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PENYULUHAN DAN PENDAMPINGAN PENANGANAN KOMPLAIN PADA PT CIPTA DAYA GEMILANG SURABAYA Nugroho, Novianto Eko; Yulianto, Anton Eko
HIKMAYO: JURNAL PENGABDIAN MASYARAKAT AMAYO Vol. 2 No. 2 (2023): HIKMAYO : Jurnal Pengabdian Masyarakat
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/hikmayo.v2i2.132

Abstract

The purpose of community service carried out through counseling and assistance in handling complaints at PT Cipta Daya Gemilang Surabaya is to further improve the quality of marketing personnel in handling complaints at the company. The company here will be introduced to how to take steps in dealing with complaints that occur against the company. The method of implementing activities through four stages, namely preparation, counseling on complaint handling materials, monitoring and evaluation. The results of this activity show that there are still many step-by-step observations that must be addressed by this company to further improve the quality of salespeople in finding and maintaining existing customers.
Pelatihan dan Pendampingan Dalam Penguatan Literasi Keuangan dan Pendayagunaan Teknologi E-Wallet Melalui Qris Untuk UMKM Pandegiling Surabaya Cahyono, Eko Krido; Suryawirawan, Okto Aditya; Nugroho, Novianto Eko; Mahargiono, Pontjo Bambang
NGABDIMAS UNIRA Vol 4, No 1 (2024): Pengabdian kepada Masyarakat (Ngabdimas)
Publisher : Universitas Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53712/ngu.v4i1.2292

Abstract

Penggunaan alat pembayaran telah mengalami kemajuan yang pesat. Perkembangan tersebut berupa alat pembayaran online yang sangat membantu dan mempercepat proses pembayaran. Beragam alat pembayaran online yang memudahkan masyarakat dalam melakukan transaksi penjualan dan pembelian, salah satunya adalah dengan menggunakan QRIS (Quick Response Code Indonesian Standard) merupakan standar kode QR Nasional sebagai media pembayaran kode QR di Indonesia yang diluncurkan oleh Bank Indonesia. Dengan penggunaan E-Wallet sebagai alat pembayaran untuk beberapa merchant seperti ShopeePay dan lainnya sangat membantu sebagai alat transaksi pembayaran yang efektif  dan  efisien  serta  mampu  berintegrasi dengan software yang menggunakan InterActive QRIS Open API Platform. Kegiatan pengabdian masyarakat yang dilakukan tim Dosen STIESIA Surabaya pada pelaku UMKM di Pandegiling Surabaya dengan  menggunakan metode sosialisasi mengenai manfaat menggunakan QRIS dimana para pelaku UMKM masih banyak yang belum mengetahui informasi penggunaan pembayaran online. Adapun manfaat dari hasil  kegiatan  ini  langsung  dipraktekkan  oleh  pelaku  UMKM Pandegiling untuk  melakukan penggunaan aplikasi QRIS dalam transaksi pembayaran. Sehingga tujuan dari pengabdian masyarakat ini adalah untuk memberikan edukasi kepada para pelaku UMKM di Pandegiling Surabaya untuk dapat bersaing dan bertransformasi di era digital.
PENGARUH JOB EMBEDDEDNESS, EMOTIONAL INTELIGENCE DAN EMPLOYEE ENGAGEMENT TERHADAP ORGANIZATIONAL CITIZENSHIP BEHAVIOR PADA KARYAWAN PT. NUSANTARA MOBIL INTERNATIONAL Ristiarli, Amara Andini; Nugroho, Novianto Eko
Jurnal Ekonomi Dan Bisnis Vol 18 No 1 (2024): JEB Vol 18 No 1 Maret 2024
Publisher : LPPM STIE YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53916/jeb.v18i1.78

Abstract

This research aimed to find out, analyze, and test the effect of job embeddedness, emotional intelligence, and employee engagement on organizational citizenship behavior (OCB) for employees of PT Nusantara Mobil International. The job embeddedness was measured by fit, links, and sacrifice. Moreover, emotional intelligence was measured by self-awareness, self-control, self-motivation, social awareness, and social skills. Employee engagement was measured by vigor, dedication, and absorption. The research was quantitative. Furthermore, the population was employees of PT Nusantara Mobil International which consisted of 74 people. The data collection technique used saturated sampling, in which members of the population were the sample.  Additionally, a questionnaire was used as the data collection method. In this research, the data analysis technique is based on multiple linear regression using SPSS software version 25.0. The results concluded that job embeddedness has a positive and significant impact on organizational citizenship behavior. Similarly, both emotional intelligence and employee engagement had a positive and significant impact on organizational citizenship behavior.
A SYSTEMATIC REVIEW OF INDONESIAN HIGHER EDUCATION STUDENTS' AND GRADUATES' WORK READINESS Nugroho, Novianto Eko; Irianto, Jusuf; Suryanto, Suryanto
Jurnal Ilmiah Ilmu Terapan Universitas Jambi Vol. 8 No. 1 (2024): Volume 8, Nomor 1, June 2024
Publisher : LPPM Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jiituj.v8i1.33073

