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All Journal Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal Ilmiah Syi'ar Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Cakrawala Promkes Keluwih: Jurnal Sosial dan Humaniora Jurnal Kopis: Kajian Penelitian dan Pemikiran Komunikasi Penyiaran Islam MEDIASI Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Jurnal Dakwah dan Komunikasi EDUCASIA : Jurnal Pendidikan, Pengajaran, dan Pembelajaran Jurnal Hurriah: Jurnal Evaluasi Pendidikan dan Penelitian Al-Mutsla: Jurnal Ilmu-Ilmu Keislaman dan Kemasyarakatan Connected: Jurnal Ilmu Komunikasi ALTRUISTIK : Jurnal Konseling dan Psikologi Pendidikan QAULAN: Journal of Islamic Communication LENTERAL: Learning and Teaching Journal Social Science Studies Jurnal Multidisiplin Dehasen (MUDE) JOISCOM (Journal Of Islamic Communications) Journal of Student Research Jurnal Kaganga : Jurnal Ilmiah Sosial dan Humaniora Priviet Social Sciences Journal Dawuh: Islamic Communication Journal Amerta Jurnal Ilmu Sosial dan Humaniora Journal Governance Society International Journal of Social and Political Sciences Semantik: Journal of Social, Media, Communication, and Journalism Al-Nahyan : Jurnal Komunikasi dan Penyiaran Islam
Rafinita Aditia
Jurusan Ilmu Komunikasi FISIP Universitas Bengkulu
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Strategi Komunikasi Kepemimpinan : Suatu Tinjauan Teoritis Thareeq Akbar Perkasa; Rafinita Aditia
Journal of Student Research Vol 1 No 2 (2023): Maret : Journal of Student Research
Publisher : Sekolah Tinggi Ilmu Ekonomi Trianandra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jsr.v1i2.1042

Abstract

Memilih strategi komunikasi merupakan langkah penting yang memerlukan pendekatan yang cermat dalam perencanaannya, karena jika strategi yang dipilih salah maka hasil yang diperoleh bisa berakibat fatal terutama kerugian uang, waktu, materi dan tenaga. Dalam sebuat strategi, ada empat langkah penting yang perlu dilaksanakan diantaranya yakni perencanaan (planning), pengorganisasian (organizing), pelaksanaan (actuiting), dan pengawasan/evaluasi (controlling). Penulisan artikel ini bertujuan untuk memberikan dasar teoritis tentang strategi komunikasi kepemimpinan dan dapat membantu para pemimpinan untuk bisa menerapkan strategi komunikasi kepemimpinan dalam melaksanakan tugas dan kewajiban sebagai seorang pemimpin. Hasil penelitian menunjukkan bahwa strategi komunikasi kepemimpinan bertujuan untuk mengamankan pemahaman, menetapkan penerimaan serta memotivasikan tindakan. Seorang pemimpin harus mempunyai strategi yang baik dalam melaksanakan tugas serta memikul tanggung jawab yang dibebankan dalam rangka mempertahankan eksistensi serta perkembangan suatu perusahaan maupun organisasi yang dipimpinnya. Hal ini menunjukkan bahwa strategi komunikasi kepemimpinan yang baik akan menghasilkan sebuah kepemimpinan yang berhasil.
Media Literacy: The Effect of News on Covid-19 in Mass Media in Public Understanding Eryza Eryza; Rafinita Aditia
MEDIASI : Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Vol 4, No 1 (2023): January
Publisher : Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/mediasi.v4i1.455

Abstract

The news that is currently being hotly reported by the media is Covid-19. This news should be able to be literate by the public. Media literacy is a concept about the ways in which people question what they hear, read, and watch from the media. So that people are able to control media content critically and intelligently and are able to read propaganda, bias, or certain interests from a media report. News about COVID-19 has been widely published by the media in Indonesia. One of the reports is from CNN Indonesia which discusses the Covid-19 death rate which is small but more deadly than the flu. The RRI (Radio Republik Indonesia) website also reflects reports about the Covid-19 virus, which is ten times more deadly than swine flu. The continuous flow of news provides various meanings of media literacy for each community. Some people are still not literate in the media and accept all news raw, without any further study and study of the Covid-19 news presented by the media. As a result, the decadence of humanity has become an unavoidable phenomenon. This humanitarian decadence occurs through panic buying and rejection of Covid-19 positive bodies.
Analysis of Structures and Levels in Communication Networks Rafinita Aditia; Neni Lefina Hektanti
Social Science Studies Vol. 3 No. 2 (2023): (Issue-March)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/sss32.6152023

