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AKUAPONIK DALAM MENUNJANG PROGRAM B2SA DI YAYASAN AL-HASAN MEKARSARI BOGOR Danapriatna, Nana; Kamilah, Ahya; Listyowati, Esi Asyani; Lutfiadi, Ridwan; Ismarani, Ismarani; Rahmanto, M. Ikhwan; Budiyono, Haris; Ardisela, Dawud
DEVOSI Vol 6 No 1 (2025): Devosi: Jurnal Pengabdian Masyarakat
Publisher : LPPM Universitas Islam 45 Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/devosi.v6i1.10812

The increasing trend of a healthy lifestyle among urban communities has driven innovation in urban agriculture, one of which is aquaponics technology. Aquaponics is a sustainable farming system that integrates fish farming and plant cultivation within a single ecosystem, making it an effective solution for utilizing home yards. The Faculty of Agriculture at Universitas Islam 45 Bekasi, as a higher education institution, has a responsibility to implement the Tri Dharma of Higher Education, one of which is Community Service (PPM). This PPM activity aims to provide outreach and training on aquaponics to support the Diversified, Nutritious, Balanced, and Safe (B2SA) program at the Al-Hasan Mekarsari Foundation in Bogor. The program primarily involved female participants aged 21–30 years. The methods employed included education sessions, demonstrations, and hands-on practice in the installation and maintenance of aquaponic systems. The evaluation results indicated that participants comprehended the aquaponics concept and were capable of independently applying it at home. Furthermore, the program was perceived as beneficial in enhancing the availability of healthy food based on the B2SA principles within households. Through this initiative, the community is expected to adopt aquaponics technology as a practical solution for strengthening household food security and raising awareness of the importance of a healthy diet. Future sustainability of the program is anticipated to be expanded through further collaborations with various stakeholders to promote broader adoption of aquaponics in urban areas.

STRATEGI PEMASARAN BAKSO TITOTI CABANG KOTA BEKASI SELAMA PANDEMI COVID 19: MARKETING STRATEGY OF TITOTI MEATBALL BRANCH BEKASI CITY DURING THE COVID 19 PANDEMIC Rahmanto, Muhammad Ikhwan; Listyowati, Esi Asyani; Aditya, Dwi; Danapriatna, Nana
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 6 No. 1 (2023): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v6i1.5879

Meatball stalls are a culinary business that has many fans in many places, including Bekasi City. A culinary phenomenon with a unique appeal is an interesting theme to research. This study aims to determine the internal and external environmental factors that influence the marketing strategy at Warung Bakso Titoti, find out the business position, find out alternative marketing strategies as well as priority strategies that Warung Bakso Titoti can choose during the Covid-19 pandemic. The method used in this research is a case study method with a qualitative descriptive approach. The analytical tools used are the IFE, EFE, IE, SWOT, and QSPM matrices. The results show that the main strengths and weaknesses are the good quality of raw materials and weak financial management. The main opportunities and threats are that there are still many marketing areas that have not been reached and the potential for the emergence of similar competitors is increasing. Titoti meatball shop business position is in cell I, namely in the growth and build position. The priority strategy that Warung Bakso Titoti can apply in marketing is to increase meatball product innovation in the face of competition.

STRATEGI PEMASARAN BENIH PADI SAWAH (ORYZA SATIVA L.) PADA PB TANI REJO SEED DI YOGYAKARTA Rahayu, Hanny Fitriana; Listyowati, Esi Asyani; Lutfiadi, Ridwan
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 7 No. 2 (2024): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v7i2.10866

The study aims to identify internal and external environment, to know of the firm, determine alternative and priority marketing strategy. The research method used in this research is a case study method. The analysis used is the analysis of IFE and EFE matrix, IE matrix, SWOT matrix, and QSPM matrix. The results of research based on the IFE matrix have the greatest strength, namely producing quality rice seeds and weaknesses, namely the financial recording system that is not optimal, there are no marketers, promotion that is not optimal, and products cannot be stored for too long. In the EFE matrix, the biggest opportunities are dealers as a source of market information and threats, namely the increasing number of competitors, and the variety rotation system carried out by farmers. Then the IFE and EFE matrices are combined in the IE matrix which shows that PB.Tani Rejo Seed is in cell I. In this position the right strategy is a strategy to grow and develop. Based on the QSPM analysis, there is a strategy with the highest score namely increasing the effective promotion program.

STRATEGI PENGEMBANGAN USAHA SAPI POTONG DI PT BINTANG ADYA FARM Listyowati, Esi Asyani; Budiyono, Haris; Bustomi, Muhammad Yazid; Gunawan, Rido
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 7 No. 1 (2024): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v7i1.10884

Fattening beef cattle is one of the agribusiness ventures with quite promising long-term opportunities and attracts the interest of many actors to try it, thus triggering quite tight competition. One of the beef cattle fattening business actors is PT Bintang Adya Farm. This study aims to (1) Identify internal and external factors found in the beef cattle fattening business, (2) Compile alternative strategies for developing the beef cattle fattening business of PT Bintang Adya Farm, (3) Determine the priority of beef cattle fattening strategies at PT Bintang Adya Farm. The research method used is a descriptive method with SWOT analysis and QSPM analysis. The results of the study found five weaknesses and five strengths as well as four opportunities and threats at PT Bintang Adya Farm. The results of the interaction of internal and external factors in the SWOT matrix produced six business development strategies with strategic priorities, namely independent business development planning by cultivating young cattle

