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ANALISIS PREFERENSI KONSUMEN TERHADAP PRODUK KACANG SANGRAI DI UD. AL-MURTADHA KABUPATEN PAMEKASAN Rusli, Moh.; Sustiyana, Sustiyana; Nazizah, Fitrotin
JURNAL AGROSAINS : Karya Kreatif dan Inovatif Vol 8 No 2 (2023): JURNAL AGROSAINS : Karya Kreatif dan Inovatif
Publisher : Universitas Islam Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31102/agrosains.2023.8.2.71-79

Abstract

Peanut (Arachis hypogaea) is an agricultural commodity that is needed by the community, bothas human food and industrial raw material. This study aims to determine consumercharacteristics, product quality of roasted peanuts, analyze consumer preferences for theattributes of roasted peanut products. The method used in this research is descriptive analysis.Based on the results of the research and analysis that has been carried out, it can beconcluded that roasted peanut products with the "comfortable" brand are consumerpreferences at UD. Al-Murtadha, Pamekasan Regency, which has special characteristics interms of taste, quality, price, packaging and durability so that consumers agree with roastedpeanut products. Consumers are satisfied with the quality of roasted peanut products becausethey are different from other products so that consumers prefer products at UD. Al-Murtadha,Pamekasan Regency
STRATEGI PENGEMBANGAN DESA WISATA DALAM MENINGKATKAN DAYA TARIK WISATAWAN PADA WISATA SAWAH DI DESA BAJANG KECAMATAN PAKONG KABUPATEN PAMEKASAN Jufri, Ahmad; Romli, Mohammad Saedy; Nazizah, Fitrotin
JURNAL AGROSAINS : Karya Kreatif dan Inovatif Vol 8 No 2 (2023): JURNAL AGROSAINS : Karya Kreatif dan Inovatif
Publisher : Universitas Islam Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31102/agrosains.2023.8.2.80-88

Abstract

The tourism industry is one of the country's sources of foreign exchange and its development isexpected to encourage national economic growth. This research aims to determine the potential forrice field tourism and strategies for developing tourist villages in increasing tourist attraction for ricefield tourism in Bajang Village, Pakong District, Pamekasan Regency. The research method usesqualitative descriptive analysis and sampling using the Purposive Sampling method because theresearch informants were determined deliberately. The data analysis method uses the SWOTanalysis method to determine the strategy for developing rice field tourism. The results of thisresearch indicate that the appropriate strategy for developing Rice Field Tourism is the SO Strategy,namely adding contemporary facilities by combining agricultural concepts such as buildingagrotourism facilities, agricultural themed cafes or restaurants and agricultural-based recreationfacilities, creating agricultural-based events, publishing on social media.
ANALISIS PENGARUH BAURAN PROMOSI TERHADAP PENJUALAN ROKOK DI CV. AYUNDA PERMATA SEJAHTERA DESA LAWANGAN DAYA KECAMATAN PADEMAWU KABUPATEN PAMEKASAN Agustina, Puput; Sustiyana, Sustiyana; Ningsih, Kustiawati; Nazizah, Fitrotin
JURNAL AGROSAINS : Karya Kreatif dan Inovatif Vol 9 No 1 (2024): JURNAL AGROSAINS : Karya Kreatif dan Inovatif
Publisher : Universitas Islam Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31102/agrosains.2024.9.1.23-30

Abstract

The tighter and sharper competition in the cigarette industry, causing companies to strive so that the products produced can be sold and can dominate the market and get optimal profits. The purpose to be achieved in this study is to find out the picture of promotion implementation and to determine the effect of promotion with sales volume through a promotion mix, namely, public relations, advertising, sales promotion, individual sales, direct sales. In this study, a quantitative descriptive research method was used that used a survey method. The location of the research was carried out deliberately based on the consideration that in Lawangan Daya Village this is the place of the CV Cigarette Marketing Office. Ayunda Permata Sejahtera. The instruments in this study were questionnaires and Likert scales. The respondents in this study numbered 30. The data analysis used was multiple linear regression. The results showed that public relations had a calculated t value< t table (0.206<1.69), advertising had a calculated t value< t table (2.495>1.69), individual sales had a calculated t value< t table (0.963<1.69), sales promotion had a calculated t value< t table(1.714>1.69), direct sales had a calculated t value< t table (3.598>1.69). Of the five variables used, there are two influential variables that have a real influence on increasing sales, namely public relations, individual sales.
Strategi Praktis Untuk Mempercepat Ekonomi Sirkular Pada Rantai Pasokan Bawang Merah Lokal Varietas Rubaru Sustiyana, Sustiyana; Nazizah, Fitrotin
JURNAL AGROSAINS : Karya Kreatif dan Inovatif Vol 10 No 1 (2025): JURNAL AGROSAINS : Karya Kreatif dan Inovatif
Publisher : Universitas Islam Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31102/agrosains.2025.10.1.65-86

