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PENGARUH PERILAKU KONSUMEN (FAKTOR PSIKOLOGIS DAN PRIBADI) TERHADAP KEPUTUSAN PEMBELIAN TEMPE Haryono, Iranita; R, Fitriani; Hasanuddin, Fenny; Hartina, Hartina; Jasmawati, Jasmawati; Jumariah, Jumariah; Asma, Asma; Upri, Ali
Jurnal Sains Agribisnis Vol 1 No 2 (2021)
Publisher : Universitas Muhammadiyah Sidenreng Rappang

Tujuan penelitian ini adalah untuk mengetahui faktor- faktor yang mempengarui keputusan pembelian tempe di Pasar Rappang dan faktor dominan. Populasi penelitian ialah pembeli tempe dipasar Rappang, dan teknik pengambilan sampel menggunakan rumus slovin yaitu orang yang sudah membeli tempe. Pengumpulan data dilakukan dengan menggunakan kuisioner. Responden yang memenuhi syarat ditetapkan sebanyak 67 orang yang dianalisis dengan SPSS. Hasil penelitian menunjukkan bahwa dan psikologis dan pribadi, berpengaruh secara simultan dan parsial terhadap keputusan pembelian tempe di Pasar Rappang. Variabel psikologis merupakan variabel yang paling dominan.

ANALISIS FAKTOR YANG MEMPENGARUHI ALIH FUNGSI LAHAN PERTANIAN MENJADI PERUMAHAN DI KABUPATEN SIDENRENG RAPPANG Zay, Fany Pebriani; R, Fitriani; Haryono, Iranita
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 10 No. 4 (2024): 2024 Juni
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v10i4.257

This research aims to determine the factors that influence the conversion of agricultural land into housing in Sidenreng Rappang district. The type of research used is quantitative methods. The population used in this research are farmers and developers or housing managers with a sample size of 32 respondents. Data collection was carried out using data primary, namely interview techniques, questionnaires, and observations. Secondary data collection was obtained from various sources such as the Central Statistics Agency (BPS), and journals. The results of the research show that the analysis of factors that influence the conversion of agricultural land into housing in Sidenreng Rappang Regency, namely External Factors, Internal factors and policy factors have a significant influence simultaneously on farmers' decisions to convert their land. Meanwhile, policy factors partially influence farmers' decisions to convert their land, in contrast to external factors, and internal factors do not partially influence farmers' decisions to convert their land in Sidenreng Rappang Regency.

THE ROLE OF MATTOANGING FARMER GROUP IN INCREASING MAIZE (Zea mays) PRODUCTION IN MASSEPE VILLAGE Upri, Ali; Padapi, Astrini; R, Fitriani
J-PEN Borneo : Jurnal Ilmu Pertanian Vol 6, No 2 (2023)
Publisher : FAKULTAS PERTANIAN UNIVERSITAS BORNEO TARAKAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35334/jpen.v6i2.4778

This study aims to determine the role of the Mattoanging farmer group in increasing maize production in the Massepe Village. This quantitative descriptive research uses a non-experimental approach with a survey type. The research using a questionnaire obtained an average percentage in learning classes 72.3%, in collaboration vehicles of 75.8%, and production units of 81.2%. After being analyzed using the Rank-Spearman Correlation, the correlation coefficient in the learning class was 0.678. In cooperative vehicles, it is 0.683; in production units, it is 0.654. These three values indicate a strong relationship with a positive direction. The significance value obtained from the three variables is below 0.05 (Î± = 5%). This means that H0 is rejected and H1 is accepted, which means that there is a significant relationship between the role of the Mattoanging farmer group as a learning class, a vehicle for cooperation, and a production unit in increasing maize production in Massepe Village, Tellu Limpoe District, Sidenreng Rappang Regency.

Analisis Faktor-faktor yang Mempengaruhi Minat Generasi Muda Petani pada Sektor Pertanian di Kecamatan Panca Rijang Kabupaten Sidenreng Rappang: Analysis of Factors that Influence of the Young Farmers Generation in the Agricultural Sector in Panca Rijang District Sidenreng Rappang Regency Harum Haeruddin, Muhammad; R, Fitriani; Mursalat, Aksal
Perbal: Jurnal Pertanian Berkelanjutan Vol. 12 No. 3 (2024): Perbal: Jurnal Pertanian Berkelanjutan
Publisher : Fakultas Pertanian Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/perbal.v12i3.4299

