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All Journal Indonesian Journal of Educational Studies Primanomics : Jurnal Ekonomi & Bisnis Akuntoteknologi : Jurnal Ilmiah Akuntansi dan Teknologi Abdi-Dharma
Parameswari, Rinintha
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Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Nursing Social Sciences

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Pengaruh Penerapan Model Pembelajaran Hybrid terhadap Keterampilan Menulis Informasi Siswa Rahmawati, Rahmawati
Indonesian Journal of Educational Studies Vol 22, No 2 (2019): Indonesian Journal of Educational Studies
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (339.818 KB) | DOI: 10.26858/ijes.v22i2.11775

Abstract

Abstrak. Penelitian ini bertujuan untuk mengkaji keterampilan informasi siswa sebelum dan setelah menerapkan  model pembelajaran hybrid serta membuktikan pengaruh penerapan model pembelajaran hybrid terhadap keterampilan informasi siswa Kelas VIII SMP Negeri 1 Makassar. Jenis Penelitian ini adalah pre-eksperimen. Penelitian ini menggunakan desain one group pretest-postest. Penerapan model pembelajaran hybrid dalam pembelajaran keterampilan menulis informasi berpengaruh secara signifikan terhadap siswa. Hal ini ditunjukkan pada hasil uji hipotesis menggunakan analisis statistik inferensial jenis uji –t independent samples test diperoleh nilai thitung sebesar -8,029 dan ttabel sebesar 2,024 karena nilai thitung > ttabel, maka hipotesis nol (Ho) ditolak dan hipotesis alternatif (H1) diterima. Hal ini menunjukkan bahwa ada pengaruh penerapan model pembelajaran hybrid dalam pembelajaran keterampilan informasi pada siswa kelas VIII SMP Negeri 1 Makassar. 
Pengaruh Kepemilikan Asing, Ukuran Perusahaan, Dan Leverage Terhadap Nilai Perusahaan Pada Perusahaan Non Keuangan Yang Terdaftar Di Bursa Efek Indonesia Periode 2015 – 2017 Ginny, Puti Lenggo; Hanapi, Frisca; Silaswara, Diana; Parameswari, Rinintha
AKUNTOTEKNOLOGI : JURNAL ILMIAH AKUNTANSI DAN TEKNOLOGI Vol. 10 No. 2 (2018): AKUNTOTEKNOLOGI : JURNAL ILMIAH AKUNTANSI DAN TEKNOLOGI
Publisher : Universitas Buddhi Dharma/Fakultas Bisnis/Program Studi Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/aktek.v10i2.775

Abstract

Penelitian ini bertujuan untuk mengidentifikasi dan menguji pengaruh, Kepemilikan Asing,Ukuran Perusahaan, dan Leverage terhadap Nilai Perusahaan. Data yang digunakan pada penelitian ini berasal dari laporan keuangan yang telah diaudit pada seluruh perusahaan non keuangan yang terdaftar di Bursa Efek Indonesia periode 2015-2017. Penentuan sampel dilakukan dengan menggunakan metode purposive sampling. Terdapat 112 perusahaan yang dianalisis menggunakan regresi linear berganda. Hasil penelitian menunjukkan bahwa ukuran perusahaan memiliki pengaruh signifikan terhadap nilai perusahaan. Sedangkan kepemilikan asing dan leverage tidak memiliki pengaruh signifikan terhadap nilai perusahaan.
Marketing Mix Analysis In Improving Decisions To Purchase Yamaha Brand Motorcycles In Kotabumi Tangerang Sugandha; Parameswari, Rinintha; Suhendar Janamarta; Fidellis Wato Tholok
Primanomics : Jurnal Ekonomi & Bisnis Vol. 22 No. 1 (2024): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v22i1.2652

Abstract

In conducting this research, data collection techniques were used and in distributing it in the form of a questionnaire, in this research the calculated product t value was 2.953 which is greater than the t table of 1.661 and the probability of 0.004 is smaller < 0.05, the calculated t value of promotion 2.489 is greater than the t table of 1.661 and the probability of 0.015 is smaller < 0.05, the t calculated price value of 5.763 is greater than the t table of 1.661 and the probability of 0.000 is smaller < 0.05 , the t calculated place value of 6.683 is greater than the t table of 1.661 and the probability of 0.000 is smaller < 0.05.
The Effect of Shopping Dependence, Consumptive Behavior on Fintech Lending with Consumer Debt Levels as Intervening Variables Parameswari, Rinintha; Fredy Perdana Putra; Rudiyanto
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3405

