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THE INFLUENCE OF LEADERSHIP STYLE ON EMPLOYEE WORK MOTIVATION IN KELURAHAN BUNGUR OFFICE CENTRAL JAKARTA Nyoman Suardhita; Ahmad Rafik; ##grid.settings##Irwin Sukrisno Sugeng
Journal of Research in Business, Economics, and Education Vol. 1 No. 2 (2019): December
Publisher : Kusuma Negara Business School

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Abstract

Leadership style influences work motivation because leadership style is right and is liked by employees, able to increase work motivation. The more employees who have motivation in working, the goals set by the company can be quickly implemented so that the company is able to survive in global competition. In this regard, the Central Jakarta Bungur Village Office is a government agency that is engaged in providing services to the community because the leadership style adopted by the leadership of the office can motivate employees to work and complete work effectively and efficiently. Data collection methods used in this study were observation, interviews, questionnaires, and documentation studies with quantitative research methods. Data obtained based on the results of the questionnaire distributed to 30 employee respondents at the Bungur district office in Central Jakarta and processed using SPSS 25 stated that the questionnaire was valid and reliable. Correlation coefficient test results of 0.740 and P-value 0.000 means there is a strong and significant relationship between leadership style on employee work motivation. The coefficient of determination test results shows the influence of leadership style on employee work motivation with a percentage of 54.8%. From the research results the formed regression coefficient is Y = 9,152 + 0.721 X.
Pengaruh Terpaan Review Film Agak Laen di Tiktok terhadap Minat Menonton Pelajar SMKN 3 Depok Nabilla Azzalia Nadeem; Nyoman Suardhita
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 2 No. 4 (2024): Oktober : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v2i4.1771

Abstract

TikTok is a social media platform dominated by Gen Z users. TikTok serves as an informative platform as well as a marketing and advertising medium. On TikTok, there are various contents including movie reviews. Movie review content on TikTok serves as informative content to provide information about the storyline of movies currently showing in theaters. This is often needed by individuals before watching a movie, to find out about the synopsis, characters, and ratings given. This research aims to determine the extent of the influence of Agak Laen's movie review content on TikTok on the interest in watching movies among students of SMKN 3 Depok. The research approach is quantitative with a survey method involving 94 respondents from SMKN 3 Depok based on calculations using the Slovin's formula. According to the research findings, it can be concluded that the influence of Agak Laen's movie review content on TikTok on the interest in watching movies among students of SMKN 3 Depok is 55,8%, with the remaining 44,2% influenced by other factors.
Representasi Makna Perempuan Kuat pada Film Bolehkah Sekali Saja Kumenangis Intania Berliany Utami; Nyoman Suardhita; Namira Fitria
Abstrak : Jurnal Kajian Ilmu seni, Media dan Desain Vol. 2 No. 5 (2025): September : Abstrak : Jurnal Kajian Ilmu seni, Media dan Desain
Publisher : Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/abstrak.v2i5.929

