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Peningkatan Operasional yang Efektif bagi UMKM: Praktik Knowledge Management – Implementasi di Umy Lemon Sukabumi Budiarti, Isniar; Firmansyah, Deri
Jurnal Pengabdian Multidisiplin Vol. 4 No. 3 (2024): Jurnal Pengabdian Multidisiplin
Publisher : Kuras Institute & Scidac Plus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51214/002024041197000

Abstract

UMKM pedesaan yang memiliki produk berbasis kearifan lokal berpotensi dapat berkembang seiring dengan era ekonomi digital yang sudah memasuki era society 5.0. Namun terlepas dari aspek permodalan, pelaku UMKM kadang kala masih kurang fokus dalam mengembangkan usaha, knowledge management (KM) untuk meningkatkan operasional yang efektif masih rendah sehingga mempengaruhi rendahnya praktik pemasaran yang sesuai dengan tren saat ini dan berdampak pada penjualan yang dihasilkan. Pelaksanaan kegiatan PKM ini terdiri dari lima tahapan, dimana dua tahapan diantaranya telah dilakukan pada fase awal kegiatan, satu tahapan sebagai pra-kegiatan utama yang mengiringi proses pelaksanaan dan memasktikan terpilihnya model pelaskanaan kegiatan, sementara dua tahapan lainnya adalah tahapan pelaksanaan kegiatan dan evaluasi pada bagian akhir, dengan melibatkan mitra sasaran yaitu UMKM Umy Lemon Sukabumi. Hasil dan evaluasi kegiatan, feedback dari capaian pelaksanaan kegiatan menunjukkan: [1] pelaku UMKM Umy Lemon mampu menganalisis dan mengkombinasikan ketiga indikator pembentuk KM yaitu kemampuan penciptaan pengetahuan, pengelolaan dan memperkaya pengetahuan, berbagi dan memanfaatkan pengetahuan untuk kemudian diimplementasikan dan dikembangkan dalam operasional usaha yang lebih efektif dan menguntungkan; [2] meningkatkan pemahaman sistem pecatatan yang menekankan disiplin administrasi, kemampuan dalam menentukan harga jual yang sesuai berbasis biaya, memahami sistem pencatatan penjualan dan pelaporannya; [3] mampu melakukan inovasi produk; dan [4] tumbuhnya perilaku adaptif dan kemampuan untuk memperluas jangkauan usaha melalui praktik transformasi dan digitalisasi usaha, yakni dengan menerapkan strategi pemasaran dan penjualan online pada digital platform di media sosial.
Effective Operational Improvement for MSMEs: Knowledge Management (KM) Practices – Implementation at Umy Lemon Sukabumi Budiarti, Isniar; Firmansyah, Deri; Susetyo, Dwinanto Priyo
Journal of Community Service and Society Empowerment Том 3 № 01 (2025): Journal of Community Service and Society Empowerment
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jcsse.v3i01.1213

Abstract

Rural MSMEs that have products based on local wisdom have the potential to develop in line with the digital economy era that has entered the society 5.0 era. However, apart from the capital aspect, MSME actors are sometimes still lacking focus in developing their businesses, knowledge management (KM) to improve effective operations is still low, affecting low marketing practices that are in line with current trends and have an impact on the sales generated. The implementation of this Community Service (PKM) activity consists of five stages, of which two stages are carried out at the beginning of the activity, one stage as the main pre-activity that accompanies the implementation process and ensures the selection of the activity management model, while the other two stages are the stages of implementing the activity and evaluation at the end, involving the target partner, namely the Umy Lemon Sukabumi MSME. The results and evaluation of activities, feedback from the achievements of the implementation of the activities showed: [1] Umy Lemon MSME actors were able to analyze and combine the three indicators that formed KM, namely the ability to create knowledge, manage and enrich knowledge, share and utilize knowledge to then be implemented and developed in more effective and profitable business operations; [2] improve the understanding of the recording system that emphasizes administrative discipline, the ability to determine the appropriate selling price based on costs, understand the sales recording system and its reporting; [3] able to innovate products; and [4] the growth of adaptive behavior and the ability to expand business reach through business transformation and digitalization practices, namely by implementing online marketing and sales strategies on digital platforms on social media.
DETERMINANT SUCCESS FACTORS IN IMPLEMENTATING MB-KM AND ITS IMPACT ON STRENGTHENING THE CAPACITY OF GRADUATES Ismawati, Linna; Riyanto, Agus; Budiarti, Isniar; Santy, Raeni Dwi
SULTANIST: Jurnal Manajemen dan Keuangan Vol. 10 No. 1 (2022)
Publisher : Sekolah Tinggi Ilmu Ekonomi Sultan Agung Pematangsiantar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37403/sultanist.v10i1.374

