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All Journal Jurnal Pengabdian Kepada Masyarakat Universitas Bangka Belitung IJBE (Integrated Journal of Business and Economics) GERVASI: Jurnal Pengabdian kepada Masyarakat JIAI (Jurnal Ilmiah Akuntansi Indonesia) Jurnal Abdi Insani EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Ihtiyath : Jurnal Manajemen Keuangan Syariah JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Jurnal Revenue : Jurnal Ilmiah Akuntansi Annals of Management and Organization Research Golden Ratio of Data in Summary Indo-Fintech Intellectuals: Journal of Economics and Business Indonesian Journal of Accounting and Business Budgeting: Jurnal Akuntansi Syariah
Nur Ahmad Ricky Rudianto
Universitas Bangka Belitung
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Produk, Promosi, Pengetahuan dan Minat Mahasiswa Berinvestasi Syariah Rudianto, Nur Ahmad Ricky; Abdani, Fadlil
Budgeting: Jurnal Akuntansi Syariah Vol. 6 No. 2 (2025): Budgeting: Jurnal Akuntansi Syariah, Desember 2025
Publisher : PROGRAM STUDI AKUNTANSI SYARIAH FAKULTAS SYARIAH DAN EKONOMI ISLAM IAIN SYAIKH ABDURRAHMAN SIDDIK BANGKA BELITUNG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32923/f2e0hg04

Abstract

This study aims to determine the effect of products, promotions, and knowledge on students’ interest in investing in sharia. This study is a quantitative study with primary data and survey method. Respondents in this study were students at the Faculty of Economics and Business, Bangka Belitung University and the Faculty of Sharia and Islamic Economics, IAIN Syaikh Abdurrahman Siddik Bangka Belitung. The results showed that the type of product with a sig value of 0.00 is smaller than 0.05 so it is significant, meaning the type of product influences students' interest in investing in sharia. The significance value of promotion is 0.00 is smaller than 0.05 so it is significant, meaning promotions influence students' interest in investing in sharia. The sig value of knowledge is 0.426 greater than 0.05 so it is not significant, meaning knowledge does not influence students’ interest in investing in sharia. For simultaneous testing, the sig value of 0.00 is smaller than 0.05 so it is significant, meaning products, promotions, and knowledge influence students' interest in investing in sharia. The results of this study explain that the more investment product options and the more promotions about sharia investments, the more it will increase students' interest in investing in sharia. Meanwhile, knowledge about sharia investment turns out to have no effect on students' decisions to invest in sharia.
Co-Authors Aprilian, Rahil Imainul Christianingrum Fadlil Abdani Faisal Akbar, Muhammad Hengky Veru Purbolakseto, Hengky Veru Himmatul Ulyah Himmatul Ulyah Iqbal Fawwaz Nadiqa, Atalariq Julia Julia Julia Julia karmawan karmawan Nizwan Zukhri Putri, Tasya Kirana Maharani Reniati Reniati Sari, Apricilla Herdiana Septiani, Mutiara Suhaidar Suhaidar Suhaidar Suhaidar Tasya Kirana Maharani Putri Ulfa Ulfa Ulyah, Himmatul Vebtasvili Vebtasvili Welly Yandi Wenni Anggita Wenni Anggita, Wenni YANTO YANTO