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All Journal JURNAL SYARIKAH : JURNAL EKONOMI ISLAM Jurnal Sosial Humaniora JURNAL AKUNIDA Proceedings of Annual Conference for Muslim Scholars Jurnal Ilmiah Akuntansi Kesatuan Al-Maqashid: Journal of Economics and Islamic Business JURNAL ILMIAH GEMA PERENCANA Veteran Economics, Management & Accounting Review Journal of Management, Accounting, and Administration
Ahwarumi, Biyati
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Religion Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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Dari Tradisi ke Transaksi: Merancang Ekosistem Kewirausahaan Digital yang Berlandaskan Filosofis bagi Pesantren Indonesia Alhifni, Anas; Rusli, Radif Khotamir; Roestamy, Martin; Ahwarumi, Biyati
JURNAL ILMIAH GEMA PERENCANA Vol 4 No 3 (2026): Jurnal Ilmiah Gema Perencana
Publisher : POKJANAS Bekerja Sama Biro Perencanaan dan Penganggaran, Sekretariat Jenderal Kementerian Agama RI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61860/jigp.v4i3.315

Abstract

The global digital economy presents a formidable challenge to traditional institutions, demanding a paradigm shift that balances cultural preservation with economic innovation. This study investigates the construction of an ethical and sustainable Digital Entrepreneurial Ecosystem (DEE) for Indonesian Islamic boarding schools (pesantren), institutions central to the nation’s social and religious fabric. Grounded in a philosophical synthesis of Indonesia’s People’s Economy (Ekonomi Kerakyatan) principles and Islamic ethics, this research addresses the critical nexus of traditional values and modern digital transactional demands. Employing a qualitative multi-case study of five influential pesantren in East Java, the research identifies the core components and strategic pathways for this digital transition. The findings reveal that a successful ecosystem architecture rests on three pillars: Ethical-Spiritual Governance, leveraging the moral authority of leadership (Kyai) and community trust; Socio-Digital Collaboration, which translates immense social capital into structured digital networks; and Inclusive Capacity Building, which creates accessible pathways for digital literacy and entrepreneurship. This study critiques the conventional technology-centric ecosystem models, proposing a novel, values-driven framework that positions pesantren as architects of a more equitable and culturally resonant digital future. It contributes a philosophically robust model for digital entrepreneurship that prioritizes holistic community welfare (falah) over profit-centric metrics, offering a significant contribution to the discourse on ethical technology adoption in religious communities.
Analisis Strategi Promosi dan Minat Beli Konsumen terhadap Batik Gedog Margomulyo, Kerek, Tuban Ahwarumi, Biyati; Akhmad Sirojudin Munir
Al-Maqashid: Journal of Economics and Islamic Business Vol. 7 No. 1 (2026): April: Al Maqashid Jurnal Ekonomi dan Bisnis Islam
Publisher : Universitas Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/maqashid.v7i1.2837

Abstract

Penelitian ini bertujuan untuk mengeksplorasi pengaruh strategi promosi terhadap minat beli konsumen Batik Gedog di Desa Margomulyo. Berdasarkan analisis regresi linier dan ANOVA, hasil penelitian menunjukkan bahwa strategi promosi memiliki pengaruh signifikan terhadap minat beli konsumen. Setiap peningkatan satu unit dalam promosi berhubungan dengan peningkatan 0,652unit dalam minat beli (β = 0,652; p < 0,001). Penelitian ini juga menemukan bahwa promosi yang lebih intens, khususnya melalui media sosial, dapat meningkatkan minat beli, meskipun pengaruhnya tidak sepenuhnya linier. Oleh karena itu, pengrajin Batik Gedog disarankan untuk memanfaatkan media sosial, meningkatkan keterampilan digital, dan mengintegrasikan nilai budaya dalam strategi promosi mereka. Penelitian lebih lanjut disarankan untuk mengeksplorasi faktor lain yang mempengaruhi minat beli dan menggunakan sampel yang lebih besar.
Co-Authors Akhmad Sirojudin Munir Anas Alhifni Fatin Fadhilah Hasib Hasanah, Muhimmatul Mukhlish, Zaini Musbihin Qolyubi, Asep Thobibudin Roestamy, Martin Rusli, Radif Khotamir Warizal