Saat ini masih terdapat permasalahan serius di sektor pertanian dimana petani berusia tua (lebih dari 55 tahun) jumlahnya semakin meningkat, sementara tenaga kerja usia muda semakin berkurang. Tujuan penelitian ini untuk mengetahui pengaruh motivasi, kepribadian, ekonomi keluarga, dan keadaan lingkungan terhadap minat generasi muda petani di sektor pertanian. Penelitian ini dilaksanakan di Kecamatan Panca Rijang pada bulan Maret-Mei 2024. Teknik analisis data menggunakan Analisis Regresi Linear Berganda. Hasil penelitian menunjukkan bahwa pada hasil uji t diperoleh bahwa variabel Motivasi (X1) dan Kepribadian (X2) tidak berpengaruh secara signifikan terhadap minat generasi muda sedangkan variabel Ekonomi Keluarga (X3) dan Keadaan Lingkungan (X4) berpengaruh secara signifikan terhadap minat generasi muda. Pada hasil uji f diperoleh bahwa semua variabel independen (X) secara simultan berpengaruh signifikan terhadap Minat (Y) generasi muda petani terhadap sektor pertanian. There are still serious problems in the agricultural sector where the number of older farmers (over 55 years) is increasing, while the number of young workers is decreasing. This research aimed to determine the influence of motivation, personality, family economy, and environmental conditions on the interest of the younger generation of farmers in the agricultural sector. This research was carried out in Panca Rijang District in March-May 2024. The data analysis technique used Multiple Linear Regression Analysis. The result of the research show that the results of the t-test show that variables Motivation (X1) and Personality (X2) have no significant influence on the interests of the younger generation, while the variables Family Economy (X3) and Environmental Conditions (X4) have a significant influence on the interests of the younger generation. F test was found that all independent variables (X) simultaneously had a significant effect on the interest (Y) of the younger generation in the agricultural sector.

Efektivitas Pertanian Organik dalam Meningkatkan Pendapatan Petani di Desa Bulo Kecamatan Panca Rijang: The Effectiveness of Organic Agriculture in Increasing Farmers' Income in Bulo Village Panca Rijang District Putri, Neva Yulaela; Mursalat, Aksal; R, Fitriani
Perbal: Jurnal Pertanian Berkelanjutan Vol. 13 No. 1 (2025): Perbal: Jurnal Pertanian Berkelanjutan
Publisher : Fakultas Pertanian Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/perbal.v13i1.4488

Minimnya adopsi pertanian organik di Desa Bulo, meskipun didukung regulasi dan berpotensi besar, disebabkan oleh kurangnya pengetahuan petani dan kekhawatiran terhadap produktivitas serta biaya yang lebih tinggi dibandingkan pertanian konvensional, di tengah menurunnya kesejahteraan petani akibat degradasi lahan kritis. Oleh karena itu, penelitian ini bertujuan untuk mengevaluasi efektivitas pertanian organik dalam meningkatkan pendapatan petani, dengan data yang dikumpulkan melalui survei, wawancara, dan dokumentasi dari 30 petani organik yang tergabung dalam kelompok tani Massumpuloloe 1. Menggunakan Analisis Koefisien Korelasi Pearson dan rumus efektivitas melalui SPSS versi 26, hasil penelitian menunjukkan bahwa pertanian organic dalam hal Sertifikasi Organik (X1) dan Praktik Pertanian Organik (X2) sangat sukses dalam meningkatkan Pendapatan Petani (Y) dengan bobot rata-rata 4,050 dan efektivitas 81%. Pendapatan Petani (Y) menegaskan keberhasilan implementasi pertanian organik di Desa Bulo. Korelasi positif yang signifikan antara pertanian organik dan aspek pendapatan petani tersebut menegaskan keberhasilan implementasi pertanian organik di Desa Bulo. The lack of adoption of organic farming in Bulo Village, even though it is supported by regulations and has great potential, is caused by farmers' lack of knowledge and concerns about productivity and higher costs compared to conventional farming, amidst declining farmer welfare due to critical land degradation. Therefore, this research aims to evaluate the effectiveness of organic farming in increasing farmers' income, with data collected through surveys, interviews and documentation from 30 organic farmers who are members of the Massumpuloloe 1 farmer group. Using Pearson Correlation Coefficient Analysis and effectiveness formula via SPSS version 26, the research results show that organic farming in terms of Organic Certification (X1) and Organic Farming Practices (X2) is very successful in increasing Farmer Income (Y) with an average weight of 4,050 and effectiveness of 81%. Farmer Income (Y) confirms the success of implementing organic farming in Bulo Village. The significant positive correlation between organic farming and aspects of farmer income confirms the success of implementing organic farming in Bulo Village.

