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All Journal Semiotika Jurnal Ilmiah Dikdaya Jurnal Abdidas Journal of Language and Pragmatics Studies Journal of Commerce Management and Tourism Studies
Asrumi, Asrumi
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Analysing the slogan "LUBER" in Indonesia's 2024 general election: A critical discourse analysis Wajdi, Majid; Asrumi, Asrumi
Journal of Language and Pragmatics Studies Vol. 3 No. 1 (2024): April 2024
Publisher : Yayasan Mitra Persada Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jlps.v3i1.39

Abstract

The year 2024 marks a crucial moment for Indonesia as the nation prepares for its five-yearly general election to elect a new president. At the forefront of this electoral process is the distinctive slogan “LUBER,” representing the principles of Langsung (Direct), Umum (Public), Bebas (Free), and Rahasia (Secret). This study seeks to explore into the form, function, and meaning of the “LUBER” slogan, aiming to unravel its significance in the socio-political landscape of Indonesia. The primary purpose of this research is to dissect the “LUBER” slogan, examining its linguistic and rhetorical features, its intended functions within the electoral context, and the underlying meanings it conveys to the Indonesian electorate. By undertaking this analysis, we aim to provide a comprehensive understanding of how the slogan operates as a discourse tool in shaping public perception and participation in the upcoming general election. The study employs a two-fold methodological approach, incorporating document study and critical discourse analysis (CDA). Document study involves a comprehensive review of official election materials, speeches, and campaign documents, while CDA focuses on dissecting the language, rhetoric, and discursive strategies employed in the “LUBER” slogan. The analysis reveals that the “LUBER” slogan strategically combines linguistic elements to convey a message of transparency, inclusivity, freedom, and confidentiality in the electoral process. Through CDA, we uncover how the slogan operates as a powerful discourse tool, influencing public opinion and fostering a sense of civic responsibility. Additionally, the study identifies subtle nuances in the language used, shedding light on the socio-political implications of the “LUBER” slogan.In conclusion, the “LUBER” slogan serves as a multifaceted discourse tool in Indonesia’s 2024 general election, embodying the principles of transparency and democratic values. The linguistic and rhetorical features of the slogan play a pivotal role in shaping public perception and encouraging active civic participation. This study contributes to a deeper understanding of the role of political discourse in shaping electoral processes and underscores the importance of linguistic analysis in decoding the complexities of political communication.
Penurunan Angka Stunting: Penyuluhan Pentingnya Perubahan Pola Pikir di Desa Dharma Tanjung Kabupaten Sampang: - Asrumi, Asrumi; Krisnadi, I G; Rasni, Hanny; Endhiarto, Tatok; Sofia, Sofia
Jurnal Abdidas Vol. 4 No. 6 (2023): December, Pages 457 - 580
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdidas.v4i6.847

Abstract

Dalam tradisi tanean lanjeng Etnik Madura, pemenuhan makan sehari-hari dibebankan kepada orang tua . Para ibu muda, berpola pikir “ngakan apa ca’en reng toa’. Artinya urusan makan sehari-hari apa kata orang tua. Dalam tradisi tersebut, satu rumah dihuni sekitar 12-13 orang (ayah, ibu, nenek, kakek, anak-anak, menantu, dan para cucu). Anak dan menantu bekerja dan seluruh hasil kerjanya untuk pembelian kebutuhan sekundair berupa asset tidak bergerak dan tidak disisakan untuk makan sehari-hari. Hal ini berdampak pada pola pikir mereka menjadi “ngakan sabedena, se penting kenyang”, ‘makan seadanya (tanpa lauk), yang penting kenyang”. Tradisi tersebut tidak ada pembedaan pemenuhan gizi pada ibu hamil, menyusui, balita, dan yang lain. Rendahnya pemenuhan gizi pada ibu hamil, menyusui, dan balita menjadi penyebab gizi buruk dan stunting di Desa Dharma Tanjung, Kec. Camplong, Kabupaten Sampang. Rendahnya pendidikan orang tua dengan pola pikir “tak osah sekola gi-tenggi, se penting bisa alanduk”, ‘tidak usah sekolah tinggi-tinggi, yang penting bisa mencangkul’, juga menjadi penyebab gizi buruk dan stunting karena penghasilan tidak mencukupi. Bagaimana perubahan pola pikir?  Metode pengabdian ini dilakukan melalui penyuluhan, diskusi, Tanya jawab, dan FGD. Hasilnya menunjukkan bahwa pola pikir tentang pola makan, pentingnya pendidikan anak, dan pentingnya pembuatan rumah tinggal dapat berdampak pada tingginya angka stunting di Desa Dharma Tanjung Kecamatan Camplong, Kabupaten Sampang. Perubahan pola pikir dapat mencegah kasus gizi buruk dan stunting di masyarakat untuk mencapai kemandirian kesehatan.
PENGGUNAAN DIKSI DAN GAYA BAHASA KONTEN VIDEO MOTIVASI MERRY RIANA DALAM MEDIA TIKTOK Sari, Husnul Anita; Sofyan, Akhmad; Hariyadi, Edy; Asrumi, Asrumi; Suyanto, Budi
SEMIOTIKA: Jurnal Ilmu Sastra dan Linguistik Vol 25 No 1 (2024): SEMIOTIKA: Jurnal Ilmu Sastra dan Linguistik
Publisher : Diterbitkan oleh Jurusan Sastra Indonesia Fakultas Ilmu Budaya Universitas Jember bekerja sama dengan Himpunan Sarjana - Kesusastraan Indonesia (HISKI), Himpunan Pembina Bahasa Indonesia (HPBI) dan Masyarakat Linguistik Indonesia (MLI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/semiotika.v25i1.38725

