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All Journal Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi Journal of Sustainable Tourism and Entrepreneurship International Journal of Educational Research and Social Sciences (IJERSC) Journal of Business on Hospitality and Tourism Jurnal Manajemen Strategis Journal of Rural Tourism (JoRT) TRJ (Tourism Research Journal)
Musadad Musadad
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau
Humanities Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Crisis survival strategies: how a hotel survives during the Covid-19 pandemic Musadad, Musadad
Journal of Sustainable Tourism and Entrepreneurship Vol. 1 No. 4 (2020): June
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/joste.v1i4.402

Abstract

Purpose: This study identified and explored the strategies developed by a four-star hotel in Central Java Province - Indonesia for surviving the Covid-19 pandemic. Methodology: This qualitative study collected data from an in-depth interview with the hotel’s Head of FO Department, which were analyzed inductively. Results: The hotel focused its survival strategies on four areas or aspects, including organizational targets, human resources, products and services, and marketing communication. Limitation: This study is limited in two ways, i.e. data collection method and the number of informants. Contribution: This study contributes to enriching the strategies for mitigating the disastrous impacts of the Covid-19 pandemic on the hotel business. Keywords: Covid-19, Pandemic crisis, Survival strategies
Crisis survival strategies: how a hotel survives during the Covid-19 pandemic Musadad, Musadad
Journal of Sustainable Tourism and Entrepreneurship Vol. 1 No. 4 (2020): June
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/joste.v1i4.402

Abstract

Purpose: This study identified and explored the strategies developed by a four-star hotel in Central Java Province - Indonesia for surviving the Covid-19 pandemic. Methodology: This qualitative study collected data from an in-depth interview with the hotel’s Head of FO Department, which were analyzed inductively. Results: The hotel focused its survival strategies on four areas or aspects, including organizational targets, human resources, products and services, and marketing communication. Limitation: This study is limited in two ways, i.e. data collection method and the number of informants. Contribution: This study contributes to enriching the strategies for mitigating the disastrous impacts of the Covid-19 pandemic on the hotel business. Keywords: Covid-19, Pandemic crisis, Survival strategies
Sustainable Property Business In The Area Of Delima Village, Tampan Sub-District, Pekanbaru City Ibrahim, Mariaty; Musadad, Musadad; Fadli, Mashur
International Journal of Educational Research & Social Sciences Vol. 4 No. 1 (2023): February 2023
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijersc.v4i1.598

Abstract

This study aimed to investigate the social, economic, and environmental impacts of housing construction in Delima Village, Tampan Sub-district, Pekanbaru City, using descriptive qualitative techniques and research subjects totaling twenty-one people. The data was collected through interviews and field observation. Interviews were done by asking questions directly to the research informants. Concerning social impacts, the study found social changes that formed new values as the implications of assimilating local values with external values. The mixed values were used as guidelines or foundations for the social interaction between the residents and newcomer residents. From the economic impacts, the housing construction created employment opportunities, increased the local people’s income, and improved their education and health levels. Regarding the environmental impacts, the local communities often experience difficulties obtaining clean water, reduced green and vacant land, less fertile soil, and test to get groundwater due to the loss of vegetation (trees). However, housing construction positively makes the environment around Delima Village more modern.
Hotel Interdepartmental Communication: A Case of F&B Service and Sales & Marketing at Mercure Bandung Nexa Musadad, Musadad; Dianita, Indria Angga; Dirgantara, Pradipta
Jurnal Penelitian Pariwisata Vol 5 No 1 (2021): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v5i1.97

Abstract

This study sought to investigate the communication between the Food & Beverage Department and the Sales & Marketing Department at Mercure Bandung Nexa through the perspective of hotel interdepartmental communication. It was benefited from employing a qualitative method. The data collection was conducted through in-depth interviews with the managers of the two departments and field observations. The data collected was then analyzed and carried out through the elements of communication: people (sender and receiver), message, channel, noise, feedback, and effect. This study found that communication between the two departments goes well to keep the service excellent. Based on the analysis of the elements of communication, the only major obstacle is the sudden event that can disrupt the communication process. This result has brought discussion in the context of excellent service being delivered through the communication between the Food & Beverage Department and Sales & Marketing Department. However, this study is limited in the number of informants. More informants should be involved to gather more reliable and deeper data. After all, this study contributes to enriching the application of Interdepartmental Communication in organizations, especially in a hotel. Keywords: Interdepartmental Communication, F&B Service, Sales & Marketing
Co-Authors Ali Yusuf, Furtasan Andani, Faradilla Anshori, M Faisal Ansyar, Afifah Fatin Aqmarina, Fildzah Atika Camalia, Rizki DIANTY RAHMAWATI, DIANTY Dwi Agus Kristianto Fadli, Mashur Farhoney, Talitha Hayadi, Herawan Indria Angga Dianita Kusumawati, Fitri Dwi Maharani, Iris Fatia Maria Ulfa Mariaty Ibrahim Muhammad Reza Nurfikria, Ikrima Nurlena, Nurlena Oktina, Roma Silvia Pertiwi, Tania Pradipta Dirgantara Purba, Tiona Saputra, Diki Wahyudi Sulistyo, Agung Wardana, Tutut Dwi Yudiandri, Tri Eko Yulistina, Mutia Asti