STRATEGI PEMASARAN BAKSO TITOTI CABANG KOTA BEKASI SELAMA PANDEMI COVID 19: MARKETING STRATEGY OF TITOTI MEATBALL BRANCH BEKASI CITY DURING THE COVID 19 PANDEMIC Rahmanto, Muhammad Ikhwan; Listyowati, Esi Asyani; Aditya, Dwi; Danapriatna, Nana
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 6 No. 1 (2023): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v6i1.5879

Meatball stalls are a culinary business that has many fans in many places, including Bekasi City. A culinary phenomenon with a unique appeal is an interesting theme to research. This study aims to determine the internal and external environmental factors that influence the marketing strategy at Warung Bakso Titoti, find out the business position, find out alternative marketing strategies as well as priority strategies that Warung Bakso Titoti can choose during the Covid-19 pandemic. The method used in this research is a case study method with a qualitative descriptive approach. The analytical tools used are the IFE, EFE, IE, SWOT, and QSPM matrices. The results show that the main strengths and weaknesses are the good quality of raw materials and weak financial management. The main opportunities and threats are that there are still many marketing areas that have not been reached and the potential for the emergence of similar competitors is increasing. Titoti meatball shop business position is in cell I, namely in the growth and build position. The priority strategy that Warung Bakso Titoti can apply in marketing is to increase meatball product innovation in the face of competition.

STRATEGI PEMASARAN BENIH PADI SAWAH (ORYZA SATIVA L.) PADA PB TANI REJO SEED DI YOGYAKARTA Rahayu, Hanny Fitriana; Listyowati, Esi Asyani; Lutfiadi, Ridwan
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 7 No. 2 (2024): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v7i2.10866

The study aims to identify internal and external environment, to know of the firm, determine alternative and priority marketing strategy. The research method used in this research is a case study method. The analysis used is the analysis of IFE and EFE matrix, IE matrix, SWOT matrix, and QSPM matrix. The results of research based on the IFE matrix have the greatest strength, namely producing quality rice seeds and weaknesses, namely the financial recording system that is not optimal, there are no marketers, promotion that is not optimal, and products cannot be stored for too long. In the EFE matrix, the biggest opportunities are dealers as a source of market information and threats, namely the increasing number of competitors, and the variety rotation system carried out by farmers. Then the IFE and EFE matrices are combined in the IE matrix which shows that PB.Tani Rejo Seed is in cell I. In this position the right strategy is a strategy to grow and develop. Based on the QSPM analysis, there is a strategy with the highest score namely increasing the effective promotion program.

STRATEGI PENGEMBANGAN USAHA SAPI POTONG DI PT BINTANG ADYA FARM Listyowati, Esi Asyani; Budiyono, Haris; Bustomi, Muhammad Yazid; Gunawan, Rido
CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH Vol. 7 No. 1 (2024): CEFARS : JURNAL AGRIBISNIS DAN PENGEMBANGAN WILAYAH
Publisher : Fakultas Pertanian Universitas Islam 45 (UNISMA) Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/cefars.v7i1.10884

Fattening beef cattle is one of the agribusiness ventures with quite promising long-term opportunities and attracts the interest of many actors to try it, thus triggering quite tight competition. One of the beef cattle fattening business actors is PT Bintang Adya Farm. This study aims to (1) Identify internal and external factors found in the beef cattle fattening business, (2) Compile alternative strategies for developing the beef cattle fattening business of PT Bintang Adya Farm, (3) Determine the priority of beef cattle fattening strategies at PT Bintang Adya Farm. The research method used is a descriptive method with SWOT analysis and QSPM analysis. The results of the study found five weaknesses and five strengths as well as four opportunities and threats at PT Bintang Adya Farm. The results of the interaction of internal and external factors in the SWOT matrix produced six business development strategies with strategic priorities, namely independent business development planning by cultivating young cattle

Effects of Azolla pinnata Compost and Carbonate Lime (CaCO₃) on Soil Chemical Properties, Nitrogen Uptake, and Yield Components of Sweet Corn Grown in Ultisols Yunarto, Febri; Sulistyo, Bambang; Hasanudin, Hasanudin; Listyowati, Esi Asyani
TERRA : Journal of Land Restoration Vol. 8 No. 2 (2025)
Publisher : BPFP Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/terra.8.2.65-70

Ultisols, covering approximately 705,151 hectares in Bengkulu, represent a marginal soil type with considerable agricultural potential. However, they are limited by low nutrient availability, low pH, low organic carbon, and high concentrations of exchangeable aluminum (Al) and iron (Fe). These constraints significantly affect the growth and productivity of crops such as sweet corn, which is sensitive to acidic conditions and nutrient deficiency. Soil fertility improvement through organic matter application and liming is a promising approach. Azolla, an aquatic fern with high nitrogen content due to its symbiosis with Anabaena azollae, was used in composted form. This study aimed to determine the optimum application rates of Azolla compost and carbonate lime (CaCO₃) for improving nitrogen up take, growth, and yield of sweet corn in Ultisols. The treatments consisted of four Azolla compost levels (0, 5, 10, and 15 tons ha-1) and three lime rates equivalent to neutralizing 0, 1, and 2 units of exchangeable Al. A factorial experiment was arranged in a completely randomized design with three replications. Data were analyzed using analysis of variance (ANOVA), followed by orthogonal polynomial testing. Azolla compost significantly improved soil pH, organic carbon content, stem diameter, plant height, ear weight, biomass (fresh and dry), and nitrogen uptake. Lime applica tion significantly increased soil pH, stem diameter, and plant height. No significant interaction occurred between the two factors. Although positive responses were observed, the yield remained below the potential of the Bonanza F1 variety, likely due to high rainfall and suboptimal treatment levels. These findings support the integration of Azolla compost and lime into soil fertility management practices for sustainable sweet corn production on acidic tropical soils. Full text pdf

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