Abstract

Merry Riana's motivational video content contains encouragement to build an optimistic attitude when you experience failure in achieving your goals, are disappointed by your partner, receive negative comments from other people and when you want to choose a potential life partner. The purpose of this study is to describe the use of diction and motivational language style of Merry Riana in TikTok media using semantic and pragmatic studies. This research is a text-based descriptive qualitative research, using the referential equivalent method to analyze the meaning and using the interpretation method to reveal the purpose of motivation based on related contexts. The results of this study indicate that Merry Riana uses greeting diction, synonym diction, special diction, general diction, foreign language diction, borrowed word diction, popular diction, scientific diction and conversational diction. The diction that is widely used is the diction of a foreign language, namely English. The style of language found in this study uses a style of language based on sentence structure of 5 types and a style of language based on the direct or indirect meaning of 9 types. The style of language that is most widely used is the style of language based on whether the meaning is direct or not, namely, climax. The use of diction and language style functions to: 1) encourage listeners when they feel hopeless; (2) influencing and convincing the listeners with the motivational delivered; and (3) provide an interesting effect on motivational speech patterns.
Human resource development strategy in empowering the employees Waelan, Waelan; Santra, I Ketut; Wijayati, Luh Made; Kasiani, Kasiani; Asrumi, Asrumi
Journal of Commerce, Management, and Tourism Studies Vol. 2 No. 1 (2023): Apr 2023
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v2i1.20

Abstract

Implementing human resource development strategy in empowering senior and junior employees for the training of the labor force in order improve discipline, work attitude and work ethic in order to achieve more than theory. The aim of this research is to know how the company execute the strategies for implementing strategy management theories. Several obstacles have been found that they can influence the performance of job training. So, it takes research back to minimize existing problems through. The assessment indicator used in this study is 4 (four) strategic management phases with the following indicators 1) environmental analysis, 2) formulation of strategies, 3) implementation of strategy and 4) evaluation and control. The humanitarian approach in developing human resources is more effective than the theoretical approach. In other words, the theoretical approach plus the humanitarian approach is harmoniously applied
Variasi Sapaan Pasangan Sebelum dan Sesudah Menikah di Kecamatan Jombang Kabupaten Jember: Sosiodialektologi Sofia, Dina; Sariono, Agus; Asrumi, Asrumi
Jurnal Ilmiah Dikdaya Vol 13, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/dikdaya.v13i2.501

Abstract

The word greeting is a word that is usually used to greet the person you are talking to (second person) or replaces the name of a third person. This research is a qualitative descriptive study with the aim of describing the greeting words used by couples before and after marriage. Does someone change the greeting to their partner and how does the greeting change form. The data in this study are data in the form of greeting words used before the couple gets married and after marriage. Respondents in this study were 40 (pairs) of teachers and employees at MAN 3 Jember. The data collection technique is the interview technique. Data were analyzed and grouped according to type. The results showed that there was a change in the couple's greeting words before and after the couple was married with various variations of the greeting words.
Co-Authors Agus Sariono Akhmad Sofyan Budi Suyanto Edy Hariyadi Hanny Rasni I Ketut Santra IG Krisnadi Kasiani, Kasiani Majid Wajdi Sari, Husnul Anita Sofia Sofia, Sofia Sofia, Dina Tatok Endhiarto Waelan Waelan, Waelan Wijayati, Luh Made