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PENINGKATAN BRANDING PRODUK BUBUK KOPI BUMDES DESA DURIAN DEMANG, KECAMATAN KARANG TINGGI, KABUPATEN BENGKULU TENGAH Wibowo, Hariz Eko; Yuliarso, M. Zulkarnain Zulkarnain; Novanda1, Ridha Rizki; Priyono, Basuki Sigit; Windirah, Nola; Yuliarti, Ellys; Fitri, Melani Anisa; Serawai, Bembi Akbar
Jurnal Pengabdian kepada Masyarakat DEWANTARA Vol 8 No 1 (2025): Jurnal Pengabdian kepada Masyarakat DEWANTARA
Publisher : Lembaga Penelitian dan Pengabdian Pada Masyarakat Universitas Tamansiswa Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31317/jpmd.v8i1.1123

Abstract

Desa Durian Demang marupakan salah satu desa yang terletak di Kecamatan Karang Tinggi Kabupaten Bengkulu Tengah. Desa Durian Demang menjalankan usaha bidang produksi kopi melalui Badan Usaha Milik Desa (BUMDes). Produk yang dikembangkan juga harus dikembangkan sesuai permintaan pasar. BUMDes harus memberikan nilai tambah dan bersinergi dengan kegiatan ekonomi yang telah ada. BUMDes diharapkan mendorong perekonomian masyarakat melalui inovasi usaha. Kualitas sumber daya manusia yang menjadi pengurus BUMDes harus baik sehingga dapat memunculkan gagasan dan inovasi untuk pengembangan BUMDes Desa Durian Demang. Permasalahan yang dihadapi oleh BUMDes Desa Durian Demang adalah pengelola BUMDes ingin meningkatkan penjualan dan pemasaran produk olahan yang dikelola berupa bubuk kopi, namun pengelola BUMDes belum pernah mengikuti pelatihan tentang manajemen pemasaran dan masih bingung terkait pemasaran berbasis digital. Sehingga pentingnya dilakukan peningkatan keterampilan pengurus BUMDes melalui pelatihan manajemen pemasaran dan media promosi berbasis digital. Kegiatan ini melibatkan seluruh tim pengabdian, pengurus Desa dan Pengurus BUMDes Desa Durian Demang, Kecamatan Karang Tinggi, Kabupaten Bengkulu Tengah. Hasil pengabdian dapat disimpulkan bahwa pengetahuan dan keterampilan masyarakat Desa meningkat. Hal ini membuktikan tujuan dari pengabdian ini tercapai. Untuk menjaga keberlanjutan program, maka diperlukan pendampingan masyarakat sehingga program ini benar-benar dapat dirasakan manfaatnya.
PEMANFAATAN JERAMI PADI DALAM PEMBUATAN KOMPOS PADA KELOMPOK WANITA TANI DI DESA UJUNG KARANG KECAMATAN KARANG TINGGI KABUPATEN BENGKULU TENGAH Serawai, Bembi Akbar; Fitri, Melani Anisa
Jurnal Abdi Insani Vol 11 No 4 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i4.2092

Abstract

Central Bengkulu Regency has the potential to increase rice production, this condition is reflected increase in the area of ​​rice harvest by 168 hectares in the period 2022-2023. The potential not only contributes to increasing rice production but also the straw waste produced by the commodity. So far, people are accustomed to piling up straw waste from the harvest and burning it. This condition causes bad air pollution after harvest, waste from straw piles can also become a nest for some plant pests and diseases which can ultimately attack the farming business being run. This Community Service aims to increase the knowledge of women's farmer group members regarding the use of straw as compost. The stages in this Community empowerment include a survey of the activity location, implementation of activities and evaluation. Based on the results of the implementation and evaluation of activities, there was an increase in knowledge of 5% in terms of general knowledge of compost, in terms of knowledge regarding the purpose of using compost there was an increase of 11%. The knowledge of KWT members increased in the aspect of the influence of the use of compost fertilizer by 22%, while knowledge about the benefits of rice straw as the main ingredient for making compost increased by 17%. In the aspect of compost making techniques, there was a significant change in knowledge, before the counseling was carried out, 56% of KWT members did not know the technique of making compost from rice straw, after being given counseling, knowledge changed to Knowing Enough by 50% and Knowing by 44%. Based on these results, empowerment activities were successful in providing additional knowledge related to making compost from rice straw. Keywords: Agricultural Waste, Rice Straw, Compost, Community Service
TINGKAT KEPUASAN KONSUMEN TERHADAP SAYURAN HIDROPONIK TANPA PESTISIDA (STUDI KASUS: HYDROVITA FAPERTA FARM) Fitri, Melani Anisa; Irnad; Akbar Serawai, Bembi; Lingga, Apriel; Ramadhani Wisnu Adi, Mutyas
Jurnal AGRIBIS Vol. 18 No. 2 (2025): Jurnal Agribis
Publisher : Program Studi Agribisnis Faperta Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/agribis.v18i2.8562

