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All Journal Prospek: Jurnal Manajemen dan Bisnis Jurnal Manajemen Perhotelan dan Pariwisata International Journal of Environmental, Sustainability, and Social Science INVEST : Jurnal Inovasi Bisnis dan Akuntansi
Putra, Komang Endrawan Sumadi
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences

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PENGARUH RESPONSIVENESS DAN QUALITY PRODUCT TERHADAP CUSTOMER SATISFACTION PADA RESTORAN SEA SKY LOVINA BEACH CLUB Gede Dedy Prasetya; Putra, Komang Endrawan Sumadi
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 8 No. 2 (2025): Jurnal Manajemen Perhotelan dan Pariwisata
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v8i2.101206

Abstract

This study aims to examine the effect of responsiveness and product quality on customer satisfaction at Sea Sky Lovina Beach Club restaurant. This study is intended to offer a new perspective for restaurant managers to retain their customers satisfaction. The population of this study is the customers of Sea Sky Lovina Beach Club restaurant. The sampling technique used is simple random sampling. This study uses a questionnaire from 100 customers who dine at Sea Sky Lovina Beach Club restaurant. Multiple linear regression analysis was used to analyze the collected data with the assistance of SPSS software version 25. The results of the study indicate that responsiveness and product quality have a significant effect on customer satisfaction. Responsiveness has a positive and significant effect on customer satisfaction. Product quality has a positive and significant effect on customer satisfaction. The results of this study provide restaurant managers with an understanding of the importance of maintaining responsiveness and product quality to improve customer satisfaction at their restaurants.
PENGARUH RESPONSIVENESS DAN TANGIBLE TERHADAP CUSTOMER SATISFACTION PADA HOTEL LOVINA BEACH CLUB & RESORT Ketut Priska Setialina Dewi; Putra, Komang Endrawan Sumadi
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 8 No. 2 (2025): Jurnal Manajemen Perhotelan dan Pariwisata
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v8i2.101207

Abstract

This study aims to examine the effect of responsiveness and tangibles on customer satisfaction among guests at Lovina Beach Club & Resort Hotel. This study is intended to offer a new perspective for hotel managers to retain their customers. The population of this study is guests of Lovina Beach Club & Resort Hotel. The sampling technique used is simple random sampling. This study used a questionnaire from 100 guests staying at the Lovina Beach Club & Resort Hotel. Multiple linear regression analysis was used to analyze the collected data with the help of SPSS software version 25. The results of the study indicate that responsiveness and tangibles have a significant effect on customer satisfaction. Responsiveness has a positive and significant effect on customer satisfaction. Tangible has a positive and significant effect on customer satisfaction. The results of this study provide hotel management with an understanding of the importance of maintaining responsiveness and tangibles to improve customer satisfaction at their hotel.
PENGARUH TANGIBLE DAN EMPATHY TERHADAP KEPUASAN PENGUNJUNG PADA DESTINASI PARIWISATA AIR PANAS BANJAR Putu Ayodhia Darsinita; Putra, Komang Endrawan Sumadi
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 8 No. 2 (2025): Jurnal Manajemen Perhotelan dan Pariwisata
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v8i2.101485

Abstract

This study aims to explain the influence of tangible and empathy on customer satisfaction. The population in this study is the community that has visited the Air Panas Banjar tourist destination in Buleleng Regency. The sample size used is 400 people with the sampling method being simple random sampling. The analysis technique used is multiple linear regression analysis using SPSS 25. The results of this study indicate that tangible and empathy have a significant effect on customer satisfaction, tangible has a positive and significant effect on customer satisfaction, and empathy has a positive and significant effect on customer satisfaction. Therefore, it is important for the management of the Air Panas Banjar tourist destination to pay attention to tangible and empathy in order to build a positive attitude that ultimately impacts customer satisfaction.
Pengaruh Promosi dan Citra Destinasi terhadap Keputusan Berkunjung di Pantai Penimbangan Abhimayu; Putra, Komang Endrawan Sumadi
Prospek: Jurnal Manajemen dan Bisnis Vol. 7 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/pjmb.v7i2.98816