Abstract

This literature review aims to determine the work readiness of undergraduate graduates to meet the qualifications required by employers in the world of work. The method used in this paper involved searching for all studies that examined work readiness and were published from 2019 to 2023. 5 out of 200 studies found on Google Scholar and Scopus were included in this review. Research findings show that programs in higher education, including internships and soft skills training, play an important role in increasing graduates' work readiness, demonstrating that the MBKM Program has effectively developed the skills and competencies required by the world of work. Research discussions highlight that these programs, including internships and soft skills training within the MBKM Program, are crucial for ensuring the relevance of education to job market needs. This research presents novelty by exploring and identifying the factors that influence the job readiness of prospective undergraduate graduates after participating in the Independent Campus Learning Program (MBKM), thus offering a new perspective in the context of higher education in Indonesia. The implications of this research are significant for curriculum development and learning programs in universities, which must continue to develop programs that support the development of soft skills and hard skills to increase graduates' work readiness.
STRATEGIES IN REDUCING TURNOVER INTENTION INFLUENCED BY ORGANIZATIONAL COMMITMENT, ORGANIZATIONAL CLIMATE, AND INTERPERSONAL RELATIONSHIPS Nugroho, Novianto Eko
Makro Jurnal Manajemen Dan Kewirausahaan Vol 9, No 2 (2024): Makro Jurnal Manajemen Dan Kewirausahaan
Publisher : Universitas Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53712/jmm.v9i2.2496

Abstract

Leasing companies often face various challenges that can affect their performance and operational sustainability. One of the main issues faced is the high level of turnover intention among employees. Turnover intention refers to an employee's desire to leave the company and seek employment elsewhere. This study aims to examine the effect of organizational commitment, organizational climate, and interpersonal relationships on turnover intention.
Pemanfaatan Marketplace Shopee untuk UMKM di Kelurahan Kebonsari, Jambangan, Kota Surabaya Melalui Pendampingan dan Pelatihan Pemasaran Online Nugroho, Novianto Eko; Cahyono, Krido Eko; Mahargiono, Pontjo Bambang; Suryawirawan, Okto Aditya
Jurnal Penelitian dan Pengabdian Masyarakat Vol. 2 No. 4 (2024): November 2024
Publisher : Yayasan Pondok Pesantren Sunan Bonang Tuban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61231/jp2m.v2i4.294

Abstract

This community service activity aims to improve the knowledge and skills of MSME actors in RT. 07 RW. 01, Kebonsari Jambangan Village, Surabaya City, in utilizing the Shopee e-commerce platform to increase sales and competitiveness of their products. The training and mentoring methods are structured through lectures, demonstrations, and practice. The results of the community service activity are an increase in participants' understanding and skills in using the Shopee application. Participants are able to create and manage online stores, implement effective marketing strategies, and increase product sales and market reach. These findings indicate that structured training and mentoring in using e-commerce platforms such as Shopee can provide significant benefits for MSMEs by increasing their sales and market reach.
Pelatihan Digital Marketing Dengan Optimalisasi Seller Center Pada Marketplace Shopee Untuk UMKM Kampung Jahe Merah Kecamatan Rungkut Kota Surabaya Nugroho, Novianto Eko; Bambang Mahargiono, Pontjo; Ikhsan Budi Riharjo; Djawoto
HIKMAYO: JURNAL PENGABDIAN MASYARAKAT AMAYO Vol. 4 No. 1 (2025): HIKMAYO : Jurnal Pengabdian Masyarakat
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/hikmayo.v4i1.279

