitra, Irfan Dwiguna
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Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Mechanical Engineering Social Sciences

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Persaingan PayLater di Indonesia: Analisis Pasar dan Peramalan Minat Konsumen Berbasis Data Science Koswara, Asep; Tarso, Tarso; Soegoto, Eddy Soeryanto; Wahdiniwaty, Rahma; Bachtiar, Adam Mukharil; Sumitra, Irfan Dwiguna
Jurnal Salingka Nagari Vol. 4 No. 2 (2025): Jurnal Salingka Nagari
Publisher : Universitas Negeri Padang

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This study examines the dynamics of consumer interest in PayLater services in Indonesia by leveraging big data from Google Trends for the 2023–2025 period. Using a qualitative approach that integrates spatial analysis and Python-based predictive modeling, this research aims to map temporal search patterns, the geographical distribution of adoption, and the socio-economic factors influencing consumer preference toward three major platforms: Kredivo, Akulaku, and Shopee PayLater. The methodology includes time-series analysis, provincial-level geospatial mapping, and forecasting using the Facebook Prophet algorithm. The findings reveal that PayLater search interest is cyclical, with significant spikes during e-commerce campaigns, public holidays, and monthly payday cycles. Spatially, a sharp adoption disparity exists between urban areas and regions with limited digital infrastructure. Kredivo exhibits the most balanced regional distribution, while Akulaku is heavily concentrated in West Java, and Shopee PayLater shows strong penetration in non-Java regions. The forecasting results project sustained growth in interest through 2027, providing strategic implications for fintech companies in expanding digital financial inclusion across Indonesia.
The Role of Visual Identity Design and Digital Technology in Developing Local Photography Studio Entrepreneurship: A Case Study of Natsume Studio Foto Cianjur Akbar, Aldi Mohamad; Soegoto, Eddy Soeryanto; Wahdiniwaty, Rahma; Sumitra, Irfan Dwiguna; Bachtiar, Adam Mukharil; Mohamad Akbar, Aldi
International Journal of Research and Applied Technology (INJURATECH) Vol. 5 No. 2 (2025): December 2025
Publisher : Universitas Komputer Indonesia

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The rapid growth of digital technology has reshaped entrepreneurial practices in the creative industry, including local photography studios. However, many creative MSMEs have not yet optimized visual identity design and digital media as strategic business assets. This study examines the role of visual identity design and digital media in supporting entrepreneurial development within a local photography studio. Using a qualitative case study approach, data were collected through visual observation, semi- structured interviews, and documentation of promotional media. The findings show that consistent visual identity design supported by digital platforms helps build a professional image, strengthen consumer trust, enhance brand recognition, and improve competitiveness. This study underscores the importance of visual identity and digital media as strategic and accessible tools for sustaining local creative enterprises in the digital era.
Implementation of a Web-Based Digital E-Catalog System Conceptual Design to Support Creative Entrepreneurship: A Case Study of Diorama Handmade Studio Maullana, Chandra; Soeryanto Soegoto, Eddy; Wahdiniwaty, Rahma; Sumitra, Irfan Dwiguna; Mukharil Bachtiar, Adam
International Journal of Research and Applied Technology (INJURATECH) Vol. 5 No. 2 (2025): December 2025
Publisher : Universitas Komputer Indonesia

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Abstract

The development of MSMEs in the era of digital transformation requires a product communication model that is not only informative but also capable of integrating visual identity, system architecture, and creative entrepreneurship strategies in an integrated manner. This study aims to design and implement a conceptual design for a web- based digital E-Catalog system at Diorama Handmade Studio that functions not only as an information medium but also as a strategic instrument for strengthening visual identity and developing creative entrepreneurship. The method used is a case study with a qualitative approach through observation, in-depth interviews with brand owners, system documentation, and literature studies related to digital information media, UI/UX, and creative entrepreneurship. The system was developed using a Responsive Web Application (RWA) approach with a three-tier architecture (presentation layer, application layer, and data layer) and implemented at the Proof of Concept (PoC) stage. The results of the study show that the digitally designed E-Catalog is capable of representing the complexity of handmade product values through interactive zoom features, organized information structures, brand storytelling, and a dynamic database-based filtering system.
From Students To Talent: Orchestrating Human Capital For The Technopreneurial University Transformation Sugiyono, Imanuel Eko Anggun; Soegoto, Eddy Soeryanto; Wahdiniwaty, Rahma; Sumitra, Irfan Dwiguna; Bachtiar, Adam Mukharil; Dewi, Puri Swastika Gusti Krisna
YUME : Journal of Management Vol 9, No 2
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yume.v9i2.11446

Abstract

This research focuses on testing the effectiveness of the Student-HRM framework—Competency Development, Incentive Support, and Innovation-based Assessment—in influencing multidimensional transformation of student technopreneurship (Culture, Digital Readiness, and Innovation Ecosystem) in higher education institutions. Based on a quantitative explanatory design, data were obtained from 100 undergraduate students who are actively involved with digital entrepreneurship programs through a purposive sampling technique. The conceptual model was tested using Partial Least Squares Structural Equation Modeling (PLS-SEM) via SmartPLS 4 to assess the measurement model and evaluate the structural path coefficients by a bootstrapping procedure using 5,000 subsamples. The structural model shows significant predictive power (R2 > 0.70). The results highlighted a surprising paradox: Competency Development Support did not contribute significantly to transformation in any dimension, therefore questioning the ingrained belief that training alone leads to readiness. On the other hand, Incentive and Appreciation Support emerged as the stronger predictor and significantly affected all three dimensions. Innovation-based Assessment, however, was effective only in shaping the Technopreneurship Culture but proved ineffective in improving Digital Readiness or Ecosystem engagement.
Co-Authors adang badru jaman,anggun fergina, adang badru jaman,anggun fergina Agung Nugraha Agustin, Nada Delia Akbar, Aldi Mohamad Arifin, Faisal Hanif Asep Koswara Azizi, Luthfi Bachtiar, Adam Mukharil Burhanuddin Burhanuddin Diana Effendi Eddy Soeryanto Soegoto Estiko Rijanto Fadillah, Ismail Hudan Fahrudin, Rifqi Fristaloka, Gina Dwi Handoko, Refah Istifahani Heriadi, Herman Irawan Afrianto Maullana, Chandra Mohamad Akbar, Aldi Mukharil Bachtiar, Adam Mutakin, M I Naufal, M Pamungkas, D A Puri Swastika Gusti Krisna Dewi Rahma Wahdiniwaty Rahmadani, Indri Kristanty Reza, Donny Ruhimat, R. Sidqi, Fajar Sidqi, Fajar Soeryanto Soegoto, Eddy Sri Nurhayati Sugilar, Audya Pridita Sugiyono, Imanuel Eko Anggun Sutardjo, Ramdan Prawira Tarso, Tarso Widiarto, G