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All Journal JIKE : Jurnal Ilmu Komunikasi Efek Jurnal Pembangunan Nagari Jurnal Penelitian Inovatif
Azzahra, Muthia
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Earth & Planetary Sciences Education Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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INSTAGRAM SOCIAL MEDIA MANAGEMENT IN DIGITAL BRANDING RADIO REPUBLIC OF INDONESIA PROGRAMA 3 Azzahra, Muthia; Sari, Wina Puspita Sari; Soegiarto, Asep Soegiarto
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 7 No. 2 (2024): JUNI
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v7i2.5833

Abstract

The development of information and communication technology makes online media, especially social media, a medium utilized by Radio Republik Indonesia Pro 3 as a step for branding in the digital era. This study aims to determine the problem determination, planning, implementation and evaluation carried out by the Radio Republik Indonesia Pro 3 Instagram social media management team in managing Instagram social media in digital branding RRI Pro 3. The theory used in this research is the theory of the four stages of the public relations work process or four step public relations in which it includes some data collection, planning, implementation, and evaluation. The research method used is descriptive analysis with a qualitative approach. Data collection used in this research is by interview and passive participant observation. Based on the results of field research, it can be concluded that the RRI Pro 3 social media team in managing Instagram social media in digital branding uses a four-stage fact finding process, by finding valid data to determine Instagram content topics. Second planning, planning the type of content that will be created and uploaded on Instagram social media. Third Actions, implementing a team of content creators and admins who upload content. Fourth Evaluations assess the success of the team and the success of the content from the number of visitors to the official RRI website via Instagram and the number of insigh. Keywords: Social Media Management, Instagram, RRI Pro 3, Branding
Determinasi Faktor yang Mempengaruhi Perilaku Pasien dalam Penggunaan Sistem Pendaftaran Online Berdasarkan Model UTAUT Adhyka, Nurmaines; Rahmaddian, Tosi; Aisyiah, Intan Kamala; Hanum, Novia Zulfa; Azzahra, Muthia
Jurnal Pembangunan Nagari Vol 10 No 2 (2025)
Publisher : Badan Penelitian and Pengembangan (Balitbang), Padang, West Sumatra, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30559/jpn.v10i2.739

Abstract

Online registration services, which are designed to enhance accessibility and efficiency, remain underutilized in one Type C hospital in Padang. This study aims to analyze the factors influencing patient behavior in using the online registration system based on the Unified Theory of Acceptance and Use of Technology (UTAUT). A quantitative cross-sectional design was employed involving 98 respondents selected through simple random sampling. The variables examined included performance expectancy, effort expectancy, social influence, facilitating conditions, demographic factors, and prior experience. Data were analyzed using chi-square tests and multiple logistic regression. The findings show that 55.1% of respondents had not optimally used the online registration system. Several factors were significantly associated with usage behavior, including age, gender, performance expectancy, effort expectancy, social influence, facilitating conditions, and experience (all p < 0.01). Multivariate analysis indicated that effort expectancy was the most dominant factor influencing patient behavior (OR ≈ 28). These results highlight that perceived ease of use is the key determinant of patients’ adoption of digital services. It is concluded that enhancing patients’ digital literacy, simplifying the application interface, and strengthening supporting facilities are critical strategies to improve the utilization of onlineregistration systems in hospitals.
Pengaruh Perendaman Benih dalam Ekstrak Etanol Daun Rumput Teki (Cyperus rotundus L.) Terhadap Pertumbuhan Cabai Merah Besar (Capsicum annuum L.) Azzahra, Muthia; Yuianty, Yulianty; Chrisnawati, Lili; Agustrina, Rochmah
Jurnal Penelitian Inovatif Vol 4 No 3 (2024): JUPIN Agustus 2024
Publisher : CV Firmos

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54082/jupin.465

Abstract

Cabai merah besar (Capsicum annuum L.) merupakan salah satu tanaman hortikultura yang memiliki banyak manfaat. Peran dan manfaatnya tersebut menjadikannya sebagai salah satu komoditas hortikultura dengan tingkat produktivitas yang tinggi. Produksi cabai merah besar (C. annuum L.) cenderung terus menurun dan salah satu penyebabnya yaitu gulma. Gulma yang biasa hidup berdampingan dengan tanaman hortikultura ialah rumput teki (Cyperus rotundus L.). Rumput teki mengandung senyawa alelokimia yang akan mempengaruhi tanaman disekitarnya. Senyawa alelokimia tersebut dapat memacu sekaligus menghambat pertumbuhan tanaman. Oleh karena itu dilakukan uji perendaman benih C. annuum L. di dalam ekstrak etanol daun C. rutundus L. untuk mengetahui pengaruhnya terhadap pertumbuhan C.annuum L. Penelitian ini dilakukan menggunakan Rancangan Acak Lengkap (RAL) dengan ekstrak etanol daun rumput teki (C. rotundus L.)  dalam 6 taraf konsentrasi (0%, 5%, 10%, 15%, 20%, dan 25%) dengan 4 kali pengulangan.  Parameter yang diamati yaitu persentase perkecambahan, tinggi tanaman, jumlah daun, panjang akar, berat basah tanaman, berat kering tanaman, kandungan klorofil dan skor keracunan. Data yang diperoleh dianalisis dengan ANOVA dan dilanjutkan uji lanjut Beda Nyata Jujur (BNJ) dengan taraf 5 % (α= 5 %). Hasil penelitian menunjukkan bahwa ekstrak rumput teki pada konsentrasi 5% dapat memacu pertumbuhan jumlah daun, menghasilkan jumlah berat basah dan berat kering terbesar pada tanaman cabai merah besar, sedangkan konsentrasi 25% dapat menghambat proses perkecambahan, menekan pertumbuhan tinggi tanaman, menekan jumlah kandungan klorofil dan menyebabkan keracunan pada daun.
Co-Authors Intan Kamala Aisyiah Lili Chrisnawati, Lili Novia Zulfa Hanum Nurmaines Adhyka, Nurmaines Rahmaddian, Tosi Rochmah Agustrina Sari, Wina Puspita Sari Soegiarto, Asep Soegiarto Yuianty, Yulianty