Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Jurnal Ilmiah Wahana Pendidikan

Aturan Hukum dan Esensial dari Penggunaan Logo sebagai Bentuk Identitas dan Kesadaran Merek Bagi UMKM di Indonesia Yulianti, Hanipah Vina; Masrifah, Masrifah; Hakiki, Nurul; Haryanto, Irfan; Adawiah, Ajeng Robiatul; Saripudin, Asep
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 14 (2024): Jurnal Ilmiah Wahana Pendidikan 
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.13732170

Abstract

Artikel ini mengungkap hakikat peran logo dalam praktik kampanye merek pada Usaha Mikro, Kecil, dan Menengah (UMKM) di Karawang, dengan mengacu pada Undang-Undang Nomor 20 Tahun 2016. Fokus penelitian meliputi dua aspek utama. Pertama, menganalisis aturan hukum dan hakikat penggunaan logo sebagai identitas dan alat kampanye merek di Indonesia. Kedua, menelusuri korelasi fakta terkait penggunaan logo dalam kampanye merek bagi UMKM di Karawang. Dengan mengupas masalah tersebut, artikel ini bertujuan untuk memberikan wawasan mendalam tentang peran logo dalam mendukung kampanye merek UMKM, sekaligus memahami penerapan peraturan perundang-undangan terkait...
Perlindungan Hukum terhadap Produk Makanan KUALAT (Kulit Ayam Lada Nikmat) sebagai Potensi Indikasi Geografis Khas Kabupaten Karawang Warohmah, Sipa Mawadah; Ananda, Via Rizky; Adelia, Farah; Habib, Farhan Abdurrahman; Mustofa, Dion; Saripudin, Asep
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 14 (2024): Jurnal Ilmiah Wahana Pendidikan 
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.13749321

Abstract

Intellectual Property Rights (IPR) can be defined as the right to obtain legal protection for intellectual property in accordance with IPR laws and regulations such as the Copyright Act, Patents, Industrial Designs, Trade Secrets, and Trademarks. IPR has an important role in economic development and trade. Through a trademark a business actor can maintain and provide assurance of the quality of goods and / or services produced. Indonesia is a country that has enormous potential for Intellectual Property Rights (IPR), especially those related to Geographical Indications. Many Geographical Indication products exist in Indonesia, one of which is KUALAT. KUALAT is a typical karawang food product made from chicken skin that is fried until crispy. Indonesia adheres to one of the principles that the legal protection of a trademark will only be given to the party who first applied for registration of the trademark. Where the typical kualat product of Karawang has been successfully registered at the Directorate General of Intellectual Property (DJKI) of the Ministry of Law and Human Rights with registration number IDM001060934, therefore with the legality of the registration number for the registered kualat product brand, this product has had protection for its brand products.