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Nilai-Nilai Tradisional dalam Bisnis Kuliner yang Tercermin dalam Serial Drama Jepang Andayani, Santi; Rahmawati, Emma; Paramita, Ni Made Savitri; Ghabella, Ghe; Rahmawati, Putri Azmi
Chi'e: Journal of Japanese Learning and Teaching Vol 9 No 1 (2021): CHI'E Jurnal Pendidikan Bahasa Jepang (Journal of Japanese Learning and Teaching)
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/chie.v9i1.42525

Abstract

Penelitian ini bertujuan untuk melihat bagaimana bentuk nilai-nilai tradisi kuliner yang diwariskan kepada generasi selanjutnya yang tercermin dalam tiga serial drama Jepang dengan genre food, yaitu Osen (2018), Wagashi Bakery (2016) dan Edo Mae no Shun (2018).penelitian ini mengunakan metode deskriptif kualitatif untuk menganalisis nilai-nilai tradisional yang terdapat dalam ketiga drama. Hasil penelitian menunjukkan bahwa dalam ketiga serial drama tersebut terdapat nilai-nilai tradisi kuliner yang selalu dijaga sehingga mampu mempertahankan keberlangsungan bisnis kuliner tradisional mereka, yaitu nilai estetika, nilai sosial, nilai tanggung jawab, nilai kreatifitas, nilai loyalitas, dan nilai pendidikan. Nilai-nilai tersebut diturunkan dari satu generasi ke generasi penerusnya, yaitu ketika tokoh Shun mempelajari cara membuat sushi dari Matsunoshuke, ayahnya, tokoh Osen mempelajari cara memasak dan mengelola restoran dari ibunya dan kemudian Osen mengajarkan cara memasak tersebut pada Ezaki, karyawannya, serta tokoh Arare yang belajar membuat wagashi(kue tradisional Jepang) dan mengelola toko wagashi tersebut dari ibunya. Nilai-nilai tersebut adalah salah satu kunci kesuksesan keberhasilan bisnis kuliner mereka bertahan hingga lebih dari 3 generasi.
Nilai-Nilai Tradisional dalam Bisnis Kuliner yang Tercermin dalam Serial Drama Jepang Andayani, Santi; Rahmawati, Emma; Paramita, Ni Made Savitri; Ghabella, Ghe; Rahmawati, Putri Azmi
Chi'e: Journal of Japanese Learning and Teaching Vol 9 No 1 (2021): CHI'E Jurnal Pendidikan Bahasa Jepang (Journal of Japanese Learning and Teaching)
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/chie.v9i1.42525

Abstract

Penelitian ini bertujuan untuk melihat bagaimana bentuk nilai-nilai tradisi kuliner yang diwariskan kepada generasi selanjutnya yang tercermin dalam tiga serial drama Jepang dengan genre food, yaitu Osen (2018), Wagashi Bakery (2016) dan Edo Mae no Shun (2018).penelitian ini mengunakan metode deskriptif kualitatif untuk menganalisis nilai-nilai tradisional yang terdapat dalam ketiga drama. Hasil penelitian menunjukkan bahwa dalam ketiga serial drama tersebut terdapat nilai-nilai tradisi kuliner yang selalu dijaga sehingga mampu mempertahankan keberlangsungan bisnis kuliner tradisional mereka, yaitu nilai estetika, nilai sosial, nilai tanggung jawab, nilai kreatifitas, nilai loyalitas, dan nilai pendidikan. Nilai-nilai tersebut diturunkan dari satu generasi ke generasi penerusnya, yaitu ketika tokoh Shun mempelajari cara membuat sushi dari Matsunoshuke, ayahnya, tokoh Osen mempelajari cara memasak dan mengelola restoran dari ibunya dan kemudian Osen mengajarkan cara memasak tersebut pada Ezaki, karyawannya, serta tokoh Arare yang belajar membuat wagashi(kue tradisional Jepang) dan mengelola toko wagashi tersebut dari ibunya. Nilai-nilai tersebut adalah salah satu kunci kesuksesan keberhasilan bisnis kuliner mereka bertahan hingga lebih dari 3 generasi.
A Discourse of Beauty Standards in Japanese Beauty Product Advertisement (Japanese Women Perspective) Paramita, Ni Made Savitri; Lestari, Eka Marthanty Indah
International Journal of Multidisciplinary: Applied Business and Education Research Vol. 4 No. 10 (2023): International Journal of Multidisciplinary: Applied Business and Education Res
Publisher : Future Science / FSH-PH Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/ijmaber.04.10.02