Abstract

This study examines the influence of online shopping dependence and consumer behavior on online loans, with consumer debt levels as intervention variables. The background of this study is the phenomenon of increasing consumer behavior driven by the ease of online shopping, which often triggers compulsive shopping behavior. The purpose of this study is to understand how dependence on online shopping and consumer behavior affect consumer debt through the use of fintech loan services. The research method uses a descriptive quantitative approach with data collection through questionnaires from 100 respondents who use e-commerce applications and online loans. Data were analyzed using path regression analysis to determine significant relationships between the variables studied. The results show that shopping dependence and consumer behavior have a significant direct and indirect effect on consumer debt levels through online loans. This conclusion emphasizes the importance of managing shopping habits and financial behavior in overcoming consumer debt problems in the digital era. Direct Influence: Online shopping dependency (X1) has a significant effect on online loans (Y) with a beta coefficient of 0.288 and on consumer debt (Z) with a coefficient of 0.456.Consumer behavior (X2) also has a significant effect on Y (coefficient 0.626) and on Z (coefficient 0.275).Online loans (Y) have a significant effect on consumer debt (Z) with a coefficient of 0.224. Indirect Influence: The indirect effect of X1 on Z through Y is 0.0621, so the total effect is 0.50. The indirect effect of X2 on Z through Y is 0.085, with a total effect of 0.374.
Pemasaran yang efektif dan efisien Pemberdayaan terhadap Pengembangan Kualitas Asset SDM Siswa Siswi kelas X-2 & X-7 SMAN 3 Tangerang dalam Memasarkan Hasil Kreativitasnya secara Efektif dan Efisien Yoyo, Toni; Parameswari, Rinintha; Silaban, Berlin; Salikim, Salikim; Listen, Georgius; Sutisna, Nana; Sutrisna, Sutrisna
Abdi Dharma Vol. 3 No. 2 (2023): Abdi Dharma: Canva Slide, Canva Baner, Home Industry, Manajemen Diri , Digitali
Publisher : LP3kM Universitas Buddhi Dharma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/ad.v3i2.2352

Abstract

Pemberdayaan ini bertujuan memberikan pengabdian kepada masyarakat secara khusus pada siswa siswi kelas X SMAN 3 Tangerang agar siswa siswi bisa berkembang dalam melakukan pemasaran produk kreatif siswa yang mereka buat yang bertujuan supaya produk kreativitas yang siswa hasilkan bisa diterima bukan hanya di lingkup sekolah tetapi juga diterima oleh masyarakat luas. Proses pengabdian ini menerapkan pendekatan ABCD.  Menurut hasil pemberdayaan pada lingkup kelas X SMAN 3 Tangerang menerapkan metode Aset Based Community Development (ABCD) sehingga bisa disimpulkan bahwa pengabdian dengan cara mengembangkan serta meningkatkan kualitas sumber daya manusia pada siswa siswi SMAN 3 Tangerang untuk pemahaman dan penerapan pemasaran yang efektif dan efisien tersebut, tidak akan berhasil jika tidak ada kerjasama dan partisipasi aktif bantuan sekolah serta masyarakat khususnya dari berbagai lingkup komunitas di masyarakat. Organisasi serta lembaga yang terkait dengan komunitas UMKM yang di jalankan oleh siswa siswi kelas X SMAN 3 Tangerang. Penerapan pemberdayaan berjalan dengan baik karena pemberdayaan ini yang bermuara pada peningkatan kualitas siswa siswi kelas X dalam melakukan wiraswasta, ternyata cukup baik. Pemahaman siswa berkaitan dengan produk yang mereka hasilkan dan cara mereka pasarkan juga sangat berbobot untuk ukuran usia mereka yang masih belia. Siswa dapat secara aktif dapat mengklaim cara pemasaran mana, yang efektif serta dapat mendorong penjualan produk.
The Role of Digital Marketing in Moderating the Influence of Customer Experience, Product Quality, and Perceived Value on Repurchase Intention Tantowi, Darwin; Gunawan, Virdi; Kristiani Gulo, Nasrani Septin; Parameswari, Rinintha
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 3 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i3.3978

Abstract

Digital transformation has significantly changed the marketing landscape and consumer behavior, particularly in the context of repeat purchases. This study aims to examine the influence of Customer Experience, Product Quality, and Perceived Value on Repurchase Intention, and analyze the role of Digital Marketing as a moderating variable in this relationship. Data were collected through an online survey of 150 respondents who had made digital transactions and analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method. The results show that Product Quality and Digital Marketing have a significant positive effect on Repurchase Intention, while Customer Experience and Perceived Value do not show a significant effect. Furthermore, Digital Marketing does not moderate the relationship between the three independent variables and repurchase intention. These findings emphasize the importance of product quality and a strong digital marketing strategy in building customer loyalty, but also indicate that digital interventions have not been sufficient to strengthen the influence of customer experience and perceived value on repeat purchase decisions.
Co-Authors Agus Kusnawan Daniel Yesaya Fidellis Wato Tholok Fredy Perdana Putra Ginny, Puti Lenggo Gunawan, Virdi Hanapi, Frisca Kristiani Gulo, Nasrani Septin Listen, Georgius rudiyanto Salikim, Salikim Silaban, Berlin Silaswara, Diana Sugandha Suhendar Janamarta Sutisna, Nana Sutrisna Sutrisna Tantowi, Darwin Yoyo, Toni