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All Journal JOURNAL SCIENTIFIC OF MANDALIKA (JSM) Maneggio
Jumroni, Jumroni
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Other

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Crisis Management Strategies to Overcome Market Disruption in the Digital Age Sumarno, Sumarno; Sartono , Sawal; Purnama, Kusna Djati; Revinzky, Muhammad Aqshel; Susilo, Dwi Ermayanti; Jumroni, Jumroni
Maneggio Vol. 2 No. 1 (2025): Maneggio-Feb
Publisher : Pt. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/sztecd60

Abstract

This study aims to analyze the implementation of crisis management strategies in the digital age with a focus on the role of technology in helping companies deal with market disruptions and maintain business sustainability. This study uses a qualitative approach by conducting in-depth interviews with 10 respondents from various business sectors, including retail, MSMEs, and services. The results showed that proactive strategies, such as business model innovation and product diversification, as well as responsive strategies, such as organizational restructuring and digital communications, played an important role in dealing with the crisis. Digital technologies, such as cloud computing, social media, and big data analytics, are proving to be key elements supporting the effectiveness of crisis management, although some companies face constraints such as infrastructure limitations, employee resistance, and a lack of digital expertise. In addition, Adaptive Leadership and cross-divisional collaboration are important factors that determine success. This research contributes to the development of crisis management strategies that are more effective and relevant in the digital age, especially to increase the competitiveness and resilience of companies to market disruption.
Hubungan Antara Motif dan Kepuasaan Mahasiswa Dalam Mengakses Instagram Nabilah, Nabilah; Jumroni, Jumroni; Hermansah, Tantan; Nasichah, Nasichah
Journal Scientific of Mandalika (JSM) e-ISSN 2745-5955 | p-ISSN 2809-0543 Vol. 3 No. 4 (2022): April
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/10.36312/vol3iss4pp349-356

Abstract

Akun Instagram @uinjktofficial berhasil masuk dalam 200 perguruan tinggi dunia yang dinilai mampu memanfaatkan media sosial, penilaian tersebut dari UniRank Instagram university Ranking. Dalam mengakses instagram seseorang memilliki motif dan kepuasan yang berbeda berdasarkan motif-motif tertentu. Penelitian ini meneliti motif dan kepuasan mahasiswa UIN Jakarta dalam mengakses akun instagram @uinjktoffcial.Tujuan penelitian ini adalah untuk mengetahui metode dakwah yang digunakan akun instagram @uinjktoffcial. penelitian ini menggunakan teori Uses & gratification untuk mengetahui motif dan kepuasan seseorang. Motif (gratificationn sougth) adalah yang mendorong seseorang mengonsusmsi media sedangkan kepuasan (gratifitcation obtained) adalah yang diperoleh seseorang setelah mengonsumsi suatu jenis media. Penelitian ini menggunakan paradigma positivisme dengan pendekatan kuantitatf yang mana dalam penelitian ini berangkat dari teori yang sudah ada. Teknik pengambilan sampel menggunakan sampel non probabiliti dengan metode aksidental dengan sampel 100 responden. Hasil dari penelitian metode dakwah yang digunakan akun instagram @uinjktoffcial menggunakan dakwah Bil Qolam dalam memberikan informasi kepada publik dakwah bil qolam adalah dakwah menggunakan metode tulisan sebagai sarana menyampaikan ajaran islam. Akun instagram @uinjktoffcial mampu memberi kepuasan kepada mahasiswa.
Co-Authors Kusna Djati Purnama Muhammad Aqshel Revinzky Nabilah Nabilah Nasichah, Nasichah Sartono , Sawal Sumarno . Susilo, Dwi Ermayanti Tantan Hermansah, Tantan