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Pengaruh Kualitas Pelayanan, Harga dan Fasilitas Terhadap Kepuasan Peserta Digi Zumba Bandung 2023 Saragih, May Citra; Haro, Jamardua
Abdimas Indonesian Journal Vol. 4 No. 2 (2024)
Publisher : Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/aij.v4i2.478

Abstract

In organizing events, especially sport events, organizers need to pay attention to the factors of service quality, price, and facilities. These three factors can enhance participant satisfaction. This study aims to analyze the influence of service quality, price, and facilities on participant satisfaction at Digi Zumba Bandung 2023. This research is quantitative in nature. The data collection method involved distributing questionnaires to 89 respondents, with the number of respondents determined using saturated sampling. The data were analyzed using multiple linear regression to determine the influence of each independent variable on the dependent variable using SPSS software version 20 in 2024. The results of this study indicate that service quality (X1) has a partially positive and significant effect on the satisfaction of Digi Zumba Bandung 2023 participants with a t-value of 3,231. The t-test results for price (X2) show a partially positive and significant effect on the satisfaction of Digi Zumba Bandung 2023 participants with a t-value of 3,240. The t-test results for facilities (X3) also show a partially positive and significant effect on the satisfaction of Digi Zumba Bandung 2023 participants with a t-value of 2,271. Furthermore, the F-test results indicate that service quality (X1), price (X2), and facilities (X3) simultaneously have a positive and significant effect on the satisfaction of Digi Zumba Bandung 2023 participants with an F-value of [insert F-value 27,547. Additionally, the determination (R2) results show that service quality (X1), price (X2), and facilities (X3) can influence the satisfaction of Digi Zumba Bandung 2023 participants by 47.5%, and the remaining 52.5% can be explained by other factors not examined in this study.
Gerakan Sadar Wisata Di Desa Wisata Sempajaya Tambunan, Sarah Rouli; Rismawati; Manurung, Jhon Sihar; Haro, Jamardua
Jurnal Ilmiah Madiya (Masyarakat Mandiri Berkarya) Vol. 3 No. 2 (2022): Edisi November 2022
Publisher : Politeknik Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51510/madiya.v3i2.1045

Abstract

The concept of tourism awareness expects people to play the role of good hosts in their respective environments. In promoting tourism awareness, the Ministry of Tourism and Creative Economy will organize a tourism awareness campaign program in 65 tourism villages throughout 2022-2023. Compared to the number of tourist villages of 3416 villages, the number of tourist villages exposed to the campaign program is still minimal. Sempajaya Village, located in Berastagi district, Karo Regency, North Sumatra, is one of the tourist villages registered with the Ministry of Tourism and Creative Economy. This village has tourism potential, such as cultural tourism, nature tourism, and agrotourism. Although the tourism potential is significant, the knowledge of the people of Sempajaya village about tourism is still low, so the existing tourism potential cannot be developed properly. The community is also considered less friendly, and minimal in maintaining cleanliness. In response to this condition, the Polmed service team initiated to increase tourism awareness of the people of Sempajaya Village through tourism awareness training Sapta Pesona training, CHSE (Clean, Health, Safety, Environment), and excellent service. Furthermore, billboards will also be made containing messages of sapta pesona and flower plants to support the beauty of the village as part of sapta pesona. Konsep sadar wisata mengharapkan masyarakat untuk berperan sebagai tuan rumah yang baik di lingkungannya masing-masing. Dalam menggalakkan sadar wisata, Kemenparekraf menyelenggarakan program kampanye sadar wisata di 65 desa wisata sepanjang tahun 2022-2023. Jika dibandingkan dengan jumlah desa wisata sebesar 3416 desa, maka jumlah desa wisata yang terpapar program kampanye masih sangat sedikit. Desa Sempajaya yang terletak di kecamatan Berastagi, Kabupaten Karo Sumatera Utara merupakan salah satu desa wisata yang terdaftar di Kemenparekraf, Desa ini memiliki potensi wisata seperti wisata budaya, wisata alam dan agrowisata. Walaupun potensi pariwisatanya besar, tingkat pengetahuan masyarakat desa Sempajaya akan pariwisata masih rendah sehingga potensi pariwisata yang ada belum dapat dikembangkan dengan baik. Masyarakat juga dianggap kurang ramah, minim dalam menjaga kebersihan. Merespon kondisi ini, tim pengabdian Polmed beriniasi untuk meningkatkan sadar wisata masyarakat Desa Sempajaya melalui pelatihan sadar wisata yaitu: pelatihan Sapta Pesona, CHSE ( Clean, Health, Safety, Environment ), dan pelayanan prima. Lebih lanjut juga akan dibuatkan baliho berisi pesan sapta pesona dan tanaman bunga untuk mendukung keasrian desa sebagai bagian sapta pesona.
Pengembangan Usaha Jasa Ransoe Konveksi Melalui Inovasi Dan Kreatifitas Penciptaan Produk Berbasis Customer Needs Tambunan, Sarah Rouli; Rismawati, Rismawati; Surbakti, Enda Yunita; Haro, Jamardua
Jurnal Ilmiah Madiya (Masyarakat Mandiri Berkarya) Vol. 4 No. 2 (2023): Edisi November 2023
Publisher : Politeknik Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51510/madiya.v4i2.1540

