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THE EFFECT OF PRODUCT INNOVATION ON SAMSUNG SMARTPHONE PRODUCT PURCHASE DECISIONS THROUGH BRAND EQUITY AS INTERVENING VARIABLES IN THE TOKOPEDIA MARKETPLACE Suleman, Dede; Zuniarti, Ida; Marwansyah, Sofyan; Kuspriyono, Taat; Riftiasari, Dinar; Rusiyati, Sri; Suharyadi, Dedi; Ariawan, Joko
Journal of Industrial Engineering & Management Research Vol. 2 No. 5 (2021): October 2021
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (483.576 KB) | DOI: 10.7777/jiemar.v2i5.209

Abstract

Buying choices are contemplations that exist inside a person to work out something to look for through an interaction of thought with different accessible choices. There are many components that impact buying choices where each buyer needs an item which will address all issues. In this manner, inside the choice to search for Cell phone items, shoppers likewise need items that have total innovation that follows the days, so makers are needed to in any case improve on their items. This investigation utilizes a quantitative methodology and SEM PLS examination strategy utilizing the Keen PLS 3 investigation instrument. during this examination, purposive inspecting method was utilized. The populace during this examination were all Samsung cell phone shoppers who made buys through the Tokopedia commercial center during 2020. on account of the wide populace inclusion, the populace during this investigation isn't known definitely, so during this examination the creators utilized a limitless populace, in the wake of figuring the example during this examination. This examination is 100 respondents. The consequences of this examination demonstrate that there's a positive and critical impact of item development variable on brand value, there's no impact of item advancement variable on buying choices, there's a positive and huge impact of brand name value on buying choices and there's a positive and huge impact of item development on buy choices through brand value.
HUBUNGAN LOCUS OF CONTROL DAN GAYA KEPEMIMPINAN DENGAN KEPUASAN KERJA PEGAWAI DI INSTANSI BADAN KEPEGAWAIAN NEGARA Karlina, Eulin
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 12, No 1 (2014): MARET 2014
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v12i1.1117

Abstract

The Purpose of this study is determine the relationship between locus of control and leadership styles with job satisfaction. This research was conducted at the State Personnel Board agencies Jakarta 2012, with population of 1500 and variable taken on random in of 150. The findings of the study are as follows :1).  There is a positive relationship with the locus of control, job satisfaction. 2).  There is a positive relationship with job satisfaction leadership style. 3).  There is a positive relationship of locus of control and job satisfaction leadership style.  Based on the above results can be presented several suggestions as follows : (1) to increase the job satisfaction of the need to increase knowledge about the locus of control and leadership style, (2) the employee needs to improve job satisfaction so that the performance of the employees in accordance with what if is expected. Keywords : Job Satisfaction, Locus of Control, Leadership Style
PENGARUH KUALITAS LAYANAN DAN PENANGANAN KOMPLAIN TERHADAP KEPUASAN SERTA LOYALITAS PELANGGAN PADA AUTO 2000 CABANG CILEDUG JAKARTA Martiwi, Rini; Ryad, Ahmad; Karlina, Eulin
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 17, No 1 (2019): MARET 2019
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (519.717 KB) | DOI: 10.31294/jp.v17i1.5210

Abstract

Abstract  –  In industrial products and services, the handling of complaints can be used as a measure of the quality of products and services offered, one of them is in the automotive business (dealer). The purpose of this study is to prove and analyze the effect of quality of service and complaint handling to customer satisfaction, as well as customer loyalty Auto 2000 Ciledug Jakarta. Research method used in this study is explanatory research. The number of respondents in this study were 200 respondents. The means of analyis in this research is the structural equation modeling (SEM). The results showed that all three influenced one another. Customer satisfaction can be increased by improving the quality of service and complaint handling. Keywords: complaints, loyalty, quality of service, satisfaction
KEMAMPUAN, MOTIVASI DAN KINERJA SISWA PKL TERHADAP PERSIAPAN KARIR SISWA Yulianah, Yulianah; Martiwi, Rini; Karlina, Eulin
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 5 No 3 (2021): Edisi September - Desember 2021
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v5i3.1872