Abstract

Humans have a need for communication and information. Various things are done to meet these needs. By examining the communication network that is formed in an organization or community, we can find out how human behavior as individuals in finding the information needed. Writing this article aims to review and synthesize the available literature related to the analysis of structures and levels in communication networks so that they can contribute to an understanding of the analysis of structures and levels in communication networks. The results of this research show that in this communication network, there is a structure which is an arrangement of different elements that can be identified through the pattern of communication flows in a system. By knowing the structure of this communication network, several patterns of communication and interaction can be seen, so that the roles of each individual in a group can be identified. The structure of the communication network is wheel/star, Y, chain, circle, and all channels. Meanwhile for the communication network level, namely individual communication network, relationship level, group level, and network level.
PERAN DAN TANTANGAN TEKNOLOGI AUGMENTED REALITY DALAM MENINGKATKAN PENGALAMAN PENGGUNA MEDIA Rafinita Aditia
AMERTA Jurnal Ilmiah Ilmu Sosial dan Humaniora Vol 4 No 1 (2024): Amerta Jurnal Ilmu Sosial dan Humaniora
Publisher : Amerta Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Augmented Reality (AR) has become a major focus in enhancing the media user experience by integrating digital elements into real environments. The aim of this research is to analyze the role of AR technology in increasing user interaction and engagement in a media context, as well as identifying challenges that need to be overcome. Ubu research uses literature study methods to explore various sources of information relevant to the topic. Research findings show that the use of AR in media, such as digital advertising, social media, gaming industry, and education, has resulted in increased user engagement and effectiveness of media content. However, there are still technical obstacles, such as hardware availability and privacy concerns, that limit the mass adoption of AR technology. Therefore data protection and user awareness need to be improved to minimize the risks associated with AR use. By continuing to develop AR technology and overcome existing challenges, we can maximize the potential of this technology in improving the media user experience in the future.   Keywords: Augmented Reality, Media, Technology   Augmented Reality (AR) telah menjadi fokus utama dalam meningkatkan pengalaman pengguna media dengan mengintegrasikan elemen-elemen digital ke dalam lingkungan nyata. Tujuan penelitian ini ialah untuk menganalisis peran teknologi AR dalam meningkatkan interaksi dan keterlibatan pengguna dalam konteks media, serta mengidentifikasi tantangan yang perlu diatasi. Penelitian ubu menggunakan metode studi literatur untuk mengeksplorasi berbagai sumber informasi yang relevan dengan topik. Temuan penelitian menunjukkan bahwa penggunaan AR dalam media, seperti iklan digital, media sosial, industri game, dan pendidikan, telah menghasilkan peningkatan keterlibatan pengguna dan efektivitas konten media. Namun, masih ada kendala teknis, seperti ketersediaan perangkat keras dan masalah privasi, yang membatasi adopsi massal teknologi AR. Oleh karena itu perlindungan data dan kesadaran pengguna perlu ditingkatkan untuk meminimalkan risiko yang terkait dengan penggunaan AR. Dengan terus mengembangkan teknologi AR dan mengatasi tantangan yang ada, kita dapat memaksimalkan potensi teknologi ini dalam meningkatkan pengalaman pengguna media di masa depan.   Kata Kunci: Augmented Reality, Media, Teknologi
Arts Education and Visual Communication in Character Design of the Nusa Five Serial Comic Character by Sweta Kartika Aditia, Rafinita; Aditia, Bahrurrizqi
EDUCASIA: Jurnal Pendidikan, Pengajaran, dan Pembelajaran Vol 9 No 1 (2024): EDUCASIA, 9(1), April 2024
Publisher : Pusat Pelatihan, Riset, dan Pembelajaran Bahasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21462/educasia.v9i1.241

