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ANALISIS KELAYAKAN FINANSIAL PRODUKSI SETUP BUAH NIPAH PADA SKALA INDUSTRI KECIL MENENGAH (IKM) Dewi, Ika Atsari; Effendi, Usman; Wijana, Susinggih; Sari, Dwi Novanda
Jurnal Teknologi Pertanian Vol 20, No 1 (2019)
Publisher : Fakultas Teknologi Pertanian Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (288.33 KB) | DOI: 10.21776/ub.jtp.2019.020.01.3

Abstract

ABSTRAKTanaman nipah memiliki banyak manfaat dan berpotensi untuk dikembangkan. Diversifikasi produk berupa setup buah nipah dapat dijadikan salah satu alternatif untuk memaksimalkan peningkatan nilai ekonomis tanaman nipah. Penelitian ini bertujuan mengetahui kelayakan finansial produksi setup buah nipah pada skala Industri Kecil dan Menengah (IKM). Analisis kelayakan finansial yang dilakukan terdiri dari perhitungan Harga Pokok Produksi (HPP), Net Present Value (NPV), Internal Rate of Return (IRR), efisiensi usaha (R/C ratio), Break Event Point (BEP), dan Payback Period (PP). Harga Pokok Produksi (HPP) setup buah nipah sebesar Rp 5192 dengan harga jual Rp7.300,00 per kemasan. Net Present Value (NPV) sebesar Rp4.408.799.785,00. Internal Rate of Return (IRR) sebesar 10.44%. Efisiensi usaha (R/C ratio) sebesar1.44. Untuk mencapai Break Even Point (BEP), tingkat penjualan harus sebesar 797.851 cup atau senilai Rp 5.800.371.040, serta payback period selama 1 tahun 8 bulan. Berdasarkan perhitungan finansial yang dilakukan, disimpulkan bahwa produksi setup buah nipah layak dilakukan. ABSTRACTThe availability of nypa fruit in Indonesia has the potential to be developed. In order to maximizethe increasing economic value of nypa plants, it is necessary to make a diversification product with high economic value, such as the production of nypa punch drink. The aim of the research is to etermine the financial feasibility of nypa punch drink production on Small and Medium Scale Enterprise (SME). Financial feasibility analysis include Cost of Goods Manufactured (CoGM), Net Present Value (NPV), Internal Rate of Return (IRR), business efficiency (R/C ratio), Break Event Point (BEP), and Payback Period (PP). The Cost of Goods Manufactured (CoGM) of nypa punch drink is Rp5.192,00 with the selling price of Rp7.300,00 per cup. Net Present Value (NPV) is Rp 4408799785. Internal Rate of Return (IRR) is 10.44%. Business efficiency (R/C ratio) is 1.44. Break Even Point (BEP) is achieved at the selling rate of 797.851 cups or equivalent to Rp5.800.371.040,00 and the Payback Period is about 1 year and 8 months. Based on the financial calculations performed, it can be concluded that the production of nypa punch drink is feasible.
Analisis Kelayakan Ekonomi Bisnis Usaha Makanan Kering Snack Tomat di Desa Sekejati Darmawan, Ricco Basarestu; Mubarok, Syariful; Sari, Dwi Novanda; Nurlilasari, Puspita
Indonesian Journal of Economics, Business, Accounting, and Management (IJEBAM) Vol 1 No 6 (2023): Volume 1, No. 6, 2023
Publisher : PT SOLUSI EDUKASI BERDIKARI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63901/ijebam.v1i6.35

Abstract

Konsumsi makanan ringan yang berasal dari tomat saat ini kurang diminati oleh konsumen dikalangan anak maupun remaja di desa Sekejati. Padahal desa tersebut memiliki sumber daya alam tomat yang melimpah, harga rendah, dan tomat kaya akan manfaat baik bagi kesehatan. Sehingga tujuan kelayakan ekonomi bisnis ini adalah untuk dapt memenuhi makanan ringan sehat yang berasal dari tomat yang digemari oleh anak maupun remaja di desa sekejati. Metode yang digunakan adalah metode deskriptif dari hasil observasi, survey, wawancara dan studi kasus. Hasil analisis kelayakan ekononi bisnis ini menujukkan bahwa bisnis makanan ringan tomat ini layak dibangun di desa sekejati, dengan nilai BEP tercatat > 1, PBP 2, IRR 20%, dan NPV selama periode 5 tahun sebanyak Rp. 73.890.530. Sehingga bisnis ini layak untuk diusahan.
Acceleration of Organic Waste Decomposition: A Comparative Study of ASEM-7 Decomposer Efficiency on Several Organic Wastes Khalisha, Ana; Sari, Dwi Novanda; Sari, Stefina Liana; Sukmadewi, Rani; Pradipta, Adi Surya; Istyami, Astri Nur
Journal of Applied Agricultural Science and Technology Vol. 9 No. 2 (2025): Journal of Applied Agricultural Science and Technology
Publisher : Green Engineering Society