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh promosi dan citra destinasi terhadap keputusan berkunjung pada pengunjung destinasi wisata pantai penimbangan. Promosi memiliki peran memberitahukan suatu produk terhadap kalangan masyarakat sedangkan citra destinasi berpartisipasi dari suatu tempat tertentu yang menggambarkan destinasi wisata dalam mempengaruhi keputusan berkunjung. Penelitian ini menggunakan pendekatan kausal dengan metode sampling probabilitas dengan teknik simple random sampling. Metode pengumpulan data menggunakan kuesioner yang disebarkan kepada 397 pengunjung pantai penimbangan serta dokumentasi dan dianalisis menggunakan regresi linier berganda. Hasil analisis menunjukkan bahwa secara simultan promosi dan citra destinasi berpengaruh positif dan signifikan terhadap keputusan berkunjung. Kemudian secara parsial promosi berpengaruh positif dan signifikan terhadap keputusan berkunjung dan citra secara parsial berpengaruh positif dan signifikan terhadap keputusan berkunjung. Temuan ini menegaskan bahwa pengelola pantai penimbangan dapat mengoptimalkan strategi pemasaran, khususnya dalam membangun citra destinasi yang positif bagi mata konsumen dan calon konsumen. Dengan strategi yang tepat, hal ini dapat mendorong peningkatan keputusan kunjungan wisata pantai penimbangan.
Pengaruh Word of Mouth (WOM) dan Lokasi terhadap Keputusan pembelian pada Usaha Terrazzo Bali Victory Singaraja Pratasik, Rachel Kimberly; Putra, Komang Endrawan Sumadi
Prospek: Jurnal Manajemen dan Bisnis Vol. 7 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/pjmb.v7i2.102092

Abstract

Penelitian ini bertujuan untuk menguji pengaruh Word of Mouth (WOM) dan Lokasi terhadap keputusan pembelian, baik secara simultan dan secara parsial. Desain penelitian yang digunakan dalam penelitian ini adalah kuantitatif kausal. Subjek dalam penelitian ini adalah para pelanggan usaha Terrazzo Bali Victory Singaraja. Objek penelitian ini adalah Word of Mouth (WOM) dan Lokasi terhadap Keputusan pembelian. Penentuan sampel dalam penelitian ini menggunakan teknik purposive sampling. Jumlah sampel yang digunakan adalah 150 responden. Instrument yang digunakan dalam pengumpulan data adalah kuesioner dan teknik analisis data yang digunakan adalah analisis regresi linier berganda. Hasil dari penelitian ini adalah (1) Word of Mouth (WOM) secara bersama-sama (simultan) berpengaruh signifikan terhadap keputusan pembelian, (2) Word of Mouth (WOM) berpengaruh positif dan signifikan terhadap keputusan pembelian, (3) Lokasi berpengaruh positif dan signifikan keputusan pembelian.
Digital Payment Experience: The Influence of Hedonic Motivation and Price Value on QRIS Usage Intention Budiarta, I Nyoman; Putra, Komang Endrawan Sumadi
INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi
Publisher : Lembaga Riset dan Inovasi Al-Matani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55583/invest.v6i2.1597

Abstract

QRIS is a digital payment system innovation in the form of a standardized QR Code launched by Bank Indonesia with the aim of making transactions more practical and faster. This study aims to determine the influence of hedonistic motivation and price value on the interest in using QRIS as a payment gateway among students at the Faculty of Economics, Ganesha University of Education. The research method used is an associative quantitative approach. The research sample consisted of 100 respondents selected using purposive sampling techniques. Data was collected through a Likert scale questionnaire and analyzed using multiple linear regression with the assistance of SPSS software. The results of the study indicate that hedonic motivation has a positive and significant effect on interest in using QRIS. Price value has also been proven to have a positive and significant effect on interest in using QRIS. Thus, it can be concluded that the higher the hedonic motivation and the greater the perceived price value, the higher the interest of students in using QRIS as a digital payment tool.
The Influence of Tourist Experience and Tourist Satisfaction on Revisit Intention to Aling-Aling Waterfall Yogiantara, I Putu Ari; Putra, Komang Endrawan Sumadi
INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi
Publisher : Lembaga Riset dan Inovasi Al-Matani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55583/invest.v6i2.1598