Abstract

The implementation of the circular economy concept in the local shallot supply chain of the Rubaru variety still faces various obstacles that need to be overcome. The aim of this research is to determine the level of understanding of the parties involved in the Rubaru variety shallot supply chain regarding the circular economy concept, evaluate its implementation, and formulate strategies that can accelerate the circular economy in the Rubaru variety local shallot supply chain. This research is dominated by qualitative descriptive analysis research supported by SWOT analysis. The research results show that the level of understanding and application of the circular economy concept of parties involved in the Rubaru variety of shallot supply chain is still low because the term circular economy is relatively new. But farmers, agro-industry and household consumers are already implementing simple recycling and reuse concepts. The strategy to accelerate the implementation of a circular economy in the Rubaru variety of red onion supply chain requires increasing synergy between the parties involved, especially in terms of collaboration between farmers, traders, agro-industry and consumers. The development of derivative products such as fried onions, organic fertilizer, bioenergy and shallot paste opens up great opportunities to increase the economic value of shallots while reducing waste.
PEMBERDAYAAN POKLAHSAR SEKAR TAJI MELALUI DIVERSIFIKASI PRODUK PERIKANAN BERBASIS ZERO WASTE Nazizah, Fitrotin; Nurmalasari, Yanti; Ekalaturrahmah, Yenni Arista Cipta
Jurnal Abdi Insani Vol 11 No 4 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i4.1833

Abstract

The problem of Poklahsar Sekar Taji is the low added value of fishery products produced and unused fish waste, which hampers the potential of fisheries in the South Candi Hamlet area, Polagan Village, Galis District, Pamekasan Regency. The purpose of this service activity is to empower Poklahsar Sekar Taji through training on fish diversification processing based on Zero waste, including the processing of fish bone meal and fish bone crackers. The implementation method is socialization, training and evaluation of post-training activities. The result of this service activity is to be able to improve the knowledge and skills of partners in processing fish bone meal and fish bone crackers. The increase in knowledge and skills can be seen in the Pre Test and Post Test scores where 74% there is an increase in the knowledge and skills of partners related to Zero Waste-based fisheries diversification processing. This activity succeeded in increasing the processing capacity of value-added and environmentally friendly fishery products, as well as having a positive impact on local economic and environmental welfare.
Faktor Pengambilan Keputusan Petani dalam Alih Fungsi Lahan Pertanian: Review Sholeh, Mohammad Shoimus; Nazizah, Fitrotin; Kristiana, Lia; Nurmalasari, Yanti
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14054

Abstract

Agricultural land has economic value as a support for the needs of boards, clothing and food. Optimal management of agricultural land will support realizing food security, increasing competitiveness and reducing poverty. However every year there is a conversion of agricultural land to non-agricultural land both from farmers and non-farmers. The conversion of land carried out by farmers will cause a reduction in agricultural yields which are obtained every year, but farmers make the decision to convert the land. Therefore, it is necessary to study the decision-making factors of farmers in carrying out the conversion of agricultural land to non-agricultural land. The method used in this research is the literature review method. The results of several studies regarding land conversion show that the most influencing factor for farmers to decide to convert land is farming income with a percentage of 58.82% from 17 studies. That is if the income of farming can meet the needs of farmers, then the possibility of farmers to carry out land conversion is less. Therefore, the government's role needs to be increased and energized from various related agencies so that farmers' income can increase.
Peran Masyarakat Dalam Pengelolaan Sampah Melalui World Clean-Up Day Indonesian (WCDI) Di Pantai Talang Siring, Kabupaten Pamekasan Wahyurini, Endang Tri; Hidayat M, Taufiq; E, Yenni Arista Cipta; Nurmalasari, Yanti; Nazizah, Fitrotin
Journal Of Human And Education (JAHE) Vol. 4 No. 6 (2024): Journal of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i6.1974

