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PELATIHAN DESAIN WEBSITE WUJUDKAN START-UP AND SOCIAL ENTREPRENEURSHIP BAGI SISWA SMK KARYA SERDANG LUBUK PAKAM Manurung, Asima; Napitupulu, Normalina; Sirait, Katrin Jenny; Siagian, Desmon Gunadi
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol 6, No 2 (2024): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v6i2.14228

Abstract

Setiap lulusan dari sekolah menengah kejuruan dituntut untuk siap bekerja dengan keterampilan yang diperoleh selama belajar di sekolah kejuruan. Di era Society 5.0 ini, sebuah bisnis harus dijalankan secara digital agar dapat bersaing dengan bisnis lainnya. Siswa kelas XII yang merupakan calon alumni SMK Karya Serdang Lubuk Pakam diharapkan menjadi lulusan yang siap kerja di era society 5.0 dan juga mampu menguasai cara menjalankan bisnis digital nantinya. Website adalah platform yang dapat digunakan untuk menjalankan bisnis secara digital. Website berisi informasi bisnis yang ditampilkan semenarik mungkin agar dapat menarik pelanggan. Oleh karena itu, pelatihan desain website diberikan kepada kelas Kegiatan ini juga diharapkan dapat mengembangkan kemampuan siswa kelas XII di SMK Karya Serdang Lubuk Pakam untuk menjadi wirausaha dengan tujuan memberikan pelatihan Start Up dan Social Entrepreneurship agar mahasiswa memahami dan mampu menerapkan ilmunya sehingga dapat menjadi wirausaha. Pengusaha muda yang kreatif dan inovatif dalam mengembangkan pemasaran bisnis. Selain itu, pada program ini juga diumumkan bahwa program studi D3 Teknik Informatika USU dipindahkan dari fakultas Matematika dan Ilmu Pengetahuan Alam ke Fakultas Vokasi USU karena tidak banyak yang mengetahuinya.
MENILAI DAMPAK EKONOMI DARI FAKTOR MICE TERHADAP PERTUMBUHAN PARIWISATA: WAWASAN DARI GEOPARK KALDERA TOBA Siagian, Desmon Gunadi; Sirait, Katrin Jenny
JURNAL ILMIAH EDUNOMIKA Vol 8, No 4 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i4.15082

Abstract

This study analyzes the impact of MICE (Meeting, Incentive, Convention, Exhibition) factors on the economic growth of the Toba Caldera Geopark tourism destination. To support the economic growth of the Geopark, it is essential to have robust infrastructure, including adequate accessibility, convention centers with quality accommodation options, three to five-star hotels, attractive destinations with numerous facilities, parking areas, and skilled local PCOs (Professional Conference Organizers). The research background highlights issues related to the impact of MICE factors on the economic development of tourism destinations. Besides infrastructure, the products offered must have value and can be packaged to provide added value. This includes not only competitive pricing but also packaging and the product's connection to the local environment. Data collection methods used in this research include observation and questionnaires. Informants comprised various stakeholders in the MICE industry, such as the Medan City Tourism Office, event organizers, and businesses involved in tourism, including hotels, restaurants, ATMs, money changers, travel agencies, souvenir shops, transportation providers, guides, meeting organizers, congress organizers, and incentive travel organizers. The results show that accessibility does not have a direct and significant impact on the economic growth of the Toba Caldera Geopark tourism destination. Similarly, accommodation facilities do not directly and significantly influence economic growth. However, information has a positive and significant impact on the economic growth of the Toba Caldera Geopark tourism destination.
Pelatihan Pengoperasian Website Berbasis Wordpress Dalam Mendukung Pemasaran Digital Pada Boesa Management Medan Tambunan, Sarah Rouli; Siagian, Desmon Gunadi; Rismawati; Manurung, John Sihar
Jurnal Ilmiah Madiya (Masyarakat Mandiri Berkarya) Vol. 5 No. 2 (2024): Edisi November 2024
Publisher : Politeknik Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51510/madiya.v5i2.2286

Abstract

A regularly updated website is essential to support marketing activities in today's digital era. This is what underlies Boesa Management's efforts to improve the performance of its website in order to increase company credibility, expand market reach, and access information. However, the lack of team member skills in website operation makes the company rely on third parties so that it is not free and slow in managing information on the website. Therefore, the Polmed service team took the initiative to provide WordPress-based website operation training to Boesa Management employees by bringing in professionals in the field of web design. Through this training, employees are expected to have qualified skills in website operation so that the company can be independent in managing all information on the company website.
Comparative study of sugeno fuzzy method and mamdani fuzzy method for rice stock optimization at Perum BULOG North Sumatra regional division Siagian, Desmon Gunadi; Katrin Jenny Sirait; Anggiat Parlindungan Simbolon; Jamardua Haro
Desimal: Jurnal Matematika Vol. 8 No. 2 (2025): Desimal: Jurnal Matematika
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/a7jvnx56