Abstract

This study aims to examine the influence of tourist experience and tourist satisfaction on revisit intention to the Aling-Aling Waterfall tourist destination in Buleleng Regency. The background of this research is based on the phenomenon of fluctuating tourist visits, which indicates that natural attractions alone are not sufficient to ensure the sustainability of visits. This research employs a quantitative approach with an associative design. The population consists of tourists visiting Aling-Aling Waterfall during the 2022–2024 period, with a total sample of 100 respondents selected using purposive sampling. The research instrument was developed using a five-point Likert scale with indicators of tourist experience (education, aesthetics, entertainment, escapism), tourist satisfaction (nature, culture, overall service), and revisit intention. Data were analyzed using multiple linear regression with SPSS. The results show that both tourist experience and tourist satisfaction have a positive and significant effect on revisit intention.These findings highlight the importance of memorable experiences and tourist satisfaction in fostering loyalty and supporting the sustainability of nature-based tourism in Buleleng.
Pengaruh Promosi dan Kualitas Produk terhadap Keputusan Pembelian Kerajinan Anyaman Bambu di Desa Sidetapa. Yenny Devita, Ni Kadek; Putra, Komang Endrawan Sumadi
Prospek: Jurnal Manajemen dan Bisnis Vol. 5 No. 1 (2023)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/pjmb.v5i1.58963

Abstract

Tiga faktor yang mempengaruhi keputusan pembelian kerajinan anyaman bambu di Desa Sidetapa yang diteliti dalam penelitian ini yaitu: (1) pengaruh promosi & kualitas produk terhadap keputusan pembelian; (2) pengaruh promosi terhadap keputusan pembelian; & (3) pengaruh kualitas produk terhadap keputusan pembelian. Dalam penelitian ini, desain penelitian kuantitatif kausal digunakan. Subjek penelitiannya adalah pelanggan yang membeli kerajinan anyaman bambu di Desa Sidetapa, & objek penelitiannya adalah iklan, kualitas produk, & keputusan pelanggan. Sebanyak 100 responden dijadikan sampel penelitian. Kuesioner yang diberikan kepada responden berfungsi sebagai metode pengumpulan data. Hasil penelitian menunjukkan bahwa (1) ada hubungan antara promosi & kualitas produk dengan cara konsumen mengambil keputusan membeli, (2) ada hubungan antara promosi dengan cara konsumen mengambil keputusan membeli, & (3) ada hubungan antara promosi dengan kualitas produk. kualitas produk & bagaimana konsumen mengambil keputusan pembelian kerajinan anyaman bambu di Desa Sidetapa.
The Influence of Product Quality and Price Perception on Purchase Decisions for Gold Savings Products PRATIWI, Ni Komang Rada; PUTRA, Komang Endrawan Sumadi
International Journal of Environmental, Sustainability, and Social Science Vol. 6 No. 5 (2025): International Journal of Environmental, Sustainability, and Social Science (Sep
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v6i5.1527

Abstract

This study aims to determine the effect of product quality and price perception on consumer purchasing decisions on gold savings products. This type of research is quantitative research. The population used is customers who buy gold at PT. Pegadaian UPC Lovina, Buleleng Regency in 2024. The sampling technique used is probability sampling with the simple random sampling method. Determination of the number of samples using the Slovin formula, so that the number of samples used is 400 respondents. The instrument used in data collection is a questionnaire. Data processing in this study uses the assistance of the Statistical Package for The Social Science (SPSS) version 25 program. The data analysis technique used is multiple linear regression analysis. The results of this study indicate that: (1) Product quality and price perception have a positive and significant effect on customer purchasing decisions on gold savings products, (2) Product quality has a positive and significant effect on customer purchasing decisions on gold savings products and (3) Price perception has a positive and significant effect on customer purchasing decisions on gold savings products.
Co-Authors Abhimayu Anggarawati, Putu Ayu Aryawati, Ni Made Budiarta, I Nyoman Crisna Adi Putra Sudiarta, Komang Gede Dedy Prasetya Gunawan, Komang Adi Idham Khalik, Idham Kadek Cania Indah Pradnyanti Ketut Priska Setialina Dewi MADE PUTRI ARIASIH Maharani, Putu Tyas Pradnya Natalia, Komang Sekar Ni Luh Wayan Sayang Telagawathi Ni Nyoman Yulianthini Novitasari, Ni Kadek Tiwik Pratasik, Rachel Kimberly PRATIWI, Ni Komang Rada Purnama, Ni Ketut Yesita Putra Karnata, I Nyoman Putu Ayodhia Darsinita Rizal, Ahmad Samsul Saputra, Muliaga Sidarsi, Komang Putri Suprianti, Kadek Ayu Dani Susila, NyomanDewi Saras Ari Wardana, I Ketut Sukra Wardani , Linda Widarini, Komang Yenny Devita, Ni Kadek Yogiantara, I Putu Ari Yunitadewi, Dewa Ayu Istri Agung Diah