Abstract

Sekolah Menengah Kejuruan adalah pendidikan yang bertujuan untuk mempersiapkan siswa menjadi tenaga kerja yang profesional dalam bidang tertentu. Tujuan penelitian ini adalah untuk menganalisis pengaruh positif kemampuan, motivasi dan kinerja siswa PKL terhadap persiapan karir siswa di SMKN 1 Pacet jurusan agrobisnis pengolahan hasil pangan. Populasi dalam penelitian ini adalah siswa kelas 12 jurusan agrobisnis pengolahan hasil pangan dengan jumlah sampel sebanyak 31 siswa. Metode pengumpulan data dengan menggunakan kuisioner. Teknik analisis data menggunakan metode mediasi analisa outer model, analisa inner model dan uji hipotesa menggunakan alat bantuan program pengelolaan data SMARTPLS 3. Hasil Penelitian menunjukan kemampuan tidak terdapat pengaruh signifikan (positif) terhadap persiapan karir siswa. Motivasi memiliki pengaruh signifikan (positif) terhadap persiapan karir siswa dan kinerja tidak memiliki pengaruh signifikan (positif) terhadap persiapan karir siswa.
Pengaruh Pajak PBB-P2 dan BPHTB Terhadap Penerimaan Pajak Daerah di UPPPD Kecamatan Cilincing Jakarta Utara Rahmadani, Diyah Ayu; Karlina, Eulin
Jurnal Ekonomi Bisnis Antartika Vol. 1 No. 1 (2023): Juni 2023
Publisher : Antartika Media Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70052/jeba.v1i1.79

Abstract

Penelitian ini di lakukan di Unit Pelayanan Pemungutan Pajak Daerah Kecamatan Cilincing. Dengan fenomena yang terjadi dimana dari 8 sektor pajak di Unit Pelayanan Pemungutan Pajak Daerah Kecamatan Cilincing, pajak bumi dan bangunan perdesaan dan perkotaan dan pajak bea perolehan hak atas tanah dan bangunan merupakan pajak yang berkontribusi paling besar terhadap penerimaan pajak daerah jika dibandingkan dengan sektor pajak lainnya. Tujuan dari penelitian ini adalah mengetahui pengaruh pajak bumi dan bangunan perdesaan dan perkotaan dan pajak bea perolehan hak atas tanah dan bangunan terhadap penerimaan pajak daerah kecamatan Cilincing. Metode yang digunakan dalam penelitian ini adalah metode deskriptif kuantitatif dan menggunakan data sekunder yaitu jumlah penerimaan pajak bumi dan bangunan perdesaan dan perkotaan dan pajak bea perolehan hak atas tanah dan bangunan periode 2018-2022. Hasil dari penilitian ini menunjukkan bahwa jika dianalisis secara terpisah PBB-P2 dan BPHTB berpengaruh signifikan terhadap penerimaan pajak daerah dengan nilai signifikansi kurang dari 0,05 yaitu sebesar 0,00 (PBB-P2) dan 0,00 (BPHTB). Jika dianalisis secara simultan keduanya memiliki signifikansi 0,00 < 0,05 yang berarti bahwa keduanya berpengaruh secara signifikan terhadap pajak daerah.   This research was conducted at the Cilincing District Regional Tax Collection Service Unit. With the phenomenon that occurs where from 8 tax sectors in the Cilincing District Regional Tax Collection Service Unit, rural and urban land and building tax, and land and building acquisition duties tax, are the taxes that contribute the most to local tax revenue when compared to other tax sectors. The purpose of this study is to determine the effect of rural and urban land and building tax and land and building acquisition duty tax on local tax revenue in Cilincing sub-district. The method used in this research is quantitative descriptive method and uses secondary data, which is the total of revenue from rural and urban land and building tax and tax on acquisition of land and building rights for the period 2018-2022. The results of this study indicate that if analyzed, separately PBB-P2 and BPHTB have a significant effect on local tax revenue with a significance value of less than 0.05, that is, 0.00 (PBB-P2) and 0.00 (BPHTB). If analyzed simultaneously both have a significance of 0.00 < 0.05 which means that both have a significant effect on local taxes.  
HOW ENJOYMENT, TRUST IN INTENTION WHEN CHOOSING A SHOPPING PLACE Rusiyati, Sri; Suleman, Dede; Riftiasari, Dinar; Suharyadi, Dedi; Marwansyah, Sofyan; Sabil, Sabil
Dinasti International Journal of Management Science Vol. 2 No. 4 (2021): Dinasti International Journal of Management Science (March 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v2i4.116

Abstract

The importance of analyzing the relationship between enjoyment and trust in consumer buying interest before making shopping decisions. This study used a sampling quota sampling technique with a survey method with a total sample size of 100 respondents from the city of Jakarta with the criteria for respondents who were over 20 years old. The results of the study indicate that enjoyment and trust influence consumer purchase orders. Therefore, a good marketer must build these two factors in the place of shopping because they can trigger requests to buy and later become a stimulus in purchasing decisions.
HOW TRUST, RISK TOWARD ATTITUDE WHEN SHOPPING RETAIL ONLINE Suleman, Dede; Dedi Suharyadi; Sri Rusiyati; Sabil; Dinar Riftiasari; Sofyan Marwansyah
Dinasti International Journal of Management Science Vol. 1 No. 4 (2020): Dinasti International Journal of Management Science (March - April 2020)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v1i4.185