Abstract

Penelitian ini bertujuan untuk mengetahui tingkat kepuasan konsumen terhadap sayuran hidroponik tanpa pestisida di Hydrovita Faperta Farm serta menganalisis faktor-faktor yang mempengaruhinya. Data dikumpulkan dari 80 responden menggunakan kuesioner berskala Likert dan dianalisis menggunakan statistik deskriptif dan regresi linier berganda. Hasil penelitian menunjukkan bahwa mayoritas konsumen (87,5%) merasa puas terhadap sayuran hidroponik tanpa pestisida yang diproduksi oleh Hydrovita Faperta Farm. Rata-rata skor kepuasan berada pada kategori “Puas”. Secara simultan, semua variabel independen berpengaruh terhadap kepuasan konsumen dengan nilai R² sebesar 72,6%. Secara parsial, hanya variabel promosi dan pelayanan yang berpengaruh signifikan terhadap kepuasan konsumen. Hal ini menunjukkan bahwa pelayanan yang responsif serta promosi yang optimal menjadi faktor penting dalam meningkatkan kepuasan konsumen terhadap produk sayuran hidroponik tanpa pestisida. Diharapkan Hydrovita Faperta Farm melakukan perbaikan dari segi kualitas greenhouse dan penggunaan smart farming sehingga kepuasan konsumen dapat dioptimalkan. Kata kunci: kepuasan konsumen; hidroponik; tanpa pestisida; promosi; pelayanan
ANALISIS SUPPLY CHAIN MAPPING KOMODITI KOPI ROBUSTA DI PROVINSI LAMPUNG Fitri, Melani Anisa; Akbar Serawai, Bembi
Jurnal Agroqua: Media Informasi Agronomi dan Budidaya Perairan Vol 23 No 1 (2025): Jurnal Agroqua
Publisher : University of Prof. Dr. Hazairin, SH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32663/ja.v23i1.5117

Abstract

Coffee production in Indonesia, although showing consistent growth, has not been accompanied by an increase in farmers' income, which is largely due to inefficiencies in the marketing system and supply chain. This study aims to identify the actors and their roles in the Robusta coffee supply chain system in Lampung Province and to analyze the structural mapping of the Robusta coffee supply chain network in Lampung Province. The method used is a descriptive survey with an explanatory approach, supported by in-depth interviews, field observations, and informal discussions. Respondents were selected purposively and through snowball sampling techniques, including coffee farmers, agro-industry actors, export companies, government agencies, and multinational companies, with a total of 12 respondents. The results of the study show that the robusta coffee supply chain system in Lampung consists of six main channels involving actors from upstream to downstream, with diverse interaction and partnership patterns. Product flows include coffee in the form of beans and powder; information flows encompass the exchange of technical data and quality standards; and financial flows are facilitated through various payment schemes, incentives, and partnership contracts. It is necessary to strengthen partnerships and increase farmer capacity to improve system efficiency and the welfare of upstream actors in the long term.
Derajat Integrasi Ekonomi Indonesia Dengan Malaysia Pada Komoditi Kopi Fitri, Melani Anisa; Syahni, Rahmat; Hendri, Muhammad
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 7 No. 2 (2023)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jepa.2023.007.02.23

Abstract

Economic integration aims to facilitate the flow of goods and services between integrated countries by reducing trade barriers, both tariff and non-tariff. At the ASEAN level, implementing economic integration is performed by establishing AFTA. For AFTA's performance to be effective, CEPT and ATIGA schemes are formed. Indonesia and Malaysia have a relationship in AFTA, which is applied one of them in the coffee commodity trade. Because Indonesia is in the position of producers and Malaysia is in the position of consumers. This study aims to analyze the degree of economic integration between Indonesia and Malaysia in coffee from 2001-2020. This study uses the Intra-Industry Index (IIT) approach using the Grubel-Lloyd Index (G-L index) model. Data in this research is secondary data from 2001-2020. The research variables are the volume of Indonesian coffee exports to Malaysia and the volume of Indonesian coffee imports from Malaysia. The results show that Indonesia and Malaysia's average degree of economic integration from 2001-2020 is weak. From 2001-2020 the IIT index fluctuated, with the highest in 2017 at 8.6386 and the lowest in 2011 at 0.169184. From 2001-2020 the most types of coffee exported to Malaysia based on the HS Code were 09011110 (Arabica wib or robusta oib, not roasted, not decaffeinated), while the type of coffee most imported by Indonesia from Malaysia based on the HS Code was 090121200 (Coffee, roasted, not decaffeinated, ground).