Abstract

The conveyance service business is a dynamic industry where there are changing trends every year. This is what underlies Ransoe Konveksi's efforts to develop its production, especially to expand market share. However, the lack of specific skills of the employees has hampered the plan to make the latest products that are actually in great demand by the community. Therefore, the Polmed Service Team took the initiative to provide training to Ransoe Konveksi employees who would later be guided by professionals in their fields. If the employees' abilities are qualified to create new products that are in demand by the community, the convection services will be increasingly recognized by many people and will increase income.
The Influence of Tourist Facilities and Attractions on Visitor Satisfaction at Toba Caldera Resort Pardamean Sibisa Pasaribu, Tryadevy; Haro, Jamardua
Journal of Economics and Social Sciences (JESS) Vol. 4 No. 2 (2025): Journal of Economics and Social Sciences (JESS)
Publisher : CV. Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/jess.v4i2.1073

Abstract

The development of tourist destinations in Indonesia, particularly the Lake Toba area, is a major focus in supporting the tourism sector and the MICE (Meeting, Incentive, Convention, Exhibition) industry. Toba Caldera Resort, managed by the Lake Toba Authority, plays a crucial role as a leading destination in attracting tourists. This research is motivated by the importance of understanding the factors that influence visitor satisfaction as an indicator of successful destination management. The purpose of this research is to determine the extent to which tourist facilities and attractions influence visitor satisfaction at Toba Caldera Resort. This research uses a quantitative method with an associative approach. A sample of 100 respondents was selected using an accidental sampling technique. Data were collected through a questionnaire using a Likert scale and analyzed using multiple linear regression. The results show that both facilities and tourist attractions have a positive and significant effect on visitor satisfaction, both partially and simultaneously. The conclusion of this research is that facilities and tourist attractions are the main factors determining the level of visitor satisfaction at Toba Caldera Resort. The better the quality of the facilities and the more attractive the attractions offered, the higher the level of perceived satisfaction. Therefore, the management and development of these two aspects must be prioritized in strategies to increase the attractiveness and sustainability of tourist destinations.
The Effect of Promotion and Service Quality on Visitor Satisfaction at PT Jentera Media Citra (Case Study at the Mama Lemon 2025 Event in Medan City) Tarigan, Irene Cindy Therecia; Haro, Jamardua
Journal of Economics and Social Sciences (JESS) Vol. 4 No. 2 (2025): Journal of Economics and Social Sciences (JESS)
Publisher : CV. Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/jess.v4i2.1089

Abstract

In the modern marketing world, promotional event activities are an effective strategy in increasing consumer engagement and satisfaction. This study aims to determine the influence of promotion and service quality on visitor satisfaction at the 2025 Mama Lemon Event organized by PT Jentera Media Citra in Medan City. This event was held in various strategic culinary locations with promotional strategies such as sample sharing, interactive quizzes, and publications through social media. Informative and attractive promotions, as well as friendly and responsive services, are expected to be able to provide a positive experience for visitors. This study uses a quantitative method with a survey approach and multiple linear regression analysis. The results of the study showed that partially, promotion and service quality had a significant effect on visitor satisfaction, with a significance value of 0.001 each. Simultaneously, both variables were also shown to have a significant effect on satisfaction, with an F value of 13.378 and an R Square of 0.216, which means that 21.6% of the variation in visitor satisfaction was explained by promotion and quality of service
Pelatihan Keterampilan Desain Slide Ibadah Melalui Pelatihan Microsoft PowerPoint bagi Tim Multimedia GPIB Efata Tanjung Tambunan, Sarah Rouli; Rismawati; Siagian, Desmon Gunadi; Manurung, Jhon Sihar; Haro, Jamardua
Jurnal Ilmiah Madiya (Masyarakat Mandiri Berkarya) Vol. 6 No. 2 (2025): Edisi November 2025
Publisher : Politeknik Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Perkembangan teknologi digital mendorong gereja untuk beradaptasi dalam penyelenggaraaan kegiatan ibadah. Salah satu bentuk adapatasi tersebut melalaui pemanfaatan media visual untuk media visual untuk meningkatkan kualitas penyampaian khotbah dalam ibadah. Gereja Protestan Indonesia bagian Barat (GPIB) Efata Tanjung Morawa merupakan salah satu gereja yang telah menggunakan media visual berbasis power point dalam kegaitan ibadahnya. Namun, kemampuan tim mulitimedia gereja yang Sebagian besar berasal dari kalangan remaja masih terbatas dalam mendesain dan menyusun slide yang sesuai dengan prinsip prinsip pembuatan slide. Kegiatan pengabdian masyarakat yang dilakukan tim polmed bertujuan untuk meningkatkan keterampilan tim multimedia GPIB Efata dalam membuat slide menggunakan Microsoft Power Point. Pelaksanaan kegiatan dilakukan melalui tahapan, yaitu : (1) Observasi dan identifikasi masalah, (2) persiapan teknis pelatihan, (3) pelaksanaan pelatihan. Pelaksanaan pelatihan dilaksanakan dengan pemaparan materi dari dua narasumber, tanya jawab, praktik pembuatan slide, presentasi hasil slide. Selain pelatihan, tim pengabdian juga memberikan dukungan fasilitas berupa satu unit televisi 43 inch untuk mendukung kegiatan multimedia pada pelayanan ibadah anak. Secara keseluruhan, kegiatan pengabdian ini memberikan dampak positif bagi peningkatan kualitas slide sekaligus mendorong peningkatan kualitas pelayanan ibadah.