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PENGARUH MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PT ISTANA CITRA INDAH Tio, Donly; Rustam, Triana Ananda
SCIENTIA JOURNAL Vol 3 No 4 (2021): Volume 3 Nomor 4 2021
Publisher : LPPM Universitas Putera Batam

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Abstract

Human resources is an important aspect for company's sustainability. Without human resources, an industry definitely cannot be operated properly. Therefore, human resources must be managed properly to increase the employee's productivity. A good human resources management also reflect the company's capability. The goal of this research is to find out the effect of motivation and work discipline to employee's performance in PT Istana Citra Indah that has about 108 employees. This research using statistical data analysis method by using SPSS Version 26 to get the significant results. The results of multiple regression shows that the variables of motivation and work discipline affect significantly positive to employee's performance based on the results of the regression equation and the value of R Square. Based on statistical data, the indicators that used in this research is valid and reliable. The hypothesis test in this research using T-Test that show motivation variable and work discipline affect significantly to employee's performance variable. Through the F-Test it shows that the variables of motivation and work discipline affect simultaneously to the employee's performance variable with the F Value is greater than the F Table.
PENGARUH SALES PROMOTION, KUALITAS PELAYANAN DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN PADA PT ELANG DWI MITRA Hendi, Hendi; Rustam, Triana Ananda
SCIENTIA JOURNAL Vol 3 No 4 (2021): Volume 3 Nomor 4 2021
Publisher : LPPM Universitas Putera Batam

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Abstract

Customer loyalty is become a very important role in a company. Customer loyalty can be effect by various aspects towards a company. PT Elang Dwi Mitra has a lot of issue due to their lack of latest offers, late on delivery, customer is not satisfied with what they are receive and etc. This research has the purpose to find out how the effect of sales promotion, service qualtiy and customer satisfaction on customer loyalty at PT Elang Dwi Mitra. The sample to be used is saturated sampling of 112 respondents. This study is used SPSS version 25 to processing the data and also used distributing questionnaires as the data collection technique. Based on the result that sales promotion has a positive and insignificant effect on customer loyalty toward PT Elang Dwi Mitra. While service quality and customer satisfaction both have a positive and significant effect on customer loyalty toward PT Elang Dwi Mitra. Simultaneously that sales promotion, service quality and customer satisfaction have a positive and significant effect on customer loyalty toward PT Elang Dwi Mitra.
PENGARUH CUSTOMER RATING, PENGIKLANAN DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN PADA PENGGUNA SHOPEE DI KOTA BATAM Chandra, Andy; Rustam, Triana Ananda
SCIENTIA JOURNAL Vol 4 No 6 (2022): Volume 4 Nomor 6 2022
Publisher : LPPM Universitas Putera Batam

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Abstract

Many factors that be conducted to a decrease in visitors which in essence will also affect the purchasing decisions of Shopee users. Researchers take quantitative methods in their preparation. The population of the researchers decided that the population of Lubuk Baja Sub-district whose number was unknown and used a questionnaire to get a response. A sample of 204 was determined based on the Jacob Cohen formula. Applying purposive sampling and non-probability sampling. In this research, the researcher uses research development research to add new variables and indicators to previous research and refine it. This research also takes the type of research with a quantitative approach and uses the SPSS version 26 analysis tool. The results of tests carried out through SPSS version 26 prove significantly that the customer rating has no influence on purchasing decisions. The multiple regression test output is 0.175. The T_count value is 1,826 T_(table )1,971 with the significance value is 0,069 from 0,05. The results of tests conducted through SPSS version 26 prove significantly that advertising has an influence on purchasing decisions. The multiple regression output is 0.283. The T_count value is 3.351 T_(table )1.971 with the significance value is 0.01 from 0.05. The results of tests conducted through SPSS version 26 prove that simultaneously customer rating, advertising and service quality have a significant influence on purchasing decisions. The f_count value is 14,565 f_(table)2.65 and the significance value is 0.00 from 0.05. Partially, the customer rating does not have a significant effect on purchasing decisions. partially advertising and service quality have a significant influence on purchasing decisions. In this study, the variables of customer rating, advertising and service quality simultaneously have a significant influence on purchasing decisions for Shopee users in Batam City.
Pengaruh Kualitas Produk, Citra merek dan Word Of Mouth Terhadap Keputusan Pembelian Pada PT Mandiri Apolindo Perkasa Rubiani, Linda; Rustam, Triana Ananda
SCIENTIA JOURNAL Vol 5 No 3 (2023): Scientia Journal
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/scientiajournal.v5i3.7572

