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McDonald’s Customer’s Satisfaction Strategies during COVID-19 Pandemic in Malaysia Edeh, Friday Ogbu; P V, Ranjith; Syafawani, Nurul; Kee, Daisy Mui Hung; Aina, Nurul; Syafikah, Nurul; Nurunnisa, Nurunnisa
International Journal of Tourism and Hospitality in Asia Pasific Vol 4, No 3 (2021): October 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (311.862 KB) | DOI: 10.32535/ijthap.v4i3.1204

Abstract

Generally, McDonald’s is recognized as one of the most successful brands worldwide. They are well-known throughout the world for their popular fast food, especially burgers. However, COVID-19 pandemic has impacted various economic sectors, including Food & Beverage. McDonald’s sales have also been impacted when COVID-19’s lockdown restricts the dine-in operation and limits the customer’s satisfaction due to the SOP. Thus, this research aims to identify and analyze the strategies implemented by McDonald’s to increase the customer’s satisfaction during Covid-19 pandemic. To find out the result of the research, a survey has been conducted and the data was collected from individuals with different age and income ranges in Malaysia. A total of 100 individuals have participated in this survey. Besides, in order to gain a better understanding of our study, secondary data for this study was gathered from a variety of websites, journals, and articles. The findings of this research indicate that McDonald's decision to increase the Food & Safety measure is by implementing various safety requirements. This is the most successful approach to improve customer’s satisfaction during COVID-19. They chose this strategy to demonstrate their commitment to preserve a healthy life.  
Strategi Komunikasi Keluarga Dalam Mengurangi Screen Time Anak Usia Dini di Desa Bartong Kabupaten Serdang Bedagai Aina, Nurul
KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 4, No 1 (2025): KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik
Publisher : Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/keskap.v4i1.23922

Abstract

The development of technology in the digital era has changed the way of life in various aspects of life, including in patterns of interaction and daily activities. The use of electronic devices such as smartphones, tablets, and televisions has now become an inseparable part of human life, both adults and young children. The purpose of this study was to explain family communication strategies in reducing screen time for early childhood in Bartong Village, Serdang Bedagai Regency. The method used in this study is a descriptive qualitative research method. The research concept uses research categorization from the main aspects, namely Communicator, Message, Media, Communicant, and Feedback. Data collection was carried out by conducting interviews with five informants who were members of the community or families of children exposed to screen time. The data analysis technique used was qualitative, namely with data reduction techniques, data presentation, and drawing conclusions. The results of the study showed that the approach of speaking softly and providing direct examples was more effective than the rules for limiting screen time. Parents divert children's attention with physical and social activities to reduce dependence on screen devices. Although the strategies implemented have proven effective, evaluation and adjustment of strategies are still needed for more optimal results.
INOVASI STRATEGIS DALAM MENGELOLA LIMBAH AMPAS TEBU (Saccharum officinarum L.) PADA LINGUNGAN MASYARAKAT MELALUI DAUR ULANG KREATIF DI DESA TUNTUNGAN II Rahmadina, Rahmadina; Jannah, Nuri; Maurito, Nurul; Aina, Nurul; Mindayani, Mindayani; Alifio, Haziq
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 7, No 5 (2024): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v7i5.1719-1722

Abstract

Limbah mengacu pada produk sampingan atau residu yang dihasilkan dari berbagai kegiatan industri atau rumah tangga. Oleh karena itu, sangat penting untuk memanfaatkan kembali limbah ampas tebu ini menjadi produk yang tidak hanya mengurangi dampak buruk terhadap lingkungan tetapi juga berfungsi sebagai bahan kerajinan tangan yang memiliki potensi artistik dan menguntungkan bagi masyarakat. Tujuan dari penelitian ini adalah untuk mengetahui keunggulan ampas tebu, komposisinya, dan produksi produk turunan ampas tebu. Hasil akhir dari olahan produk ampas tebu yang dibuat merupakan produk terpilih berupa cup gelas.
Zakat Core Principles and the Optimisation of Zakat Intermediation: Evidence from BAZNAS South Tangerang City Rohim, Ade Nur; Aina, Nurul
Islamic Economics and finance in Focus Vol. 5 No. 4 (2026)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Zakat is one of the socio-economic instruments that plays a role in efforts to improve community welfare. Optimal zakat management requires a well-functioning intermediary function through zakat collection and distribution activities. This study aims to analyze the implementation of the Zakat Core Principles (ZCP) in the implementation of the zakat intermediary function at Baznas in South Tangerang City. This study uses a descriptive qualitative method with a case study approach. Research data were obtained through interviews, observations, and documentation studies, then analyzed using content analysis techniques. The results show that the implementation of the zakat intermediation function at Baznas in South Tangerang City has been carried out in accordance with the Basic Principles of Zakat (PPZ), particularly PPZ 9 and PPZ 10, which are reflected in the implementation of the zakat collection and distribution functions. The research shows that the implementation of PPZ supports the implementation of the zakat intermediation function at Baznas in South Tangerang City, but efforts are still needed to strengthen aspects of muzaki literacy, regional regulations, and program impact evaluation so that zakat management can run optimally and sustainably.