Abstract

Comics have become one of the most influential media in popular culture in Indonesia. The comic Nusa Five by Sweta Kartika is a prominent example of this, incorporating elements of Indonesian culture into its character designs. This research aims to conduct an in-depth analysis of the design of the main characters in the comic Nusa Five to understand how arts education and visual communication play a role in creating characters that reflect the diversity of Indonesian culture. Character design analysis was carried out using a qualitative approach which involved observing the shapes, colors, textures and expressions of the characters in the comic Nusa Five. Data were analyzed to identify ways in which arts education and visual communication influence character formation. The results of the analysis show that art education provides a strong understanding of the use of visual elements to create unique and interesting characters. Meanwhile, visual communication strengthens visual narratives and conveys deep messages to readers. Even though there are some weaknesses in character design, arts education and visual communication remain an important foundation in creating strong and cohesive characters that reflect Indonesian culture. With a better understanding of the principles of visual art and design, Indonesian artists and designers can continue to produce work that respects and well represents the archipelago's cultural diversity.
Psychological Review of Visual Communication on the Instagram Platform: Analysis of Support for SDGs-5 Empowerment for Gender Equality Aditia, Rafinita; Adhrianti, Lisa; Al-Nahari, Yusra Hamed
MEDIASI Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Vol 5 No 2 (2024): May
Publisher : P3M Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/mediasi.v5i2.1235

Abstract

This research conducts a comprehensive exploration of the psychological dimensions of visual communication on the Instagram platform, specifically analyzing its support for the Sustainable Development Goals (SDGs) with a focus on SDGs 5 for gender equality and empowerment. SDGs 5 is critical in promoting global gender equality and contributing to sustainable development. This research investigates the diverse roles of Instagram as a medium for disseminating information, education, advocacy, inspiration and collaboration regarding gender issues and women's rights. This research uses a qualitative approach using literature study methods to comprehensively investigate the psychological dimensions of visual communication on the Instagram platform, especially in support of SDGs 5 for empowering gender equality. These findings underscore Instagram's important contribution, revealing its effectiveness in shaping perceptions, attitudes and behavior regarding SDGs5 goal. Despite its positive impact, ethical considerations and challenges related to credibility, privacy and security require careful attention. This research provides valuable insights for stakeholders, offering a psychological review of visual communication on Instagram and improving strategies for achieving SDGs 5 empowerment and gender equality in a sustainable manner.
PENGARUH BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN : STUDI KASUS PADA HARIAN BENGKULU EKSPRESS Aditia, Rafinita; Mursito, Iud Dwi
Jurnal Kaganga: Jurnal Ilmiah Sosial dan Humaniora Vol. 5 No. 1 (2021)
Publisher : Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/jkaganga.5.1.49-58