Abstract

The aim of this study was to examine the determinants of the success of MB-KM implementation and their impact on strengthening the capacity of graduates in the Program Studi Manajemen FEB UNIKOM. The method used in this research is descriptive qualitative using SWOT analysis. Samples were taken randomly consisting of lecturers, education staff, and active students in the Management Study Program FEB UNIKOM through questionnaires, observation and documentation. The results show that the factors that determine the success of MB-KM implementation and its impact on influencing the quality of graduates consist of the readiness of human resources, curriculum development that adapts to the industrial revolution 4.0, facilities, infrastructure and information technology, as well as support from the entire academic community, and work. same partnership. In order to achieve this, the right strategy to be taken by the Program Studi Manajemen FEB UNIKOM is a horizontal integration strategy with an emphasis on internal and external MB-KM cooperation and partnerships. This is because cooperation and strategic partnerships provide indispensable support for the success of the MB-KM program in the Program Studi Manajemen FEB UNIKOM. With this program, it can be used as a reference and evaluation in the implementation of the MB-KM program so that it can make superior human resources.Keywords: kampus merdeka, merdeka belajar, economy, strategic management, human resource
The Digital Workforce Challenge: Mapping Soft Skills For Future-Ready Graduates Marliani, Sari; Yuliawati, July; Pradipto, Hendro Iwan; Akhdiyatul'aein, Muhammad; Muliany, Febriyan; Agustian, Aryanti; Budiarti, Isniar
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 4 (2025): Dinasti International Journal of Education Management and Social Science (April
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i4.4210

Abstract

This study's objectives are to assess the level of soft skill mastery among students, identify any issues that arise, and develop effective growth strategies. Soft skills are a crucial component in today's increasingly digital and dynamic workplace. This study assesses the mastery of soft skills as well as the strategy and tactics for developing them. A mixed-method approach was used to gather information: questionnaires were sent to 200 students, 50 students were given soft skill tests based on case studies, 10 students, 5 students, and 5 employees were interviewed, and the curriculum and report were analyzed. The study's findings indicate that the student has excellent communication skills (3.7) and teamwork (3.9), but is somewhat lacking in flexibility (2.9) and leadership (3.1). These soft skills emphasize that, while a student can solve problems in a straightforward manner, they struggle to deal with complex situations that require innovation and multidisciplinary teamwork. Interview and document analysis indicate that curriculum adherence and practical experience are crucial for developing soft skills. This study highlights the need for curriculum revision based on student feedback, increased access to learning, and the use of digital technology in education. It comes from combined research that looks at competency, what that means for the Chinese education system, and how to build soft skills through long-term experience. It is believed that this will serve as a foundation for educational institutions to implement more effective policies to increase student engagement
Analysis of Work Discipline Implementation on Employee Work Effectiveness (A Study on The Technician Division of an Automotive Company in Bandung City) Budiarti, Isniar; Putri, Mega Andira
International Journal of Entrepreneurship & Technopreneur (INJETECH) Vol. 5 No. 1 (2025): INJETECH, June 2025
Publisher : Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to analyze the effect of work discipline on the effectiveness of technician employees at an automotive company in Bandung City. This research used a sample of 30 technician employees with a saturated sampling technique, where the entire population was sampled. Data collection was carried out through interviews and questionnaires. The analysis method used in this research is simple linear regression analysis, which is then processed using SPSS 20 for Windows software. The research's results indicate that work discipline significantly affected the effectiveness of employee work in the technician division of an automotive company in Bandung City. Thus, it can be concluded that if work discipline increases, work effectiveness will also increase. However, attendance and work procedure compliance still hinder goal achievement and work completion. Therefore, every employee is responsible for improving discipline, especially regarding punctual arrival and compliance with company rules. In addition, better time management and awareness of the importance of following established work procedures will help improve overall work effectiveness in the automotive company technician division in Bandung City. This research can contribute to improving employee discipline policies, increasing work effectiveness, and optimizing company productivity by emphasizing the importance of attendance, compliance with work procedures, and responsibility among employees
Work Stress on Turnover Intention in Media Companies in Bandung City Budiarti, Isniar; Nurfatimah, Maya
International Journal of Entrepreneurship & Technopreneur (INJETECH) Vol. 5 No. 2 (2025): December 2025 (ONLINE FIRST)
Publisher : Universitas Komputer Indonesia

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Abstract

This study aims to determine the extent to which stress at work affects turnover intention in one of the media companies in Bandung. This study used a sample of 30 respondents from a media company in Bandung. The sample method used in this study is non-probability sampling, with data collected using questionnaires, surveys, and observations. The method used in this study is simple linear regression analysis, which is then carried out using SPSS 20 for Windows. The results of stress at work have a positive and significant impact on turnover intention in one of the media companies in Bandung. The higher the level of work stress that employees feel, the greater their desire to leave the company. Because of this, media companies must consider employee work conditions in order to reduce work stress and reduce turnover intention.