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All Journal JURNAL GALUNG TROPIKA Journal TABARO Agriculture Science JURNAL ILMIAH MAHASISWA AGROINFO GALUH Musamus Journal of Agribusiness Journal of Integrated Agribusiness Jurnal Agristan Anjoro : International Journal of Agriculture and Business Fruitset Sains : Jurnal Pertanian Agroteknologi
Mudatsir, Rasdiana
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Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Economics, Econometrics & Finance Environmental Science Social Sciences

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ANALISIS DAYA SAING USAHATANI KACANG TANAH DI DESA ULUGALUNG KECAMATAN EREMERASA KABUPATEN BANTAENG Ramadani, Riska Tri; Natsir, Mohammad; Mudatsir, Rasdiana
Fruitset Sains : Jurnal Pertanian Agroteknologi Vol. 11 No. 6 (2024): February
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/fruitset.v11i6.4829

Abstract

The purpose of this study was to determine the competitiveness of peanut farming in terms of comparative advantage and competitive advantage in Ulugalung Village, Eremerasa Subdistrict, Bantaeng Regency. Sampling was done purposively from the total population of groundnut farmers in Ulugalung Village of 250 farmers, then using the Slovin formula with a margin of error of 15%, a total sample of 30 samples was obtained. Data were collected using interview, observation, documentation and recording techniques using a prepared questionnaire. The results of this study indicate that peanut farming in Ulugalung Village, Eremerasa Subdistrict, Bantaeng Regency has competitive advantage and comparative advantage. Peanut farming in Ulugalung Village, Eremerasa Subdistrict, Bantaeng Regency has a PCR value of 0.03 with a PCR value of more than <1 indicating that peanut farming has a competitive advantage that shows the efficiency of its domestic resources at actual prices. Peanut farming in Ulugalung Village, Eremerasa Subdistrict, Bantaeng Regency has a DRC value of 0.02 with a DRC value of more than <1 indicating that peanut farming has a comparative advantage that shows the efficiency of its domestic resources at international prices and is able to compete at both the village and sub-district levels.  
STRATEGI PEMASARAN SAYURAN HIDROPONIK: A MARKETING STRATEGY FOR HYDROPONIC VEGETABLES B, Sumarni; Wardah, Siti; Mudatsir, Rasdiana
Journal of Integrated Agribusiness Vol 6 No 1 (2024): Journal of Integrated Agribusiness
Publisher : Jurusan Agribisnis, Fakultas Pertanian, Perikanan dan Kelautan Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/jia.v6i1.5183

Abstract

This study intends to design and determine a marketing strategy for hydroponic vegetable at CV. Ichira Hydro Farm, Bialo Hydroponic House, and Pallangga Hydroponic House. This study employs quantitative methods. Internal Factor Evaluation (IFE), External Factor Evaluation (EFE), and SWOT analysis are three methods of data analysis used to develop and decide on marketing strategy for hydroponic vegetable. The study's findings indicate that seven techniques are employed to sell hydroponically grown crops, including : (1) improve product quality so that consumer trust and interest increases, (2) improve the quality of service for consumers in marketing activities both in buying and selling transactions and in terms of payments, (3) enhance the quality of packaging by employing eco-friendly packaging that is branded and features product logos to establish a perception in the minds of customers, (4)expanding the product marketing network by optimizing the use of social media as a means of promotion and marketing, (5) increase marketing collaboration with similar companies, (6) Selling prices are competitive and in accordance with the quality of the vegetable products produced, and (7) increasing the volume of availability hydroponic vegetable products. Keywords: strategy, marketing, hydroponic vegetables
Perempuan Pesisir, Peran Lembaga Keuangan Mikro, Keberlanjutan Pembudidayaan Rumput Laut: Analisis Sosial-Ekonomi Syarif, Asriyanti; anwar, andi rahayu; Mudatsir, Rasdiana; sitti Arwati; Reni Fatmasari
Journal TABARO Agriculture Science Vol. 9 No. 2: Desember 2025
Publisher : Universitas Andi Djemma Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35914/wvyfy649

Abstract

Penelitian ini memiliki tujuan menganalisis persepsi dan partisipasi perempuan pesisir terhadap pemanfataan Lembaga Keuangan Mikro (LKM) dalam mendukung pembudidayaan rumput laut berkelanjutan di Desa Laikang, Kabupaten Takalar, Sulawesi Selatan. studi kasus kualitatif merupakan pendekatan yang digunakan, melibatkan informan 20 petani rumput laut perempuan yang dipilih secara purposif. Analisis data dilakukan dengan mengidentifikasi tema-tema kunci terkait persepsi, penggunaan dana, dan tantangan dalam mengakses pembiayaan dengan visualisasi Nvivo. Penelitian menggambarkan bahwa persepsi perempuan positif terhadap lembaga keuangan mikro sebagai penyedia modal untuk bibit, peralatan, dan pembiayaan tenaga kerja pembibitan. Namun, timbul hambatan mengenai tanggung jawab bersama dalam kelompok, dan kecenderungan menggunakan dana untuk kebutuhan sosial dan rumah tangga akibat ketidakstabilan pendapatan. Temuan ini mempertegas bahwa lembaga keuangan mikro (LKM) berperan dalam pembudidayaan rumput laut berkelanjutan sehingga perlu meningkatkan batas kredit dan mengembangkan skema pembiayaan sesuai dengan kebutuhan perempuan pesisir. Studi ini berkontribusi bagi penyusunan kebijakan pemberdayaan perempuan di sektor perikanan dan kelautan berbasis lokal. 
Co-Authors Agus Ardiansyah, Agus Ahmad, Rusnaeni Aliah, Amaliah Fitrah Anwar, Andi Rahayu Asriadi, Andi Amran Asriyanti Syarif Asriyanti Syarif, Asriyanti B, Sumarni Cahyani, Radhyta Putri Diah Halil, Abdul Mawarti, Andi Nailah Nailah Natsir, Mohammad Ramadani, Riska Tri Ratnawati Tahir, Ratnawati Reni Fatmasari Sayu, Tenri Siti Wardah, Siti Sitti Arwati SUMARNI