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55043/jaast.v9i2.394

Abstract

Effective organic waste decomposition is vital for sustainable waste management and agricultural productivity. This study investigates the efficacy of ASEM-7—a newly developed decomposer comprising a consortium of seven microorganisms—in accelerating the composting process and enhancing compost quality across various types of organic waste. Five treatment groups were evaluated: paddy straw; animal manure; fruit and vegetable waste; a mixture of fruit and vegetable waste with straw; and a combination of fruit, vegetable waste, straw, and manure. During the decomposition process, key physicochemical parameters— including pH, temperature, moisture content, organic carbon (C-organic), total nitrogen (N-total), and the carbon-to-nitrogen (C/N) ratio—were systematically monitored. The results demonstrated that ASEM-7 significantly enhanced composting efficiency compared to both EM-4 and control (no-decomposer) treatments, achieving optimal pH stabilization (7–8) at a faster rate. Additionally, ASEM-7 reduced moisture content and C/N ratios more effectively, indicating a higher degree of compost maturity. Compost treated with ASEM-7 also exhibited the lowest levels of organic carbon, reflecting superior decomposition efficiency. Although temperature levels remained below the threshold required for effective pathogen elimination, microbial activity successfully facilitated nutrient recycling. The microbial consortium—comprising Bacillus sp., Lactobacillus sp., and Trichoderma sp.—demonstrated high efficacy in degrading recalcitrant organic materials such as straw and manure, thereby improving the compost's nutrient composition. By meeting key compost quality standards—organic carbon (≥15%), total nitrogen (≥0.5%), and a C/N ratio of 15–25—ASEM-7 effectively converts organic waste into high-quality compost. These findings underscore the importance of tailored microbial consortia in advancing sustainable waste management practices and enhancing soil fertility.
Penerapan Business Model Innovation dan Analisis SWOT untuk Menentukan Strategi Pengembangan Bisnis pada Usaha Ice Cream Cincau (IceCau) Rahmadani, Putri; Hasibuan, Siti Nurfadillah; Sari, Dwi Novanda
Journal of Business Economics and Agribusiness Vol. 2 No. 4 (2025): August
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbea.v2i4.819

Abstract

IceCau (ice cream cincau) adalah produk olahan dari es krim nabati dan cincau hijau yang berpotensi sebagai pangan kearifan lokal yang modern dan sehat serta menerapkan business model innovation dan analisis SWOT yang komprehensif untuk keberlanjutan usaha. Penelitian ini bertujuan untuk mengidentifikasi keberlanjutan dan strategi pengembangan usaha melalui penerapan business model innovation dan analisis SWOT pada usaha IceCau. Metode yang digunakan pada penelitian ini adalah true experimental kualitatif dan kuantitatif deskriptif dengan metode pengumpulan data secara triangulasi. Hasil penelitian menunjukkan keberlanjutan usaha IceCau berdasarkan pada hasil evaluasi pasar dan produk IceCau oleh pelanggan menunjukkan pada 15 aspek mendapatkan rata-rata skor keseluruhan 4,42 yang lebih tinggi dibandingkan rata-rata skor keseluruhan kontrol 4,40 artinya usaha IceCau bersifat keberlanjutan. Strategi yang direkomendasikan berdasarkan posisi usaha dalam kuadran agresif adalah penetrasi pasar dan pengembangan produk. Strategi dirumuskan melalui pendekatan bauran pemasaran 7P, meliputi inovasi produk, perbaikan merek, promosi digital, perluasan distribusi, peningkatan layanan, digitalisasi transaksi, dan penguatan kemasan. Penelitian ini diharapkan dapat menjadi acuan pengembangan usaha berbasis bahan alami dalam skala UMKM.
Penguatan Kapasitas Kewirausahaan Petani Ubi Jalar (Pengabdian Kepada Masyarakat di Desa Arjasari, Kecamatan Arjasari) Mukti, Gema Wibawa; Perdana, Tomy; Utami, Hesty Nurul; Qanti, Sara Ratna; Sari, Dwi Novanda; Budiman, Muhammad Arief
Abdimas Galuh Vol 7, No 2 (2025): September 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v7i2.19136