Abstract

Perum BULOG Regional Division of North Sumatra faces challenges in determining optimal rice stock levels due to uncertainties in supply and distribution. The purpose of this study is to optimize rice stock management by comparing two fuzzy inference methods—Fuzzy-Sugeno and Fuzzy-Mamdani in predicting monthly rice stock levels. The method used involves analyzing rice inflow, distribution, and stock data from January to December, applying each fuzzy method using the MATLAB 6.1 Fuzzy Toolbox. The Fuzzy-Sugeno model is implemented with rule-based systems whose outputs are expressed as linear functions of the input variables and defuzzified using the weighted average method. The Fuzzy-Mamdani model applies linguistic rules with fuzzy output sets and uses the centroid method for defuzzification. The results show that both methods can optimize stock estimation, but in different ways: Fuzzy-Sugeno produces dynamic predictions that closely follow monthly operational changes, making it suitable for short-term adaptive optimization, while Fuzzy-Mamdani yields more stable predictions, supporting long-term stock stability optimization. This finding provides a practical decision-support reference for BULOG to select the method that best aligns with operational goals, thereby improving rice stock management and distribution efficiency in North Sumatra.
Peningkatan Kualitas Pelayanan Pelanggan Melalui Digitalisasi Sistem Penanganan Keluhan di PT PLN (Persero) ULP Helvetia Medan Siagian, Desmon Gunadi; Silitonga, Grace Christina Lasmaida; Sirait, Katrin Jenny; Syahdan, M. Sakti
Al Khidma: Jurnal Pengabdian Masyarakat Al Khidma Vol. 5 No. 2 Juli 2025
Publisher : Sekolah Tinggi Ilmu Al-Qur'an (STIQ) Amuntai Kalimantan Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35931/ak.v5i2.5152

Abstract

Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan kualitas pelayanan pelanggan PT PLN (Persero) ULP Helvetia melalui transformasi digital dan perbaikan proses. Fokus utamanya adalah mengidentifikasi permasalahan pelayanan dan mengembangkan solusi inovatif berbasis standar pelayanan publik modern. Metode yang digunakan meliputi analisis sistem eksisting, identifikasi gap, pengembangan solusi berbasis best practice, dan implementasi pilot project selama tiga bulan. Kegiatan konkret meliputi penyusunan Arsip Induk Langganan (AIL), penanganan keluhan melalui aplikasi Chempion Mobile, penanganan Tusbung secara proaktif, digitalisasi invoice, dan penyusunan Surat Perintah Kerja (SPK). Hasilnya menunjukkan dampak transformatif signifikan dalam kemudahan akses 24/7, percepatan respons layanan, dan peningkatan kepuasan pelanggan, terutama pada dimensi tangible, empathy, reliability, responsiveness, dan assurance. Citra perusahaan dan loyalitas pelanggan juga meningkat. Meskipun masih terdapat tantangan seperti gangguan jaringan dan keterbatasan informasi suku cadang secara real-time, kegiatan ini memberikan kontribusi nyata terhadap penguatan pelayanan publik berbasis digital dan tata kelola yang baik dalam kerangka pembangunan nasional.
PELATIHAN DESAIN WEBSITE WUJUDKAN START-UP AND SOCIAL ENTREPRENEURSHIP BAGI SISWA SMK KARYA SERDANG LUBUK PAKAM Manurung, Asima; Napitupulu, Normalina; Sirait, Katrin Jenny; Siagian, Desmon Gunadi
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol. 6 No. 2 (2024): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Setiap lulusan dari sekolah menengah kejuruan dituntut untuk siap bekerja dengan keterampilan yang diperoleh selama belajar di sekolah kejuruan. Di era Society 5.0 ini, sebuah bisnis harus dijalankan secara digital agar dapat bersaing dengan bisnis lainnya. Siswa kelas XII yang merupakan calon alumni SMK Karya Serdang Lubuk Pakam diharapkan menjadi lulusan yang siap kerja di era society 5.0 dan juga mampu menguasai cara menjalankan bisnis digital nantinya. Website adalah platform yang dapat digunakan untuk menjalankan bisnis secara digital. Website berisi informasi bisnis yang ditampilkan semenarik mungkin agar dapat menarik pelanggan. Oleh karena itu, pelatihan desain website diberikan kepada kelas Kegiatan ini juga diharapkan dapat mengembangkan kemampuan siswa kelas XII di SMK Karya Serdang Lubuk Pakam untuk menjadi wirausaha dengan tujuan memberikan pelatihan Start Up dan Social Entrepreneurship agar mahasiswa memahami dan mampu menerapkan ilmunya sehingga dapat menjadi wirausaha. Pengusaha muda yang kreatif dan inovatif dalam mengembangkan pemasaran bisnis. Selain itu, pada program ini juga diumumkan bahwa program studi D3 Teknik Informatika USU dipindahkan dari fakultas Matematika dan Ilmu Pengetahuan Alam ke Fakultas Vokasi USU karena tidak banyak yang mengetahuinya.
MENILAI DAMPAK EKONOMI DARI FAKTOR MICE TERHADAP PERTUMBUHAN PARIWISATA: WAWASAN DARI GEOPARK KALDERA TOBA Siagian, Desmon Gunadi; Sirait, Katrin Jenny
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 4 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i4.15082

Abstract

This study analyzes the impact of MICE (Meeting, Incentive, Convention, Exhibition) factors on the economic growth of the Toba Caldera Geopark tourism destination. To support the economic growth of the Geopark, it is essential to have robust infrastructure, including adequate accessibility, convention centers with quality accommodation options, three to five-star hotels, attractive destinations with numerous facilities, parking areas, and skilled local PCOs (Professional Conference Organizers). The research background highlights issues related to the impact of MICE factors on the economic development of tourism destinations. Besides infrastructure, the products offered must have value and can be packaged to provide added value. This includes not only competitive pricing but also packaging and the product's connection to the local environment. Data collection methods used in this research include observation and questionnaires. Informants comprised various stakeholders in the MICE industry, such as the Medan City Tourism Office, event organizers, and businesses involved in tourism, including hotels, restaurants, ATMs, money changers, travel agencies, souvenir shops, transportation providers, guides, meeting organizers, congress organizers, and incentive travel organizers. The results show that accessibility does not have a direct and significant impact on the economic growth of the Toba Caldera Geopark tourism destination. Similarly, accommodation facilities do not directly and significantly influence economic growth. However, information has a positive and significant impact on the economic growth of the Toba Caldera Geopark tourism destination.