Abstract

This study uses a Fairclough Critical Discourse Analysis to analyze advertisements' textual and visual elements and discursive and sociocultural analysis of beauty product advertisements in Japan. Data were taken and studied from several examples of beauty product advertisements and interviews with seven Japanese women as informants about the discourse in beauty product advertisements. In addition, the speakers were also asked to express their opinions regarding the beauty standards in Japanese society today. The results show that advertising has a role in reproducing and maintaining the standard of beauty in Japanese society. The image of women with clean and shining white skin is still the standard for Japanese women. Taglines and beauty products in Japan offer clean white skin as demanded in Japanese society. From this, it is also known that advertising producers use beauty constructions formed in society to make advertisements for beauty products. This causes the discourse on Japanese beauty standards to persist in Japanese society.
Digitalisasi Budaya Wayang Pothehi Melalui Film Dokumenter pada Komunitas FU HE AN Ambarastuti, Retno Dewi; Fatimah, Emma Rahmawati; Paramita, Ni Made Savitri; Andayani, Santi; Wijaya, Clarinta Gaby; Prakoso, Nando Petra Setyo; Ramadhani, Muhammad Aus; Ardhiansyah, Muhammad Farel; Widyanto, Muhammad Rizal
Jurnal Gramaswara: Jurnal Pengabdian kepada Masyarakat Vol. 5 No. 1 (2025): Jurnal Gramaswara: Jurnal Pengabdian kepada Masyarakat
Publisher : Faculty of Cultural Studies, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.gramaswara.2024.005.01.12

Abstract

Potehi puppetry is an art performance that uses puppets from South China, which came to Indonesia in the 16th and 17th centuries. The development of these puppet shows experienced ups and downs, especially the prohibition of everything with Chinese nuances, in 1967 and improved in 2000. The preservation and continuity of potehi puppets are also carried out by the Fu He An community, Gudo, Jombang, led by Toni Harsono. Toni Harsono's motivation to develop this community stems from his concern about the condition of many damaged potehi puppets, the scarcity of authentic potehi puppets, and his desire to re-modify them so they can be preserved for the future. Toni Harsono's efforts have been welcomed by academics from within and outside the country, who have conducted various studies on potehi puppets. The public has also carried out the preservation and sustainability of potehi puppets through social media. However, the Fu He An community still needs to work on accessing information and understanding cultural digitization, especially in the context of making documentary films. Therefore, this community service activity aims to create a series of documentary films with the initial theme of the history of the making and character formation of the Jombang; Gudo potehi puppets, and make a Instagram account and website Wayang Potehi, Gudo. Keywords: cultural digitalization, sustainability, preservation, wayang potehi
Structural Assimilation of the Bugis Community with the Native in Kangean Island Fatimah, Emma Rahmawati; Paramita, Ni Made Savitri; Andayani, Santi
Jurnal Antropologi: Isu-Isu Sosial Budaya Vol 26 No 1 (2024): June
Publisher : Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jantro.v26.n1.p51-58.2024

Abstract

The Kangean Islands, Madura, serve as a transit hub for traders and fishermen from various regions, including the Bugis ethnic that migrated to the Kangean Islands in the past few decades. Interaction and adaptation carried out by the Bugis ethnic and native in the Kangean islands is able  to bridge the differences between these ethnicities.This article analyses the structural assimilation of the Bugis  community with the natives on the Kangean island, especially at the grassroots level. This research  used the fenomenology approach. Data collection is conducted through in-depth interviews. The findings proved that the process of cultural assimilation of Sulawesi culture in Kangean island, particularly in the Arjasa sub-district can be considered successful, especially when observing the limited conflicts that occur. Structural assimilation has reached a broader scale, encompassing the participation of Bugis community in various aspect. In education, interactions with Bugis culture primarily occur informally in activities organized by the Sulawesi Student Association. In economic, structural assimilation is evident in the mutual acceptance of job opportunities and interdependence in economic resources. Within governmental institutions and organizations, assimilation is achieved by building awareness and understanding of ethnic diversity, maintaining a balance of governance rights between Kangean and Bugis people.  The Kangean Islands, Madura, serve as a transit hub for traders and fishermen from various regions, including the Bugis ethnic that migrated to the Kangean Islands in the past few decades. Interaction and adaptation carried out by the Bugis ethnic and native in the Kangean islands is able  to bridge the differences between these ethnicities.This article analyses the structural assimilation of the Bugis  community with the natives on the Kangean island, especially at the grassroots level. This research  used the fenomenology approach. Data collection is conducted through in-depth interviews. The findings proved that the process of cultural assimilation of Sulawesi culture in Kangean island, particularly in the Arjasa sub-district can be considered successful, especially when observing the limited conflicts that occur. Structural assimilation has reached a broader scale, encompassing the participation of Bugis community in various aspect. In education, interactions with Bugis culture primarily occur informally in activities organized by the Sulawesi Student Association. In economic, structural assimilation is evident in the mutual acceptance of job opportunities and interdependence in economic resources.Within governmental institutions and organizations, assimilation is achieved by building awareness and understanding of ethnic diversity, maintaining a balance of governance rights between Kangean and Bugis people.    Â