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All Journal BBM (Buletin Bisnis dan Manajemen) IKRA-ITH EKONOMIKA Jurnal Administrasi dan Kesekretarisan
Widyastuti, Indira Tyas
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Economics, Econometrics & Finance Education

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Business Model sebagai Strategi bersaing untuk Pelaku Bisnis Pemula Studi kasus: Bisnis Hijab Christanti, Yunitasari; Umar, Abdullah; Sasongko, Agung Hari; Widyastuti, Indira Tyas
BBM (Buletin Bisnis & Manajemen) Vol 3, No 1: Februari 2017
Publisher : Sekolah Tinggi Ilmu Ekonomi YPPI Rembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47686/bbm.v3i1.33

Abstract

In this era has begun many emerging businesses with small and medium scale managed by beginners who notabene they have no experience in business. With the sophistication of technology and also easy access through social media, facilitate the beginners of this business do business activities. New business is starting to bloom now is a hijab business. In social media, many hijab merchants offer various hijab models. Already emerging also beginners businessmen who produce their own hijab and make their own labels. They are usually the mothers who have sewing skills then they develop by designing their own hijab model that is the trend now, and try to produce and market it with their own label. Since such businesses are already emerging, newbies must have a mature business plan to avoid being run over by their competitors. Business Model Canvas should be developed for business planning as well as SWOT Analysis to design the improvement business. This research uses qualitative method to know how big role Business Model Canvas for beginners business also SWOT analysis which role to make repair business. Keywords: Business beginners, Business Model Canvas, SWOT Analysis
ANALISIS KINERJA PERUSAHAAN DENGAN METODE BALANCED SCORECARD (STUDI KASUS PT XYZ BERGERAK DI BIDANG TELEKOMUNIKASI) Widyastuti, Indira Tyas; Indriana, Indriana; Umar, Abdullah; Bawono, Adhi
Jurnal Administrasi dan Kesekretarisan Vol 2, No 2 (2017): Jurnal Administrasi dan Kesekretarisan
Publisher : STIKS Tarakanita

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (678.699 KB) | DOI: 10.36914/jak.v2i2.35

Abstract

Balance Scorecard is a management method which can be used by the company to measure organizational performance and strategy implementation effectively. The objective of the research is to measure the company’s performance using four perspective of Balanced Scorecard: financial perspective, customer perspective, internal business process perspective, and learning and growth perspective. This research used the combination of historical data analysis, Balanced Scorecard analysis, and Strategic Management Analysis. The conclusion of the research is that Balanced Scorecard method is proven to measure company’s performance in more comprehensive way, better than traditional method that only measure financial factor. Also, the company can map the strength and weakness to improve its performance. 
Bisnis Model Restoran Ramah Anak Pada Pengalaman Makan Keluarga Sistarani, Meutia; Sasongko, Agung Hari; Hutabarat, Irene Teresa Rebecca; Widyastuti, Indira Tyas
IKRAITH-EKONOMIKA Vol. 8 No. 1 (2025): IKRAITH-EKONOMIKA Vol 8 No 1 Maret 2025
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Restoran ramah anak semakin diminati di industri kuliner Indonesia, terutama di kota-kota besar, seiring meningkatnya kebutuhan keluarga akan pengalaman makan yang nyaman dan menyenangkan. Penelitian ini bertujuan untuk mengeksplorasi pengaruh model bisnis restoran ramah anak terhadap pengalaman makan keluarga dengan menganalisis pemberitaan media daring periode 2020-2025. Metode yang digunakan adalah analisis isi kualitatif terhadap 100 artikel berita daring yang membahas restoran ramah anak dan implikasinya terhadap pengalaman makan keluarga. Hasil penelitian menunjukkan bahwa kata-kata seperti “restoran”, “keluarga”, “ramah”, “menu”, dan “playground” mendominasi diskusi, menandakan pentingnya fasilitas bermain, menu sehat dan menarik, serta pelayanan yang ramah bagi keluarga. Value Proposition Canvas dan Business Model Canvas yang dianalisis menegaskan bahwa restoran ramah anak harus menyediakan lingkungan yang aman, nyaman, serta mendukung interaksi sosial dan perkembangan anak. Temuan ini memberikan wawasan bagi pelaku industri kuliner untuk mengembangkan konsep restoran yang tidak hanya memenuhi kebutuhan nutrisi, tetapi juga memberikan nilai tambah bagi keluarga melalui pengalaman makan yang menyenangkan dan edukatif.
Co-Authors Abdullah Umar, Abdullah Agung Hari Sasongko, Agung Hari Bawono, Adhi Christanti, Yunitasari Hutabarat, Irene Teresa Rebecca Indriana Indriana, Indriana Meutia Sistarani