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Evaluation on the Use of Online Comics among Students: Development Studies at Universitas Terbuka Radeswandri; Vebrianto, Rian; Thahir, Musa
JTP - Jurnal Teknologi Pendidikan Vol. 23 No. 1 (2021): Jurnal Teknologi Pendidikan
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jtp.v23i1.19084

Abstract

Promotion is one way to spread information, so as to persuade/influence the audience to be willing to be loyal, accept, or buy towards a company or product. One form of promotional media that is effective in increasing the prospect of an object is online comics. Online comics are digital media that are dynamic and in accordance with technological developments. Based on this, this study aimed to evaluate the use of online comics among Universitas Terbuka students as a means of education and promotion. This research is development research using the ADDIE model with limitation of only on response test or evaluation of the use of online comics. The research was conducted by involving 60 students from various study programs. The data collection was done using an online questionnaire consisting of seven constructs with 34 questions related to evaluating the use of online comics. The data collected was then analyzed using SPSS version 23.00 for Windows. The results showed that the students' evaluation of the use of online comics in the seven constructs had an average of 3.11 in the "good" category. Therefore, students as agents of change in education are expected to be able to think openly about changes and alternatives offered by technology to improve the quality of learning.
Pelatihan Digital Marketing untuk Generasi Z: Mengembangkan Produk Edukasi berbasis Online Radeswandri; Vebrianto, Rian; Berlian, Mery; Thahir, Musa
Tasnim Journal for Community Service Vol. 6 No. 2 (2025): Tasnim
Publisher : Anotero Lembaga Scientific Pekanbaru

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Abstract

This community service program aimed to enhance digital marketing skills and develop online educational products among Generation Z. The program involved 32 participants with diverse backgrounds, predominantly aged over 24 years (59.4%) with high school/vocational education backgrounds (71.9%). Using a blended learning approach combining webinars, interactive online classes, and group mentoring, the program focused on fundamental digital marketing, social media marketing, and content creation. Evaluation results demonstrated significant success: 96.9% of participants showed improved digital marketing capabilities, with 87.5% implementing or currently implementing their acquired knowledge. The program achieved a 93.8% satisfaction rate, with participants reporting increased confidence (87.5%) and better understanding of reaching Gen Z audiences (84.4%). Key outcomes included the establishment of a content creator community, development of 6 online courses, and 7 participants actively working as educational content creators. The program successfully addressed the need for practical digital skills among youth while fostering digital entrepreneurship initiatives. Recommendations include implementing differentiated learning paths, establishing post-training mentoring programs, and strengthening industry collaborations for sustainable impact.