Abstract

The purpose of this research is to find out how product quality, brand image, and word of mouth influence purchasing decisions. The study sample size was 147 people, all of whom were randomly selected and used a questionnaire to collect information. Furthermore, SPSS version 25 is used to perform statistical analysis such as hypothesis testing, correlation analysis, multiple regression, and examination of classical assumptions and data quality. The test results state that product quality will certainly have a positive and significant effect on purchasing decisions, with a t value of 2.123. Brand image is not able to provide a positive and insignificant influence on purchasing decisions, with the result t count -0.457. word of mouth will certainly have a positive and significant effect on purchasing decisions, with the result t count 4,787. Then simultaneously product quality, brand image, and word of mouth will certainly be able to give an influence on purchasing decisions at PT Mandiri Apolindo Perkasa of 36.8% according to the coefficient of determination data (R2). Based on these test results it can be concluded that product quality is certainly capable of giving a positive and significant impact, brand image does not have a positive and insignificant impact, word of mouth is certainly able to provide a positive and significant, and simultaneously product quality, brand image, and word of mouth. mouth is certainly able to give a positive and significant influence on purchasing decisions at PT Mandiri Apolindo.
Pengaruh Kemudahan, Kepercayaan dan Persepsi Risiko terhadap Keputusan Pembelian menggunakan Pembayaran Shopee Paylater pada Mahasiswa Kota Batam Habiballah, Ananda; Rustam, Triana Ananda
AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Vol. 5 No. 2 (2025): AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmeb.v5i2.1318

Abstract

This study was designed to explore the influence of convenience, level of trust, and risk perception on purchasing decisions through the use of Shopee PayLater facilities among active students in Batam City. This study uses a quantitative descriptive approach. The target population includes students in Batam City who have used the Shopee PayLater service, although the exact number is unknown. The sampling process applies the Jacob Cohen formula with a purposive sampling method, resulting in 204 respondents. Data processing includes data quality testing, classical assumption testing, influence analysis, and hypothesis testing. The results of multiple linear regression show that the convenience variable has an influence of 30.8% on purchasing decisions, while the level of trust contributes 19.0%, and risk perception 30.4%. The coefficient of determination (R²) analysis states that 70.8% of the variation in purchasing decisions is explained by convenience, trust, and risk perception. The t-test and F-test support this finding, indicating that the three variables significantly and positively influence purchasing decisions, both individually and together.
STRATEGIC MANAGEMENT ACCOUNTING PRACTICES: A LITERATURE REVIEW Husda, Anggun Permata; Rustam, Triana Ananda; Banjarnahor, Haposan
JURNAL AKUNTANSI BARELANG Vol 9 No 2 (2025): Jurnal Akuntansi Barelang
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jab.v9i2.10007

Abstract

Accounting techniques for strategic management incorporate both non-financial and financial data into an organization's strategic decision-making process. Through an examination of the literature, the study seeks to ascertain the practice of strategic management accounting. The balanced scorecard, value chain analysis, and competitive benchmarking are just a few of the frequently utilized strategic management accounting tools and methodologies that are identified in this study. Google Scholar, a significant source of Indonesian scientific publications over the previous ten years, was used in the study's literature analysis to ascertain the use of strategic management accounting. This literature review provides a thorough picture of the development of research on the relationship between strategic management accounting, service quality, knowledge management, and performance by methodically arranging findings, methodology, and concepts chronologically. Optimizing strategic decision-making, resource management, and service quality all depend on the successful integration of strategic management accounting. It is anticipated that the organization will benefit greatly from the synergy between these components. By providing a more thorough understanding of the genesis, advantages, and difficulties of strategic management accounting techniques, this study advances management accounting theory and practice. Empirical investigation of the efficacy of strategic management accounting techniques in various industry and national contexts is one of the recommendations for additional research.
FACTORS THAT INFLUENCE BATAM STUDENTS' INTEREST IN INVENTING IN THE CAPITAL MARKET Efriyenti, Dian; Azmiana, Risca; Tobing , Vargo Christian L.; Rustam, Triana Ananda
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Volume 13 Nomor 2 Tahun 2025
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v13i2.10020

Abstract

Many prospective investors, including students, feel hesitant to invest due to a lack of understanding of financial literacy. This is exacerbated by previous experiences of losses that make them even more hesitant in making investment decisions. In addition, the assumption that the minimum capital required to invest is very large is also a factor that inhibits investment intentions. The method used in this study is quantitative, with a research population of 100 accounting study program students in Batam City. To determine a representative sample, the researcher used the Slovin formula, which resulted in 97 respondents. The sampling technique applied was simple random sampling, so that each individual had an equal opportunity to be selected. Data collection was carried out by distributing questionnaires that had been tested for validity and reliability. Furthermore, data analysis was carried out using multiple linear regression tests. The results of the analysis showed that minimum capital had a significant effect on the investment interest of accounting students in Batam, while financial literacy had an effect but was not significant. Based on the results of simultaneous testing in this study, it can be concluded that the independent variables (minimum capital and financial literacy) have a simultaneous effect on the interest of accounting students
LITERASI MANAJEMEN KEUANGAN SEDERHANA PADA UMKM KELURAHAN PATAM LESTARI Ompusunggu, Hermaya; Husda, Anggun Permata; Rustam, Triana Ananda
JUPADAI : Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 1 (2023): Volume 2 Nomor 1 2023
Publisher : Asosiasi Dosen Akutansi Indonesia, KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64795/jupadai.v2i1.75

