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All Journal JURNAL PENDIDIKAN TAMBUSAI AN-NISA : Journal of Gender Studies Jurnal Cakrawala Promkes International Journal of Mechanical Engineering Technologies and Applications (MECHTA) Jurnal Ekonomi Jurnal Multidisiplin Teknologi dan Arsitektur Journal of Education Transportation and Business Journal of Business Inflation Management and Accounting
Astuti, Rini Puji
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Religion Humanities Automotive Engineering Economics, Econometrics & Finance Education Energy Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mechanical Engineering Nursing Public Health Social Sciences Transportation

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Conceptual Framework Performance Contributor from Internal Organizations of Corporate Social Responsibility Activities Handiwibowo, Gogor Arif; Astuti, Rini Puji; Ambarwati, Rita
International Journal of Mechanical Engineering Technologies and Applications Vol. 2 No. 1 (2021)
Publisher : Mechanical Engineering Department, Engineering Faculty, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/MECHTA.2021.002.01.10

Abstract

In this 20th century era, the business environment is more demanding that a business organization not only have a profit orientation. However, aspects of the impact on the environment and surrounding communities must also receive adequate attention in line with the increasing quantity and quality of business organizations. The concept of sustainable development is proposed to be a concept that tries to provide a balanced effect between financial performance factors, community welfare factors and environmental sustainability factors. In balancing the three factors above, CSR (Corporate Social Responsibility) activities of business organizations are expected to be the answer to the stigma that business organizations are only looking for profit. This paper will describe several hypotheses as well as a conceptual framework of factors originating from internal business organizations that have an impact on the performance of CSR activities. There are four factors that are proposed to be a hypothesis from the internal organization that must be fulfilled so that CSR activities show their performance. The four factors are fulfilment of human resources, fulfilment of the business organization's strategic vision, fulfilment of operating system implementation, and fulfilment of the business organization's financial capability.
Analysis of the maturity level of social media in msmes using the social strategy cone approach Sadikin, Abdurrahman; Mokodompit, Eliyanti Agus; Astuti, Rini Puji; Indriana, Intan Hesti; Kraugusteeliana, Kraugusteeliana
Jurnal Ekonomi Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024
Publisher : SEAN Institute

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Abstract

Using the social strategy cone approach, this study examines how well MSMEs operating online cake shops perform in terms of understanding social media maturity. According to the analysis, the majority of businesses have been effective in identifying the preferences and inclinations of their target market, but they still struggle with social media monitoring and assessment. To detect shifting trends and client needs more quickly, enhanced assessment and monitoring tools are required. 15 MSMEs respondent had exceptional social media strategy maturity, compared to six good, two fair, and one poor, according to the data. There were notable distinctions in the evaluation results: the target audience's preferences and interests were best understood, while monitoring and evaluation received the lowest scores. The stages for improvement include active customer interaction, quick response to changes in the social media landscape, and review through medical analysis of social insights and reports
Co-Authors Afkarina, Izzah Anggraeni, Aulia Sekar Ardiansyah, Daniel Eka Aril, Muhammad Arzani, Arzani Handiwibowo, Gogor Arif Intan Hesti Indriana Kraugusteeliana Kraugusteeliana Lestari, Fia Puji Lina Handayani Mokodompit, Eliyanti Agus Permana, Toriqh Afrizal Putri, Aneira Meilani Qibthiyah, Mariyatul Rita Ambarwati Sukmono Rohman, Muhammad Alif Ayatulloh Sadikin, Abdurrahman