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Peningkatan Kompetensi Digital Pelatih Tari Ayodya Pala: Pemanfaatan AI untuk Interaksi dan Promosi Andika, Dicky; Subrianto, Nur Intan Pangesti; Simamora, Santa Lorita
IKRA-ITH ABDIMAS Vol. 9 No. 3 (2025): Jurnal IKRAITH-ABDIMAS Vol 9 No 3 November 2025
Publisher : Universitas Persada Indonesia YAI

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Abstract

Digitalisasi telah mengubah pola komunikasi, termasuk dalam bidang pendidikan dan seni. SanggarTari Ayodya Pala menghadapi tantangan adaptasi teknologi, terutama dalam memanfaatkan AIuntuk memperluas interaksi dan promosi. Berdasarkan data Statista (2024), 41% masyarakatIndonesia antusias terhadap penggunaan AI, menjadikan urgensi peningkatan literasi digital semakinpenting. Kegiatan ini bertujuan memperkuat kapasitas pelatih tari melalui pelatihan yang terintegrasidengan teknologi AI. Kegiatan ini bertujuan meningkatkan kompetensi digital pelatih tari di SanggarAyodya Pala melalui pelatihan pemanfaatan teknologi Artificial Intelligence (AI) dalam interaksidan promosi. Permasalahan yang dihadapi mitra antara lain rendahnya literasi digital, kurangoptimalnya penggunaan media sosial berbasis AI, serta keterbatasan infrastruktur dan aksespelatihan digital. Metode yang digunakan meliputi analisis kebutuhan, pelatihan, workshop kontenpromosi, simulasi penggunaan chatbot, dan evaluasi. Hasil menunjukkan peningkatan pemahamanpeserta dalam penggunaan AI, kepercayaan diri dalam teknologi, dan efektivitas promosi. Kegiatanini juga mendukung implementasi Merdeka Belajar Kampus Merdeka (MBKM) dan pencapaianIKU 3
Strategi Komunikasi Orangtua Siswa SD dalam Mendampingi Anak Belajar Masa Pandemi (Studi Kasus Orangtua Siswa SD Annur dan Mts Arahman Depok) Simamora, Santa Lorita; Dicky Andika; Yuliati
MUKASI: Jurnal Ilmu Komunikasi Vol. 1 No. 3 (2022): Agustus 2022
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v1i3.1087

Abstract

The purpose of this study was to determine the reality of the communication strategies used by parents in accompanying their children of elementary school age during the pandemic, specifically in the Pondok Cina area, Depok, West Java. The research informants numbered around 5 mothers as parents of elementary school students who live in Pondok Cina from social economic status C (simple) who help their husbands to earn a living.This study uses a constructivist paradigm that sees reality not by itself, but through interactions between one individual and another. To see more deeply how the description of the reality of the communication strategies used by parents in accompanying their children of elementary school age during a pandemic through a case study method that can explore how in a pandemic condition mothers as the closest parents use communication strategies in accompanying their son or daughter to learn online way.Research informants were taken using a purposive sampling technique (as needed), specifically the snowball technique. The case study method is a way to examine research cases and collect data through non-participant observation, and the largest portion is through in-depth interviews with research informants while maintaining health procedures set by the government. Furthermore, the author also elaborates through documentation studies of various documents related to the research theme.The results of data collection will be analyzed with the Huberman and Miles data analysis model with predetermined stages starting from reducing data, categorizing to drawing conclusions, finally the categories of communication strategies used by mothers in accompanying children during online learning via the internet are found.