Abstract

Abstrak Sampah menjadi masalah kultural karena berdampak pada berbagai sisi kehidupan. Menurut beberapa pemerhati lingkungan dan persampahan, Indonesia belum memiliki data persampahan yang akurat dan valid baik volume maupun komposisinya. Sehingga hal ini berimplikasi pada penyusunan dan pengambilan keputusan yang belum tepat dalam menangani persoalan sampah secara nasional, provinsi, maupun kota kabupaten. WCD (World Clean-up Day) adalah kegiatan bersih-bersih yang dilaksanakan secara serentak di seluruh dunia, melibatkan 191 negara atau sekitar 13 juta penduduk atau 5 persen populasi di dunia, termasuk Indonesia. Menurut (Kamumu, 2021), hari bersih-bersih sedunia atau World Clean-up Day (WCD) adalah aksi sosial global tahunan yang mengajak masyarakat di seluruh dunia untuk turut membersihkan dan menjaga kebersihan bumi yang bertujuan untuk mengurangi masalah limbah padat dan sampah laut. Tujuan dari WCD yaitu lahirnya momentum yang mempersatukan masyarakat Indonesia dari berbagai latar belakang baik agama, suku, budaya, antar golongan maupun bahasa yang berbeda melalui World Clean-up Day untuk meningkatkan kepedulian terhadap permasalahan sampah di Indonesia. Menjadi gerakan massif untuk membut Indonesia yang bersih dari sampah serta mengedepankan nilai-nilai perdamaian dan cinta lingkungan yang berkelanjutan. Kesimpulan yang dapat diambil dari hasil olah data kegiatan WCD di Pantai Talang Siring yaitu peserta terbanyak berdasarkan kategori umur adalah peserta dengan jenjang umur 15-30 tahun sebesar 81,3% yang berasal dari pelajar, mahasiswa, instansi dan komunitas sedangkan pesrta yang paling sedikit terdapat pada jenjang umur 51-60 sebesar 4,2%. Hal tersebut berarti paling banyak usia remaja yang ditemukan memiliki kesadaran dan kepedulian terhadap kebersihan lingkungan WCD. Selain itu,berdasarkan olah data ditemukan peserta perempuan lebih banyak yaitu sebesar 58,3% dari pada peserta laki-laki yaitu sebesar 41,7% KataKunci : Sampah, WCD,Pantai talang siring.
Utilization of Banana Stem Waste as Liquid Organic Fertilizer (POC) and Compost to Increase the Income of PKK Women in Rombasan Village, Pragaan District, Sumenep Regency Wahyurini, Endang Tri; Sustiyana, Sustiyana; Nazizah, Fitrotin; Nurmalasari, Yanti
Jurnal SOLMA Vol. 12 No. 3 (2023)
Publisher : Universitas Muhammadiyah Prof. DR. Hamka (UHAMKA Press)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/solma.v12i3.12827

Abstract

Background: Desa Rombasan yang berada Di Kecamatan Pragaan-Kabupaten Sumenep merupakan desa penghasil buah pisang. Namun, pohon pisang di daerah tersebut terserang virus yang membuat buahnya rusak, tidak dapat dimakan maka masyarakat akan menebang pohon pisang untuk diganti dengan tanaman hortikultura (sayuran), sedangkan pohon pisang yang ditebang hanya dibuang begitu saja. Memberikan edukasi kepada masyarakat tentang pemanfaatan pohon pisang (khususnya batang pisang) sebagai pupuk cair organik (POC) dan pupuk kompos. Metode: Mitra adalah masyarakat Desa Rombasan Kecamatan Pragaan Kabupaten Sumenep. Penyuluhan dihadiri sebanyak 35 orang peserta. Beberapa rangkaian dalam kegiatan pengabdian ini yaitu memberikan penyuluhan tentang pemanfaataan batang pisang sebagai pupuk cair organik (POC) dan pupuk kompos, demo pembuatan pupuk, melakukan monitoring dan evaluasi dari kegiatan pengabdian. Hasil: Masyarakat antusias dalam mengajukan pertanyaan di forum diskusi setelah tahapan ceramah edukasi oleh tim. Anggota kelompok masyarakat menyampaikan keluhan tentang pohon pisang yang terkena virus/bakteri. Sehingga ada masyarakat yang mengharapkan adanya pelatihan lanjutan tentang cara menanganinya. Kesimpulan: Kegiatan pengabdian mampu meningkatkan pengetahuan terhadap masyarakat Desa Rombasan dan mampu meningkatkan hasil panen.
Pelatihan Penanaman dan Teknologi Budidaya Durian (Durio zibethinus L.) di Desa Lebbek, Pamekasan, Madura Kristiana, Lia; Cipta Ekalaturrahmah, Yenni Arista; Tri Wahyurini, Endang; Taufiq Shidqi, Mohammad; Holifah, Siti; Ardila, Rahmawati; Shoimus Sholeh, Mohammad; Nazizah, Fitrotin; Garfansa, Marchel Putra
Agrokreatif: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol. 11 No. 3 (2025): Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat
Publisher : Institut Pertanian Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/agrokreatif.11.3.487-495

Abstract

Lebbek Village is located in Pakong Sub-District, Pamekasan Regency, Madura, where the majority of the residents work as farmers. The village has an agricultural area of approximately 35,708 hectares. The cultivation of trees or perennial crops has become the preferred choice among the local community, as it not only creates a greener environment but also provides additional sources of income. One promising tree species for development in this area is durian. However, durian cultivation in Lebbek Village has generally been carried out without proper consideration of planting seasons, planting hole preparation, or sufficient knowledge of durian cultivation techniques. This program aimed to provide the local community with knowledge and understanding of best practices for planting and maintaining durian trees. The community engagement activities included educational sessions and hands-on training, followed by the distribution of questionnaires to assess the effectiveness of the outreach and training programs. Based on observations, the training activities were proven to deliver benefits and increase participants' knowledge. Questionnaire analysis showed a 55% improvement in participants' understanding compared to their initial knowledge before the training. Additionally, 67.5% of participants expressed agreement and satisfaction with the activities provided, with more than 15 individuals actively engaged in discussions and practical sessions on durian planting techniques. Collaboration with educational institutions and research organizations is recommended to provide advanced training and continuous innovation in durian cultivation as part of a sustainable development effort.