Abstract

This study analyzes the representation of the meaning of strong women in the main character, Tari, in the film Bolehkah Sekali Saja Ku Menangis using Roland Barthes' semiotic theory. The film emotionally depicts Tari’s life journey, from psychological pressure and harsh treatment within the family to the long process of rediscovering her true identity. Despite emotional wounds, Tari shows resilience and strength to rise. This study aims to identify how the meaning of a strong woman is constructed through cinematic elements such as visuals, dialogues, body expressions, and symbols in the film. Using a qualitative approach with Barthes' semiotic theory, the analysis focuses on the relationship between signs, denotative meaning, and connotative meaning in key scenes. Data was collected through in-depth observation and sign analysis of scenes that portray Tari's struggle, perseverance, and emotional transformation. The findings show that Tari represents a strong woman not only through physical endurance but also emotional resilience, self-empowerment, mental health awareness, and the courage to seek support. The film delivers a message about the importance of mental strength and women's courage in fighting for their rights and freedom. This study is expected to enrich the study of the representation of strong women in the media.
ANALISIS RESEPSI TAYANGAN TIKTOK DOKTIF DALAM MENGEDUKASI PEREMPUAN PENGGUNA SKINCARE Ayu Julia Rahmawati; Nyoman Suardhita; Namira Fitria
Jurnal Intelek Insan Cendikia Vol. 2 No. 9 (2025): September 2025
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Penelitian ini membahas bagaimana perempuan pengguna skincare memahami tayangan edukasi dari akun TikTok Dokter Detektif (Doktif). Konten-konten Doktif dianggap menarik karena menyampaikan informasi medis secara ringan dan mudah dipahami. Dengan menggunakan pendekatan kualitatif dan teori resepsi Stuart Hall, penelitian ini melihat bagaimana penonton menerima pesan yang disampaikan, ada yang menerimanya sepenuhnya, menyaring sebagian, atau bahkan menolaknya. Hasil wawancara menunjukkan bahwa kepercayaan terhadap konten sangat dipengaruhi oleh pengalaman pribadi dan pemahaman masing-masing. Temuan ini menunjukkan pentingnya cara penyampaian informasi yang sesuai dengan kebutuhan dan sudut pandang audiens di media sosial
REPRESENTASI MAKNA SINGLE FATHER DALAM FILMMIRACLE IN CELL. NO 7 Hernita Hernita; Nyoman Suardhita; Namira Fitria
Jurnal Intelek Insan Cendikia Vol. 2 No. 9 (2025): September 2025
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Film "Miracle in Cell No. 7" menyajikan representasi mendalam tentang seorang ayah tunggal yang berjuang untuk melindungi dan membesarkan putrinya di tengah berbagai tantangan hidup yang berat. Karakter Dodo, yang diperankan dengan penuh emosi, menggambarkan kasih sayang dan pengorbanan yang tulus, menciptakan ikatan yang kuat dengan anaknya. Meskipun terjebak dalam situasi yang tidak adil dan menghadapi berbagai rintangan, Dodo menunjukkan ketahanan yang luar biasa, berusaha memberikan yang terbaik bagi putrinya. Film ini tidak hanya menyampaikan kisah emosional, tetapi juga mengangkat pesan moral yang kuat tentang cinta seorang ayah yang tidak mengenal batas. Melalui perjalanan Dodo, penonton diajak untuk merenungkan peran penting seorang ayah tunggal dalam keluarga dan tantangan yang mereka hadapi dalam menjalankan tanggung jawab tersebut. Dengan pendekatan analisis semiotika, film ini juga mencerminkan pandangan masyarakat terhadap peran ayah tunggal, serta bagaimana mereka dapat menjadi sumber inspirasi dan kekuatan bagi anak-anak mereka. Secara keseluruhan, "Miracle in Cell No. 7" menjadi sebuah refleksi yang menggugah tentang makna dan nilai dari seorang ayah tunggal dalam konteks sosial yang lebih luas
PENGARUH LIVE STREAMING YOUTUBE @YBRAP TERHADAP PERUBAHAN PERILAKU SOSIAL PEMUDA LITHANG BAKTI PONDOK CABE Juan Stiven Tasidjawa; Nyoman Suardhita; Namira Fitria
Jurnal Intelek Insan Cendikia Vol. 2 No. 10 (2025): OKTOBER 2025
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Tujuan penelitian ini yaitu untuk mengetahui apakah terdapat pengaruh live streaming youtube @ybrap terhadap perubahan perilaku social pemuda lithang bakti pondok cabe. Penelitian ini menggunakan metode penelitian kuantitatif, dimana analisis datanya diproses menggunakan statistika dengan dibantu aplikasi pengolahan data yaitu SPSS 25. Populasi yang diambil dari penelitian ini merupakan pemuda yang berada pada umur 13 – 28 tahun yang berjumlah 50 pemuda. Metode pengumpulan data dalam penelitian ini yaitu metode kuesioner atau angket, observasi, wawancara dan dokumentasi. Analisis data menggunakan Uji Regresi Linier Sederhana. Hasil penelitian menunjukan Pengaruh Live Streaming YouTube @ybrap dari 50 responden yang berada dalam kategori jarang menonton yaitu 8 pemuda atau 16%, adapun dengan golongan kadang-kadang menonton live streaming youtube @ybrap yaitu 31 pemuda atau 62% dan dalam golongan sering menonton live streaming youtube @ybrap 11 pemuda atau 22%. Bahkan analisis perilaku sosial menunjukan perilaku sosial yang berada dalam kategori baik 11 pemuda atau 22%, 33 pemuda atau 66% menunjukkan perilaku sosial yang sedang, dan 6 pemuda atau 12% menunjukkan perilaku sosial yang kurang baik. Pengaruh Live Streaming YouTube @ybrap terhadap perilaku sosial pada penelitian ini menunjukan bahwa live streaming youtube @ybrap yang tinggi dapat mempengaruhi perubahan perilaku sosial siswa. Hal ini dilihat dari persamaan regresi linier sederhana yang menunjukan: Y = 85.081 + (-0.290). X. Adapun besar pengaruh live streaming youtube @ybrap terhadap perilaku sosial sebesar 24,6%. Uji hipotesis juga menunjukan bahwa terdapat pengaruh yang signifikan terhadap live streaming youtube @ybrap terhadap perilaku sosial pemuda Lithang Bakti Pondok Cabe
THE EFFECT OF TRUST AND ELECTRONIC WORD OF MOUTH ON PRODUCT PURCHASING DECISIONS ONLINE Dede Suleman; Dedi Suharyadi; Rini Martiwi; Nyoman Suardhita; Enggar Widianingrum; Eulin Karlina
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 3 No. 3 (2023): May
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijerlas.v3i3.888

Abstract

This research aims to examine the effect of trust and electronic word of mouth (eWOM) on product purchasing decisions. Trust is considered a crucial factor in consumer decision-making, and eWOM has emerged as a powerful tool for shaping consumer opinions and attitudes towards products. The study uses a survey questionnaire to collect data from a sample of consumers and employs structural equation modeling (SEM) to analyze the relationships between the variables. The research proposes the following hypotheses: Trust has a positive effect on product purchasing decisions. eWOM has a positive effect on product purchasing decisions.The results of the study provide insights into the role of trust and eWOM in shaping consumer purchasing decisions and highlight the importance of building trust and leveraging eWOM to promote products effectively. The findings of the research can inform marketing strategies and help businesses develop more effective approaches to influence consumer behavior.