Abstract

 Penelitian ini bertujuan untuk mengetahui pengaruh budaya organisasi terhapa kinerja karyawan pada Harian Bengkulu Ekspress. Budaya organisasi dalam penelitian ini beracuan pada asas integritas dan asas keakraban. Penelitian ini merupakan penelitian kuantitatif yang menunjukkan hubungan sebab-akibat. Sampel dalam penelitian ini sebanyak 51 karyawan.Teknik pengumpulan data yang digunakan berupa angket berskala Likert. Penelitian ini mengkaji hipotesis dan melanjutkannya dengan interpretasi tentang pegaruh variabel independent berupa asas integritas dan asas keakraban terhadap variabel dependent berupa kinerja karyawan. Tekhnik analisis data yang digunakan dalam penelitian ini yaitu menggunakan instrument angket yang kemudian dianalisis statistik deskriptif. Selanjutnya, dalam pengujian hipotesis, dilakukan uji kuantitatif guna menemukan kebenaran hipotesa. Hasil penelitian menunjukkan bahwa ada pengaruh kuat antara budaya organisasi berupa asas integritas dan asas keakraban terhadap kinerja karyawan di Harian Bengkulu Ekspress.
Urgensi Komunikasi Dakwah Di Era Revolusi Industri 4.0 Fitria, Rini; Aditia, Rafinita
DAWUH : Islamic Communication Journal Vol. 1 No. 1 (2020): March
Publisher : Yayasan Darussalam Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Perkembangan yang pesat terkait era revolusi industri 4.0 mengakibatkan banyak bermunculan inovasi media komunikasi yang berhasil menembus batas geografis, sosial, dan politis secara intens. Hal ini merupakan salah satu karakteristik era revolusi industri 4.0. Ini merupakan momentum bagi para komunikator dalam komunikasi dakwah agar mampu meningkatkan kualitas komunikasi dakwah yang dilakukan. Pemanfaatan teknologi berupa inovasi media komunikasi diimbangi dengan kemampuan melalukan komunikasi dakwah yang efisien dan tertata dengan baik sebagai upaya menyampaikan pesan dakwah kepada komunikan. Mengingat arus teknologi yang berkembang sangat cepat di era ini, komunikasi dakwah sekiranya mampu menjadi filter masyarakat dalam memperoleh informasi.
Pesan Dakwah Dalam Self Distancing (Kasus Covid-19) Fitria, Rini; Kusumah, Wira Hadi; Rochman, Shoviani; Andisa, Ria; Aditia, Rafinita
DAWUH : Islamic Communication Journal Vol. 1 No. 2 (2020): July
Publisher : Yayasan Darussalam Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kemajuan teknologi dan informasi saat ini sangat berkembang, banyak berbagai macam dan cara supaya menjadi media dakwah, diantara nya televisi, radio dan media sosial. Dakwah dapat mengubah situasi dan kondisi yang ada di masyarakat secara perlahan, dakwah merupakan mengajak, menyuruh orang lain untuk kejalan kebaikan. Fenomena yang terjadi saat di Indonesia pada tahun 2020, dapat di jadikan sebuah pelajaran atau hikmah yang dapat di ambil. Fenomena yang mengkhawatirkan bagi masyarakat seperti ini dalam hal kebaikan tentu jarang sekali mendapatkan nya. Media massa sebagai sumber utama bagi masyarakat untuk mengetahui perkembangan jaman, media massa dapat mempengaruhi khalayak banyak.Media massa sumber informasi yang banyak memberitahukan tentang perkembangan jaman, terkhusus nya memberitahu anjuran dari pemerintah ataupun tokoh publik. Dalam hal ini media massa dan tokoh publik menjadi peran utama untuk menyampaikan berbagai pesan dan dapat mempengaruhi khalayak. Hal ini untuk memberikan manfaat bagi masyarakat dalam memberikan edukasi melalui media massa.
Bengkulu Tourism Brand Reputation Management (Case Study of the Natural Bengkulu Logo) Adhrianti, Lisa; Aditia, Rafinita
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 10 No. 1 (2025): June 2025 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v10i1.1117

Abstract

In an effort to overcome the weak tourism reputation management in Bengkulu Province, the Bengkulu Provincial Tourism Office has taken a bold step by launching a new tourism brand, namely the Natural Bengkulu logo. Although this effort is expected to provide a strong visual identity, new challenges arise when people only see the logo as an attractive visual element without understanding the deep philosophy that should be the foundation of a tourism brand. A tourism brand is not just a visual representation or logo, but includes values, stories, and experiences that can shape positive perceptions of a destination. This study aims to analyze brand reputation management strategies through a qualitative descriptive approach with a case study method. The focus of this study is the brand reputation management of the Natural Bengkulu logo as a visual identity that reflects the richness of local nature and culture. Data were collected through in-depth interviews with related parties, observations, and document reviews. The results of the study indicate that the Natural Bengkulu logo brand reputation management strategy implemented by the Bengkulu Provincial Tourism Office has succeeded in significantly increasing the visibility and attractiveness of regional tourism. By implementing seven components of reputation management including reputation template adjustment, reputation audit from internal and external perspectives, reputation capital goal setting, accountability formula, reputation management plan, annual audit and assessment, and stakeholder mapping, this strategy has created a positive and consistent image in the eyes of the public.
Co-Authors Aditia, Bahrurrizqi Aditia, Tiara Al-Nahari, Yusra Hamed Andisa, Ria Ernes Marselina Eryza Eryza Fadhilah, Madu Sarah Fonika Hafizah, Evi Indiarma, Verani Iyud Dwi Mursito Kano, Thomas Kusumah, Wira Hadi Landa Vazquez, Anabel Lisa Adhrianti Manalu, Primayanti Mursito, Iud Dwi Neni Lefina Hektanti Nopti Kurnia Illahi Rini Fitria Rini Fitria, Rini Riri Fitria Rochman, Shoviani Shah, Prisha Tatang Wahyono Thareeq Akbar Perkasa Thareeq Akbar Perkasa Veeraramany, Thayanhithy Yunilisiah Yunilisiah