Abstract

The presence of financial technology (fintech) in Indonesia helps micro, small and medium enterprises (MSMEs) in developing their businesses. Increased access to the world of banking has made MSME business easier. However, the limited ability of MSME players to apply fintech hinders its spread. "Fintech is a technological innovation aimed at complementing and facilitating financial transactions in society. The existence of fintech will make it easier for people to access various products in the financial sector and facilitate transactions and increase financial literacy. "MSMEs in Indonesia contribute 60% of the country's economy and absorb 97% of the workforce. However, even though there are more than 60 million MSMEs in Indonesia, only 12% can get financing or business capital loans from banks. This is where the role of fintech comes to help MSMEs,". Simple financial management literacy with an approach to financial technology is very relevant to current conditions. One of the applications of financial management with financial technology is as a medium for investing in stocks, where currently using smartphones significantly increases the efficiency of stock investment activities compared to conventional investment methods. The target participants in community service activities are MSME actors in the Patam Lestari Village area. The reason for choosing MSMEs is that currently the condition is being hit by the Covid19 pandemic, it has an impact on the economy of society in general and the buying and selling process of MSMEs in particular. The methods used in community service are counseling, question and answer, and practice methods. The results of the training received a good response from the participants. This can be seen from the results of the questionnaire that was distributed, there were 85% of participants who strongly agreed that the topics discussed were in accordance with the participants' expectations, 87% of participants strongly agreed that the material presented by the speaker was clear, and 89% of participants strongly agreed that the speaker mastered the topic presented.
Partisipasi Masyarakat Dalam Pesta Demokrasi Tahun 2024 Kota Batam Banjarnahor, Haposan; Husda, Anggun Permata; Ompusunggu, Hermaya; Rustam, Triana Ananda
Prosiding Vol 6 (2024): SNISTEK
Publisher : LPPM Universitas Putera Batam

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Abstract

The results of the 2024 Election were determined by the Indonesian General Election Commission (KPU) on Wednesday, March 20, 2024. The determination of the results of the 2024 Election was stated in KPU Decree Number 360 of 2014 on Determination of the Results of the Presidential and Vice Presidential Elections, Members of the People's Representative Council, Regional Representative Council, Provincial People's Representative Council, and Regency/City People's Representative Councils nationally in the 2024 General Election. "Deciding, determining the KPU Decree on the Determination of the Results of the Presidential and Vice Presidential Elections, members of the People's Representative Council, Regional Representative Council, Provincial People's Representative Council, and Regency/City People's Representative Council nationally in the 2024 General Election. presidential and vice presidential candidate pair number 2, Prabowo Subianto-Gibran Rakabuming Raka, won with 96,214,691 votes. Prabowo dominates 36 of the 38 provinces in Indonesia. With the results of the 2024 Election, Prabowo is the President-Elect. Meanwhile, the presidential and vice presidential candidate pair number 1, Anies Baswedan-Muhaimin Iskandar, are in second place with 40,971,906 votes. This pair won in 2 of the 38 provinces in the country. Then, in third place is the presidential and vice presidential candidate pair number 3, Ganjar Pranowo-Mahfud MD who won 27,040,878 votes. Meanwhile, in the legislative election, the PDI Perjuangan was in first place with 25,387,279 votes from a total of 84 electoral districts (dapil). The Golkar Party was in second place with 23,208,654 votes. Meanwhile, the Gerindra Party was in third place with 20,071,708 votes. In the top four, the National Awakening Party (PKB) won 16,115,655 votes. In fifth place was the Nasdem Party with 14,660,516 votes.
Pengaruh Kualitas Produk Dan Promosi Terhadap Keputusan Pembelian Serum Avoskin Di Kota Batam Rustam, Triana Ananda; Husda, Anggun Permata; Poniman, Poniman; Ompusunggu, Hermaya
Prosiding Vol 6 (2024): SNISTEK
Publisher : LPPM Universitas Putera Batam

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Abstract

The increasingly rapid business development and tight competition between competitors make companies continue to improve their business capabilities. Therefore, competition is very important for the success or failure of a company. So that companies must be more careful in reading and anticipating market conditions so that they can provide added value that can increase consumer purchasing decisions. This study aims to determine the effect of product quality and promotion on purchasing decisions for Avoskin serum products in Batam City. This type of research is quantitative research. Data analysis uses multiple linear regression analysis methods with purchasing decisions as dependent variables and product quality and promotion as independent variables. The research sample was 138 respondents