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Pengaruh Teknologi Hotel (Smart Hospitality) Terhadap Loyalitas Tamu Dengan Mediasi Kepuasan Tamu Hotel Andres, Fran Serano; Mardin, Aznil
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 6 No 2 (2025): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v6i2.81772

Abstract

This study aims to analyze the effect of hotel technology (smart hospitality) on guest loyalty, mediated by guest satisfaction. The adoption of technology in the hospitality industry has become a key factor in enhancing competitiveness and guest experience. This study employs a quantitative approach with an explanatory design using Structural Equation Modeling (SEM) based on PLS, involving 195 respondents who are guests of star-rated hotels in West Sumatra. The variables measured include Smart Hospitality Technology (Perceived Ease of Use and Perceived Usefulness), Guest Satisfaction, and Guest Loyalty. The results indicate that Perceived Ease of Use (β=0.242, p<0.001) and Perceived Usefulness (β=0.192, p<0.001) have a significant positive effect on guest satisfaction. Guest satisfaction has a significant positive effect on guest loyalty (β=0.563, p<0.001). The mediation test shows that guest satisfaction mediates the relationship between Perceived Ease of Use (β=0.136, p<0.001) and Perceived Usefulness (β=0.108, p<0.001) on guest loyalty. These results confirm that the implementation of hotel technology that is easy to use and beneficial can increase guest satisfaction, which in turn contributes to guest loyalty. These findings have practical implications for hotel management in developing digitalization strategies focused on the guest experience.
Keterbukaan Informasi Publik dalam Penyelenggaraan Pemilu di Indonesia Oktaviane, Diga Putri; Mardin, Aznil; Helmi, Rahmadhona Fitri
Journal of Education on Social Science (JESS) Vol 8 No 1 (2024): APRIL 2024 EDITION
Publisher : Faculty of Social Science, Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jess.v8i1.464

Abstract

The General Election Commission is a national, permanent and independent election management institution tasked with carrying out elections. Law Number 14 of 2008 concerning Openness of Public Information (KIP) is a path towards an era of open information and transparent and responsible state administration which is formally guaranteed in national law. Openness of public information is important in elections in order to build a government system in the future. The aim of this research is to determine the role and efforts made by the KPU in providing information to the public in order to realize openness of public information in the implementation of elections. This research uses a qualitative method where the results obtained are in the form of descriptive data written based on sources obtained from books, theses, journals and articles. From the research conducted, it was found that the KPU is a non-partisan government institution tasked with election activities and has been mandated in Law no. 15 of 2011 concerning holding national and local general elections. Efforts that the KPU can make include creating a website to provide information to the public periodically and at any time.