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All Journal TAZKIR: Jurnal Penelitian Ilmu-ilmu Sosial dan Keislaman Jurnal Sosiologi Agama Jurnal Sains Sosio Humaniora Panangkaran: Jurnal Penelitian Agama dan Masyarakat Jurnal Abdi Insani Journal of Religion and Film TAJDID: Jurnal Ilmu Ushuluddin Journal of Applied Transintegration Paradigm
Juparno Hatta
UIN Sulthan Thaha Saifuddin Jambi
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Ideologisasi Dakwah Digital: Analisis Wacana Kritis Postingan Hadis di Akun @Kajianislam Ayatullah, Ayatullah; M Syam, Masiyan; Hatta, Juparno
Tazkir: Jurnal Penelitian Ilmu-ilmu Sosial dan Keislaman Vol 11, No 2 (2025)
Publisher : Universitas Islam Negeri Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/tazkir.v11i2.17700

Abstract

This research is motivated by the rapid technological advancements of the modern era and their significant implications for socio-religious reality. The mediatization of religion shows that Islamic messages are now widely disseminated through social media. However, this dynamic has also led to fragmentation in religious understanding and authority. Often, hadiths are disseminated on social media to strengthen the position of certain groups in the social, political, or religious spheres. This study focuses on the dissemination of hadiths through social media, using the Instagram account @Kajianislam as a case study. The study employs a qualitative approach with a virtual ethnographic focus and is based on Teun A. van Dijk's critical discourse analysis theory for data analysis. The study's results show ideological construction in the presentation of hadiths on this account. First, text and visual elements are strategically used to reinforce the manhaj salaf ideological message. Second, the choice of diction and narrative in each post creates an understanding that aligns with the values of Manhaj Salaf. Third, the content produced on this account demonstrates an attempt to maintain group identity while instilling Islamic interpretations consistent with the promoted ideology. Thus, disseminating hadith on social media functions not only as a means of da'wah but also as a discursive practice that reproduces religious ideologies in the digital space.
Co-Authors Adib Sofia Ayatullah Ayatullah, Ayatullah Br Surbakti, Junita Edy Kusnadi Jamrizal, Jamrizal Masiyan M. Syam Mesalina T, Juliana Muhammad Amin Muhammad Ilham Nilyati Nilyati Nurfazilah, Nurfazilah Rafii, Muhammad Rahman, Muhaimin Abdul