Analysis of Youth Interest In Agriculture Baharuddin, Muh Ardiyansa; R, Fitriani; Mursalat, Aksal
Agribusiness Journal Vol 8, No 1 (2025): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31327/aj.v8i1.2360

Indonesia is known as an agricultural country with abundant natural resources, but this condition does not necessarily mean that Indonesians have easy and affordable access to food. Indonesia has been known as a food importer in recent decades. However, serious problems remain in the agricultural workforce. The main problem is the shift in demographic structure that is unfavourable for the agricultural sector, namely the increasing number of older farmers (over 55 years old), while the younger workforce is decreasing. This phenomenon of ageing farmers (ageing farmers) and the decreasing interest of young workers in the agricultural sector. The purpose of this study is to examine how urbanisation, education level, income factors influence youth interest in agriculture. This research was conducted in Bulo Village, Panca Rijang District, Sidenreng Rappang Regency from November to December 2024. The population was 42 young farmers in Bulo Village aged 16-30 years. The data analysis technique used was Multiple Linear Regression Analysis. The results of this study indicate that from the F Test (Simultaneous), all Independent Variables (X) have a significant effect on the Dependent Variable (Y). Meanwhile, the T Test (Partial) Urbanisation Variable (X1), Education Level Variable (X2), and Income Variable (X3) have a significant effect on the Interest (Y) of the young generation in Bulo Village, Panca Rijang District, Sidenreng Rappang Regency.

Analisis Faktor-faktor yang Mempengaruhi Minat Generasi Muda Petani pada Sektor Pertanian di Kecamatan Panca Rijang Kabupaten Sidenreng Rappang: Analysis of Factors that Influence of the Young Farmers Generation in the Agricultural Sector in Panca Rijang District Sidenreng Rappang Regency Harum Haeruddin, Muhammad; R, Fitriani; Mursalat, Aksal
Perbal: Jurnal Pertanian Berkelanjutan Vol. 12 No. 3 (2024): Perbal: Jurnal Pertanian Berkelanjutan
Publisher : Fakultas Pertanian Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/perbal.v12i3.4299

Saat ini masih terdapat permasalahan serius di sektor pertanian dimana petani berusia tua (lebih dari 55 tahun) jumlahnya semakin meningkat, sementara tenaga kerja usia muda semakin berkurang. Tujuan penelitian ini untuk mengetahui pengaruh motivasi, kepribadian, ekonomi keluarga, dan keadaan lingkungan terhadap minat generasi muda petani di sektor pertanian. Penelitian ini dilaksanakan di Kecamatan Panca Rijang pada bulan Maret-Mei 2024. Teknik analisis data menggunakan Analisis Regresi Linear Berganda. Hasil penelitian menunjukkan bahwa pada hasil uji t diperoleh bahwa variabel Motivasi (X1) dan Kepribadian (X2) tidak berpengaruh secara signifikan terhadap minat generasi muda sedangkan variabel Ekonomi Keluarga (X3) dan Keadaan Lingkungan (X4) berpengaruh secara signifikan terhadap minat generasi muda. Pada hasil uji f diperoleh bahwa semua variabel independen (X) secara simultan berpengaruh signifikan terhadap Minat (Y) generasi muda petani terhadap sektor pertanian. There are still serious problems in the agricultural sector where the number of older farmers (over 55 years) is increasing, while the number of young workers is decreasing. This research aimed to determine the influence of motivation, personality, family economy, and environmental conditions on the interest of the younger generation of farmers in the agricultural sector. This research was carried out in Panca Rijang District in March-May 2024. The data analysis technique used Multiple Linear Regression Analysis. The result of the research show that the results of the t-test show that variables Motivation (X1) and Personality (X2) have no significant influence on the interests of the younger generation, while the variables Family Economy (X3) and Environmental Conditions (X4) have a significant influence on the interests of the younger generation. F test was found that all independent variables (X) simultaneously had a significant effect on the interest (Y) of the younger generation in the agricultural sector.

Efektivitas Pertanian Organik dalam Meningkatkan Pendapatan Petani di Desa Bulo Kecamatan Panca Rijang: The Effectiveness of Organic Agriculture in Increasing Farmers' Income in Bulo Village Panca Rijang District Putri, Neva Yulaela; Mursalat, Aksal; R, Fitriani
Perbal: Jurnal Pertanian Berkelanjutan Vol. 13 No. 1 (2025): Perbal: Jurnal Pertanian Berkelanjutan
Publisher : Fakultas Pertanian Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/perbal.v13i1.4488