Abstract

This study aims to analyze the relationship between trust and risk of shopping decisions at online retail. This study uses a sampling quota sampling technique with a survey method with a total sample of 100 respondents from the city of Jakarta with the criteria of respondents aged over 18 years and have purchased products online. The results of the study stated that trust influences consumer attitudes. While the risk was not influence on consumer attitudes in shopping online. the results of this study can be a reference for further research.
ANALISIS TREND KINERJA KEUANGAN PT. INDOFOOD SUKSES MAKMUR TBK DENGAN MENGGUNAKAN RASIO LIKUIDITAS, PROFITABILITAS DAN AKTIVITAS (2019 - 2023) Karlina, Eulin; Martiwi, Rini; Elyana, Instianti; Suardhita, Nyoman; Nelfianti, Fera
Jurnal Akuntansi Dan Bisnis Indonesia (JABISI) Vol 5 No 2 (2024): Jurnal Akuntansi Dan Bisnis Indonesia (JABISI)
Publisher : Program Studi Akuntansi Institut Bisnis dan Informatika (IBI) Kosgoro 1957

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55122/jabisi.v5i2.1580

Abstract

Analisis kinerja keuangan dengan rasio keuangan PT. Indofood Sukses Makmur TBK dapat dilakukan melalui analisis rasio keuangan. Tujuan penelitian ini adalah untuk mengetahui rasio likuiditas, rasio aktivitas, dan rasio profitabilitas pada PT. Indofood Sukses Makmur Tbk pada periode tahun 2019-2023. Metode penelitian yang digunakan adalah metode penelitian kualitatif, sedangkan teknik pengumpulan data melalui data sekunder dari website Bursa Efek Indonesia. Hasil penelitian ini menunjukkan bahwa berdasarkan analisis rasio keuangan PT Indofood Sukses Makmur Tbk periode 2019- 2023 dengan menggunakan standar industri Kashmir, dapat disimpulkan bahwa: 1) Dari rasio likuiditas, kemampuan perusahaan dalam menyelesaikan kewajiban jangka pendek berada pada kondisi kurang baik dari tahun 2022-2023 2) Dalam rasio aktivitas, rasio aktivitas menunjukkan efisiensi perusahaan dalam menggunakan aset, yang diperkirakan cukup baik. 3) Dari rasio profitabilitas, kinerja PT Indofood Sukses Makmur Tbk tergolong cukup baik.
Pengaruh Motivasi Kerja dan Disiplin Kerja Terhadap Kinerja Guru SD Negeri Gugus 5 Kecamatan Palmerah Jakarta Barat Saputri, Frizka Leoni; Karlina, Eulin
Jurnal Mnajemen | Ekonomi | Akuntansi Vol 1 No 2 (2025): Maret 2025 - Mei 2025
Publisher : CV Warnak Johanna Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63921/jmaeka.v1i2.46

Abstract

The purpose of this research was to analyze the effect of Work Motivation and Work Dicipline on Teacher’s Performance at the Teacher of SD Negeri Gugus 5 Kecamatan Palmerah Jakarta Barat. In the process of implementing this research, the researcher used a type of quantitative research. The technique used in this study uses jenuh sampling. The number of respondents sampled in this study was 85 respondents. In addition, the data collection used by the researcher is by using observation, questionnaires, interviews and documentation. To be able to test the instrument using validity and reliability tests. The data analysis technique uses multiple regression. The results of this research are (1) Work motivation has positive effect on teacher’s performance (2) Work dicipline has positive effect on teacher’s performance (3) Work motivation and work dicipline together have a positive effect on teacher’s performance.
Pengaruh Rasio Profitabilitas dan Rasio Aktivitas Terhadap Nilai Perusahaan Pada Perusahaan Sektor Properti dan Real Estate Yang Terdaftar di Bursa Efek Indonesia Periode 2021-2024 Chirinna, Yeshana; Karlina, Eulin
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 3, No 2 (2025): September
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.17152469

Abstract

The property and real estate sector is one of the sectors listed on the Indonesia Stock Exchange that plays an important role in the economy. The growth of this sector is driven by the high demand for various types of properties such as residential houses, apartments, and offices, in line with the increase in population, creating investment opportunities for investors to invest their shares. This study aims to analyze the impact of profitability ratios and activity ratios on the value of companies in the property and real estate sector listed on the Indonesia Stock Exchange for the period 2021-2024. The sample was selected using the purposive sampling method, resulting in a total of 9 companies. The data collection technique used was documentation. This research uses a quantitative statistical approach with data analysis techniques including descriptive statistical analysis, classical assumption tests, hypothesis tests, coefficient of determination tests, and multiple linear regression analysis, using the SPSS version 24 program. The research results show that partially, the profitability ratio (ROA) has a positive and significant effect on the company's value (PBV), while the activity ratio (TATO) has no partial effect on the company's value (PBV). The profitability ratio (ROA) and the activity ratio (TATO) simultaneously affect the company's value (PBV).