Abstract

This community service initiative aims to improve digital marketing skills for MSMEs in Kampung Jahe, Kedung Baruk, Surabaya. MSMEs have an important role in the local economy, but many do not understand digital marketing strategies, especially in using the Shopee platform to increase sales. This activity aims to provide practical training and assistance through optimizing seller centers on the Shopee platform, so as to increase online transactions, sales, and competitiveness of MSMEs. The implementation method includes workshops and practical training sessions starting from identifying the needs of MSMEs, counseling, demonstrating the use of the platform, direct assistance, to evaluation and monitoring to measure the effectiveness of the program. Initial assessments showed a significant knowledge gap on digital marketing among participants. Through this training, participants are expected to understand and apply digital marketing techniques effectively to increase product sales. The program is also committed to ongoing support to help MSMEs adapt to evolving digital marketing trends. With a systematic and comprehensive approach, this initiative is expected to empower MSMEs in Kampung Jahe Merah to be more competitive, develop sustainably, and have a positive impact on the welfare of the local community.
OPTIMIZING EMPLOYEE PERFORMANCE THROUGH EFFECTIVE WORK DISCIPLINE, WORK EXPERIENCE AND WORK ENVIRONMENTAL Nugroho, Novianto Eko
Makro Jurnal Manajemen Dan Kewirausahaan Vol 10, No 1 (2025): Makro: Jurnal Manajemen Dan Kewirausahaan
Publisher : Universitas Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53712/jmm.v10i1.2685

Abstract

One of the main challenges faced by electronic cigarette distributor companies is low employee performance, which refers to the effectiveness and efficiency of employees in carrying out their duties and responsibilities according to organizational standards. This study aims to analyze the influence of work discipline, work experience, and work environment on employee performance in one of the electronic cigarette distributor companies in the Surabaya area. In this context, employee performance reflects the contribution of employees in achieving company goals optimally and sustainably. This research uses a quantitative descriptive approach, with a population of all employees in the company. The research sample was determined through simple random sampling, with a total of 66 respondents. Data were collected through questionnaires and analyzed using multiple linear regression with the help of the SPSS version 28 program. The analysis shows that work discipline sig. value of 0.013, work experience sig. value of 0.008, and work environment sig. value of 0.005 have a positive and significant effect on employee performance. The F test with a sig. value of 0.002 confirms that the regression model that combines the three variables is feasible and able to explain variations in employee performance simultaneously. This finding underscores the strategic role of work environment in improving employee performance, so companies need to create a work environment that supports workforce effectiveness. In addition, attention to work experience is crucial in maintaining employee well-being, which contributes to improving overall performance. By understanding the interrelationship between these three variables, companies can design more appropriate strategies to improve employee performance, while ensuring operational stability and business competitiveness in a growing industry.
Pelatihan Dan Pendampingan Optimasi Fotografi Produk Serta Desain Branding Yang Memanfaatkan Teknologi Smartphone Bagi Umkm RW.01, Kedung Baruk, Rungkut, Surabaya Nugroho, Novianto Eko; Pontjo Bambang Mahargiono; Dian Arini; Ikhsan Budi Riharjo; Djawoto
HIKMAYO: JURNAL PENGABDIAN MASYARAKAT AMAYO Vol. 4 No. 2 (2025): HIKMAYO : Jurnal Pengabdian Masyarakat
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/hikmayo.v4i2.350

Abstract

This Community Service Program aims to enhance the skills of SMEs in RW.01, Kelurahan Kedung Baruk, Rungkut District, Surabaya, in utilizing smartphone technology for product photography and branding design. Many SMEs have yet to fully optimize digital technology, especially in creating attractive product visuals and strong branding designs. This training provides practical knowledge on product photography techniques using smartphones, including lighting, angle selection, and basic editing, as well as consistent and appealing branding design. The implementation method involves direct training, mentoring, and evaluation to ensure understanding and application of the material. Initial results show that most participants were able to produce higher-quality product photos and more professional branding designs. Additionally, participants began applying digital marketing strategies through social media platforms such as Instagram and WhatsApp to promote their products. This program is expected to enhance the competitiveness of SMEs, expand their market reach, and provide a positive impact on the sustainability of their businesses and the local economy.
Penyuluhan Peningkatan Engagement terhadap Produk UMKM Pandegiling Surabaya yang dipasarkan melalui Online Marketplace Shopee Suryawirawan, Okto Aditya; Cahyono, Krido Eko; Nugroho, Novianto Eko; Mahargiono, Pontjo Bambang
NGABDIMAS UNIRA Vol 3, No 2 (2023): Pengabdian kepada Masyarakat (Ngabdimas)
Publisher : Universitas Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53712/ngu.v3i2.2141

Abstract

Tujuan dari kegiatan Pengabdian kepada Masyarakat melalui Penyuluhan Peningkatan engagement terhadap Produk pada pelaku UMKM Pandegiling Surabaya ini adalah memberikan pengetahuan tentang bagaimana meningkatkan engagement pada produk yang dijual oleh para pelaku UMKM melalui online marketplace Shopee. Selain dosen dari STIESIA selaku pihak pelaksana kegiatan, penyuluhan ini juga dilakukan dengan melibatkan mitra yaitu Shopee Indonesia. Hasil dari kegiatan ini adalah peningkatan pemahaman pelaku UMKM Pandegiling Surabaya terhadap engagement produk.