Minimnya adopsi pertanian organik di Desa Bulo, meskipun didukung regulasi dan berpotensi besar, disebabkan oleh kurangnya pengetahuan petani dan kekhawatiran terhadap produktivitas serta biaya yang lebih tinggi dibandingkan pertanian konvensional, di tengah menurunnya kesejahteraan petani akibat degradasi lahan kritis. Oleh karena itu, penelitian ini bertujuan untuk mengevaluasi efektivitas pertanian organik dalam meningkatkan pendapatan petani, dengan data yang dikumpulkan melalui survei, wawancara, dan dokumentasi dari 30 petani organik yang tergabung dalam kelompok tani Massumpuloloe 1. Menggunakan Analisis Koefisien Korelasi Pearson dan rumus efektivitas melalui SPSS versi 26, hasil penelitian menunjukkan bahwa pertanian organic dalam hal Sertifikasi Organik (X1) dan Praktik Pertanian Organik (X2) sangat sukses dalam meningkatkan Pendapatan Petani (Y) dengan bobot rata-rata 4,050 dan efektivitas 81%. Pendapatan Petani (Y) menegaskan keberhasilan implementasi pertanian organik di Desa Bulo. Korelasi positif yang signifikan antara pertanian organik dan aspek pendapatan petani tersebut menegaskan keberhasilan implementasi pertanian organik di Desa Bulo. The lack of adoption of organic farming in Bulo Village, even though it is supported by regulations and has great potential, is caused by farmers' lack of knowledge and concerns about productivity and higher costs compared to conventional farming, amidst declining farmer welfare due to critical land degradation. Therefore, this research aims to evaluate the effectiveness of organic farming in increasing farmers' income, with data collected through surveys, interviews and documentation from 30 organic farmers who are members of the Massumpuloloe 1 farmer group. Using Pearson Correlation Coefficient Analysis and effectiveness formula via SPSS version 26, the research results show that organic farming in terms of Organic Certification (X1) and Organic Farming Practices (X2) is very successful in increasing Farmer Income (Y) with an average weight of 4,050 and effectiveness of 81%. Farmer Income (Y) confirms the success of implementing organic farming in Bulo Village. The significant positive correlation between organic farming and aspects of farmer income confirms the success of implementing organic farming in Bulo Village.

ANALISIS KEHIDUPAN SOSIAL EKONOMI PETANI DALAM MENINGKATKAN TARAF HIDUP DI PT AL FATIH PORANG, INDONESIA: Analysis of the Socio-Economic Life of Farmers in Improving the Standard of Living at PT Al Fatih Porang, Indonesia Saade, Faisal; Saade, Aminuddin; Annisa; Ramlan; Ariel; R, Fitriani
Jurnal Agrisistem: Seri Sosek dan Penyuluhan Vol. 20 No. 2 (2024): Jurnal Agrisistem: Seri Sosek dan Penyuluhan
Publisher : Unit Penelitian dan Pengabdian Masyarakat Politeknik Pembangunan Pertanian Gowa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52625/j-agr-sosekpenyuluhan.v20i2.355

PT Alfatih Porang Indonesia adalah perusahaan agribisnis yang mengkhususkan diri dalam budidaya porang modern, bermitra dengan petani lokal untuk mengelola lahan. Penelitian ini mengevaluasi dampak program pemberdayaan yang dilakukan perusahaan terhadap standar hidup petani di Kabupaten Sidenreng Rappang, Sulawesi Selatan. Data dikumpulkan melalui survei, wawancara, dan observasi langsung untuk mengetahui perkembangan taraf ekonomi masyarakat tani mitra dan faktor yang mempengaruhi hal tersebut di PT. Al-Fatih Porang Indonesia. Temuan menunjukkan peningkatan pendapatan dan kesejahteraan petani, serta penguatan hubungan sosial dan solidaritas. Namun, akses terhadap layanan kesehatan tetap menjadi tantangan yang harus diatasi untuk mendukung keberlanjutan dan peningkatan kualitas hidup petani. Responden terdiri dari 40 petani yang bermitra dengan PT Al-Fatih, dipilih melalui purposive sampling, dengan sebagian besar berpendidikan SMA. Rata-rata pendapatan rumah tangga meningkat dari Rp2.100.000 menjadi Rp3.400.000, yang merupakan kenaikan sebesar 61,9% setelah bergabung dengan kemitraan. Meski peningkatan pendapatan berdampak positif pada kesejahteraan petani, termasuk aspek pendidikan dan kesehatan, akses dan biaya layanan kesehatan tetap menjadi masalah signifikan. Studi ini menekankan pentingnya dukungan komprehensif untuk meningkatkan kualitas hidup petani. Selain itu, studi ini menyoroti perubahan sosial positif yang dihasilkan dari program pemberdayaan, seperti pembentukan kelompok tani, peningkatan kerja sama, dan dukungan sosial, yang telah menciptakan komunitas pertanian yang lebih kohesif dan produktif.

PROFIL BISNIS STARTUP VIRGIN COCONUT OIL MEMANFAATKAN BUSINESS MODEL CANVAS (BMC) wulandary, Ayu; R, Fitriani; Hartina, Hartina
Jurnal AGRISEP JURNAL AGRISEP VOL 20 NO 01 2021 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

The business of the Bulowattang village women farmer group is a business that makes herbal oil or known as VCO. VCO is products that have many benefits in terms of health and beauty. Therefore, this business is able to compete with other products and is able to develop rapidly in the future. According to the results of this research, using the canvas business model, it has displayed comprehensive business activities, visible from each business model elements that have described all business activities in the vco business of the Bulowattang Village women's group that will be implemented.

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