Abstract

Petani memiliki peranan yang penting dan vital dalam pembangunan ekonomi di daerah perdesaan. Pertanian adalah sektor usaha yang sangat bergengsi, karena sangat berperan dalam menyediakan bahan pangan bagi umat manusia. Kegiatan pengabdian pada masyarakat (PPM) ini lebih menitikberatkan pada penguatan kapasitas kewirausahaan yang telah dimiliki petani di wilayah Arjasari Kabupaten Bandung. Metode pelaksanaan PPM adalah dengan pelatihan dan pendampingan kepada petani pelatihan bertujuan untuk memberikan pengetahuan tentang kewirausahaan dan manajemen bisnis, sedangkan pendampingan dilakukan untuk memastikan proses perubahan perilaku petani dapat berlangsung secara berkesinambungan. Kegiatan PPM, selain untuk membantu petani agar menjadi lebih berdaya dan berkembang usahataninya, kegiatan ini juga menjadi salah satu media untuk menjalin silaturahmi yang lebih baik antara Fakultas Pertanian dengan petani penggarap lahan Arjasari. Hal ini diharapkan dapat mengoptimalkan fungsi lahan Arjasari, sebagai tempat pembelajaran, dan juga lahan bernilai ekonomis bagi petani setempat. Dukungan berbagai pihak seperti Desa, Media Dan masyarakat itu sendiri sangat diperlukan, terutama untuk mendukung penguatan kelembagaan petani dan pemasaran hasil panen petani, sehingga dapat meningkatkan kesejahteraan petani.
Behavioural Insights into Digital Nudge Marketing: A Study of Consumer Behaviour and Digital Literacy in Healthy Food-Related Product Education Contexts Utami, Hesty Nurul; Zaky, Raihana Nanditha; Wiyono, Sulistyodewi Nur; Alamanda, Dini Turipanam; Sari, Dwi Novanda; Chandrasapth, Koblarp
Jurnal Penelitian Pendidikan IPA Vol 11 No 8 (2025): August
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i8.11872

Abstract

The jamu industry, the locally grown healthy beverage industry in Indonesia, embarks on the opportunity to support the consumer food lifestyle. This study examines a company producing Jamu products that uses a digital platform to market its offerings. Fluctuations in purchases have led the company to adopt a Nudge business strategy in its digital content marketing. This study surveys the role of digital nudges on consumers' purchase intentions and decisions regarding Jamu products. Nudging marketing proposes a selling technique by manipulating customer behaviour closer to the deal. This study applies a quantitative approach with a Partial Least Squares-based Structural Equation Modelling (SEM-PLS) method. Data collection techniques were conducted by surveying 124 customers of Jamu products manufactured by a Jamu company based in Bandung City. The results show that nudges do not directly influence purchasing decisions but significantly impact those decisions when mediated by purchase intention. This study contributes to digital marketing and consumer behaviour literature by providing insights into how nudging marketing can be strategically implemented to promote local and healthy food-related products in modern digital business environments.
PENGELOLAAN LIMBAH KULIT KOPI MENJADI PRODUK TEH (CASCARA) BERNILAI TINGGI DI PERKEBUNAN KOPI RAKYAT KABUPATEN BANDUNG: PENGELOLAAN LIMBAH KULIT KOPI MENJADI PRODUK TEH (CASCARA) BERNILAI TINGGI DI PERKEBUNAN KOPI RAKYAT KABUPATEN BANDUNG Maxiselly, Yudithia; Sari, Dwi Novanda; Bakti, Citra; Dewi Anjarsari, Intan Ratna
Jurnal Kajian Budaya dan Humaniora Vol 5 No 2 (2023): Jurnal Kajian Budaya dan Humaniora (JKBH), Juni 2023
Publisher : PT. RANESS MEDIA RANCAGE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61296/jkbh.v5i2.130

Abstract

Mekarjaya Village, Banjaran District, Bandung Regency, is one of the best coffee producers in West Java. The location at the bottom of Mount Puntang makes this area dominated by coffee cultivation. The coffee bean production process also impacts the accumulation of coffee waste because half of the coffee cherries are mostly not used as a commercial products. Community service in the form of processing coffee skin waste is needed to deal with the problem of coffee waste and increase its added value. One derivative product that is starting to be in demand from coffee skins is coffee skin tea or cascara. Community service was implemented from January 2023 to March 2023 at the people's coffee farmers in Mekarjaya Village, Banjaran District, Bandung Regency. The method has several stages: area surveys, product demonstration plots, socialization, and evaluation. The regional survey results show that the area has great potential to process coffee waste as cascara. Based on the results of the pre-test, showed that coffee farmers did not know about cascara and its benefits. Meanwhile, after the socialization, the farmers understood and were interested in developing cascara products as one of the commercial uses of coffee waste. Keywords: Cascara, Banjaran, coffee farmer, waste.