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All Journal WIDYABHAKTI Jurnal Ilmiah Populer JKTP
Fransiska FIla Hidayana
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Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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IDENTIFIKASI POTENSI PARIWISATA BUDAYA DI KAMPUNG ADAT PRAI IJING, KECAMATAN KOTA WAIKABUBAK, SUMBA BARAT NTT Fatrisia Yulianie; Fransiska FIla Hidayana
Jurnal Kajian dan Terapan Pariwisata Vol 1 No 1 (2020): Terbitan Bulan November
Publisher : LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT AKADEMI PARIWISATA DENPASAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53356/diparojs.v1i1.14

Abstract

This article is about a cultural tourism in the Prai Ijing Traditional Village, Waikabubak City District, West Sumba, East Nusa Tenggara. The aim of this article is to discuss the tourism development and identify the potential of cultural tourism in the Prai Ijing Traditional Village, Waikabubak City District, West Sumba, East Nusa Tenggara. The data were collected by observation, interviews, and documentation. The sampling techniques were purposive sampling. The data were analyzed using descriptive qualitative analysis to give an overview of the identity of the potential of cultural tourism in the Prai Ijing Traditional Village. The results of the analysis show that The Traditional Village of Prai Ijing is one of the potential tourist destinations with a megalithic grave bed and traditional house inside having a unique culture, a strategic location, and having been visited by tourists. The tourism development is managed by Bumdes Iyya Tekki and the entire village community. The development is able to provide additional income for th local community. There are efforts to improve the quality of human resources through skill training and english class. There are tourism components in supporting tourism development, namely attractions, accessibility, amenities, and the existence of a management institution (ancillary). As input for further development, it is necessary to maintain the cultural preservation and local wisdom, improve the service quality, the diversity of attractions and tourist activities in Prai Ijing Traditional Village
PERAN DIGITAL MARKETING DALAM PENGEMBANGAN DESA WISATA DI KABUPATEN TABANAN Darmayanti, Putu Widya; I Made Darma Oka; Fransiska Fila Hidayana
Jurnal Kajian dan Terapan Pariwisata Vol 3 No 2 (2023): May Issue
Publisher : LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT AKADEMI PARIWISATA DENPASAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53356/diparojs.v3i2.78

Abstract

This article examines the role of digital marketing in the development of tourist villages. This research uses qualitative data. Collecting data using in-depth interviews with community leaders. Data analysis used qualitative data analysis techniques. The results showed that the role of digital marketing in tourist villages makes big contribution to influences the sustainability of tourist villages. The development of digital marketing is able to have positive impact in introducing and promoting tourism villages. The application of digital marketing carried out by each tourism can be an opportunity for the number of tourist visits. It is recommended that the tourism stakeholders must synergize to the development of the tourism village remains sustainable.
Co-Authors Darmayanti, Putu Widya Fatrisia Yulianie, Fatrisia I Made Darma Oka Ni Wayan Sumariadhi Wijayasa, I Wayan